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Mixmax vs Apollo.io Comparison (2026)

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Good recommendations?

Mixmax logo

Mixmax

Apollo.io logo

Apollo.io

Overview

Mixmax is an email communication & sales productivity application designed to help businesses convert prospects into customers through Gmail, Google Inbox, Google Calendar, Salesforce & Pipedrive using 1-to-1 communication, personalized email, workflow automation, email tracking, CRM sync, & more

Cloud-based B2B sales intelligence platform with a 240M+ contact database, multi-channel outreach, and AI-driven engagement tools.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

No videos yet

Pricing

Starting from

34

/user

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

49

/user

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.6

236

5

4

3

2

1

162

59

10

1

4

  • Value for money
  • Ease of use
  • Features
  • Customer support
85%
would recommend this app

4.5

398

5

4

3

2

1

271

93

16

4

14

  • Value for money
  • Ease of use
  • Features
  • Customer support
84%
would recommend this app

Pros

“We use Mixmax daily to schedule meetings, and arrange the best meeting time for a group, email templates have saved us so much time, and productivity has increased, and this has helped to streamline our workflow and manage communications.”
BA

Bekah A.

Director of Admissions

“Some of the advanced features require an upgrade, which can be limiting for basic users.”
Verified reviewer profile picture

amit s.

Team lead

“Our team uses it to use pre-built templates so we don't have to write identical copies for numerous clients.”
RS

Rajan S.

Startup Evangelist

Pros

“I found it to be a powerful tool for lead generation and prospecting, with a large contact database and useful filtering options. While there was a bit of a learning curve at first, the platform offers a lot of value for sales and marketing professionals.”
LH

Lily H.

Business Marketing

“Apollo occasionally struggles with poor data hygiene, and although there are plenty of 3rd party data sources you can incorporate into your Apollo instance to use credits to "waterfall" through these sources to find prospect or company data.”
Verified reviewer profile picture

Nicholas P.

Account Development Manager

“The Chrome extension is especially useful for quickly pulling verified contact data from LinkedIn in real time, which helps streamline daily prospecting workflows.”
SW

Shasta W.

Director of Sales Support

Cons

“The Mixmax button when drafting in email sometimes gets in the way of being able to accomplish certain tasks when drafting an email.”
AP

Amanda P.

Senior Account Manager

“I only use the free versions so it's hard thoroughly rate cons but one thing that has bothered me is that I use Mixmax as an extension to my gmail.”
AP

Amanda P.

Senior Account Manager

“The recipient does have to click on the email to read it and thus you cannot tell the email has been read,”
MS

Mark S.

Account Manager

Cons

“The key and only issue with the platform is that after you clean your leads or check off the option the only show verified emails, your total list reduces by like 20%”
Verified reviewer profile picture

Toni M.

Director of Market Research

“Without Ai chat, optimizing or enriching Works of credits after your credits are gone is brick tool, you can’t use it.”
Verified reviewer profile picture

Zaro D.

Owner

“Some emails can bounce or be missing, and the interface can feel a little busy when I only need quick validation.”
Verified reviewer profile picture

Ellie A.

Co-Founder

  • Vendor responds to reviews
  • Last reviewa year ago
  • Vendor responds to reviews
  • Last review3 months ago

