getapp-logo

App comparison

Add up to 4 apps below to see how they compare. You can also use the "Compare" buttons while browsing.

GetApp offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links. 

SpyFu vs SE Ranking Comparison (2026)

Add to Compare

Compare similar apps

Semrush logo

Semrush

4.6

Wix logo

Wix

4.4

SEO PowerSuite logo

SEO PowerSuite

4.5

Good recommendations?

SpyFu logo

SpyFu

SE Ranking logo

SE Ranking

Overview

SpyFu combines SEO, PPC and keyword research and gives actionable advice for improvements to advertising strategy

SE Ranking gives agencies and in-house marketing teams ecosystem-level visibility across traditional search, AI platforms, and brand performance — with the data correlations to prove the business value of your search and AI visibility.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

59

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

103.2

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.4

145

5

4

3

2

1

77

56

12

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
73%
would recommend this app

4.7

298

5

4

3

2

1

229

59

5

2

3

  • Value for money
  • Ease of use
  • Features
  • Customer support
89%
would recommend this app

Pros

“The platform excels at competitive research and provides valuable insights for both SEO and PPC strategy development.”
BS

Blake S.

Student

“Once familiar with the interface, it becomes a powerful tool for identifying keyword opportunities and understanding competitor behavior.”
BS

Blake S.

Student

“The biggest strength of SpyFu is its competitor-focused keyword and PPC analysis.”
BS

Blake S.

Student

Pros

“You can effectively monitor keywords, and the website audit report clearly highlights areas that need improvement. And you can check if backlinks are still online.”
LS

Lotte S.

Online Marketeer

“The customer support team are very responsive and help us a ensure that we're able to manage our customer websites and performance efficiently.”
BJ

Ben J.

SEO Director

“They are one of the only services that allow us to track all of our keywords daily at a decent price.”
JD

James D.

Owner

Cons

“It lacks the complexity of other tools like ahrefs or semrush.”
Verified reviewer profile picture

Deyan G.

Managing Editor

“There is not much to dislike about this software, except that the monthly subscription is slightly expensive.”
KL

Kathy L.

Designer

“I do not trust 100% KW difficulty.”
Verified reviewer profile picture

Klemen V.

Lead Consultant

Cons

“The reports are not customable as much as i need what Couse a lot of time to manually adjust them also i am use to online reports and here i need to e mail them each month”
HH

Hanan H.

head of seo

“There's been a few occasions where rank tracking has had some kind of issue so everything looks down for a couple of days and then reverts to normal.”
MH

Marcus H.

MD

“Additionally, data is often missing for certain keywords.”
LS

Lotte S.

Online Marketeer

  • Vendor responds to reviews
  • Last review10 months ago
  • Vendor responds to reviews
  • Last review22 days ago

