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Market Research Software

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Last updated: April 2026

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189 software options

BrandMap logo

BrandMap

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Mathematical software for designing presentation-ready maps

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BrandMap is an on-premise mathematical software designed to help businesses create and analyze multidimensional preference, biplots, and multiple correspondence analysis (MCA) maps. Professionals can create customizable quadrant, radar, bubble, and regression charts by importing data from other applications in Excel or CSV formats or entering data matrices manually using copy and paste functionality.

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Tremendous logo

Tremendous

Digital rewards and payouts platform

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Tremendous is the global payouts platform for researchers sending gift cards and money at scale.

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SurveyLegend logo

SurveyLegend

Mobile-friendly survey management platform

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SurveyLegend empowers you to conduct impactful market research by creating beautiful, mobile-friendly surveys, forms, and polls with ease. Gain valuable insights from your audience through an intuitive, visually engaging platform designed to boost response rates and data quality.

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Zoho Survey logo

Zoho Survey

Cloud-based tool for creating and manging surveys

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Zoho Survey offers a customizable online survey maker for businesses to gather insights. With over 30 question types, advanced logic, and multilingual support, users can create targeted questionnaires. Surveys can be distributed via email, social media, and QR codes, collecting responses online or offline. The platform provides analytics like sentiment analysis, word clouds, and cross tabulation to help organizations understand customer satisfaction, employee experience, and market research.

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Alchemer logo

Alchemer

Customer experience management and online survey platform

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The Alchemer Platform is the ideal solution for teams, departments, or for an entire organization looking to close the feedback loop with their customers and employees. Transform data into strategic action by effortlessly collecting, analyzing, and delivering actionable guidance—at any scale.

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Harmoni logo

Harmoni

Cloud-based market research analysis and data visualization

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Harmoni is a cloud-based market research data analysis and visualization platform to empower corporate and brand teams. Harmoni supports multiple data sources, API-based integration, automated data processing, drag and drop table creation, dashboards, charting and alerting.

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CustomerHero logo

Online survey creator and feedback collection

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Startquestion is a web-based tool for creating surveys, quizzes, and forms to collect orders or registrations, study customers, evaluate employees, and more

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Tango logo

Rewards that are easy to give and awesome to receive!

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Tango Card automates workplace gifting through incentive delivery technology. It is designed for companies in the B2B space for domestic and global reward programs. The platform allows users to send gift cards, donations, and prepaid cards to groups or individuals and automate incentive programs.

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QuestionPro logo

Cloud-based survey solution for generating insights

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QuestionPro is a research suite of tools that lets users conduct surveys and research securely, collect feedback and perform data analytics. It offers survey analytics dashboards, enterprise-grade research tools, and a range of features for customer experience management, employee experience management, and real-time data collection and analysis.

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SurveyLab logo

Survey software and questionnaire tool

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Survey software that can work with any survey panel incl. Cint, Dynata (ResearchNow/SSI), PeanutLabs and more. Teamwork. Powerful analytics and data filtering options.

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XM for Strategy & Research logo

Customer insights & brand research survey management tool

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Qualtrics CoreXM is the the most trusted enterprise market research platform in the world to capture, analyze and act on data. Our flexible platform features make it easy to build beautiful, complex surveys with state of the art features. Track consumer behavior across diverse segments.

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Jotform logo

Cloud-based form builder tool for digital forms.

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Create and deploy powerful market research surveys in minutes with Jotform Enterprise.

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Qwary logo

Survey software for hospitality, retail, and other sectors

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Qwary is a customer experience management software designed to help businesses in the hospitality, retail, healthcare, education, and other sectors gain insights into customer and employee feedback. Administrators can gain insights into net promoter score (NPS), customer effort score (CES), and customer satisfaction score (CSAT) on a unified interface.

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Make Opinion logo

fast insights, real people

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Market Research in the Digital Age. Seamless Integration with other Native Applications. Secure and Compliant. DIY Research at a Fraction of the Cost. Connect with Customers. Discover insights. Get Quality Answers. Analyze and Export Results. All in One Platform.

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Ideally logo

Market Research Software

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Ideally is an on-demand insights platform that provides brands with statistically representative responses from the target audience. Teams can access actionable insights from customers from the very beginning and throughout the creative process. With robust research practices, dynamic theming, driver analysis, and AI-generated summaries, Ideally supports brands to explore, discover, and iterate with confidence.

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Elium logo

Smart knowledge for global operations and customer services

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Elium is an award-winning EU knowledge management solution that enables businesses to enhance knowledge accuracy, accessibility, and governance. Elium Hub centralises information for global operations, while Elium Desk provides frontline teams with the right knowledge to improve service quality.

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Spark Chart logo

Survey software for business consultants and leaders

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Spark Chart is an Australian survey software solution with 24 x 7 expert support and advice. Data can be stored in Australia. Features include customizable surveys and branding, ready-made templates, comprehensive deployment options, conditional logic and powerful reporting analytics & sharing.

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Quizell logo

Turn personalized product recommendations into sales!

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Quizell fast-tracks e-commerce sales with personalized product recommendations. Create a quiz to discover your customers’ needs and lead them to solutions that work for them. Increase sales, reduce returns, and discover new opportunities for business growth.

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SurveyJS logo

JavaScript Form Builder — Simplify forms. Secure your data.

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SurveyJS is a product family of client-side UI components that simplify data collection in your JavaScript application. Create and style dynamic JSON-based forms using a self-hosted form builder that features a CSS theme editor and GUI for conditional rules and form branching.

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Appinio logo

Appinio is a market research tool for customer feedback.

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Appinio is a cloud-based market research platform that enables businesses to gather customer responses from target groups on a centralized interface. The solution is designed for market researchers, product managers, UX researchers, and business owners. Key features include real-time results, customizable reports, and online surveys.

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Zonka Feedback logo

Turn feedback into intelligence, action, and growth

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Zonka Feedback is an AI-powered Customer Feedback & Intelligence platform to collect, analyze, and act on customer feedback—improving experiences, boosting loyalty, and driving business growth.

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Similarweb logo

Website & app traffic data analysis

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Similarweb empowers businesses to grow, outperform competitors, and win their market. From traffic metrics to channel insights and industry trends, it delivers the digital intelligence needed to understand your audience and lead your category.

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Recollective logo

Online community platform for customer engagement & research

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Recollective is an online data collection and insight community development tool for researchers which allows users to conduct qualitative & quantitative research studies. The platform allows businesses to setup studies for concept testing, behavioral analysis, customer feedback collection, & more.

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Typeform logo

Interactive form builder for data collection

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Capture richer insights with adaptive surveys, AI-powered follow-ups, and faster analysis of patterns and trends.

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TrendSights logo

AI media insights, influencer analysis & content creation

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AI-powered media intelligence and content platform, empowering marketing and public relations teams to boost their ROI through real-time media monitoring and data analysis. Leverage the AI-driven content generation feature and geo-localized influencer identification tool to connect with your target.

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