VTEX Pricing, Features, Reviews & Comparison of Alternatives


Cloud-based eCommerce platform

4.8/5 (10 reviews)

VTEX overview

VTEX is a cloud-based eCommerce platform that offers online retailers a centralized platform from which to manage their online stores and other multi-channel digital commerce needs. Incorporating marketing, merchandising, and SmartCheckout™ technology, as well as order and logistics management functionality, VTEX aims to deliver a comprehensive eCommerce solution.

In order to help users develop multiple stores, VTEX equips users with agile and customizable design tools. Utilizing VTEX’s design tools, users can customize their different website pages, banners, and landing pages. By employing responsive designs alongside faceted search capabilities, VTEX enables users to locate products easily on all laptops, tablets, or mobile devices.

Designed to manage marketing and merchandising activity, VTEX provides users with SEO optimization tools such as metatags, 301 redirects, canonical tags, and friendly URLs. VTEX supports web analytics technology, native reports, and advanced integration with Google Analytics to give users valuable marketing insight. Merchandising management is facilitated by allowing users to create personalized offers, recommendations, and custom promotional strategies.

VTEX’s PCI DSS certified SmartCheckout™ enables customers to make secure payments through a one page checkout system. Users can manage orders, returns, and customer communication using VTEX’s visual workflow through every stage of the order process. From VTEX’s administrative panel, users can manage information across multiple channels, including product, order, pricing, promotion, and client information.


Pricing options
Value for money
View Pricing Plans


Business size



United States, Brazil, Europe, Germany, Latin America, Mexico, United Kingdom

Supported languages

English, Portuguese, Spanish
VTEX screenshot: Create and develop multiple stores with customizable toolsMeet VTEXVTEX screenshot: Locate products using faceted searchesVTEX screenshot: Utilize advanced SEO features such as meta tag description editingVTEX screenshot: Implement advanced promotional scenariosVTEX screenshot: Make secure payments through PCI DSS certified checkoutVTEX screenshot: Manage product information and categories

VTEX reviews


Very good

Value for money
Ease of use
Customer support
Leandro Ramos

Why choose Vtex

Used daily for 2+ years
Reviewed 2017-02-23
Review Source: Capterra

I work with Vtex since 2014 and it is a great platform, from infrastructure to support. We are up more then 50 projects at Vtex and always have support that Vtex team in any problem. It is easy to administrator because it's modularized and easy to search the information that you need to change something or configure another thing. Vtex is a good company to work, because promove interection between your employers and us agencies.

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Emilio Silva

Vtex covers various business models

Used daily for 1-2 years
Reviewed 2017-02-24
Review Source: Capterra

With the same platform it was possible to structure a robust and scalable omnichannel architecture. In addition, the same software was able to serve all business models of the company: B2B, B2C, B2E and market place.API based, scalable, flexible and robust

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Arnaldo Rabelo

Great e-commerce solution

Used daily for 1-2 years
Reviewed 2017-02-23
Review Source: Capterra

We use VTEX in our online store and the results have been great. The optimization for search engines has generated a lot of traffic for our store. The configuration options for promotions are very good!Higher organic traffic, convertion rate, average order value and approved orders. Time for implementation is shorter and the costs are lower.

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Expensive, not considered for small ecommerce

Used weekly for 6-12 months
Reviewed 2019-04-02
Review Source: Capterra

Great solution, keep in mind that it is a hard player but really expensive

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JB Queiroz Filho

I used it in several ecommerce projects and overall the platform is great.

Reviewed 2017-02-23
Review Source: Capterra

The Business manager interfaces is very simple and easy to use for the merchant. Also the backend is rich of functionalities for example there are several rules to create a promotion. It is a true cloud platform so you don't need to care of all sys admin stuff and every few months there are new functionalities available on the platform.

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VTEX pricing

Pricing options
Free trial
View Pricing Plans

No set-up or license fee. VTEX offers an on-demand pricing model based on revenue share.

To receive accurate pricing information, contact VTEX directly.

VTEX features

Content Management
Discount Management
Product Catalog
SSL Security
Search Functionality
Third Party Integration
eCommerce Management

Access Control (52 other apps)
Activity Dashboard (71 other apps)
Automatic Notifications (69 other apps)
Custom Forms (60 other apps)
Customizable Branding (95 other apps)
Customizable Templates (95 other apps)
Data Import/Export (68 other apps)
Drag & Drop Interface (78 other apps)
Electronic Payments (70 other apps)
Reporting & Statistics (67 other apps)
Social Media Integration (48 other apps)
eCommerce Integration (52 other apps)

Additional information for VTEX

Key features of VTEX

  • Product configurator
  • Product catalog management
  • Loyalty program
  • Category management
  • Product ratings & reviews
  • A/B testing
  • Content segmentation
  • Campaign management
  • Customizable product, category & search pages
  • Content management
  • Supports HTML, CSS, and JavaScript code
  • Faceted searches
  • Fully customized online stores
  • Marketing optimization
  • Google Tag Manager integration
  • Tailored dashboards
  • Customer segmentation
  • Campaign segmentation
  • Market segmentation
  • Web analytics
  • Metric analysis & KPIs
  • Google Analytics integration
  • Native reports
  • Automated scheduling
  • Retargeting tool
  • Merchandising management
  • Discount management
  • Purchase history
  • Gift vouchers
  • Custom pricing management
  • Product margin control
  • SmartCheckout
  • Abandoned cart recovery
  • PCI DSS compliance
  • Multi-channel management
  • Product information management system
  • Brand asset management
  • Buyer preference targeting
  • Product recommendations
  • Customer engagement
  • Workflow management
  • Email communication management
  • Conversation tracker
  • Activity logging
  • Order tracking
  • Sales reporting
  • Third party integration
  • Customized client messages
  • Availability management
  • Offline stores integration
  • Multi-delivery management
  • Warehouse management
  • Transportation management
  • Delivery tracking
  • Process automation
  • Billing & invoicing
  • eCommerce management
View All Features


VTEX offers an auto-scaling elastic cloud infrastructure, allowing users to meet great access demands to their site and manage hundreds of orders per second.
VTEX includes a web API, providing users with the ability to integrate with external websites, applications, and new development features.
VTEX provides SmartCheckout™ functionality, permitting customers to make secure payments directly through a one page checkout system.
VTEX facilitates offline store integration, enabling users to combine the stock from their physical shops with their online store.
VTEX employs advanced SEO features such as metatags, 301 redirects, canonical tags, and SEO friendly URLs, serving to help users enhance their marketing campaigns.