UXPressia Pricing Plan & Cost Guide

UXPressia

Create customer journey maps, personas & impact maps online

4.77/5 (53 reviews)

UXPressia Pricing

Starting from: $24.00/month

Pricing model: Free, Subscription

Free Trial: Available (No Credit Card required)

FREE: $0 Forever free

PROFESSIONAL: $24/month per user
Or $20/month per user billed annually

ENTERPRISE: Contact UXPressia

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UXPressia Pricing Reviews

Pros
  • Expressa is a joy to use and the team behind it are responsive, supportive and a credit to the founders.David S.Read the full review
  • I loved the dark mode, all the colors used and clean simple interface. I thought it was simple and easy to do all the things that I was trying.Trevor M.Read the full review
  • UXPRESSIA solved this with their tool. This WILL save you time (and money), make you more productive all while making you look highly polished in front of clients.Shai Y.Read the full review
Cons
  • Features like wire-framing are missing. With the personas it would make more sense to be able to drag the face on the experience, it was a little confusing figuring out that the six dots did that.Jared M.Read the full review
  • Integrating service design thinking into a marketing agency is no small feat, especially one with a dynamic and highly demanding clientele.Alex J.Read the full review
  • You can only make a high persona, not a wide. Finally, the edit options of the components in the personas (content types) are somewhat limited.Henrik H.Read the full review
98%
recommended this to a friend or a colleague

9 reviewers had the following to say about UXPressia's pricing:

ANDREA GONZALEZ

So easy to work

Used daily for free trial
Reviewed 2020-03-13
Review Source: Capterra

We are developing a new web page and app for our customers, and this tools is so easy to use

Pros
The product is easy for work, and all the points have an view help taht you can resolve questions

Cons
The price for only one user is a little expensive

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 8/10

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Abdelmoughit KHIRI

Best companion for drawing customer journey maps and buyers persona

Used occasionally for free trial
Reviewed 2020-07-01
Review Source: Capterra

Pros
User friendly and how you can use multiple templates for free.

Cons
I would love to have adapted pricing for students.

Rating breakdown

Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Quentin Dubernet

A GREAT tool for designing your map

Used daily for less than 6 months
Reviewed 2020-02-08
Review Source: Capterra

Pros
Pros : this tool is very useful and impactful ease of use price is nice for a month or two

Cons
I think a lifetime purchase would be great, and more customable options

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Anya Gostrer

Finally!! This will save your hours and make you look like a Marketing Rockstar

Used daily for less than 6 months
Reviewed 2018-08-06
Review Source: Capterra

Amazing, stellar, makes me not dread the project and makes me look super polished to internal stakeholders.

Pros
For more than 15 years now I’ve been hating a huge part of my job - building out customer personas and journeys. I love the work itself but couldn’t stand spending hours in PowerPoint trying to organize the information with process charts and tables. My boss recommended UXPressia and I’m floored by how much easier it makes these tasks AND how much better the finished product looks. My executive team was wowed by the presentation and our sales team is actually using the info in their daily work. The tool is organized so well that it even helps you think through the research as your doing it. I can’t believe this thing is so cheap, I’d pay way more for the value (UXPressia people, if you’re reading this - you better legacy me into any new pricing! :) The company is a start-up so there have been a couple times when I encountered a big or something but their in-product customer service chat is so on point that my questions are resolved in minutes.

Cons
What I liked least is that something like this isn’t available for more Product Marketing projects (can you guys please launch something for competitive analysis and battle cards).

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Cristina José Lorente

Great and lovely tool

Used monthly for less than 6 months
Reviewed 2018-09-12
Review Source: Capterra

Creat Customer Journeys and Personas in a simple and quick way.

Pros
Simplicity to use and edit the blocks I need in every moment. Customer service team. User experience. Website design and colours. Price.

Cons
Face pictures for the personas. I would prefer unless realistic photos.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Anonymous

Intuitive and reliable; knowing future problems without having to face them yet

Used weekly for 6-12 months
Reviewed 2018-10-09
Review Source: Capterra

Pros
I have been tasked to create customer journey maps, being that I have been in the customer service manager position for some time now. I am aware of how some clients think and how they would react to a certain situation. I used to create these maps with pen and paper, present them in Powerpoints, until I started using UXPressia. It is amazing how intuitive this software is. Creation of different personas to act like customers is possible, creating different impact points, situations and obstacles. The available templates are amazing as well, they all suite my needs and style.

Cons
The price is a little high for individual use. Also, it seems that integration with other software is not available.

Rating breakdown

Value for money
Ease of use
Features

Likelihood to recommend: 8/10

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Risa Goodman

Very good journey software that is affordable and lightweight.

Used weekly for 6-12 months
Reviewed 2019-01-08
Review Source: Capterra

it's magic to just SHOW people what your customers go through trying to use your product. people get it instantly. no documentation can come close to just showing a true customer journey.

Pros
they add functionality regularly and I have seen them incorporate my feedback into the product. High regards for their customer-service. Extremely stable and beautiful product. ticks all the boxes at a great price.

Cons
Features with specific cells-- options for specific cells. can't have everything!

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

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Alex Jackson

Amazing SAAS platform that enables Service Design Thinking at the next level

Used daily for less than 6 months
Reviewed 2020-01-24
Review Source: Capterra

Integrating service design thinking into a marketing agency is no small feat, especially one with a dynamic and highly demanding clientele. Integrating UXPressia into our work-flow has simplified a large portion of our customer research phase by providing seamless and easy to use cloud-based tools. The quality of exports is phenomenal and easy to use, increasing the speed and value of the deliverables we provide to our clientele.

Pros
Extremely intuitive and easy to use to the platform. The integration into Google Data Studio allows for seamless automation and ease of reporting to our clients. We've completed removed redundancy from the process while improving the value provided to our internal team and clients alike.

Cons
Missing the Service Blueprint Map from the package. Though not part of the Customer Experience Mapping Journey, it is an incredibly helpful tool to augment the experience. UXPressia does offer an incredibly smart workaround and allows integration of Miro Boards (Previously real-time boards.)

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Shai Yufa Laserson

Flawless customer experience and a great product!

Used weekly for 2+ years
Reviewed 2018-09-13
Review Source: Capterra

UXPRESSIA has helped me produce a living breathing Customer Journey Maps along with Persona profiles and Impact maps for clients in a quick and efficient way. Anyone who's ever had to put such documents together knows how hard it is to create them from scratch, keep them in a centralized location and allow for multiple people to view and edit them. UXPRESSIA solved this with their tool. This WILL save you time (and money), make you more productive all while making you look highly polished in front of clients. My clients loved this so much, that one even printed a 5ft by 4ft version of their own customer journey map created with UXPRESSIA, to hang in his office! Thanks,​ UXPRESSIA!

Pros
UXPRESSIA offers a unique combination of great value combined with great features. The UXPRESSIA managed to combine 3 different tools into one well-integrated tool, resulting in a flawless customer experience. I love the ability to create personas, which I can then use within my Customer Journey Map while creating an impact map which can pull info from the persona tool. All this includes the ability to share the projects with other UXPRESSIA users or allow others to see your work as well (without a UXPRESSIA subscription). It's a whole lot of power and a whole lot of bang for your buck!

Cons
It's rare that I say this, but this product is in many ways flawless. Yes, there are new features they could add, but then again, like any software its a work in progress. The best part is this...​ Got an idea, suggestion or bug report? The UXPRESSIA team wants to hear it! And unlike many others, they actually listen!

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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