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Lucky Orange vs Fullstory Comparison (2026)

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Lucky Orange logo

Lucky Orange

Fullstory logo

Fullstory

Overview

Lucky Orange combines heatmaps, session recordings, funnels and visitor feedback with Discovery AI and Visualize to analyze behavior and explore trends. Integrations include Shopify, HubSpot and GA4. Privacy controls include keystroke masking and text scrambling.

Fullstory is a cloud-based behavioral data platform for web and mobile that auto-captures user interactions, delivering session.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

39

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

Free

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.7

268

5

4

3

2

1

204

51

10

3

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
85%
would recommend this app

4.6

67

5

4

3

2

1

45

18

4

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
83%
would recommend this app

Pros

“The platform has helped us better understand visitor behavior, identify areas for improvement on our website, and make more informed decisions about the user experience.”
ST

Sherree T.

Ecommerce and marketing manager

“The heatmaps and session recordings make it easy to see where visitors click, scroll, and drop off, which helps me improve my site layout and conversions.”
WH

Wade H.

Founder and Store Owner

“The CSV export for session data could also be more analysis-ready; we had to do a fair amount of cleanup before it was useful.”
DG

Durva G.

Product Designer

Pros

“The session recording features it has seemed far superior to any other product on the market that I have used or considered, especially given that it allows for live recordings/viewings/monitoring.”
LH

Lorenq H.

VP of Operation

“The difficulty in trying to find the specific sessions I'm looking for, would love some AI integration where I could just say what i'm looking for and have AI find me sessions rather than having to build out a logic tree to filter into what i'm looking for.”
KC

Kyle C.

Product Manager

“Their customer support is also fantastic--super quick, responsive, helpful, etc.”
LH

Lorenq H.

VP of Operation

Cons

“The data can be slow to load sometimes which is understandable and we have a lot of traffic on our site. But the biggest issue is watching recordings - if I scrub through videos they often pause and can't be played again, or start just showing the site footer and not the users actual interaction with the website which can be frustrating.”
SF

Sam F.

Marketing manager

“It doesn't capture all sessions and I can't view the recording/live view on mobile.”
YG

Yarin G.

Managing Partner

“Not LO's fault but unfortunately it doesn't track data before it was downloaded so we had to wait a while to build data before we could look into our issues”
KD

Kirsty D.

Performance Marketing Assistant

Cons

“It's a little difficult to get used to searching and filtering.”
BB

Blair B.

Software Developer

“Very pricey. ”
SS

Samantha S.

Office Manager

  • Vendor responds to reviews
  • Last review21 days ago
  • Vendor responds to reviews
  • Last reviewa year ago

