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Manago AI vs Klaviyo Comparison (2026)
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Overview
Use SALESmanago to implement extremely effective marketing solutions in your ecommerce. Find out more about your customers and how to reach them successfully!
Klaviyo is the all-in-one platform built to help B2C companies grow by integrating email/ SMS marketing, full-funnel analytics, and service in one solution. Powered by customer data and built-in AI, Klaviyo makes it easy to scale marketing automation and personalization across all your channels.
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
Video & Screenshots
Pricing
User reviews
4.5
253
5
4
3
2
1
175
53
17
4
4
- Value for money
- Ease of use
- Features
- Customer support
85%
would recommend this app4.6
539
5
4
3
2
1
383
128
21
1
6
- Value for money
- Ease of use
- Features
- Customer support
78%
would recommend this appPros
“Thanks to the use of advanced communication scenarios, we can better respond to customer expectations while saving time and increasing the effectiveness of individual campaigns.”
MB
Monika B.
Direct Specialist
“It offers extensive capabilities, from segmentation and automation to communication personalization and multichannel customer engagement, making it possible to run highly tailored campaigns for different customer groups.”
EG
Ewa G.
Senior Marketing Automation Specialist
“From a user experience perspective, the platform is fast, reliable, and designed with marketers in mind. Once the tracking and integrations are in place, it becomes very efficient to manage campaigns, monitor performance, and continuously optimize strategies.”
AC
Alfredo C.
Customer success consultant
Pros
“It can be super granular, you can connect it to Facebook for creating custom audiences, it tracks everything from customer purchase frequency to when they are active on site, etc.”
Cody A.
President
“As a Klaviyo certified professional, I don't just see it as an email tool, but as a sophisticated engine for driving ROI. Whether it was setting up advanced influence-driven campaigns or optimizing high-volume e-commerce retail flows, the platform’s ability to handle intricate segmentation and real-time triggers has allowed me to deliver measurable growth for diverse international clients”
Marc G.
Digital and Marketing senior specialist
“The customization choices are amazing that enable us to design graphically appealing emails that present our hotel facilities beautifully without hiring a coder.”
PG
Patricia G.
Customer Service Lead
Cons
“Over the past year, we have had to disable the integration several times because it has crashed our entire online store.”
VT
Ville T.
CFO
“Long page load times are sometimes a nuisance.”
MG
Magda G.
Digital Marketing Specialist
“Can be quite complicated when setting up with the amount of options available”
BG
Bhupinder G.
Director
Cons
“The biggest con is that advanced features can be complex to navigate. But also the cost, as pricing plans can be expensive, especially for small businesses or anyone with limited email marketing budgets. And an important one for certian users is that while Klaviyo offers SMS marketing, its much more limited compared to dedicated SMS platforms.”
RO
Ricki O.
Owner
“It was an expensive product and we did not end up having enough sales to continue to use Klaviyo (more on us than the product for performing)”
SO
Shane O.
Operations
“The main downside is the pricing model based on total profiles, even if you’re not actively emailing those contacts.”
KK
Kevin K.
Marketing Manager
- Vendor responds to reviews
- Last review14 days ago
- Vendor responds to reviews
- Last reviewa month ago
Key features
- Total features96
- 2-Way Messaging
- A/B Testing
- AI Copilot
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Archiving & Retention
- Artwork Management
- Audience Targeting
- Automated Responses
- Automated Scheduling
- Autoresponders
- Behavior Analytics
- Behavior Tracking
- Behavioral Analytics
- Brand Guidelines
- Brand Tracking
- CAN-SPAM Compliance
- CRM
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Canned Responses
