QL Campaign - 2026 Pricing, Features, Reviews & Alternatives

QL Campaign is a cloud-based SaaS campaign management platform hosted on Amazon AWS, built for multi-location, multi-channel retailers managing complex, high-volume campaign schedules. It centralizes all marketing activities in a single location, replacing fragmented spreadsheet-based workflows with a shared campaign calendar, drag-and-drop item planning, and clearly defined roles and deadlines. The platform supports both digital channels (app, web, social media, email, SMS) and traditional channels (flyers, in-store labels), giving marketing and operations teams full, simultaneous visibility into campaign execution across physical stores and digital touchpoints.

Beyond planning, QL Campaign functions as a campaign knowledge base, providing product search, campaign history, and store status in one place. Flexible templates support web snippets, dialogue outlines, and flyers with instant visual review, while specialized proofing tools facilitate structured communication with internal or external designers. Deals can be defined at the individual customer level and integrated with POS systems, eCommerce platforms, or a dedicated DealEngine. The platform also automates price reductions and enforces compliance with the EU Omnibus Directive (30-day rule), reducing manual compliance overhead for retailers operating in regulated markets.

QL Campaign includes a behavior-based customer segmentation engine that supports personalized marketing, automatic triggering of individual customer dialogues and deals, advance scheduling, and recurring promotions. Logistics support provides full visibility into item sales, stock, orders, and purchases across all store locations to secure item availability ahead of campaign execution. Real-time dashboards and automated reports deliver insight into campaign, dialogue, and customer performance, supporting data-driven optimization. The platform integrates with POS systems, eCommerce platforms, CRM, email marketing, social media, and SMS platforms, and is in active use by leading Scandinavian retailers.