Key features

  • Total features116
  • A/B Testing
  • AI Copilot
  • AI Text Generation
  • AI/Machine Learning
  • API
  • API / Integrations
  • Access Controls/Permissions
  • Account level Analytics
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Analysis
  • Ad hoc Reporting
  • Adaptive Learning
  • Alerts
  • Alerts/Escalation
  • Alerts/Notifications
  • Analytics
  • Annotations
  • Application Management
  • Augmented Analytics
  • Automated insights
  • Autonomous Task Execution
  • Behavior Analytics
  • Behavior Tracking
  • Behavioral Analytics
  • Benchmarking
  • Campaign Analytics
  • Campaign Management
  • Categorization/Grouping
  • Charting
  • Chat/Messaging
  • Click Tracking
  • Cohort Analysis
  • Collaboration Tools
  • Commenting/Notes
  • Compliance Management
  • Configurable Alerts
  • Conversion Opportunities
  • Conversion Rate Optimization
  • Conversion Tracking
  • Conversions
  • Cross-system Integration
  • Custom Event Tracking
  • Custom Reports and Dashboards
  • Customer Activity Tracking
  • Customer Demographics
  • Customer Experience Management
  • Customer Journey Mapping
  • Customer Segmentation
  • Customer Touchpoints
  • Customizable Fields
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Dashboard Creation
  • Data Aggregation
  • Data Analysis
  • Data Analysis Tools
  • Data Capture and Transfer
  • Data Collection
  • Data Import/Export
  • Data Modeling
  • Data Quantification
  • Data Segmentation
  • Data Storage
  • Data Synchronization
  • Data Visualization
  • Decision Making
  • Drag & Drop
  • Dynamic Content
  • E-Commerce
  • Element Analytics
  • Email Alerts
  • Embeddable
  • Embeddable Widget
  • Engagement
  • Engagement Tracking
  • Entry and Exit Pages
  • Error and Bug Tracking
  • Event Logs
  • Event Triggered Actions
  • For Mobile
  • For Sales Teams/Organizations
  • For Science
  • For Websites
  • Forecasting
  • Form Analytics
  • Frustration Tracking
  • Functions/Calculations
  • Funnel Analysis
  • Funnels
  • Generative AI
  • Geographic Maps
  • Goal Setting/Tracking
  • Heatmaps
  • Hierarchical Mapping
  • Hover Maps
  • Image Overlay
  • In-App Events Tracking
  • Incident Management
  • Indexing
  • Integrations
  • Intelligent Search
  • Interactive Reports
  • Issue Management
  • Issue Tracking
  • KPI Monitoring
  • Key Performance Indicators
  • Keyword Research Tools
  • Keyword Tracking
  • Knowledge Management
  • Link Management
  • Load Time Monitoring
  • Location Tracking
  • Machine Learning
  • Mixed Methods Research
  • Mobile Access
  • Mobile Alerts
  • Mobile Dashboards
  • Mobile Device Analysis
  • Mobile Reporting
  • Monitoring
  • Mouse Movement
  • Multi-Channel Attribution
  • Multi-Channel Communication
  • Multi-Channel Data Collection
  • Multi-Location Monitoring
  • Multi-Product Analytics
  • Multi-step Planning
  • Multiple Data Sources
  • Multiple Site Management
  • Multiple User Accounts
  • Multivariate Testing
  • Natural Language Interaction
  • Notes
  • Pageview Tracking
  • Performance Management
  • Performance Metrics
  • Performance and Reliability
  • Personalization
  • Private Dashboards
  • Proactive Assistance
  • Problem Area Alerts
  • Product Data Management
  • Promotional Messages
  • Public Dashboards
  • Qualitative Comparative Analysis
  • Quantitative Analysis
  • ROI Tracking
  • Radial Mapping
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Notifications
  • Real-Time Reporting
  • Recommendations
  • Referral Tracking
  • Remote Monitoring & Management
  • Reporting & Statistics
  • Reporting/Analytics
  • Reports
  • Retention
  • Retention Tracking
  • Return
  • Risk Alerts
  • Role-Based Permissions
  • Root Cause Analysis
  • SEO Management
  • Sales Trend Analysis
  • Scorecards
  • Screen Activity Recording
  • Scroll Maps
  • Search Box
  • Search/Filter
  • Segmentation
  • Self Service Data Preparation
  • Semantic Search
  • Sentiment Analysis
  • Session Recording
  • Session Replays
  • Sessions - Digital Analytics
  • Side-By-Side Analysis
  • Single Page View
  • Single Sign On
  • Site Search Tracking
  • Social Media Integration
  • Software Testing Management
  • Split URL Testing
  • Standard Event Tracking
  • Statistical Analysis
  • Surveys & Feedback
  • Tagging
  • Templates
  • Territorial Mapping
  • Text Analysis
  • Third-Party Integrations
  • Time on Site Tracking
  • Transaction Monitoring
  • Trend Analysis
  • Trend/Problem Indicators
  • Trending
  • Unification Across Devices
  • Uninstall Tracking
  • Unmoderated Testing
  • Uptime Reporting
  • Usability Testing
  • Usage Tracking/Analytics
  • User Data
  • User Identification
  • User Interaction Tracking
  • User Journeys
  • User Management
  • User Research Analysis
  • User Scoring
  • User level Analytics
  • User, Role, and Access Management
  • User-Level Analytics
  • Visitor Tracking
  • Visual Analytics
  • Visualization
  • Web Analytics
  • Web Traffic Reporting
  • Webpage Element Analysis
  • Website Analytics
  • Widgets
  • Total features154
  • A/B Testing
  • AI Copilot
  • AI Text Generation
  • AI/Machine Learning
  • API
  • API / Integrations
  • Access Controls/Permissions
  • Account level Analytics
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Analysis
  • Ad hoc Reporting
  • Adaptive Learning
  • Alerts
  • Alerts/Escalation
  • Alerts/Notifications
