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Looker vs SAP Analytics Cloud Comparison (2026)

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Good recommendations?

Looker logo

Looker

SAP Analytics Cloud logo

SAP Analytics Cloud

Overview

Looker is data platform that makes it easy for businesses to find, explore and understand your business data through reports, dynamic dashboards and more.

SAP Analytics Cloud is a SaaS solution for blending BI data from multiple sources, accessing visualizations, viewing reports and sharing insights socially

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

Empty state illustration for "No pricing info"

No pricing info

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

36

/user

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.5

287

5

4

3

2

1

179

90

16

1

1

  • Value for money
  • Ease of use
  • Features
  • Customer support
81%
would recommend this app

4.4

120

5

4

3

2

1

66

43

8

2

1

  • Value for money
  • Ease of use
  • Features
  • Customer support
73%
would recommend this app

Pros

“This really helps with board reporting, taking the sting out of having to trawl GA4 and export and make accessible.”
Verified reviewer profile picture

Jake L.

Global Marketing Manager

“Utilising a mix of G suite and Microsoft looker can pull data from both googles platforms and microsoft as well as CSV files.”
DS

Daniel S.

Project Lead

“It now automates a large amount of marketing analytics reporting with few issues, saving serious staff time.”
Verified reviewer profile picture

Jake L.

Global Marketing Manager

Pros

“SAP Analytics Cloud automates data collection, modeling, preparation and visualization from multi-cloud and on-prem data sources into one single integrated repository.”
LK

Linus K.

Data Analyst Consultant

“SAP Analytics Cloud enables me to effectively collect, model and visualize data when making business decisions.”
ZM

Zakaria M.

Assistant Manager

“Because we use SAC for dashboarding and data visualization purposes, I like that I am able to take advantage of the capabilities that cloud services provides while maintaining the SAP data structure.”
AS

Austin S.

Business Analyst

Cons

“Query Performance Delays,When querying massive unaggregated datasets or complex joins, loading times can drag down dashboard performance.”
KH

Kira H.

Consultant

“The amount of data can be overwhelming and we find that a lot of clients won't look at the dashboards unless we're looking at it with them in a meeting.”
Verified reviewer profile picture

David V.

Lead Developer

“Sometimes, for really specific visuals, I have to export data or use other tools, which isn't ideal. While you can build custom visuals, it's not as straightforward as I'd like, and the standard options feel a bit basic for telling richer data stories.”
JL

James L.

Product Management

Cons

“Customizing reports sometimes requires technical expertise, and licensing costs may be difficult to justify for smaller organizations.”
GI

Gabriel I.

BA

“licensing model, sometimes very slow with mobile devices”
IM

Ilario M.

ICT Infrastructure Manager

“Drill down functionality is not as clear as you would think.”
PN

Pavithra N.

IT Digital Officer

  • Vendor responds to reviews
  • Last review19 days ago
  • Vendor responds to reviews
  • Last review4 months ago

