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WildApricot vs Brilliant Directories Comparison (2026)

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WildApricot

Brilliant Directories

Overview

WildApricot is an online membership solution for associations, non-profits, and clubs. Wild Apricot allows teams to automate all the administrative tasks that come with running an organization: membership management, event registration, online payments, emails, and the website.

Brilliant Directories is a cloud-based directory software for creating directory websites, with built-in themes, member management, payment processing, and more

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Video & Screenshots

Pricing

Starting from

Per month

Free trial available
Credit cardless trial
Free account
Subscription based

Starting from

145

Per month

Free trial available
Credit cardless trial
Free account
Subscription based

User reviews

4.4

558

341

162

Value for money

Ease of use

Features

Customer support

77%

would recommend this app

4.8

805

640

153

Value for money

Ease of use

Features

Customer support

93%

would recommend this app

Pros

“Some onboarding steps and administrative requirements could be simplified, and the pricing may feel steep for independent users who do not need capacity for 100 members right away. Despite those frustrations, the platform offers a solid range of features and seems particularly effective for organizations focused on events, memberships, and community engagement.”

Tanya D.

Psychotherapist

“There are multiple ways to access support, including email, live chat, consultation calls, interactive guides, and online help articles.”

Tanya D.

Psychotherapist

“The customization options, event tracking tools, and support system are major strengths.”

Tanya D.

Psychotherapist

Pros

“The ability to look each other up, have our calendars at our fingertips, simplify online payments for different membership types, and apply our branding to all of it is fantastic!”

Ola K.

Volunteer

“The way that you can quickly get your directory online, edit the website design and host on your own domain are top tier and affordable options for any small business looking to increase income and exposure.”

Aneesha S.

Founder

“The founder really cares about this success and functions of his directory with his buyers/customers- he is 100% active answering questions and always looking for ways to expand and improve with the needs of his customers.”

Vicki M.

Owner

Cons

“The apps feel much less modern and can be glitchy.”

Tim K.

Draftsman

“Adding another administrator was frustrating for a one-person business.”

Tanya D.

Psychotherapist

“The conversion to AUD was very, very painful for our car club.”

Calum R.

Editor

Cons

“Currently, I can only filter by one business category at a time. Although there's an option for a "broader search," it doesn't quite meet my needs when I just want to focus on a few specific categories.”

Brian L.

Consultant

“Every time the loco translate plugin was updated, it would misconfigure everything, or with the theme itself when it was updated, it would get something unconfigured.”