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Semrush vs SE Ranking Comparison

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Overview

Category Leaders

Semrush is a leading online visibility management software-as-a-service platform.

Category Leaders

SE Ranking is a cutting-edge SEO Platform for agencies, businesses and freelancers

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

129.95

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

55

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.7

2.2K

5

4

3

2

1

1.5K

582

59

6

12

  • Value for money
  • Ease of use
  • Features
  • Customer support
98%
would recommend this app

4.7

284

5

4

3

2

1

221

55

4

2

2

  • Value for money
  • Ease of use
  • Features
  • Customer support
98%
would recommend this app

Pros

The other excellent feature that I found exclusive to SEM rush was PPC competitor tracking. Knowing what competitors are bidding on is beyond the realm of a usual SEO software and is a great addition.
It includes a site health grade, all the Errors/Warnings, and gives ideas on how to make improvements on the site. I also love love love the automated reporting.
Although AHref is the best, but semrush is so far the second best. Has everything that AHref have, and happy for it.

Pros

One of the great features that I liked about SE Ranking was the ability to track your rankings within City level. It is also very easy to setup and extremely intuitive.
The new design is awesome and easy to navigate. I have all tools in one dashboard, like competitors analysis, keyword research and of course ranktracking.
Very good overall experience. Easy to set up and just keeps reminding you to keep on track and improve your SEO.

Cons

Everything has been a frustrating struggle. Many features that are included with the starter level of other online SEO platforms cost extra with SEMrush.
SEMRush has been horrible to learn and work with. Nothing is intuitive or user-friendly.
It's sad that I would have to pay almost half of my subscription price just to have a second user be able to access our account.

Cons

The inaccuracy of rankings at times. I would say within the last month it's gotten bad.
I don't think it has a missing feature. Everything works as it should.
Can be slow to update keyword rankings and appears to be stuck.
  • Vendor responds to reviews
  • Last review5 days ago
  • Vendor responds to reviews
  • Last review5 days ago