Key features

  • Total features88
  • A/B Testing
  • AI/Machine Learning
  • API
  • Accessibility Compliance (WCAG)
  • Action Item Tracking
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Appointment Scheduling
  • Audience Targeting
  • Auto-Dialer
  • Automatic Call Distribution
  • Automatic Transcription
  • Autoresponders
  • B2B Lead Generation
  • Behavioral Analytics
  • Business Process Automation
  • Business Process Control
  • CRM
  • Calendar Management
  • Call List Management
  • Call Logging
  • Call Monitoring
  • Call Recording
  • Call Transcription
  • Campaign Analytics
  • Campaign Management
  • Campaign Personalization
  • Campaign Segmentation
  • Canned Responses
  • Chat/Messaging
  • Click Tracking
  • Collaboration Tools
  • Commenting/Notes
  • Communication Management
  • Competitive Analysis
  • Configurable Workflow
  • Contact Database
  • Contact Management
  • Content Delivery
  • Content Management
  • Conversation Intelligence
  • Conversion Tracking
  • Correlation Analysis
  • Customer Database
  • Customer Engagement
  • Customer Experience Management
  • Customer History
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customizable Branding
  • Customizable Fields
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Dashboard Creation
  • Data Enrichment
  • Data Extraction
  • Data Import/Export
  • Data Integration
  • Data Management
  • Data Synchronization
  • Data Visualization
  • Deal Management
  • Demographic/Firmographic Data
  • Drip Campaigns
  • Dynamic Modeling
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Reminders
  • Email Sequences
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • File Sharing
  • For Sales Teams/Organizations
  • GDPR Compliance
  • Goal Management
  • Goal Setting/Tracking
  • Graphical Data Presentation
  • Inbox Management
  • Intent Data
  • Interaction Tracking
  • Lead Capture
  • Lead Distribution
  • Lead Generation
  • Lead Management
  • Lead Notifications
  • Lead Nurturing
  • Lead Qualification
  • Lead Scoring
  • Lead Segmentation
  • Lead Verification/Validation
  • Leaderboards
  • Location Tracking
  • Meeting Management
  • Meeting Notes
  • Modeling & Simulation
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Communication
  • Multiple Data Sources
  • Multiple User Accounts
  • On-Demand Recording
  • Onboarding
  • Performance Management
  • Performance Metrics
  • Personalization
  • Pipeline Management
  • Pipeline Reports
  • Predictive Analytics
  • Prioritization
  • Prospecting Tools
  • Queue Management
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Language Translation
  • Real-Time Notifications
  • Real-Time Reporting
  • Recommendations
  • Recording
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Routing
  • Sales Activity Management
  • Sales Onboarding & Training
  • Sales Pipeline Management
  • Sales Reports
  • Sales Trend Analysis
  • Scheduling
  • Search/Filter
  • Segmentation
  • Sentiment Analysis
  • Shared Inboxes
  • Signature Management
  • Social Media Integration
  • Speech Recognition
  • Statistical Analysis
  • Survey/Poll Management
  • Surveys & Feedback
  • Target Account Identification
  • Task Management
  • Team Management
  • Third-Party Integrations
  • Transcript Search & Annotation
  • Usage Tracking/Analytics
  • Widgets
  • Workflow Automation
  • Workflow Management
  • Total features118
  • A/B Testing
  • AI/Machine Learning
  • API
  • Accessibility Compliance (WCAG)
  • Action Item Tracking
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Appointment Scheduling
  • Audience Targeting
  • Auto-Dialer
  • Automatic Call Distribution
  • Automatic Transcription
  • Autoresponders
  • B2B Lead Generation
  • Behavioral Analytics
  • Business Process Automation
  • Business Process Control
  • CRM
  • Calendar Management
  • Call List Management
  • Call Logging
  • Call Monitoring
  • Call Recording
  • Call Transcription
  • Campaign Analytics
  • Campaign Management
  • Campaign Personalization
  • Campaign Segmentation
  • Canned Responses
  • Chat/Messaging
  • Click Tracking
  • Collaboration Tools
  • Commenting/Notes
  • Communication Management
  • Competitive Analysis
  • Configurable Workflow
  • Contact Database
  • Contact Management
  • Content Delivery
  • Content Management
  • Conversation Intelligence
  • Conversion Tracking
  • Correlation Analysis
  • Customer Database
  • Customer Engagement
  • Customer Experience Management
  • Customer History
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customizable Branding
  • Customizable Fields
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Dashboard Creation
  • Data Enrichment
  • Data Extraction
  • Data Import/Export
  • Data Integration
  • Data Management
  • Data Synchronization
  • Data Visualization
  • Deal Management
  • Demographic/Firmographic Data
  • Drip Campaigns
  • Dynamic Modeling
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Reminders
  • Email Sequences
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • File Sharing
  • For Sales Teams/Organizations
  • GDPR Compliance
  • Goal Management
  • Goal Setting/Tracking
  • Graphical Data Presentation
  • Inbox Management
  • Intent Data
  • Interaction Tracking
  • Lead Capture
  • Lead Distribution
  • Lead Generation
  • Lead Management
  • Lead Notifications
  • Lead Nurturing
  • Lead Qualification
  • Lead Scoring
  • Lead Segmentation
  • Lead Verification/Validation
  • Leaderboards
  • Location Tracking
  • Meeting Management
  • Meeting Notes
  • Modeling & Simulation
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Communication
  • Multiple Data Sources
  • Multiple User Accounts
  • On-Demand Recording
  • Onboarding
  • Performance Management
  • Performance Metrics
  • Personalization
  • Pipeline Management
  • Pipeline Reports
  • Predictive Analytics
  • Prioritization
  • Prospecting Tools
  • Queue Management
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Language Translation
  • Real-Time Notifications
  • Real-Time Reporting
  • Recommendations
  • Recording
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Routing
  • Sales Activity Management
  • Sales Onboarding & Training
  • Sales Pipeline Management
  • Sales Reports
  • Sales Trend Analysis
  • Scheduling
  • Search/Filter
  • Segmentation
  • Sentiment Analysis
  • Shared Inboxes
  • Signature Management
  • Social Media Integration
  • Speech Recognition
  • Statistical Analysis
  • Survey/Poll Management
  • Surveys & Feedback
  • Target Account Identification
  • Task Management
  • Team Management
  • Third-Party Integrations
  • Transcript Search & Annotation
  • Usage Tracking/Analytics
  • Widgets
  • Workflow Automation
  • Workflow Management