- Channel Management
- Chat/Messaging
- Click Tracking
- Communication Management
- Compliance Management
- Consent Management
- Contact Database
- Contact Management
- Content Library
- Content Management
- Content Scheduling
- Conversion Rate Optimization
- Conversion Tracking
- Customer Activity Tracking
- Customer Database
- Customer Engagement
- Customer Journey Mapping
- Customer Profiles
- Customer Segmentation
- Customer Surveys
- Customizable Branding
- Customizable CTAs
- Customizable Fields
- Customizable Forms
- Customizable Reports
- Customizable Templates
- Customization
- Dashboard
- Data Import/Export
- Data Integration
- Data Security
- Digital Asset Management
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- Email Campaign Management
- Email Distribution
- Email Management
- Email Marketing
- Email Monitoring
- Email Sequences
- Email Templates
- Email Tracking
- Engagement Tracking
- Event Triggered Actions
- Forms Management
- GDPR Compliance
- Generative AI
- HTML Editor
- Image Editing
- Image Library
- Inbox Management
- Interaction Tracking
- Landing Pages/Web Forms
- Lead Capture
- Lead Distribution
- Lead Generation
- Lead Management
- Lead Notifications
- Lead Nurturing
- Lead Qualification
- Lead Scoring
- Lead Segmentation
- List Management
- Live Chat
- Marketing Automation
- Marketing Calendar
- Mass Texting
- Message Personalization
- Mobile Coupons
- Mobile Optimization
- Monitoring
- Multi-Campaign
- Multi-Channel Communication
- Multi-Channel Marketing
- Multi-Language
- Multiple Data Sources
- Multiple User Accounts
- Multivariate Testing
- Newsletter Management
- Open Rate Tracking
- Personalization
- Pipeline Management
- Predictive Analytics
- Predictive Modeling
- Preview Functionality
- Prioritization
- Product Recommendations
- Prospecting Tools
- ROI Tracking
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Real-Time Notifications
- Real-Time Reporting
- Recommendations
- Reporting & Statistics
- Reporting/Analytics
- Response Management
- SMS Marketing
- SMS Messaging
- Sales Analytics
- Sales Reports
- Scheduled Messaging
- Search/Filter
- Segmentation
- Shared Inboxes
- Shortcodes
- Social Advertising
- Social Marketing
- Social Media Integration
- Social Media Monitoring
- Social Promotion
- Spam Blocker
- Storytelling
- Subscriber Management
- Support Ticket Management
- Surveys & Feedback
- Tagging
- Template Management
- Text-to-Win
- Third-Party Integrations
- Version Control
- Visitor Tracking
- Visual Analytics
- WYSIWYG Editor
- Web Forms
- Website Analytics
- Website Visitor Tracking
- Workflow Automation
- Workflow Management
- Total features149
- 2-Way Messaging
- A/B Testing
- AI Copilot
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Archiving & Retention
- Artwork Management
- Audience Targeting
- Automated Responses
- Automated Scheduling
- Autoresponders
- Behavior Analytics
- Behavior Tracking
- Behavioral Analytics
- Brand Guidelines
- Brand Tracking
- CAN-SPAM Compliance
- CRM
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Canned Responses
- Channel Management
- Chat/Messaging
- Click Tracking
- Communication Management
- Compliance Management
- Consent Management
- Contact Database
- Contact Management
- Content Library
- Content Management
- Content Scheduling
- Conversion Rate Optimization
- Conversion Tracking
- Customer Activity Tracking
- Customer Database
- Customer Engagement
- Customer Journey Mapping
- Customer Profiles
- Customer Segmentation
- Customer Surveys
- Customizable Branding
- Customizable CTAs
- Customizable Fields
- Customizable Forms
- Customizable Reports
- Customizable Templates
- Customization
- Dashboard
- Data Import/Export
- Data Integration
- Data Security
- Digital Asset Management
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- Email Campaign Management
- Email Distribution
- Email Management
- Email Marketing
- Email Monitoring
- Email Sequences
- Email Templates
- Email Tracking
- Engagement Tracking
- Event Triggered Actions
- Forms Management
- GDPR Compliance
- Generative AI
- HTML Editor
- Image Editing
- Image Library