Key features

  • Total features103
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Reporting
  • Advertising Management
  • Alerts/Notifications
  • Application Management
  • Audit Management
  • Autocomplete
  • Automated Publishing
  • Automated Scheduling
  • Backlink Management
  • Backlink Monitoring
  • Benchmarking
  • Brand Tracking
  • Broken Link Discovery
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Tracking
  • Categorization/Grouping
  • Channel Management
  • Charting
  • Client Management
  • Collaboration Tools
  • Commenting/Notes
  • Competitive Analysis
  • Competitor Monitoring
  • Content Management
  • Conversion Tracking
  • Customer Engagement
  • Customer Journey Mapping
  • Customizable Branding
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Data Import/Export
  • Data Visualization
  • Drag & Drop
  • Editorial Calendar
  • Email Management
  • Engagement Tracking
  • For Marketing and Advertising
  • For PPC Campaigns
  • Geo Rankings
  • Geolocation
  • Geotargeting
  • Goal Setting/Tracking
  • Google Analytics Integration
  • Keyword Analysis
  • Keyword Discovery
  • Keyword Filtering
  • Keyword Rank Tracking
  • Keyword Research Tools
  • Keyword Tracking
  • Lead Generation
  • Link Analytics
  • Link Editing
  • Link Management
  • Listing Management
  • Localization Automation
  • Marketing Automation
  • Mobile Keywords
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Campaigns
  • Multi-Channel Data Collection
  • Multi-Channel Distribution
  • Multi-Language
  • Multi-Location
  • Multiple Site Management
  • Pageview Tracking
  • Performance Metrics
  • Post Scheduling
  • Prioritization
  • Project Management
  • ROI Tracking
  • Rank Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Reporting
  • Referral Tracking
  • Reporting & Statistics
  • Reporting/Analytics
  • Reputation Management
  • Reviews Management
  • SEO Audit
  • SEO Management
  • Scheduled/Automated Reports
  • Search/Filter
  • Self Service Data Preparation
  • Site Search Tracking
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Tagging
  • Task Management
  • Template Management
  • Third-Party Integrations
  • Time on Site Tracking
  • Trend Analysis
  • Trend/Problem Indicators
  • URL Shortener
  • User Interaction Tracking
  • User Management
  • Visual Analytics
  • Web Tracking
  • Web Traffic Reporting
  • Website Analytics
  • Website Management
  • Website Monitoring
  • Total features62
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Reporting
  • Advertising Management
  • Alerts/Notifications
  • Application Management
  • Audit Management
  • Autocomplete
  • Automated Publishing
  • Automated Scheduling
  • Backlink Management
  • Backlink Monitoring
  • Benchmarking
  • Brand Tracking
  • Broken Link Discovery
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Tracking
  • Categorization/Grouping
  • Channel Management
  • Charting
  • Client Management
  • Collaboration Tools
  • Commenting/Notes
  • Competitive Analysis
  • Competitor Monitoring
  • Content Management
  • Conversion Tracking
  • Customer Engagement
  • Customer Journey Mapping
  • Customizable Branding
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Data Import/Export
  • Data Visualization
  • Drag & Drop
  • Editorial Calendar
  • Email Management
  • Engagement Tracking
  • For Marketing and Advertising
  • For PPC Campaigns
  • Geo Rankings
  • Geolocation
  • Geotargeting
  • Goal Setting/Tracking
  • Google Analytics Integration
  • Keyword Analysis
  • Keyword Discovery
  • Keyword Filtering
  • Keyword Rank Tracking
  • Keyword Research Tools
  • Keyword Tracking
  • Lead Generation
  • Link Analytics
  • Link Editing
  • Link Management
  • Listing Management
  • Localization Automation
  • Marketing Automation
  • Mobile Keywords
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Campaigns
  • Multi-Channel Data Collection
  • Multi-Channel Distribution
  • Multi-Language
  • Multi-Location
  • Multiple Site Management
  • Pageview Tracking
  • Performance Metrics
  • Post Scheduling
  • Prioritization
  • Project Management
  • ROI Tracking
  • Rank Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Reporting
  • Referral Tracking
  • Reporting & Statistics
  • Reporting/Analytics
  • Reputation Management
  • Reviews Management
  • SEO Audit
  • SEO Management
  • Scheduled/Automated Reports
  • Search/Filter
  • Self Service Data Preparation
  • Site Search Tracking
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Tagging
  • Task Management
  • Template Management
  • Third-Party Integrations
  • Time on Site Tracking
  • Trend Analysis
  • Trend/Problem Indicators
  • URL Shortener
  • User Interaction Tracking
  • User Management
  • Visual Analytics
  • Web Tracking
  • Web Traffic Reporting
  • Website Analytics
  • Website Management
  • Website Monitoring

Integrations

  • Total integrations50
  • Adobe Commerce
  • BigCommerce
  • Google Ads
  • Google Analytics 360
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn for Business
  • Mailchimp
  • Marketo Engage
  • Meta for Business
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter/X
  • WooCommerce
  • WordPress
  • Zapier
  • Total integrations6
  • Adobe Commerce
  • BigCommerce
  • Google Ads
  • Google Analytics 360
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn for Business
  • Mailchimp
  • Marketo Engage
  • Meta for Business
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter/X
  • WooCommerce
  • WordPress
  • Zapier

User reviews that mention these apps

FN
AvatarImg

Faisal N.

Legal Services, 11-50 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend5/10

Share this review:

Semrush logo

Semrush

Price should be reduced

Reviewed 4 years ago

Not bad as per compare to other players but price is high

Pros

Onpage results the best so far but layput needs to be improve

Cons

Competitors ranking with website need to e improve

JM
AvatarImg

Joanne M.

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Semrush logo

Semrush

A complete website for tracking and improving your online presence

Reviewed 6 years ago

great knowledge of competitors ranking and my rankings

Pros

As your brick and mortar shop has to be positioned well and be cleaned every day, also your website needs that TLC, with Semrush everything is at your fingertips, from tracking your SEO and PPC, tracking your competitors to Social Media tracking by tags or by simple name. It's great

Cons

The payment plan we are on, does not fulfill our needs on local searches, maybe they can improve that.

HM
AvatarImg

Hassan M.

Graphic Design, self-employed

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Semrush logo

Semrush

Semrush Review

Reviewed 2 years ago

I love to use Semrush it is wonderful website everything is easy in this website

Pros

it is wonderful website which generate thons of keywords and help you to rank your site in google ranking.

