App comparison

Add up to 4 apps below to see how they compare. You can also use the "Compare" buttons while browsing.

GetApp offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links. 

Optimove Logo

Customer-led Marketing Platform

Optimove - 2025 Pricing, Features, Reviews & Alternatives

Table of Contents

What is Optimove?

Optimize is a customer-led marketing platform that helps you plan and manage multichannel campaigns tailored to specific audiences. With Optimove, you can target based on interests, goals, or behaviors across channels such as email and in-app messaging - reaching them at the right time and place for maximum impact.

Starting from

4000

/user

Per month

Optimove's key features

Most critical features, based on insights from Optimove users:

Channel Management
Contact Database
Event Triggered Actions
Multi-Campaign

All Optimove features

Features rating:

AI/Machine Learning
Behavioral Analytics
Campaign Management
Churn Management
Communication Management
Customer Profiles
Customer Segmentation
Data Integration
Email Marketing
For Marketing and Advertising
Gamification
GDPR Compliance
Marketing Management
Multi-Channel Marketing
Predictive Modeling
Referral Tracking
Reporting/Analytics
Sales Reports

Optimove alternatives

Optimove logo
4.3
(3)

Starting from

4000

/user

Per month

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support
Salesforce Marketing Cloud logo
4.2
(519)
visit website

Starting from

25

Per month

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support
CleverTap logo
4.4
(57)
visit website

Starting from

ic-pricetag

No pricing info

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support
Adverity logo
4.5
(26)
visit website

Starting from

ic-pricetag

No pricing info

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support

Optimove pricing

Value for money:

Starting from

4000

/user

Per month

Pricing details
Subscription
Free trial
Free plan
Pricing range

Optimove support options

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

24/7 (Live rep)

Training options

Documentation
Live Online
In Person

Optimove reviews

Overall rating

4.3

/5

3

Positive reviews

100

%

Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8.33/10
Rating distribution

5

4

3

2

1

1

2

0

0

0

Optimove FAQs

Q. What type of pricing plans does Optimove offer?

Optimove has the following pricing plans:
Starting from: $4000.00/month
Pricing model: Subscription


Q. Who are the typical users of Optimove?

Optimove has the following typical customers:
Large Enterprises, Mid Size Business, Small Business


Q. What languages does Optimove support?

Optimove supports the following languages:
English


Q. Does Optimove offer an API?

No, Optimove does not have an API available.


Q. What level of support does Optimove offer?

Optimove offers the following support options:
24/7 (Live rep)

Related categories