  • Analytics
  • Annotations
  • Application Management
  • Augmented Analytics
  • Automated insights
  • Autonomous Task Execution
  • Behavior Analytics
  • Behavior Tracking
  • Behavioral Analytics
  • Benchmarking
  • Campaign Analytics
  • Campaign Management
  • Categorization/Grouping
  • Charting
  • Chat/Messaging
  • Click Tracking
  • Cohort Analysis
  • Collaboration Tools
  • Commenting/Notes
  • Compliance Management
  • Configurable Alerts
  • Conversion Opportunities
  • Conversion Rate Optimization
  • Conversion Tracking
  • Conversions
  • Cross-system Integration
  • Custom Event Tracking
  • Custom Reports and Dashboards
  • Customer Activity Tracking
  • Customer Demographics
  • Customer Experience Management
  • Customer Journey Mapping
  • Customer Segmentation
  • Customer Touchpoints
  • Customizable Fields
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Dashboard Creation
  • Data Aggregation
  • Data Analysis
  • Data Analysis Tools
  • Data Capture and Transfer
  • Data Collection
  • Data Import/Export
  • Data Modeling
  • Data Quantification
  • Data Segmentation
  • Data Storage
  • Data Synchronization
  • Data Visualization
  • Decision Making
  • Drag & Drop
  • Dynamic Content
  • E-Commerce
  • Element Analytics
  • Email Alerts
  • Embeddable
  • Embeddable Widget
  • Engagement
  • Engagement Tracking
  • Entry and Exit Pages
  • Error and Bug Tracking
  • Event Logs
  • Event Triggered Actions
  • For Mobile
  • For Sales Teams/Organizations
  • For Science
  • For Websites
  • Forecasting
  • Form Analytics
  • Frustration Tracking
  • Functions/Calculations
  • Funnel Analysis
  • Funnels
  • Generative AI
  • Geographic Maps
  • Goal Setting/Tracking
  • Heatmaps
  • Hierarchical Mapping
  • Hover Maps
  • Image Overlay
  • In-App Events Tracking
  • Incident Management
  • Indexing
  • Integrations
  • Intelligent Search
  • Interactive Reports
  • Issue Management
  • Issue Tracking
  • KPI Monitoring
  • Key Performance Indicators
  • Keyword Research Tools
  • Keyword Tracking
  • Knowledge Management
  • Link Management
  • Load Time Monitoring
  • Location Tracking
  • Machine Learning
  • Mixed Methods Research
  • Mobile Access
  • Mobile Alerts
  • Mobile Dashboards
  • Mobile Device Analysis
  • Mobile Reporting
  • Monitoring
  • Mouse Movement
  • Multi-Channel Attribution
  • Multi-Channel Communication
  • Multi-Channel Data Collection
  • Multi-Location Monitoring
  • Multi-Product Analytics
  • Multi-step Planning
  • Multiple Data Sources
  • Multiple Site Management
  • Multiple User Accounts
  • Multivariate Testing
  • Natural Language Interaction
  • Notes
  • Pageview Tracking
  • Performance Management
  • Performance Metrics
  • Performance and Reliability
  • Personalization
  • Private Dashboards
  • Proactive Assistance
  • Problem Area Alerts
  • Product Data Management
  • Promotional Messages
  • Public Dashboards
  • Qualitative Comparative Analysis
  • Quantitative Analysis
  • ROI Tracking
  • Radial Mapping
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Notifications
  • Real-Time Reporting
  • Recommendations
  • Referral Tracking
  • Remote Monitoring & Management
  • Reporting & Statistics
  • Reporting/Analytics
  • Reports
  • Retention
  • Retention Tracking
  • Return
  • Risk Alerts
  • Role-Based Permissions
  • Root Cause Analysis
  • SEO Management
  • Sales Trend Analysis
  • Scorecards
  • Screen Activity Recording
  • Scroll Maps
  • Search Box
  • Search/Filter
  • Segmentation
  • Self Service Data Preparation
  • Semantic Search
  • Sentiment Analysis
  • Session Recording
  • Session Replays
  • Sessions - Digital Analytics
  • Side-By-Side Analysis
  • Single Page View
  • Single Sign On
  • Site Search Tracking
  • Social Media Integration
  • Software Testing Management
  • Split URL Testing
  • Standard Event Tracking
  • Statistical Analysis
  • Surveys & Feedback
  • Tagging
  • Templates
  • Territorial Mapping
  • Text Analysis
  • Third-Party Integrations
  • Time on Site Tracking
  • Transaction Monitoring
  • Trend Analysis
  • Trend/Problem Indicators
  • Trending
  • Unification Across Devices
  • Uninstall Tracking
  • Unmoderated Testing
  • Uptime Reporting
  • Usability Testing
  • Usage Tracking/Analytics
  • User Data
  • User Identification
  • User Interaction Tracking
  • User Journeys
  • User Management
  • User Research Analysis
  • User Scoring
  • User level Analytics
  • User, Role, and Access Management
  • User-Level Analytics
  • Visitor Tracking
  • Visual Analytics
  • Visualization
  • Web Analytics
  • Web Traffic Reporting
  • Webpage Element Analysis
  • Website Analytics
  • Widgets

Integrations

  • Total integrations7
  • Adobe Target
  • BigCommerce
  • BigQuery
  • Claude
  • Digistorm Funnel
  • Dynamic Yield
  • Fin
  • Google Analytics 360
  • Google Optimize
  • HubSpot CRM
  • MacOS Big Sur
  • Perplexity
  • Qualtrics Customer Experience
  • Shopify
  • Shopify Plus
  • Snowflake
  • Tealium Customer Data Hub
  • WordPress
  • Total integrations11
  • Adobe Target
  • BigCommerce
  • BigQuery
  • Claude
  • Digistorm Funnel
  • Dynamic Yield
  • Fin
  • Google Analytics 360
  • Google Optimize
  • HubSpot CRM
  • MacOS Big Sur
  • Perplexity
  • Qualtrics Customer Experience
  • Shopify
  • Shopify Plus
  • Snowflake
  • Tealium Customer Data Hub
  • WordPress