Cons

some time it generate that keywords which are not good for ranking

AR
AvatarImg

Verified reviewer

Marketing and Advertising, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Semrush logo

Semrush

an incredible SEO tool

Reviewed 2 years ago

SEMrush is the perfect tool to improve your ranking

Pros

I like this tool because it detects the problems of my site and helps me to improve my SEO

Cons

I find this tool a little too expensive especially for those who do not have a big budget for their website

AR
AvatarImg

Verified reviewer

Health, Wellness and Fitness, 51-200 employees

Used daily for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Semrush logo

Semrush

Brilliant tool!

Reviewed 2 years ago
Pros

I've been using SEMrush for quite some time. I really enjoy the interface and dashboard. Everything is organized in a very logical manner. The improvement suggestions are really helpful and the explanation are clear too. The reports generated are neat and concise. This has become a daily tool to manage my SEO team.

Cons

I'm not sure that the daily ranking changes are super accurate.

PK
AvatarImg

Prakash K.

Marketing and Advertising, 11-50 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

Share this review:

Semrush logo

Semrush

Great SEO tool for SMB

Reviewed 4 years ago

A great tool to use this tool helps even beginners also. Anybody can use the tool and optimize the website.

Pros

Keyword ranking report: Keyword ranking report is the best part as the tool provides ranking reports on a daily basis. The ranking report along with the difference between the previous day and today. Content marketing suggestion: is one of the great features as we can make out what are the suggestions and optimize based on that.

Cons

On page report sometimes provides wrong information. Few reports if we fix also it shows error.

AR
AvatarImg

Verified reviewer

Retail, 11-50 employees

Used monthly for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Semrush logo

Semrush

Best of the best for SEO

Reviewed 5 years ago

SEMrush helped us understand our ranking in our competitive landscape.

Pros

SEMrush is the most popular SEO tool out there for good reason. The reporting tools are excellent and allow you to keep track of your rankings over time. They seem to be the most accurate of the tools I've tried. The dashboard contains a wealth of knowledge.

Cons

A little convoluted at times. The good thing is you can customize what you see to an extent. If you aren't an SEO expert, it may be overkill.

WJ
AvatarImg

Wendell J.

Marketing and Advertising, self-employed

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Semrush logo

Semrush

SEMRUSH is a great investment for agencies of all sizes

Reviewed 2 years ago
Pros

The customization of the ranking tools is awesome.

Cons

There is a bit of a learning curve but once you get through that its smooth sailing

MS
AvatarImg

Maxwell S.

Law Practice, 1-10 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend3/10

Share this review:

Semrush logo

Semrush

Law practice

Reviewed 2 years ago

Overall, I am happy just too much money

Pros

I can easily see what search terms are ranking

Cons

It's too expensive for the difference it makes

AvatarImg
AvatarImg

Kanti K.

Marketing and Advertising, self-employed

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Semrush logo

Semrush

My favourite SEO tool for tracking my website progress

Reviewed 5 years ago

I can track my website's overall traffic and ranking keywords daily.

Pros

I like every feature they offer including, keyword research, backlinks analysis, site audit, etc. The most liked feature of SEMrush is seeing how many numbers of keywords I'm ranking on my website and what competitors are doing.

Cons

A bit costly for beginners who have just started with online marketing. Otherwise, every feature is great.

DL
AvatarImg

Donna L.

Arts and Crafts, self-employed

Used weekly for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Semrush logo

Semrush

One of the best, if not the best keyword research tools.

Reviewed a year ago

Pretty great. Accurate and easy to use. Helps with SEO and ranking.

Pros

Allows me to find relative keywords that I can rank for, and it allows me to analyze my competition.

Cons

Pricey, it would be nice if you could have a cheaper version for those of us that do not use every tool in it's shed.

MS
AvatarImg

Muhammad S.

Marketing and Advertising, 1-10 employees

Used daily for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Semrush logo

Semrush

complete seo and sem toolkit

Reviewed 2 years ago

Great tool, good insights about keywords, SEO and ranking your website, even its better tool to start however other competitors do not offer even free trial version.

Pros

I would prefer Semrush for in-depth keyword analysis, competitive analysis, SERP ranking and site audit as well. Get monthly searches and CPC etc. Track keywords ranking on various keywords Find competitor's back-links and do link building

Cons

Although its great tool for SEO, but it yet costly and not all features are available on free trial version. For trial version it required you to enter your debit or credit card information.

