GetApp offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links.
Our commitment
Independent research methodology
Our researchers use a mix of verified reviews, independent research, and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.
How GetApp verifies reviews
GetApp carefully verified over 2 million reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.
How GetApp ensures transparency
GetApp lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. GetApp is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider’s website.
Customer Data Platform Software
Last updated: January 2025
240 software options
Sponsored
Pipedrive is a CRM & pipeline management tool for small and medium sized sales teams that helps users focus on actions that matter
Users also considered
RudderStack is a customer data platform (CDP) for developers, data analysts, and product teams. It enables swift data collection from every application, website, and SaaS platform. As a unified solution with event streaming, ETL, and reverse ETL pipelines, RudderStack enables teams to easily collect, transform, and route customer data across the entire stack.
Users also considered
Adobe Real-Time Customer Data Platform supports marketers to govern, normalize and collect b2b and b2c data and unify it into real-time profiles that can then be activated across any channels.
Users also considered
Treasure Data helps enterprises use all of their customer data to improve campaign performance, achieve operational efficiency, and drive business value with connected customer experiences.
Users also considered
Marketing Cloud is a very powerful and extensive marketing automation platform and can be overwhelming. Activation Studio offers multiple quality-of-life improvements for Salesforce Marketing Cloud.
Users also considered
CleverTap helps you retain your mobile users. It brings together user data with an omnichannel approach on a centralized platform. It is a comprehensive and user-friendly solution to all your behavioural app analytics, user engagement and retention needs.
Users also considered
Xtremepush is a multi-channel marketing automation platform, enabling enterprise brands to deliver personalised customer connections at scale
Users also considered
ZoomInfo powered by DiscoverOrg is a cloud-based lead generation platform for B2B organizations. It uses buyer intent data to help sales and marketing teams prioritize prospects. Intent insights are provided for online research activities, organizational changes, funding announcements, and more.
Users also considered
Hightouch automates data pipelines with reverse ETL. It lets users sync data from a data warehouse to all their downstream SaaS tools with just SQL. Users can maintain full control and observability over data, and keep it securely stored in the data warehouse. Hightouch offers solutions for event collection, identity resolution, and data activation so employees can build a complete but composable customer data platform.
Users also considered
Customer.io is a customer engagement platform for sending automated emails, push notifications, SMS, in-app messages, and more to engage and retain your audience.
Users also considered
Freshpaint is a Healthcare Privacy Platform that connects and standardizes customer data from your site or app to your marketing and analytics tools. Freshpaint allows users to safely send customer data to their ads, analytics, and website tracking destinations that are not HIPAA compliant.
Users also considered
Trusted by 125k+ ecommerce businesses, Omnisend’s all-in-one email marketing & SMS tool automates your marketing across the entire customer journey. Build customer relationships & drive sales on autopilot. Integrates easily in 1-click with Shopify, BigCommerce, WooCommerce, Wix & more.
Users also considered
Klaviyo powers smarter digital relationships with an intelligent marketing automation and customer data platform growth marketing platform that helps you deliver more personalized experiences across owned marketing channels like email, SMS, mobile push notifications, product reviews, and web forms.
Users also considered
monday CRM enables revenue teams to improve efficiency at every stage of the customer
journey.
The intuitive interface combined with automations and AI, allows revenue leaders to adapt the CRM to their own sales process while cutting costs and saving time.
journey.
The intuitive interface combined with automations and AI, allows revenue leaders to adapt the CRM to their own sales process while cutting costs and saving time.
Users also considered
ContactPigeon is a marketing personalization & automation software which includes features designed to work with eCommerce to engage, retain, & grow customers
Users also considered
Spotler CRM is designed for growing teams, making it easy to set up and simple to use. All your data is in one place helping you effectively manage your contacts and share information, enabling great team collaboration, improved customer relationships and increased sales.
Users also considered
End-to-end outbound sales platform. Find prospects, communicate at scale, win deals. Easily, from one place.
Users also considered
NiceJob is the easiest way to get more great reviews, referrals and sales. We help businesses get the reputation they deserve! We also help your website convert more leads and improve your SEO!
Users also considered
Meet Salesforce Marketing Cloud, the leading marketing solution to increase engagement with every consumer.
Users also considered
Easy-to-use, enterprise-grade solutions that will make your customer interactions feel exceptionally personal
Users also considered
useArtemis is a B2B lead generation tool that helps business owners find contact information using LinkedIn and offers them a user-friendly built-in prospecting platform.
Users also considered
Automated Social Profile Import, data Aggregation and auto Update, ATS, CRM, AI powered ranking filtering, Process Automation, recruiting workflow, sales pipeline, automatic Outreach, mass Mailing, messaging templates, multiplatform communications.
Users also considered
Lusha's intelligent go-to-market platform delivers the data and insights you need to reach out to your ideal customers at the right time, every time
Users also considered
AppsFlyer is a cloud-based mobile attribution and marketing analytics platform which assists app marketers with campaign management and conversion tracking. Its key features include customer journey mapping, attribution modeling, audience segmentation, social media metrics and retention tracking.
Users also considered
Users also considered