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Brevo vs Insider One Comparison (2026)

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Good recommendations?

Brevo logo

Brevo

Insider One logo

Insider One

Overview

Trusted by over 500,000 businesses worldwide, Brevo (formerly Sendinblue) is the affordable, all-in-one marketing and CRM stack that helps growing businesses scale faster.

Insider’s customer journey orchestration tool empowering brands to build consistent, timely, and relevant one-to-one experiences across every customer touchpoint. From journey mapping to automating communications across 12+ channels, you can do it all on Insider's unified canvas-based platform.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

9

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

1000

/user

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.6

3.5K

5

4

3

2

1

2.5K

787

117

28

56

  • Value for money
  • Ease of use
  • Features
  • Customer support
86%
would recommend this app

4.8

18

5

4

3

2

1

14

4

0

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
94%
would recommend this app

Pros

“Dragging templates, setting up conditional content, and seeing real-time performance stats in the dashboard keeps my workflow tight and saves me hours each month.”
DC

Daniel C.

Senior Digital Marketing Manager

“We are integrating Brevo for transactional emails in our SaaS platform, including account verification, password resets, invitations, and system notifications.”
TJ

Tobi J.

Software Lead

“I use it mainly for transactional emails from my online teaching platform, Good At English, and the free plan is currently enough for my daily needs.”
LR

Liam R.

Owner and Administrator

Pros

Not enoughreviews yet

Cons

“For example, the difference between imported contacts, eligible recipients, blacklisted contacts, unsubscribed contacts, and filtered contacts is not always immediately obvious. When a campaign shows fewer recipients than expected, it can be difficult to quickly understand why.”
AM

Arnaud M.

Développeur

“One thing that could be improved is the account recovery and email change process. If you lose access to your old email address, updating login details can become quite complicated.”
CP

Claudia P.

Formadora

“There were cases where the number of contacts in my list did not match the number of available recipients in campaigns, which made campaign management less clear.”
Verified reviewer profile picture

JT L.

Owner

Cons

Not enoughreviews yet

  • Vendor responds to reviews
  • Last review10 days ago
  • Vendor responds to reviews
  • Last review4 months ago

