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Salesforce Marketing Cloud vs NinjaCat Comparison (2026)

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Good recommendations?

Salesforce Marketing Cloud logo

Salesforce Marketing Cloud

NinjaCat logo

NinjaCat

Overview

Salesforce Marketing Cloud combines a number of features to execute basic or complex email marketing campaigns. Create targeted, timely emails & track campaigns

NinjaCat is an all-in-one reporting, call tracking, and call monitoring solution for tracking pay-per-click campaigns, SEO, AdWords, and more for digital marketing agencies. The platform provides tools for PPC reporting, budget monitoring, call tracking, campaign monitoring, SEO reporting, and more.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

No videos yet

Pricing

Starting from

25

/user

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

1500

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.2

532

5

4

3

2

1

234

210

65

11

12

  • Value for money
  • Ease of use
  • Features
  • Customer support
63%
would recommend this app

4.4

89

5

4

3

2

1

45

36

6

2

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
71%
would recommend this app

Pros

“I can schedule out tasks, follow ups and export potential data that some marketing is working or some is not and tweak our approach to potential new leads.”
CK

Christina K.

Manager

“Salesforce Marketing Cloud invites users to share their positive experiences, focusing on its features and benefits in managing marketing efforts, such as email campaigns and customer data analysis.”
SD

Sumit D.

Digital Marketing Manager

“Especially the Marketing Cloud for managing email campaigns on customers, which makes things organised and easy to track at a glance and go through analytics. If you were managing things on your own like myself, Salesforce might be too sophisticated for its own good as a start, but something you can start looking into if you were looking to scale or to sell to various markets.”
AM

Athena M.

Shop Owner

Pros

“Reports were easy to read, when or if they generated correctly.”
KS

Kim S.

Administrative

“It is simple and as long as it is setup correctly, the reports look great.”
BL

Brandon L.

Client Success Specialist

“The only drawback I could appreciate in this software is the fact that you need a license to work with it, there are free trials of about 30 days, but the fact that it is a service where you have to pay makes that your customers are not so many and prefer to simply use other tools like PorwerPoint or something like that.”
CG

Christopher G.

Student

Cons

“We've had to use a third-party integration to get that functionality, which adds extra complexity to our workflow.”
CC

Clara C.

Marketing Operations Manager

“However, I've encountered some minor integration issues and occasional steep learning curves, preventing it from being a truly seamless experience.”
CC

Clara C.

Marketing Operations Manager

“It is capable of things that were way beyond the scope of my organization's needs. And it was just too expensive to justify renewing our contract when we only used a quarter of its functionality.”
Verified reviewer profile picture

Taylor O.

Digital Marketing Manager

Cons

“Tokens expire and even after re-authentication, data does not pull in correctly.”
KS

Kim S.

Administrative

“Over several years, it definitely declined in both the product and in the customer service.”
KS

Kim S.

Administrative

“I think that the biggest disadvantage is the filtering options. If you are working with a bunch of accounts and need to sort them out, there is currently not many ways to do this.”
BL

Brandon L.

Client Success Specialist

  • Vendor responds to reviews
  • Last reviewa month ago
  • Vendor responds to reviews
  • Last review3 years ago

