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Brandwatch vs Lumen by Talkwalker Comparison (2026)
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Good recommendations?
Brandwatch
5
105
4
111
3
32
2
4
1
3
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Lumen by Talkwalker
5
10
4
13
3
1
2
0
1
0
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Overview
Understand your customers, your brand, and your market with Brandwatch’s advanced Consumer Intelligence platform.
Lumen by Talkwalker is a cloud-based social media and analytics platform, which assists businesses with social listening and influencer marketing. Key features include team communications, content analysis, automated alerts, data intelligence, engagement tracking, and brand management.
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
Video & Screenshots
Pricing
User reviews
4.2
255
5
4
3
2
1
105
111
32
4
3
- Value for money
- Ease of use
- Features
- Customer support
4.4
24
5
4
3
2
1
10
13
1
0
0
- Value for money
- Ease of use
- Features
- Customer support
Pros
Vishakha P.
Social Media Manager
Stefanie O.
Customer success
Daniel A.
Senior Market Intelligence and Consumer Insights Analyst
Pros
Christian A.
Research Analyst
Guido N.
Digital Media Manager
Christian A.
Research Analyst
Cons
Jordan H.
Social Media Coordinator
Jordan H.
Social Media Coordinator
Aneri D.
Student
Cons
Not enoughreviews yet
- Vendor responds to reviews
- Last review6 months ago
- Vendor responds to reviews
- Last review2 years ago
Key features
- Total features121
- @mentions
- AI/Machine Learning
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Alerts/Escalation
- Alerts/Notifications
- Analytics
- Approval Process Control
- Audience Analytics
- Audience Engagement
- Audience Targeting
- Automated Publishing
- Automated Responses
- Automated Scheduling
- Benchmarking
- Boolean Search
- Brand Guidelines
- Brand Management
- Brand Tracking
- CRM
- CRM Integration
- Calendar Management
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Categorization/Grouping
- Charting
- Click Tracking
- Collaboration Tools
- Commenting/Notes
- Competitive Analysis
- Competitor Monitoring
- Contact Database
- Contact Management
- Content Discovery
- Content Library
- Content Management
- Conversion Tracking
- Customer Advocacy
- Customer Engagement
- Customer Experience Management
- Customer Journey Mapping
- Customer Segmentation
- Customizable Branding
- Customizable Reports
- Customizable Templates
- Dashboard
- Dashboard Creation
- Data Extraction
- Data Import/Export
- Data Visualization
- Demographic Data
- Digital Asset Management
- Drag & Drop
- Email Alerts
- Engagement Tracking
- Faceted Search/Filter
- Filtering
- Generative AI
- Hashtag Tracking
- Image Classification
- Image Editing
- Image Library
- Impact Measurement
- Influencer Discovery
- Influencer Relationship Management
- Influencer Tracking
- Keyword Filtering
- Keyword Tracking
- Machine Learning
- Media Monitoring
- Metadata Management
- Mobile Alerts
- Monitoring
- Multi-Account Management
- Multi-Campaign
- Multi-Channel Data Collection
- Multi-Channel Management
- Multi-Channel Marketing
- Multi-Language
- Natural Language Processing
- Negative Feedback Management
- Optical Character Recognition
- Part of Speech Tagging
- Performance Metrics
- Post Scheduling
- ROI Tracking
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Real-Time Notifications
- Real-Time Reporting
- Reporting & Statistics
- Reporting/Analytics
- Reputation Management
- Response Management
- Review Monitoring
- Review Sharing
- Role-Based Permissions
- Scoring
- Search/Filter
- Sentiment Analysis
- Single Sign On
- Social Advertising
- Social Listening
- Social Media Integration
- Social Media Monitoring
- Social Mentions Tracking
- Social Performance Management
- Social Promotion
- Tagging
- Template Management
- Text Analysis
- Third-Party Integration
- Third-Party Integrations
- Topic Classification
- Trend Analysis
- Visual Analytics
- Visualization
- Widgets
- Workflow Management
- Total features67
- @mentions
- AI/Machine Learning
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Alerts/Escalation
- Alerts/Notifications
- Analytics
- Approval Process Control
- Audience Analytics
- Audience Engagement
- Audience Targeting
- Automated Publishing
- Automated Responses
- Automated Scheduling
- Benchmarking
- Boolean Search
- Brand Guidelines
- Brand Management
- Brand Tracking
- CRM
- CRM Integration
- Calendar Management
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Categorization/Grouping
- Charting
- Click Tracking
- Collaboration Tools
- Commenting/Notes
- Competitive Analysis
- Competitor Monitoring
- Contact Database
- Contact Management
- Content Discovery
- Content Library
- Content Management
- Conversion Tracking
- Customer Advocacy
- Customer Engagement
- Customer Experience Management
- Customer Journey Mapping
- Customer Segmentation
- Customizable Branding
- Customizable Reports
- Customizable Templates
- Dashboard
- Dashboard Creation
- Data Extraction
- Data Import/Export
- Data Visualization
- Demographic Data
- Digital Asset Management
- Drag & Drop
- Email Alerts
- Engagement Tracking
- Faceted Search/Filter
- Filtering
- Generative AI
- Hashtag Tracking
- Image Classification
- Image Editing
- Image Library
- Impact Measurement
- Influencer Discovery
- Influencer Relationship Management
- Influencer Tracking
- Keyword Filtering
- Keyword Tracking
- Machine Learning
- Media Monitoring
- Metadata Management
- Mobile Alerts
- Monitoring
- Multi-Account Management
- Multi-Campaign
- Multi-Channel Data Collection
- Multi-Channel Management
- Multi-Channel Marketing
- Multi-Language
- Natural Language Processing
- Negative Feedback Management
- Optical Character Recognition
- Part of Speech Tagging
- Performance Metrics
- Post Scheduling
- ROI Tracking
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Real-Time Notifications
- Real-Time Reporting
- Reporting & Statistics
- Reporting/Analytics
- Reputation Management
- Response Management
- Review Monitoring
- Review Sharing
- Role-Based Permissions
- Scoring
- Search/Filter
- Sentiment Analysis
- Single Sign On
- Social Advertising
- Social Listening
- Social Media Integration
- Social Media Monitoring
- Social Mentions Tracking
- Social Performance Management
- Social Promotion
- Tagging
- Template Management
- Text Analysis
- Third-Party Integration
- Third-Party Integrations
- Topic Classification
- Trend Analysis
- Visual Analytics
- Visualization
- Widgets
- Workflow Management
Integrations
- Total integrations14
- Bitly
- Box
- Bynder
- Dropbox
- Google Analytics 360
- Hootsuite
- HubSpot Service Hub
- Khoros Marketing
- Meta for Business
- Neurons
- QBank
- Salesforce Sales Cloud
- Salesforce Service Cloud
- Shopify
- Tableau
- Tipalti
- Twitter/X
- Zendesk Suite
- Total integrations5
- Bitly
- Box
- Bynder
- Dropbox
- Google Analytics 360
- Hootsuite
- HubSpot Service Hub
- Khoros Marketing
- Meta for Business
- Neurons
- QBank
- Salesforce Sales Cloud
- Salesforce Service Cloud
- Shopify
- Tableau
- Tipalti
- Twitter/X
- Zendesk Suite
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