Key features

  • Total features111
  • A/B Testing
  • AI Copilot
  • AI/Machine Learning
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Archiving & Retention
  • Autoresponders
  • Availability Management
  • Behavioral Targeting
  • CAN-SPAM Compliance
  • CRM
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Channel Management
  • Chatbot
  • Churn Management
  • Click Tracking
  • Collaboration Tools
  • Communication Management
  • Confirmations/Reminders
  • Contact Database
  • Contact Management
  • Content Creation
  • Content Management
  • Content Marketing
  • Conversion Tracking
  • Customer Database
  • Customer Experience Management
  • Customer History
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Dashboard
  • Data Import/Export
  • Data Recovery
  • Data Security
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Sequences
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Experience Management
  • For Marketing and Advertising
  • For Startups
  • Form Builder
  • GDPR Compliance
  • Gamification
  • Generative AI
  • HTML Editor
  • Image Library
  • Interaction Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Engagement
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • List Management
  • Live Chat
  • Marketing Automation
  • Marketing Management
  • Meeting Management
  • Message Personalization
  • Mobile Access
  • Mobile Optimization
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Multi-Language
  • Multivariate Testing
  • Newsletter Management
  • Omnichannel Outreach
  • Online Booking
  • Performance Metrics
  • Personalization
  • Pipeline Management
  • Predictive Analytics
  • Predictive Modeling
  • Preview Functionality
  • Product Recommendations
  • Queue Management
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Reporting
  • Recommendations
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Routing
  • SMS Marketing
  • SMS Messaging
  • Sales Pipeline Management
  • Sales Reports
  • Scheduling
  • Search Marketing
  • Segmentation
  • Shared Inboxes
  • Signature Management
  • Simple Mail Transfer Protocol (SMTP)
  • Social Marketing
  • Social Media Integration
  • Spam Blocker
  • Subscriber Management
  • Subscription Management
  • Surveys & Feedback
  • Tagging
  • Task Management
  • Template Management
  • Text Editing
  • Third-Party Integrations
  • Trend Analysis
  • Unsubscribe Database
  • User Management
  • Visual Analytics
  • WYSIWYG Editor
  • Web-based Deployment
  • Website Analytics
  • Website Personalization
  • Website Publishing Options
  • Website Visitor Tracking
  • Whitelisting/Blacklisting
  • Widgets
  • Workflow Automation
  • Total features91
  • A/B Testing
  • AI Copilot
  • AI/Machine Learning
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Archiving & Retention
  • Autoresponders
  • Availability Management
  • Behavioral Targeting
  • CAN-SPAM Compliance
  • CRM
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Channel Management
  • Chatbot
  • Churn Management
  • Click Tracking
  • Collaboration Tools
  • Communication Management
  • Confirmations/Reminders
  • Contact Database
  • Contact Management
  • Content Creation
  • Content Management
  • Content Marketing
  • Conversion Tracking
  • Customer Database
  • Customer Experience Management
  • Customer History
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Dashboard
  • Data Import/Export
  • Data Recovery
  • Data Security
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Sequences
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Experience Management
  • For Marketing and Advertising
  • For Startups
  • Form Builder
  • GDPR Compliance
  • Gamification
  • Generative AI
  • HTML Editor
  • Image Library
  • Interaction Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Engagement
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • List Management
  • Live Chat
  • Marketing Automation
  • Marketing Management
  • Meeting Management
  • Message Personalization
  • Mobile Access
  • Mobile Optimization
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Multi-Language
  • Multivariate Testing
  • Newsletter Management
  • Omnichannel Outreach
  • Online Booking
  • Performance Metrics
  • Personalization
  • Pipeline Management
  • Predictive Analytics
  • Predictive Modeling
  • Preview Functionality
  • Product Recommendations
  • Queue Management
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Reporting
  • Recommendations
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Routing
  • SMS Marketing
  • SMS Messaging
  • Sales Pipeline Management
  • Sales Reports
  • Scheduling
  • Search Marketing
  • Segmentation
  • Shared Inboxes
  • Signature Management
  • Simple Mail Transfer Protocol (SMTP)
  • Social Marketing
  • Social Media Integration
  • Spam Blocker
  • Subscriber Management
  • Subscription Management
  • Surveys & Feedback
  • Tagging
  • Task Management
  • Template Management
  • Text Editing
  • Third-Party Integrations
  • Trend Analysis
  • Unsubscribe Database
  • User Management
  • Visual Analytics
  • WYSIWYG Editor
  • Web-based Deployment
  • Website Analytics
  • Website Personalization
  • Website Publishing Options
  • Website Visitor Tracking
  • Whitelisting/Blacklisting
  • Widgets
  • Workflow Automation

Integrations

  • Total integrations16
  • Adjust
  • Alterna CX
  • AppsFlyer
  • Astra Pro
  • BigQuery
  • Bigin by Zoho CRM
  • Calendly
  • Claspo
  • Claude
  • Claude Code
  • Databricks
  • Domo
  • Dynamics 365 Sales
  • Facebook Business Suite
  • Gemini Code Assist
  • Genesys Cloud CX
  • Google Ads
  • Google Analytics 360
  • HubSpot Marketing Hub
  • HubSpot Sales Hub
  • Metabase
  • Microsoft Excel
  • Mixpanel
  • OneSignal
  • Pimberly PIM
  • REVIEWS.io
  • SAP Commerce Cloud
  • SAP HANA Cloud
  • SSIS Data Flow Components for BigQuery
  • Shopify
  • Shopify Plus
  • Snowflake
  • Squirrel
  • Stripo.email
  • Typeform
  • Unanet ERP GovCon
  • Wix
  • WooCommerce
  • WordPress
  • Zapier
  • Total integrations29
  • Adjust
  • Alterna CX
  • AppsFlyer
  • Astra Pro
  • BigQuery
  • Bigin by Zoho CRM
  • Calendly
  • Claspo
  • Claude
  • Claude Code
  • Databricks
  • Domo
  • Dynamics 365 Sales
  • Facebook Business Suite
  • Gemini Code Assist
  • Genesys Cloud CX
  • Google Ads
  • Google Analytics 360
  • HubSpot Marketing Hub
  • HubSpot Sales Hub
  • Metabase
  • Microsoft Excel
  • Mixpanel
  • OneSignal
  • Pimberly PIM
  • REVIEWS.io
  • SAP Commerce Cloud
  • SAP HANA Cloud
  • SSIS Data Flow Components for BigQuery
  • Shopify
  • Shopify Plus
  • Snowflake
  • Squirrel
  • Stripo.email
  • Typeform
  • Unanet ERP GovCon
  • Wix
  • WooCommerce
  • WordPress
  • Zapier

Alternatives

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