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Sumo vs Omnisend Comparison (2026)
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Good recommendations?
Overview
Easy to install on any website or CMS, Sumo is a suite of free app-like tools for growing website traffic, email subscriber lists and monitoring engagement
150,000+ ecommerce brands sell more with Omnisend: email, SMS, newsletters, and web push in one app. Popups grow your list, automation recovers abandoned carts, and AI writes the copy. Build campaigns from ChatGPT or Claude via MCP. Switching? We rebuild your lists, flows, and templates free.
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
Video & Screenshots
Pricing
User reviews
4.2
66
5
4
3
2
1
33
21
7
2
3
- Value for money
- Ease of use
- Features
- Customer support
4.7
837
5
4
3
2
1
631
186
17
3
0
- Value for money
- Ease of use
- Features
- Customer support
Pros
John T.
Owner
John T.
Owner
Monica M.
Dott.ssa
Pros
Frank A.
Head of Digital
Karen H.
Graphic Designer and Digital Marketing
Patrica C.
Marketing Assistant
Cons
John T.
Owner
Keith E.
Owner, Chief Strategist
Cons
Luke A.
Social Media Director
Luke A.
Social Media Director
Yusuf C.
Founder
- Vendor responds to reviews
- Last review2 years ago
- Vendor responds to reviews
- Last reviewa month ago
Key features
- Total features13
- 2-Way Messaging
- A/B Testing
- API
- Abandoned Cart Saver
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Audience Targeting
- Automated Responses
- Automated Scheduling
- Autoresponders
- Behavior Analytics
- Behavior Tracking
- Behavioral Targeting
- CAN-SPAM Compliance
- CRM
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Campaign Tracking
- Channel Management
- Click Tracking
- Compliance Management
- Contact Database
- Contact Management
- Content Management
- Conversion Tracking
- Customer Database
- Customer Profiles
- Customer Segmentation
- Customizable Branding
- Customizable CTAs
- Customizable Fields
- Customizable Forms
- Customizable Templates
- Customization
- Dashboard
- Data Import/Export
- Data Integration
- Drag & Drop
- Dynamic Content
- Email Campaign Management
- Email Distribution
- Email Management
- Email Marketing
- Email Templates
- Email Tracking
- Engagement Tracking
- Event Triggered Actions
- Form Builder
- Forms Creation & Design
- Forms Management
- GDPR Compliance
- Generative AI
- Geotargeting
- HTML Editor
- Image Library
- Landing Pages/Web Forms
- Lead Capture
- Lead Generation
- Lead Management
- Lead Segmentation
- List Management
- Live Chat
- Mailing List Management
- Marketing Automation
- Marketing Calendar
- Mass Texting
- Message Personalization
- Mobile Access
- Mobile Optimization
- Monitoring
- Multi-Campaign
- Multi-Channel Attribution
- Multi-Channel Campaigns
- Multi-Channel Communication
- Multi-Channel Data Collection
- Multi-Channel Marketing
- Open Rate Tracking
- Performance Metrics
- Personalization
- Product Recommendations
- Promotions Management
- ROI Tracking
- Real-Time Analytics
- Real-Time Data
- Real-Time Notifications
- Real-Time Reporting
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- SMS Marketing
- SMS Messaging
- Sales Analytics
- Scheduled Messaging
- Scheduling
- Search/Filter
- Segmentation
- Shopping Cart
- Social Marketing
- Social Media Integration
- Social Promotion
- Subscriber Management
- Subscription Management
- Template Management
- Templates
- Text-to-Win
- Third-Party Integrations
- Unsubscribe Database
- Visitor Tracking
- Visual Analytics
- WYSIWYG Editor
- Web Forms
- Website Visitor Tracking
- Workflow Automation
- Workflow Management
- Total features114
- 2-Way Messaging
- A/B Testing
- API
- Abandoned Cart Saver
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Audience Targeting
- Automated Responses
- Automated Scheduling
- Autoresponders
- Behavior Analytics
- Behavior Tracking
- Behavioral Targeting
- CAN-SPAM Compliance
- CRM
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Campaign Tracking
- Channel Management
- Click Tracking
- Compliance Management
- Contact Database
- Contact Management
- Content Management
