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CallRail vs CallTools Comparison (2026)

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CallRail logo

CallRail

CallTools logo

CallTools

Overview

Call Tracking provides insight into where inbound calls are coming from.

CallTools is an all-in-one call center solution offering an outbound power dialer & inbound call center with live agent monitoring, skill-based routing, & more. Unlimited Minutes on Predictive, Power, and Preview Dialer with Built-In Web Phone, CRM, and Dedicated In-House Support Team. Call us now!

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

55

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

Empty state illustration for "No pricing info"

No pricing info

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.5

173

5

4

3

2

1

120

36

7

2

8

  • Value for money
  • Ease of use
  • Features
  • Customer support
81%
would recommend this app

4.8

156

5

4

3

2

1

137

12

6

1

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
93%
would recommend this app

Pros

“CallRail gave us a tremendous leg up in lead attribution and provides a great return of value for the cost of this software. ”
DV

David V.

Lead Developer

“For smaller teams, the cost can scale faster than expected if you’re running multiple campaigns.”
CC

Christine C.

Administrator

“Helps tremendously to track leads and create unique phone numbers for each campaign”
Verified reviewer profile picture

Ashley R.

SEO

Pros

“CallTools Support is topnotch.”
Verified reviewer profile picture

Jeremy C.

Exec VP of Operations

“We’ve also had a few small hiccups where we needed to reach out to support to get things sorted.”
EP

Elad P.

Manager

“It’s a decent option if dialing volume matters more than a polished experience.”
EP

Elad P.

Manager

Cons

“My disclaimer is that I haven't used CallRail in over a year, but when I did use them, they had limited reporting options.”
SM

Sean M.

Director of Admissions

“It lacks integrations and automations compatible with other platforms, and the variety of Tracking Numbers to purchase is very limited.”
AA

Armando A.

Head of Product Development

“There are no texting features available and the plans cannot scale past a certain growth point.”
MB

Morgan B.

Director of Operations

Cons

“Now I would not recommend them to any potential client based on their limited support window, clunky software and delay in communication.”
Verified reviewer profile picture

Jason H.

OWNER

“No videos to with instructions, with clear instructions, for me I don’t like blogs and reading. ”
CA

Chanel A.

Realtor

“Clunky software with a complicated contact, campaign set up.”
Verified reviewer profile picture

Jason H.

OWNER

  • Vendor responds to reviews
  • Last review8 months ago
  • Vendor responds to reviews
  • Last review6 months ago