Vendor response

Thanks for your review, Muhammad! When signing up for our 7 -day free trial, it states that after the 7 days, you'll be rolled into whatever plan you first select, that's why it asks for your credit card! We are confident that you'll love the tool and the data you receive, so we want to make sure you don't lose access to that ;)

SR
AvatarImg

Sumit R.

Marketing and Advertising, self-employed

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

Share this review:

Semrush logo

Semrush

Amazing tool but too expensive

Reviewed 6 months ago

I enjoy my work with the help of this toll

Pros

You can get local results and even track google my business ranking

Cons

Too expensive to get started and for beginners

Vendor response

Hi Sumit, thank you for your feedback! We're glad to hear that Semrush makes your work experience better. By the way, we have an option to use our tool for free with over 55 tools available. Feel free to reach out if you have any questions—we're here to help.

MB
AvatarImg

Mihir B.

Computer Software, 11-50 employees

Used weekly for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Semrush logo

Semrush

A great tool to improve your SEO game

Reviewed 2 years ago
Pros

I get good insights on the ranking and scope of improvement for important keywords.

Cons

Need to use this better for link building and getting suggestions to improve keywords for certain pages

jd
AvatarImg

jammi d.

Transportation/Trucking/Railroad, 1-10 employees

Used weekly for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend5/10

Share this review:

Semrush logo

Semrush

a review of semrush

Reviewed 7 months ago
Pros

tools that show what my competition are ranking for is always number 1 for me

Cons

the price of semrush premium plan isnt cheap compared to google having most of the tools for free

BS
AvatarImg

Brent S.

Transportation/Trucking/Railroad, 11-50 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Semrush logo

Semrush

Fantastic value for money

Reviewed 4 years ago

Introducing SEM rush was the start of our SEO revolution and helped with significant ranking improvements.

Pros

Easy to understand actionable insights, also able to hide insights that are unable to be changed. Thus keeping the focus on achievable actions.

Cons

Other platforms do sometimes go into more granular detail but for me I prefer the insights from SEM rush as they are far more actionable.

LP
AvatarImg

Lindsey P.

Events Services, 11-50 employees

Used weekly for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Semrush logo

Semrush

Semrush is SEO Royalty

Reviewed 4 months ago
Pros

You could compare multiple objects and workflows snowing your ranking and organic content opportunities

Cons

The coast were slightly higher than other free sites

KD
AvatarImg

Katie D.

Marketing and Advertising, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Semrush logo

Semrush

Semrush Should be in Every Advertising Firms Toolbox

Reviewed 3 years ago

I've really enjoyed Semrush and plan on continuing to use it over other products as its functionality helps me stay on top of things.

Pros

Semrush lets you easily manage SEO for several clients at the same time while also letting you track and compare competitors. With built-in alerts, you know when things are not going so smoothly. Get reports on backlinks, keywords, traffic, and so much more. That's why I trust Semrush as one of the first places I go when I need to check on my client's rankings.

Cons

I think my only criticism is how Semrush shows ranking accounting for the map pack. It can be misleading for clients when determining if they rank for a specific keyword and Semrush says ranking 2nd but it means the map pack with no details on where it is in the actual SERP.

JM
AvatarImg

Jay M.

Information Technology and Services, 1,001-5,000 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Semrush logo

Semrush

Great tool for competitive analysis

Reviewed 3 years ago

I ha e been using SEMRush for 8 years. Compared to other tools in the same price bucket, SEMRush has always provided more value.

Pros

Ranking with the URL. Ad copies over the past months to analyze competitor behavior. SEO audit updates

Cons

Better social media display ad tracking over time

JF
AvatarImg

Jarrod F.

Building Materials, 51-200 employees

Used weekly for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Semrush logo

Semrush

Love these tools

Reviewed 4 years ago

I have greatly increased impressions for our blog, and used semrush to identify what's working.

Pros

Very easy to find the information I'm looking for, only a few steps to setup custom data from my site.

Cons

Need more training on it to become an expert. Will require man hours to make substaintial changes in our ranking.

