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Constant Contact vs Kit Comparison (2026)

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Constant Contact

Kit

Overview

Cloud-based digital marketing platform for small businesses and nonprofits, covering email, SMS, social media, and event management.

Kit (formerly ConvertKit) is an email marketing platform for creators. Build landing pages, send campaigns, automate emails, and monetize your audience—all with simple, powerful tools designed to grow your business.

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Video & Screenshots

Pricing

Starting from

Per month

Free trial available
Credit cardless trial
Free account
Subscription based

Starting from

Per month

Free trial available
Credit cardless trial
Free account
Subscription based

User reviews

4.3

2.9K

1.5K

998

318

Value for money

Ease of use

Features

Customer support

68%

would recommend this app

4.6

245

175

Value for money

Ease of use

Features

Customer support

78%

would recommend this app

Pros

“It provides an intuitive platform for creating professional email campaigns, managing contact lists, and tracking campaign performance without a steep learning curve.”

Stacy S.

Sales Marketing Coordinator

“It handles the practical machinery of email marketing: contact storage, list management, templates, campaign creation, sending, and basic reporting, without turning every campaign into an engineering project.”

James G.

Senior Manager, Infrastructure Engineering

“It gives us a reliable place to manage contacts, organize lists, build template-based campaigns, send emails, and review basic results without making the process feel like a technical expedition.”

James G.

Senior Manager, Infrastructure Engineering

Pros

“Kit’s up to 10K email subscribers on the free tier is generous on its face, especially because it includes landing pages, forms, broadcasts and tagging. But if you allow yourself to accumulate 10,000 subscribers on the free tier, subscriber 10,001 is going to cost you, as of the time of this review, either $116/mo or $1,390/yr.”

Faydra D.

Most-Things-Web Consultant

“Overall, I think Kit is very good at what it is clearly built to do: help creators grow and email an audience without getting buried in technical complexity. But it is not the best fit for every small business, and it is not the platform I would automatically recommend when customization, reply-routing flexibility, advanced reporting or budget-sensitive scaling are high priorities.”

Faydra D.

Most-Things-Web Consultant

“Its customer assistance helps users resolve issues, while email handling makes it easier to organize and communicate with leads.”

Muhammad Z.

Talent Acquisition Officer

Cons

“You can't resize images within blocks, for example, and when you create a new block yourself, you can't copy and paste them into a new template or save them as a content block for reuse.”

Jill R.

Founder, Owner

“Some advanced automation features lack flexibility compared to other solutions on the market, and customer support sometimes responds with a bit of a long delay.”

Mike L.

Global Head of Product Development

“Additionally, this tool doesn't offer the option to add a background to newsletters, which is pretty standard today.”

Jesse Z.

Software Engineer

Cons

“Reporting is pretty basic and the landing page templates feel dated.”

Wren W.

Owner and Operator

“Also, you are not allowed to use one email for sending and another email as "reply-to" on ANY plan, free or paid.”

Faydra D.

Most-Things-Web Consultant

“Going from $0 to (at the time of this review) $33/mo or $390/yr is not budget-friendly to bootstrapping solopreneurs, and I primarily work with bootstrapping solopreneurs.”

Faydra D.

Most-Things-Web Consultant