- Conversion Tracking
- Customer Database
- Customer Profiles
- Customer Segmentation
- Customizable Branding
- Customizable CTAs
- Customizable Fields
- Customizable Forms
- Customizable Templates
- Customization
- Dashboard
- Data Import/Export
- Data Integration
- Drag & Drop
- Dynamic Content
- Email Campaign Management
- Email Distribution
- Email Management
- Email Marketing
- Email Templates
- Email Tracking
- Engagement Tracking
- Event Triggered Actions
- Form Builder
- Forms Creation & Design
- Forms Management
- GDPR Compliance
- Generative AI
- Geotargeting
- HTML Editor
- Image Library
- Landing Pages/Web Forms
- Lead Capture
- Lead Generation
- Lead Management
- Lead Segmentation
- List Management
- Live Chat
- Mailing List Management
- Marketing Automation
- Marketing Calendar
- Mass Texting
- Message Personalization
- Mobile Access
- Mobile Optimization
- Monitoring
- Multi-Campaign
- Multi-Channel Attribution
- Multi-Channel Campaigns
- Multi-Channel Communication
- Multi-Channel Data Collection
- Multi-Channel Marketing
- Open Rate Tracking
- Performance Metrics
- Personalization
- Product Recommendations
- Promotions Management
- ROI Tracking
- Real-Time Analytics
- Real-Time Data
- Real-Time Notifications
- Real-Time Reporting
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- SMS Marketing
- SMS Messaging
- Sales Analytics
- Scheduled Messaging
- Scheduling
- Search/Filter
- Segmentation
- Shopping Cart
- Social Marketing
- Social Media Integration
- Social Promotion
- Subscriber Management
- Subscription Management
- Template Management
- Templates
- Text-to-Win
- Third-Party Integrations
- Unsubscribe Database
- Visitor Tracking
- Visual Analytics
- WYSIWYG Editor
- Web Forms
- Website Visitor Tracking
- Workflow Automation
- Workflow Management
Integrations
- Total integrations18
- 29 Next
- 99minds
- AWeber
- ActiveCampaign
- Adobe Commerce
- AfterShip
- Alloy Automation
- Appy Pie
- BigCommerce
- Campaign Monitor by Marigold
- CartHook
- Constant Contact
- ConvertFlow
- Digioh
- EComposer
- Easyship
- Elink.io
- Emma by Marigold
- Fera
- Fomo
- Formidable Forms
- Fyrebox
- Gatsby
- GetResponse
- Getsitecontrol
- Glew
- Gorgias
- Gravity Forms
- Growave
- GrowthHero
- HubSpot Marketing Hub
- Involve.me
- Justuno
- Keap
- Kit
- Klaviyo
- Lootly
- Loox
- LoyaltyLion
- MESA
- Mad Mimi
- MailerLite
- Mailjet
- Make
- Marketo Engage
- Maropost
- Meta for Business
- Nosto
- Okendo
- OpenCart
- Opinew
- OptiMonk
- POWR
- Pabbly Connect
- Personizely
- Poptin
- Postscript
- PrestaShop
- Quizell
- REVIEWS.io
- Re:amaze
- Recharge
- Salesforce Marketing Cloud
- ShipStation
- Shopify
- Shopify Plus
- Shoplazza
- Smile.io
- Stamped.io
- Stripo.email
- Supermetrics
- Swell
- SyncSpider
- Tidio
- TikTok
- TrackingMore
- Typeform
- UpPromote: Affiliate Marketing
- UpViral
- VerticalResponse
- VideoPeel
- ViralSweep
- Volusion
- Wisepops
- Wix
- WooCommerce
- WordPress
- Yotpo
- Zapier
- Total integrations73
- 29 Next
- 99minds
- AWeber
- ActiveCampaign
- Adobe Commerce
- AfterShip
- Alloy Automation
- Appy Pie
- BigCommerce
- Campaign Monitor by Marigold
- CartHook
- Constant Contact
- ConvertFlow
- Digioh
- EComposer
- Easyship
- Elink.io
- Emma by Marigold
- Fera
- Fomo
- Formidable Forms
- Fyrebox
- Gatsby
- GetResponse
- Getsitecontrol
- Glew
- Gorgias
- Gravity Forms
- Growave
- GrowthHero
- HubSpot Marketing Hub
- Involve.me
- Justuno
- Keap
- Kit
- Klaviyo
- Lootly
- Loox
- LoyaltyLion
- MESA
- Mad Mimi
- MailerLite
- Mailjet
- Make
- Marketo Engage
- Maropost
- Meta for Business
- Nosto
- Okendo
- OpenCart
- Opinew
- OptiMonk
- POWR
- Pabbly Connect
- Personizely
- Poptin
- Postscript
- PrestaShop
- Quizell
- REVIEWS.io
- Re:amaze
- Recharge
- Salesforce Marketing Cloud
- ShipStation
- Shopify
- Shopify Plus
- Shoplazza
- Smile.io
- Stamped.io
- Stripo.email
- Supermetrics
- Swell
- SyncSpider
- Tidio
- TikTok
- TrackingMore
- Typeform
- UpPromote: Affiliate Marketing
- UpViral
- VerticalResponse
- VideoPeel
- ViralSweep
- Volusion
- Wisepops
- Wix
- WooCommerce
- WordPress
- Yotpo
- Zapier
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