Key features

  • Total features178
  • A/B Testing
  • AI Copilot
  • AI/Machine Learning
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Ad Network Integration
  • Ad hoc Reporting
  • Alerts/Notifications
  • Analytics
  • Archiving & Retention
  • Asset Lifecycle Management
  • Audience Targeting
  • Audio File Management
  • Automated Publishing
  • Autoresponders
  • Behavior Tracking
  • Behavioral Analytics
  • Benchmarking
  • Brand Management
  • Brand Tracking
  • CAN-SPAM Compliance
  • CRM
  • Calendar Management
  • Call Monitoring
  • Call Recording
  • Call Tracking Metrics
  • Caller ID
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Campaign Tracking
  • Canned Responses
  • Categorization/Grouping
  • Channel Management
  • Click Tracking
  • Collaboration Tools
  • Commenting/Notes
  • Communication Management
  • Competitive Analysis
  • Configurable Workflow
  • Contact Management
  • Content Library
  • Content Management
  • Content Publishing Options
  • Conversion Rate Optimization
  • Conversion Tracking
  • Customer Engagement
  • Customer Experience Management
  • Customer History
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Dashboard
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Dashboard
  • Dashboard Creation
  • Data Capture and Transfer
  • Data Connectors
  • Data Import/Export
  • Data Recovery
  • Data Security
  • Data Visualization
  • Document Classification
  • Document Management
  • Document Storage
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Electronic Forms
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • File Management
  • Filtering
  • For Marketing and Advertising
  • For Small Businesses
  • For Startups
  • For iPad Devices
  • Forms Management
  • Full Text Search
  • Generative AI
  • Goal Setting/Tracking
  • Image Editing
  • Image Library
  • Inbox Management
  • Interaction Tracking
  • KPI Monitoring
  • Key Performance Indicators
  • Keyword Filtering
  • Keyword Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Scoring
  • Lead Segmentation
  • List Management
  • Loyalty Program
  • Marketing Automation
  • Marketing Calendar
  • Marketing Management
  • Marketing Reports
  • Metadata Management
  • Mobile Access
  • Mobile Optimization
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Campaigns
  • Multi-Channel Communication
  • Multi-Channel Data Collection
  • Multi-Channel Marketing
  • Multi-Language
  • Multiple Data Sources
  • Multiple User Accounts
  • Multivariate Testing
  • Omnichannel Outreach
  • Performance Management
  • Performance Metrics
  • Personalization
  • Post Scheduling
  • Predictive Analytics
  • Prioritization
  • Profitability Analysis
  • Prospecting Tools
  • Publish Scheduling
  • Queue Management
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Reporting
  • Relational Display
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Rewards Management
  • Role-Based Permissions
  • Routing
  • SEO Management
  • SMS Marketing
  • Sales Activity Management
  • Sales Analytics
  • Sales Pipeline Management
  • Scheduled/Automated Reports
  • Search Marketing
  • Search/Filter
  • Segmentation
  • Shared Inboxes
  • Signature Management
  • Single Page View
  • Social Advertising
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Promotion
  • Spam Blocker
  • Strategic Planning
  • Subscriber Management
  • Tagging
  • Template Management
  • Text Editing
  • Third-Party Integrations
  • Transaction History
  • User Management
  • Version Control
  • Video Support
  • Visitor Tracking
  • Visual Analytics
  • Visual Discovery
  • WYSIWYG Editor
  • Website Analytics
  • Website Management
  • Website Visitor Tracking
  • Whitelisting/Blacklisting
  • Workflow Management
  • eCommerce Management
  • Total features47
  • A/B Testing
  • AI Copilot
  • AI/Machine Learning
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Ad Network Integration
  • Ad hoc Reporting
  • Alerts/Notifications
  • Analytics
  • Archiving & Retention
  • Asset Lifecycle Management
  • Audience Targeting
  • Audio File Management
  • Automated Publishing
  • Autoresponders
  • Behavior Tracking
  • Behavioral Analytics
  • Benchmarking
  • Brand Management
  • Brand Tracking
  • CAN-SPAM Compliance
  • CRM
  • Calendar Management
  • Call Monitoring
  • Call Recording
  • Call Tracking Metrics
  • Caller ID
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Campaign Tracking
  • Canned Responses
  • Categorization/Grouping
  • Channel Management
  • Click Tracking
  • Collaboration Tools
  • Commenting/Notes
  • Communication Management
  • Competitive Analysis
  • Configurable Workflow
  • Contact Management
  • Content Library
  • Content Management
  • Content Publishing Options
  • Conversion Rate Optimization
  • Conversion Tracking
  • Customer Engagement
  • Customer Experience Management
  • Customer History
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Dashboard
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Dashboard
  • Dashboard Creation
  • Data Capture and Transfer
  • Data Connectors
  • Data Import/Export
  • Data Recovery
  • Data Security
  • Data Visualization
  • Document Classification
  • Document Management
  • Document Storage
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Electronic Forms
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • File Management
  • Filtering
  • For Marketing and Advertising
  • For Small Businesses
  • For Startups
  • For iPad Devices
  • Forms Management
  • Full Text Search
  • Generative AI
  • Goal Setting/Tracking
  • Image Editing
  • Image Library
  • Inbox Management
  • Interaction Tracking
  • KPI Monitoring
  • Key Performance Indicators
  • Keyword Filtering
  • Keyword Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Scoring
  • Lead Segmentation
  • List Management
  • Loyalty Program
  • Marketing Automation
  • Marketing Calendar
  • Marketing Management
  • Marketing Reports
  • Metadata Management
  • Mobile Access
  • Mobile Optimization
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Campaigns
  • Multi-Channel Communication
  • Multi-Channel Data Collection
  • Multi-Channel Marketing
  • Multi-Language
  • Multiple Data Sources
  • Multiple User Accounts
  • Multivariate Testing
  • Omnichannel Outreach
  • Performance Management
  • Performance Metrics
  • Personalization
  • Post Scheduling
  • Predictive Analytics
  • Prioritization
  • Profitability Analysis
  • Prospecting Tools
  • Publish Scheduling
  • Queue Management
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Reporting
  • Relational Display
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Rewards Management
  • Role-Based Permissions
  • Routing
  • SEO Management
  • SMS Marketing
  • Sales Activity Management
  • Sales Analytics
  • Sales Pipeline Management
  • Scheduled/Automated Reports
  • Search Marketing
  • Search/Filter
  • Segmentation
  • Shared Inboxes
  • Signature Management
  • Single Page View
  • Social Advertising
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Promotion
  • Spam Blocker
  • Strategic Planning
  • Subscriber Management
  • Tagging
  • Template Management
  • Text Editing
  • Third-Party Integrations
  • Transaction History
  • User Management
  • Version Control
  • Video Support
  • Visitor Tracking
  • Visual Analytics
  • Visual Discovery
  • WYSIWYG Editor
  • Website Analytics
  • Website Management
  • Website Visitor Tracking
  • Whitelisting/Blacklisting
  • Workflow Management
  • eCommerce Management

Integrations

  • Total integrations7
  • AdRoll
  • Adobe Workfront
  • CallRail
  • Constant Contact
  • Google Ads
  • Google Analytics 360
  • HubSpot CRM
  • Instagram
  • Invoca
  • LinkedIn for Business
  • Marchex
  • Meta for Business
  • Salesforce Sales Cloud
  • Shopify
  • Snowflake
  • Twitter/X
  • Vidyard
  • WhatConverts
  • Yext
  • Zapier
  • Total integrations16
  • AdRoll
  • Adobe Workfront
  • CallRail
  • Constant Contact
  • Google Ads
  • Google Analytics 360
  • HubSpot CRM
  • Instagram
  • Invoca
  • LinkedIn for Business
  • Marchex
  • Meta for Business
  • Salesforce Sales Cloud
  • Shopify
  • Snowflake
  • Twitter/X
  • Vidyard
  • WhatConverts
  • Yext
  • Zapier