Vendor response

Thank you for sharing, Jarrod! We are delighted to hear that our tools helped you increase your blog impressions! As for the training, we recommend checking out SEMrush Academy. There you can find free courses and certification exams that will help you learn how to get the most value from SEMrush tools.

AH
AvatarImg

Amanda H.

Writing and Editing, self-employed

Used weekly for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Semrush logo

Semrush

Love this SEO tool!

Reviewed 2 years ago
Pros

I love the keyword research tools and being able to see what keywords my competitors are ranking for.

Cons

I don't have any complaints - I haven't fully explored all of the robust features here and I know I could be utilizing it even more!

BR
AvatarImg

Brandi R.

Education Management, 501-1,000 employees

Used monthly for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

Share this review:

Semrush logo

Semrush

Semrush

Reviewed 2 years ago
Pros

The pdf interface for creating reports is wonderful. You can monitor your google ranking as well.

Cons

Just trying to learn the program is the only con., but once you get it down, this program is awesome.

Vendor response

Thanks for your review, Brandi! We're happy to hear that you enjoy My Reports and Position Tracking. We're always here to help if you need us!

AR
AvatarImg

Verified reviewer

Used daily for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Semrush logo

Semrush

I use SEMRush in creating keyword articles for africasunset.com

Reviewed 6 years ago

Better Google search engine ranking (Until I uploaded plagiarized content and Google penalized me which was not SEMRush fault anyway.

Pros

1. Ease of search for keywords including keyword difficulty and similar suggestion 2. Easy tracking on how my website is doing on search engines 3. Great Continuous tips on what I need to improve on.

Cons

For a month subscription, SEMRush should provide other crucial services such as a paraphrasing software or plagiarism checker.

AR
AvatarImg

Verified reviewer

Information Technology and Services, 201-500 employees

Used weekly for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

Share this review:

Semrush logo

Semrush

Great for Technical Audit, So-so in keyword rankings and backlink research.

Reviewed 4 years ago
Pros

I really like their site audit tool and I think this is their most accurate functionality. It can find and give the right suggestions for fixing these issues that can really make an impact if your site is suffering from technical issues.

Cons

The backlink audit tool and keyword ranking tools are not very accurate. For example, the backlink audit tool reommended that we remove some backlinks and domains as they were 100% toxic as per SEMRush. As soon as we removed them, the ranking tanked and only got back once we restored those links.

Vendor response

Hi, thank you very much for your review! It is great to read that you overall experience with SEMrush is great and you like the Site Audit tool! A friendly reminder that it is recommended to always check toxic links manually to make sure you want to disavow them. You can also read about the toxicity metric in our Knowledge Base.

JK
AvatarImg

Joel K.

Writing and Editing, self-employed

Used weekly for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Semrush logo

Semrush

A Honest Review on Semrush for SEO Writing

Reviewed 2 years ago

Honestly, I like all the features of Semrush since they have helped me improve the ranking and traffic for my website.

Pros

I have been using Semrush Software for more than 10 months now and for sure I have come to like it. First, I like it because it has helped me to understand my site performance by tracking SEO keywords, and backlinks. Second, it is a powerful keyword research tool that has enabled me to get the most competitive keywords that have driven lots of traffic to my website. This has helped me to increase my web traffic and ranking on SERPs. Third, I have also managed to track backlinks and remove spammy ones from my website. I genuinely like this software.

Cons

The only con about this Semrush software is that it hardly gives a useful free version. For a client to experience all the basic features, they must get a free trial which requires them to provide their billing address. However, it offers a money-back guarantee free trial. I believe it should provide a basic version with all the features but with specific usage limits to enable clients to interact with the Pro, Guru, and Business features at a free version before they can decide to pay for a subscription.

JC
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Julian Camilo R.

Marketing and Advertising, 1-10 employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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SE Ranking

La mejor herramienta de SEO All In One para Colombia - Económica

Reviewed 2 years ago

Me gusta mucho, la uso personal y laboralmente y la recomendé en la empresa donde laboro.

Pros

El precio, es muy económica frente a otras herramientas todo en uno de SEO y para Colombia eso es buenísimo. Además su Dashboard es super intuitivo y fácil de entender.

Cons

La base de datos, es bastante menor que Semrush.

Showing original review in Spanish. See translation

TS
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Thomas S.