- Inbox Management
- Interaction Tracking
- Landing Pages/Web Forms
- Lead Capture
- Lead Distribution
- Lead Generation
- Lead Management
- Lead Notifications
- Lead Nurturing
- Lead Qualification
- Lead Scoring
- Lead Segmentation
- List Management
- Live Chat
- Marketing Automation
- Marketing Calendar
- Mass Texting
- Message Personalization
- Mobile Coupons
- Mobile Optimization
- Monitoring
- Multi-Campaign
- Multi-Channel Communication
- Multi-Channel Marketing
- Multi-Language
- Multiple Data Sources
- Multiple User Accounts
- Multivariate Testing
- Newsletter Management
- Open Rate Tracking
- Personalization
- Pipeline Management
- Predictive Analytics
- Predictive Modeling
- Preview Functionality
- Prioritization
- Product Recommendations
- Prospecting Tools
- ROI Tracking
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Real-Time Notifications
- Real-Time Reporting
- Recommendations
- Reporting & Statistics
- Reporting/Analytics
- Response Management
- SMS Marketing
- SMS Messaging
- Sales Analytics
- Sales Reports
- Scheduled Messaging
- Search/Filter
- Segmentation
- Shared Inboxes
- Shortcodes
- Social Advertising
- Social Marketing
- Social Media Integration
- Social Media Monitoring
- Social Promotion
- Spam Blocker
- Storytelling
- Subscriber Management
- Support Ticket Management
- Surveys & Feedback
- Tagging
- Template Management
- Text-to-Win
- Third-Party Integrations
- Version Control
- Visitor Tracking
- Visual Analytics
- WYSIWYG Editor
- Web Forms
- Website Analytics
- Website Visitor Tracking
- Workflow Automation
- Workflow Management
Integrations
- Total integrations19
- Adobe Commerce
- AfterShip
- Akamai Identity Cloud
- BigCommerce
- Canva
- Chargebee
- Criteo
- DonorPerfect
- Eventbrite
- Firmao CRM
- Fivetran
- Freshdesk
- Getsitecontrol
- GoFundMe Pro
- GoTab POS
- Google Ads
- Google Analytics 360
- Gorgias
- Help Scout
- Involve.me
- Justuno
- KickoffLabs
- Lightspeed Retail
- Loox
- LoyaltyLion
- Malomo
- Meta for Business
- Mindbody
- Movable Ink
- Narvar
- Neon CRM
- Nosto
- Okendo
- Olark
- Olo
- Omniconvert
- OpenCart
- OptiMonk
- OptinMonster
- OrderGroove
- PAR Punchh
- Postscript
- PrestaShop
- Privy
- Recharge
- Recurly
- Salesforce Commerce Cloud
- Salesforce Consumer Goods Cloud
- Salesforce Marketing Cloud
- Salesforce Platform
- Salesforce Service Cloud
- Salesforce for Retail
- Salesloft
- Segment
- Shift4Shop
- ShipBob
- ShipStation
- Shogun
- Shopify
- Shopify POS
- Shopify Plus
- Shopware
- Smile.io
- Snowflake
- Square Online
- Square Point of Sale
- Square for Restaurants
- Square for Retail
- Stamped.io
- Stripe
- Sumo
- TikTok
- Toast POS
- Triple Whale
- Tripleseat
- Trustpilot
- Typeform
- Unbounce
- UserVoice
- VTEX
- Volusion
- Wisepops
- Wix
- WooCommerce
- Wufoo
- Yotpo
- ZENOTI
- Zapier
- Zendesk Suite
- Zoho CRM
- commercetools
- Total integrations83
- Adobe Commerce
- AfterShip
- Akamai Identity Cloud
- BigCommerce
- Canva
- Chargebee
- Criteo
- DonorPerfect
- Eventbrite
- Firmao CRM
- Fivetran
- Freshdesk
- Getsitecontrol
- GoFundMe Pro
- GoTab POS
- Google Ads
- Google Analytics 360
- Gorgias
- Help Scout
- Involve.me
- Justuno
- KickoffLabs
- Lightspeed Retail
- Loox
- LoyaltyLion
- Malomo
- Meta for Business
- Mindbody
- Movable Ink
- Narvar
- Neon CRM
- Nosto
- Okendo
- Olark
- Olo
- Omniconvert
- OpenCart
- OptiMonk
- OptinMonster
- OrderGroove
- PAR Punchh
- Postscript
- PrestaShop
- Privy
- Recharge
- Recurly
- Salesforce Commerce Cloud
- Salesforce Consumer Goods Cloud
- Salesforce Marketing Cloud
- Salesforce Platform
- Salesforce Service Cloud
- Salesforce for Retail
- Salesloft
- Segment
- Shift4Shop
- ShipBob
- ShipStation
- Shogun
- Shopify
- Shopify POS
- Shopify Plus
- Shopware
- Smile.io
- Snowflake
- Square Online
- Square Point of Sale
- Square for Restaurants
- Square for Retail
- Stamped.io
- Stripe
- Sumo
- TikTok
- Toast POS
- Triple Whale
- Tripleseat
- Trustpilot
- Typeform
- Unbounce
- UserVoice
- VTEX
- Volusion
- Wisepops
- Wix
- WooCommerce
- Wufoo
- Yotpo
- ZENOTI
- Zapier
- Zendesk Suite
- Zoho CRM
- commercetools
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