Key features

  • Total features111
  • @mentions
  • A/B Testing
  • AI Accessibility Audit
  • AI Copilot
  • AI Mention Tracking
  • AI Text Generation
  • AI Text Summarization
  • AI Traffic Attribution
  • AI Visibility Score
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Ad Creatives
  • Adaptive Learning
  • Advertising Management
  • Alerts/Notifications
  • Audience Targeting
  • Audit Management
  • Automated Scheduling
  • Autonomous Task Execution
  • BI Integration
  • Backlink Management
  • Backlink Monitoring
  • Behavior Analytics
  • Benchmarking
  • Broken Link Discovery
  • Campaign Analytics
  • Campaign Management
  • Campaign Scheduling
  • Citation Intelligence
  • Click Tracking
  • Collaboration Tools
  • Competitive Analysis
  • Competitive Benchmarking
  • Competitor Analysis
  • Content Gap Analysis
  • Content Insights
  • Content Management
  • Content Personalization
  • Conversion Rate Optimization
  • Cross-system Integration
  • Custom Domains
  • Custom Reports
  • Customer Activity Tracking
  • Customer Segmentation
  • Customizable Branding
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Data Access
  • Data Import/Export
  • Data Visualization
  • Decision Making
  • Drag & Drop
  • Email Marketing
  • Engagement Tracking
  • For Marketing and Advertising
  • For PPC Campaigns
  • GEO Optimization
  • Generative AI
  • Geo Rankings
  • Geotargeting
  • Google Analytics Integration
  • Heatmaps
  • Issue Management
  • Keyword Rank Tracking
  • Keyword Research
  • Keyword Research Tools
  • Keyword Tracking
  • Landing Pages/Web Forms
  • Link Analytics
  • Link Building
  • Link Editing
  • Link Management
  • Listing Management
  • Localization
  • Localization Automation
  • Mobile Friendly Test
  • Mobile Keywords
  • Monitoring
  • Multi-Brand Management
  • Multi-Campaign
  • Multi-Channel Data Collection
  • Multi-Channel Marketing
  • Multi-Language
  • Multi-Language Tracking
  • Multi-Location
  • Multi-Platform AI Coverage
  • Multi-step Planning
  • Multivariate Testing
  • Natural Language Interaction
  • Paid Search Data
  • Performance Management
  • Performance Metrics
  • Performance and Reliability
  • Post Scheduling
  • Proactive Assistance
  • Problem Area Alerts
  • Product Recommendations
  • Prompt Library
  • Prompt Organization
  • Prompt Visibility Monitoring
  • ROI Tracking
  • Rank Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Notifications
  • Real-Time Reporting
  • Real-Time Updates
  • Referral Tracking
  • Reporting & Statistics
  • Reporting/Analytics
  • Reputation Management
  • Response Position Analysis
  • Retargeting
  • Reviews Management
  • SEO Alerting
  • SEO Audit
  • SEO Auditing
  • SEO Change Tracking
  • SEO Management
  • SERP Rank Tracking
  • Scheduled/Automated Reports
  • Schema Guidance
  • Search/Filter
  • Secure Data Storage
  • Sentiment Analysis
  • Session Recording
  • Share of Voice (SoV)
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Subdomains
  • Tagging
  • Technical SEO
  • Template Management
  • Third-Party Integrations
  • Trend Analysis
  • URL Customization
  • URL Shortener
  • User Management
  • Visitor Tracking
  • Visual Analytics
  • WYSIWYG Editor
  • Web Traffic
  • Web Traffic Monitoring
  • Web Traffic Reporting
  • Website Analytics
  • Website Management
  • White Label
  • Widgets
  • Workflow Management
  • Total features94
  • @mentions
  • A/B Testing
  • AI Accessibility Audit
  • AI Copilot
  • AI Mention Tracking
  • AI Text Generation
  • AI Text Summarization
  • AI Traffic Attribution
  • AI Visibility Score
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Ad Creatives
  • Adaptive Learning
  • Advertising Management
  • Alerts/Notifications
  • Audience Targeting
  • Audit Management
  • Automated Scheduling
  • Autonomous Task Execution
  • BI Integration
  • Backlink Management
  • Backlink Monitoring
  • Behavior Analytics
  • Benchmarking
  • Broken Link Discovery
  • Campaign Analytics
  • Campaign Management
  • Campaign Scheduling
  • Citation Intelligence
  • Click Tracking
  • Collaboration Tools
  • Competitive Analysis
  • Competitive Benchmarking
  • Competitor Analysis
  • Content Gap Analysis
  • Content Insights
  • Content Management
  • Content Personalization
  • Conversion Rate Optimization
  • Cross-system Integration
  • Custom Domains
  • Custom Reports
  • Customer Activity Tracking
  • Customer Segmentation
  • Customizable Branding
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Data Access
  • Data Import/Export
  • Data Visualization
  • Decision Making
  • Drag & Drop
  • Email Marketing
  • Engagement Tracking
  • For Marketing and Advertising
  • For PPC Campaigns
  • GEO Optimization
  • Generative AI
  • Geo Rankings
  • Geotargeting
  • Google Analytics Integration
  • Heatmaps
  • Issue Management
  • Keyword Rank Tracking
  • Keyword Research
  • Keyword Research Tools
  • Keyword Tracking
  • Landing Pages/Web Forms
  • Link Analytics
  • Link Building
  • Link Editing
  • Link Management
  • Listing Management
  • Localization
  • Localization Automation
  • Mobile Friendly Test
  • Mobile Keywords
  • Monitoring
  • Multi-Brand Management
  • Multi-Campaign
  • Multi-Channel Data Collection
  • Multi-Channel Marketing
  • Multi-Language
  • Multi-Language Tracking
  • Multi-Location
  • Multi-Platform AI Coverage
  • Multi-step Planning
  • Multivariate Testing
  • Natural Language Interaction
  • Paid Search Data
  • Performance Management
  • Performance Metrics
  • Performance and Reliability
  • Post Scheduling
  • Proactive Assistance
  • Problem Area Alerts
  • Product Recommendations
  • Prompt Library
  • Prompt Organization
  • Prompt Visibility Monitoring
  • ROI Tracking
  • Rank Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Notifications
  • Real-Time Reporting
  • Real-Time Updates
  • Referral Tracking
  • Reporting & Statistics
  • Reporting/Analytics
  • Reputation Management
  • Response Position Analysis
  • Retargeting
  • Reviews Management
  • SEO Alerting
  • SEO Audit
  • SEO Auditing
  • SEO Change Tracking
  • SEO Management
  • SERP Rank Tracking
  • Scheduled/Automated Reports
  • Schema Guidance
  • Search/Filter
  • Secure Data Storage
  • Sentiment Analysis
  • Session Recording
  • Share of Voice (SoV)
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Subdomains
  • Tagging
  • Technical SEO
  • Template Management
  • Third-Party Integrations
  • Trend Analysis
  • URL Customization
  • URL Shortener
  • User Management
  • Visitor Tracking
  • Visual Analytics
  • WYSIWYG Editor
  • Web Traffic
  • Web Traffic Monitoring
  • Web Traffic Reporting
  • Website Analytics
  • Website Management
  • White Label
  • Widgets
  • Workflow Management

Integrations

  • Total integrationsN/A
  • Google AdSense
  • Google Ads
  • Google Analytics 360
  • Google Data Studio
  • Google Search Console
  • Make
  • Matomo
  • Zapier
  • n8n.io
  • Total integrations9
  • Google AdSense
  • Google Ads
  • Google Analytics 360
  • Google Data Studio
  • Google Search Console
  • Make
  • Matomo
  • Zapier
  • n8n.io

Alternatives

Explore similar apps