Key features

  • Total features65
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Escalation
  • Alerts/Notifications
  • Answering Machine Detection
  • Archiving & Retention
  • Auto-Dialer
  • Automated Routing
  • Automatic Call Distribution
  • Automatic Outbound Dialer
  • Blended Call Center
  • CRM
  • Calendar Management
  • Call Center Management
  • Call Conferencing
  • Call Disposition
  • Call List Management
  • Call Logging
  • Call Monitoring
  • Call Queues
  • Call Recording
  • Call Reporting
  • Call Routing
  • Call Scheduling
  • Call Scoring
  • Call Scripting
  • Call Tagging
  • Call Tracking
  • Call Tracking Metrics
  • Call Transcription
  • Call Transfer
  • Call Whispering
  • Callback Scheduling
  • Caller ID
  • Campaign Analytics
  • Campaign Management
  • Campaign Specific Caller ID
  • Chat/Messaging
  • Compliance Management
  • Computer Telephony Integration
  • Contact Database
  • Contact Management
  • Conversion Tracking
  • Customer Database
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Dashboard
  • Data Import/Export
  • Data Management
  • Email Templates
  • Event Triggered Actions
  • FCC Compliance
  • FTC Compliance
  • File Transfer
  • IVR
  • Inbound Call Center
  • Integrations Management
  • Interaction Tracking
  • Keyword Tracking
  • Lead Capture
  • Lead Distribution
  • Lead Generation
  • Lead Management
  • Lead Qualification
  • Lead Segmentation
  • List Management
  • Live Chat
  • Manual Dialer
  • Mobile Access
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Communication
  • On-Demand Recording
  • Online Voice Transmission
  • Outbound Call Center
  • Performance Management
  • Performance Metrics
  • Power Dialer
  • Predictive Analytics
  • Predictive Dialer
  • Preview Dialer
  • Progressive Dialer
  • Queue Management
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Reporting
  • Recording
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • SIP Trunking
  • SMS Messaging
  • Source Tracking
  • Tagging
  • Third-Party Integrations
  • Unified Communications
  • VoIP
  • VoIP Connection
  • Voice Mail
  • Web Forms
  • Workflow Management
  • Total features84
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Escalation
  • Alerts/Notifications
  • Answering Machine Detection
  • Archiving & Retention
  • Auto-Dialer
  • Automated Routing
  • Automatic Call Distribution
  • Automatic Outbound Dialer
  • Blended Call Center
  • CRM
  • Calendar Management
  • Call Center Management
  • Call Conferencing
  • Call Disposition
  • Call List Management
  • Call Logging
  • Call Monitoring
  • Call Queues
  • Call Recording
  • Call Reporting
  • Call Routing
  • Call Scheduling
  • Call Scoring
  • Call Scripting
  • Call Tagging
  • Call Tracking
  • Call Tracking Metrics
  • Call Transcription
  • Call Transfer
  • Call Whispering
  • Callback Scheduling
  • Caller ID
  • Campaign Analytics
  • Campaign Management
  • Campaign Specific Caller ID
  • Chat/Messaging
  • Compliance Management
  • Computer Telephony Integration
  • Contact Database
  • Contact Management
  • Conversion Tracking
  • Customer Database
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Dashboard
  • Data Import/Export
  • Data Management
  • Email Templates
  • Event Triggered Actions
  • FCC Compliance
  • FTC Compliance
  • File Transfer
  • IVR
  • Inbound Call Center
  • Integrations Management
  • Interaction Tracking
  • Keyword Tracking
  • Lead Capture
  • Lead Distribution
  • Lead Generation
  • Lead Management
  • Lead Qualification
  • Lead Segmentation
  • List Management
  • Live Chat
  • Manual Dialer
  • Mobile Access
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Communication
  • On-Demand Recording
  • Online Voice Transmission
  • Outbound Call Center
  • Performance Management
  • Performance Metrics
  • Power Dialer
  • Predictive Analytics
  • Predictive Dialer
  • Preview Dialer
  • Progressive Dialer
  • Queue Management
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Reporting
  • Recording
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • SIP Trunking
  • SMS Messaging
  • Source Tracking
  • Tagging
  • Third-Party Integrations
  • Unified Communications
  • VoIP
  • VoIP Connection
  • Voice Mail
  • Web Forms
  • Workflow Management

Integrations

  • Total integrations16
  • 3CLogic
  • Acquisio
  • Adobe Commerce
  • Avaya Experience Platform
  • Balto
  • BirdDog Software
  • ClickFunnels
  • Google Data Studio
  • Google Maps
  • HighLevel
  • HubSpot CRM
  • HubSpot Marketing Hub
  • HubSpot Sales Hub
  • HubSpot Service Hub
  • Invoca
  • Keap
  • Kissmetrics
  • LeadsPedia
  • Marin Software
  • Meta for Business
  • Mixpanel
  • NetSuite
  • Pipedrive
  • Pipeline CRM
  • Podio
  • Quickbase
  • Salesforce Marketing Cloud
  • Salesforce Platform
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Unbounce
  • VWO Testing
  • Velocify
  • Velocity
  • Wix
  • Zapier
  • Zendesk Suite
  • Zoho CRM
  • monday AI Work Platform
  • Total integrations29
  • 3CLogic
  • Acquisio
  • Adobe Commerce
  • Avaya Experience Platform
  • Balto
  • BirdDog Software
  • ClickFunnels
  • Google Data Studio
  • Google Maps
  • HighLevel
  • HubSpot CRM
  • HubSpot Marketing Hub
  • HubSpot Sales Hub
  • HubSpot Service Hub
  • Invoca
  • Keap
  • Kissmetrics
  • LeadsPedia
  • Marin Software
  • Meta for Business
  • Mixpanel
  • NetSuite
  • Pipedrive
  • Pipeline CRM
  • Podio
  • Quickbase
  • Salesforce Marketing Cloud
  • Salesforce Platform
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Unbounce
  • VWO Testing
  • Velocify
  • Velocity
  • Wix
  • Zapier
  • Zendesk Suite
  • Zoho CRM
  • monday AI Work Platform

Alternatives

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