Internet, self-employed

Used daily for less than 6 months

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Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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SE Ranking

Très bonne alternative à certains leaders du marché

Reviewed 2 years ago

Très bonne alternative à Semrush et moins chère.

Pros

Audit technique des sites permettant d’améliorer les performances, corriger les défauts techniques et les performances. Audit concurrentiel et comparaison des concurrents: idéal pour trouver des concurrents et des mots clés. Suivi des mots clés, des backlinks et connexion avec Google Analytics et la search console. Tarifs variés selon les besoins et l’utilisation demandée.

Cons

Certaines fonctions, raccourcis, affichages ne sont pas directement accessibles selon les menus: il faut changer d’outils pour avoir les données. Exemple: on peut suivre des projets mais l’outils d’analyse concurrentiel n’est pas intégré, c’est un outils accessible à part (ce qui est bien) mais un raccourci ou lien dans le projet pourrait être bien (les données sont intéressantes!).

Showing original review in French. See translation

Jv
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Johan v.

Hospital & Health Care, 11-50 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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SE Ranking

Amazing Value and Tools

Reviewed 2 years ago
Pros

I stumbled upon SE Ranking by chance from an email by Search Engine Journal. I can't believe how good SE Ranking is. We have used all the major players, Semrush, Ahrefs, and SE Rankings have nothing to envy them. I think we have found our winner.

Cons

Nothing as of yet to be honest. I'm really happy with it.

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Binaya A.

Information Technology and Services, 1-10 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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SE Ranking

So far So Good

Reviewed 3 years ago
Pros

I have been using this software for more than a year now. It is relatively cheaper as compared to ahrefs and semrush but does the job well. Mostly i use this software for rank tracking and sending reports for my clients. Saves my hours on preparing report.

Cons

There is no GMB optimization feature and some limitations on keyword research.

SB
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Skyler B.

Writing and Editing, self-employed

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend9/10

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SE Ranking

Great for keyword tracking - especially for bloggers

Reviewed 2 years ago

SE Ranking provides a simple way to track keywords without breaking the bank. The website audit tool is also excellent for fixing any site problems.

Pros

I like how easy it is to use, especially for keyword tracking. There are also many different plans where you can choose the number of keywords to track, and how frequently SE Ranking updates. Unlike more expensive tools such as SEMRush and Ahrefs, SE Ranking is perfect for bloggers and startups. As your business grows, you can easily upgrade your plan.

Cons

It can be a bit slow when updating data at times

JA
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José Antonio R.

Marketing and Advertising, self-employed

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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SE Ranking

Gran alternativa a Semrush y Ahrefs

Reviewed 2 years ago

Mi experiencia con la herramienta es muy positiva además de que no para de mejorarla.

Pros

La interfaz es muy cómoda y esta muy optimizada en cuanto a las funciones que necesita un consultor SEO para mejorar el posicionamiento web de un proyecto. Utilizo otras herramientas como Semrush y Ahrefs y la verdad es que SE Ranking no tiene mucho que envidiarles. Además el precio es mucho más asequible. Podría decir que tiene un 10 en relación calidad precio.

Cons

En la parte de informes sería muy bueno poder incluir los datos de la función "investigación de la competencia".

Showing original review in Spanish. See translation

AR
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Verified reviewer

Electrical/Electronic Manufacturing, 5,001-10,000 employees

Used monthly for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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SE Ranking

Flexible pricing allows for a low-cost keyword tracking and SEO suite

Reviewed 2 years ago

You won't have to spend hours sifting through your competitors' websites to find out what they're up to. You can also be notified if your competitors alter their policies. Search engine optimization trends are constantly changing, and this is a convenient method to stay up to date on them.

Pros

There are various ways to tailor a monthly plan to suit your needs, including how many keywords you want to track and how often you want the positions of those keywords to be updated. The use of past SERP tracking is useful while working on SEO projects involving reputation management. For my keyword and backlink research, as well as competitive and organic traffic and paid traffic analyses, I was able to acquire adequate information with the domain analysis tool. SE Ranking is an all-in-one SEO tool that costs a fraction of the price of some of its competitors.

Cons

There may be no backlinks, keywords, or traffic statistics for fresher websites, therefore SE Ranking may not be able to find them. Their database has a lot of space to expand and evolve when compared to market leaders such as Ahrefs and SEMrush. However, this may not be a fair comparison because they are more expensive.