Key features

  • Total features117
  • "What If" Scenarios
  • A/B Testing
  • AI/Machine Learning
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Analysis
  • Ad hoc Query
  • Ad hoc Reporting
  • Alerts/Escalation
  • Alerts/Notifications
  • Analytics
  • Annotations
  • Application Development
  • Attribution Modeling
  • Audience Targeting
  • Audit Trail
  • Behavioral Analytics
  • Benchmarking
  • Budgeting/Forecasting
  • Campaign Management
  • Campaign Tracking
  • Cash Management
  • Charting
  • Collaboration Tools
  • Consolidation/Roll-Up
  • Conversion Tracking
  • Cross Channel Attribution
  • Customer Journey Mapping
  • Customizable Dashboard
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Dashboard
  • Dashboard Creation
  • Data Blending
  • Data Capture and Transfer
  • Data Connectors
  • Data Dictionary Management
  • Data Discovery
  • Data Extraction
  • Data Import/Export
  • Data Management
  • Data Modeling
  • Data Synchronization
  • Data Transformation
  • Data Visualization
  • Data Warehousing
  • Demand Forecasting
  • Drag & Drop
  • Embeddable Widget
  • Financial Reporting
  • For Education
  • For Healthcare
  • For Retail
  • For Sales Teams/Organizations
  • For Science
  • Forecasting
  • Forms Management
  • Functions/Calculations
  • Geographic Maps
  • Goal Setting/Tracking
  • High Volume Processing
  • Income & Balance Sheet
  • Integration into Third Party Applications
  • Interactive Reports
  • KPI Monitoring
  • Key Performance Indicators
  • Keyword Tracking
  • Machine Learning
  • Marketing Reports
  • Media Analytics
  • Metadata Management
  • Mixed Methods Research
  • Mobile Access
  • Mobile App
  • Mobile Reporting
  • Modeling & Simulation
  • Monitoring
  • Multi-Channel Attribution
  • Multi-Channel Data Collection
  • Multi-Company
  • Multi-Touch Attribution
  • Multi-User Collaboration
  • Multiple Data Sources
  • Multivariate Analysis
  • Natural Language Processing
  • Natural Language Search
  • No-Code
  • OLAP
  • Performance Metrics
  • Personalization
  • Predictive Analytics
  • Predictive Modeling
  • Private Dashboards
  • Profitability Analysis
  • Public Dashboards
  • Publishing/Sharing
  • Quantitative Analysis
  • ROI Tracking
  • Radial Mapping
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Reporting
  • Real-Time Updates
  • Referral Tracking
  • Regression Analysis
  • Relational Display
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Role-Based Permissions
  • SSL Security
  • Sales Reports
  • Sales Trend Analysis
  • Scheduled/Automated Reports
  • Scorecards
  • Search/Filter
  • Self Service Data Preparation
  • Self-service Analytics
  • Sensitive Data Identification
  • Sentiment Analysis
  • Single Page View
  • Single Sign On
  • Site Search Tracking
  • Statistical Analysis
  • Strategic Planning
  • Streaming Analytics
  • Templates
  • Territorial Mapping
  • Text Analysis
  • Third-Party Integrations
  • Time Series Analysis
  • Time on Site Tracking
  • Trend Analysis
  • Trend/Problem Indicators
  • User Interaction Tracking
  • User Research Analysis
  • Visual Analytics
  • Visual Discovery
  • Visual Workflow Management
  • Visualization
  • Website Analytics
  • Widgets
  • Workflow Management
  • Total features81
  • "What If" Scenarios
  • A/B Testing
  • AI/Machine Learning
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Analysis
  • Ad hoc Query
  • Ad hoc Reporting
  • Alerts/Escalation
  • Alerts/Notifications
  • Analytics
  • Annotations
  • Application Development
  • Attribution Modeling
  • Audience Targeting
  • Audit Trail
  • Behavioral Analytics
  • Benchmarking
  • Budgeting/Forecasting
  • Campaign Management
  • Campaign Tracking
  • Cash Management
  • Charting
  • Collaboration Tools
  • Consolidation/Roll-Up
  • Conversion Tracking
  • Cross Channel Attribution
  • Customer Journey Mapping
  • Customizable Dashboard
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Dashboard
  • Dashboard Creation
  • Data Blending
  • Data Capture and Transfer
  • Data Connectors
  • Data Dictionary Management
  • Data Discovery
  • Data Extraction
  • Data Import/Export
  • Data Management
  • Data Modeling
  • Data Synchronization
  • Data Transformation
  • Data Visualization
  • Data Warehousing
  • Demand Forecasting
  • Drag & Drop
  • Embeddable Widget
  • Financial Reporting
  • For Education
  • For Healthcare
  • For Retail
  • For Sales Teams/Organizations
  • For Science
  • Forecasting
  • Forms Management
  • Functions/Calculations
  • Geographic Maps
  • Goal Setting/Tracking
  • High Volume Processing
  • Income & Balance Sheet
  • Integration into Third Party Applications
  • Interactive Reports
  • KPI Monitoring
  • Key Performance Indicators
  • Keyword Tracking
  • Machine Learning
  • Marketing Reports
  • Media Analytics
  • Metadata Management
  • Mixed Methods Research
  • Mobile Access
  • Mobile App
  • Mobile Reporting
  • Modeling & Simulation
  • Monitoring
  • Multi-Channel Attribution
  • Multi-Channel Data Collection
  • Multi-Company
  • Multi-Touch Attribution
  • Multi-User Collaboration
  • Multiple Data Sources
  • Multivariate Analysis
  • Natural Language Processing
  • Natural Language Search
  • No-Code
  • OLAP
  • Performance Metrics
  • Personalization
  • Predictive Analytics
  • Predictive Modeling
  • Private Dashboards
  • Profitability Analysis
  • Public Dashboards
  • Publishing/Sharing
  • Quantitative Analysis
  • ROI Tracking
  • Radial Mapping
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Reporting
  • Real-Time Updates
  • Referral Tracking
  • Regression Analysis
  • Relational Display
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Role-Based Permissions
  • SSL Security
  • Sales Reports
  • Sales Trend Analysis
  • Scheduled/Automated Reports
  • Scorecards
  • Search/Filter
  • Self Service Data Preparation
  • Self-service Analytics
  • Sensitive Data Identification
  • Sentiment Analysis
  • Single Page View
  • Single Sign On
  • Site Search Tracking
  • Statistical Analysis
  • Strategic Planning
  • Streaming Analytics
  • Templates
  • Territorial Mapping
  • Text Analysis
  • Third-Party Integrations
  • Time Series Analysis
  • Time on Site Tracking
  • Trend Analysis
  • Trend/Problem Indicators
  • User Interaction Tracking
  • User Research Analysis
  • Visual Analytics
  • Visual Discovery
  • Visual Workflow Management
  • Visualization
  • Website Analytics
  • Widgets
  • Workflow Management

Integrations

  • Total integrations18
  • Google Ads
  • Google Analytics 360
  • Google Drive
  • Google Sheets
  • Google Workspace
  • HubSpot CRM
  • HubSpot Marketing Hub
  • LinkedIn for Business
  • Marketo Engage
  • Meta for Business
  • Microsoft Excel
  • QuickBooks Online
  • QuickBooks Online Advanced
  • SAP HANA Cloud
  • Salesforce Sales Cloud
  • Slack
  • Stripe
  • Twitter/X
  • Xero
  • Zendesk Suite
  • Total integrations10
  • Google Ads
  • Google Analytics 360
  • Google Drive
  • Google Sheets
  • Google Workspace
  • HubSpot CRM
  • HubSpot Marketing Hub
  • LinkedIn for Business
  • Marketo Engage
  • Meta for Business
  • Microsoft Excel
  • QuickBooks Online
  • QuickBooks Online Advanced
  • SAP HANA Cloud
  • Salesforce Sales Cloud
  • Slack
  • Stripe
  • Twitter/X
  • Xero
  • Zendesk Suite