2txt - 2026 Pricing, Features, Reviews & Alternatives

2txt is a cloud-based AI platform built for e-commerce retailers, online shop operators, marketplace operators, and software vendors that manage supplier product data onboarding at scale. The platform ingests supplier files in any format, including Excel, CSV, PDF, XML, images, and email attachments, automatically detects data structures, maps fields to a defined target schema, cleans and normalizes values, and generates ready-to-publish product content. Finished data is exported via CSV/Excel, API, or direct integration into PIM and shop systems, removing manual data handling from the onboarding pipeline entirely.

At the core of the platform is an AI model trained on e-commerce product master data. It handles structure detection and field mapping for unknown supplier formats and new suppliers without requiring per-supplier rule configuration. Data cleaning and value normalization are applied automatically. Content generation covers product descriptions, marketplace listings for platforms such as Amazon, eBay, and Otto.de, and SEO-optimized category, brand, and filter pages, including automated keyword research and shop link insertion. Tone of voice, language, and formatting requirements are configurable. Native translation is available on request.

2txt supports white-label API integration for marketplace operators and software vendors embedding the capability into their own platforms. The architecture scales catalog growth without proportional increases in headcount, and brings product content generation in-house, removing dependency on external agencies. Output is formatted for direct upload to PIM or shop systems, reducing time-to-market for new products from weeks to minutes.