AR
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Ale R.

Newspapers, 1-10 employees

Used weekly for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend6/10

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SE Ranking

The pandora box for seo

Reviewed 6 years ago

I use for tracking KW and backlinks

Pros

I love seo tools and Se Ranking is a seo tool with all inclusive. I like that but have too much tools (but its can be confusing) What i love about Se Ranking and what i use - Keyword tracker for several search engine - Snippet view (you can see how look on google) - Nice Report - tracking backlinks - Website Auditor - Keyword research tool Also you can give level access to your team or client. Se Ranking is a tool that is really good and usefull but is no so for "new" or "expert" and also isnt cheaper... so i think is perfect tool for a small marketing agency The best tool in SE Ranking for my and what i love (and is the more original and usefull and no other app have it) is the backling tracker. Really clevear!!!

Cons

The cons of Se Ranking are: - The UI is not very friendly - Too much tools and they are not very friendly so new people on seo can get confuse - The tools are hide in the ui - Some service you have to pay extra (if you compare against other tools like ahreff or semrush) - Too much tools and is not the best in 1 I think if they remake the ui and work on pricing can be a really sucefull seo tool.

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Ghyslain A.

Research, 1-10 employees

Used weekly for 1-2 years

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Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

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SE Ranking

Support client inhumain

Reviewed 4 months ago

L'outil bien qu'abordable reste relativement performant pour ce qu'il promet. En revanche, après un renouvellement automatique non souhaité (ne comprenant aucun avertissement de prélèvement à venir, comme le fait la plupart des autres services sur le web), le support technique a catégoriquement refusé de me rembourser, alors que ma demande était émise quelques minutes après le prélèvement ! Un peu d'humanité dans ce monde automatisé aurait été appréciable. Je regrette donc une absence totale de considération commerciale envers ses clients. Je ne recommande pas SE Ranking pour cette raison. Société à fuir. Semrush offre une performance bien au dessus et un support client compréhensif et à l'écoute de ses clients.

Pros

Suivi de mots clés relativement performant

Cons

support client exécrable et absence totale de compréhension

Showing original review in French. See translation

Vendor response

We understand that it may be hard to keep track of all your subscriptions, so we send two email notifications about the upcoming renewal: the first one is sent 7 days in advance, and the second one follows 1 day before the due date. Furthermore, you can cancel the subscription directly in your account at any moment if you aren’t going to renew any longer. We are sorry to hear that you didn’t intend to renew, however, our Terms of Service stipulate that a refund may only be issued if the service could not be provided as advertised, and, unfortunately, we cannot make an exception in your case.

OA
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Oswaldo A.

Marketing and Advertising, 1-10 employees

Used daily for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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SE Ranking

Herramienta SEO todo en uno accesible, potente, adaptable y completa

Reviewed 2 years ago

Mi experiencia en SE Ranking ha sido muy gratificante. Decidí comenzar a utilizarla, ya que ofrecían una cantidad de servicios similar o mayor en ciertos aspectos a otras plataformas. Todo esto por un costo muy accesible. Al final de mi suscripción anual la realidad es que me gusto mucho la plataforma y en comparación con otras considero que es la que tiene mejor relación oferta-costo-valor.

Pros

He utilizado diferentes herramientas SEO (Dinorank, hrefs, SEMRush, etc.) y puedo decir que SE Ranking es la herramienta con el mejor balance entre costo/beneficio. Es una plataforma muy completa que te permite trabajar de forma muy eficiente y con data confiable que podemos utilizar para planear e implementar una estrategia SEO. Además, el hecho de que puedas modificar cada uno de los planes de acuerdo a la cantidad de palabras clave que necesitas permite que cualquier agencia que comienza o emprendedor pueda delimitar sus necesidades sin tener que pasar a un plan más costoso. Otra cosa muy importante es la atención al cliente. El chat y las personas que atienden nuestras peticiones siempre tienen una actitud resolutiva y están al servicio de lo que nosotros requerimos.

Cons

Me gustaría poder adaptar un poco más los reportes de las auditorías SEO. Me costó un poco de trabajo y tiempo adaptar la plantilla a lo que necesitaba, al final se logró, pero si pudiera ser más eficiente estaría genial.

Showing original review in Spanish. See translation