Integrations

  • Total integrations16
  • Agentforce
  • Airtable
  • Attio
  • Barracuda Web Security Gateway
  • Bouncer
  • Bullhorn
  • Chrome Enterprise
  • Claude
  • Claude Code
  • Clay
  • Close
  • Copper
  • Crelate
  • Dialpad Connect
  • Docusign
  • Dynamics 365 Sales
  • GCalToolkit
  • Gong
  • Google Calendar
  • Google Drive
  • Google Maps
  • HubSpot Marketing Hub
  • HubSpot Sales Hub
  • Hunter
  • Instantly
  • LinkedIn Recruiter
  • LinkedIn Sales Navigator
  • Microsoft Excel
  • Microsoft Outlook
  • Microsoft Teams
  • Outreach
  • Perplexity
  • Pipedrive
  • Prospeo
  • Retell AI
  • Salesforce Commerce Cloud
  • Salesforce Sales Cloud
  • Salesloft
  • Slack
  • Smartlead
  • Squarespace Domains
  • Surfe
  • Trello
  • Trellus - Real-time cold call AI assistant
  • Twitter/X
  • Typeform
  • Vidyard
  • WebsiteTracker
  • Woodstock Optimization Studio
  • Workato
  • YouTube
  • Zapier
  • Zoho CRM
  • Zoom Workplace
  • Total integrations40
  • Agentforce
  • Airtable
  • Attio
  • Barracuda Web Security Gateway
  • Bouncer
  • Bullhorn
  • Chrome Enterprise
  • Claude
  • Claude Code
  • Clay
  • Close
  • Copper
  • Crelate
  • Dialpad Connect
  • Docusign
  • Dynamics 365 Sales
  • GCalToolkit
  • Gong
  • Google Calendar
  • Google Drive
  • Google Maps
  • HubSpot Marketing Hub
  • HubSpot Sales Hub
  • Hunter
  • Instantly
  • LinkedIn Recruiter
  • LinkedIn Sales Navigator
  • Microsoft Excel
  • Microsoft Outlook
  • Microsoft Teams
  • Outreach
  • Perplexity
  • Pipedrive
  • Prospeo
  • Retell AI
  • Salesforce Commerce Cloud
  • Salesforce Sales Cloud
  • Salesloft
  • Slack
  • Smartlead
  • Squarespace Domains
  • Surfe
  • Trello
  • Trellus - Real-time cold call AI assistant
  • Twitter/X
  • Typeform
  • Vidyard
  • WebsiteTracker
  • Woodstock Optimization Studio
  • Workato
  • YouTube
  • Zapier
  • Zoho CRM
  • Zoom Workplace