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Dotdigital vs MailerLite Comparison (2026)
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4.6
Google Ads
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Good recommendations?
Dotdigital
4.3
(189)5
94
4
68
3
20
2
4
1
3
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
MailerLite
4.7
(2.3K)5
1.8K
4
413
3
51
2
7
1
40
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Overview
AI-powered marketing automation software that helps businesses worldwide create, send and report on cross-channel marketing campaigns.
From newsletters to automated customer journeys—join 1 million businesses scaling the easy way with MailerLite.
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
Video & Screenshots
Pricing
User reviews
4.3
189
5
4
3
2
1
94
68
20
4
3
- Value for money
- Ease of use
- Features
- Customer support
71%
would recommend this app4.7
2.3K
5
4
3
2
1
1.8K
413
51
7
40
- Value for money
- Ease of use
- Features
- Customer support
89%
would recommend this appPros
“Creating email templates and campaigns is straight forward to do.”
Hayden R.
Graphic Designer
“really positive experience, it's capabilities are exactly what our business requires and it's features”
Hayden R.
Graphic Designer
“Dotdigital is an all-in-one marketing automation platform that offers a comprehensive range of features, including email marketing, SMS marketing, automation workflows, and social media marketing.”
Imran H.
Team coordinator
Pros
“It's honestly quite wild to get email newsletter system with automations with up to 100 steps, unlimited forms and segments, 10 landing pages, A/B testing, click maps, and Stripe e-commerce integrations ...on a FREE tier!”
LK
Lilli K.
Designer
“The automation builder and campaign reports are clear and practical, and the Shopify integration makes e-commerce tracking simple.”
EC
Evanthia C.
Email Marketing Specialist
“The ability to host multiple websites, landing pages, and email lists all within one platform is a huge advantage.”
MA
Mark A.
Owner
Cons
“Image management is one of the main areas that could do with improvement - it can be incredibly clunky to use and time consuming to drop in new images, or delete old ones.”
Jonathan B.
Ecommerce Exectuive
“I also don't like that if I copy a template, I can't get back to the page to edit the subject line and forwarding emails.”
KS
Katie S.
Communications Manager
“I only know I've timed out when I go to save and it tells me to log in again, but then I lose all my progress.”
KS
Katie S.
Communications Manager
Cons
“The automations are incredibly confusing. And the fact that once they're live, they're on a timing system, has cost me many subscribers in the shuffle of it all.”
EB
Elise B.
Only Employee - Author
“It was awkward to authenticate my domain for sending out emails, but to be fair, this is a system-wide problem no exclusive to MailerLite.”
RK
Richard K.
Book Author
“I changed the questions on the page, but the response data was not updated to reflect that change.”
JB
Julian B.
Entrepreneur
- Vendor responds to reviews
- Last review6 months ago
- Vendor responds to reviews
- Last review22 days ago
Key features
- Total features106
- A/B Testing
- AI Copilot
- API
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Audience Targeting
- Automated Scheduling
- Autoresponders
- Behavior Analytics
- CAN-SPAM Compliance
- CRM
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Channel Management
- Click Tracking
- Contact Database
- Contact Management
- Content Management
- Conversion Rate Optimization
- Conversion Tracking
- Customer Accounts
- Customer Journey Mapping
- Customer Segmentation
- Customer Surveys
- Customizable Branding
- Customizable CTAs
- Customizable Fields
- Customizable Forms
- Customizable Reports
- Customizable Templates
- Customization
- Data Import/Export
- Design Management
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- Email Campaign Management
- Email Distribution
- Email Management
- Email Marketing
- Email Sequences
- Email Templates
- Email Tracking
- Engagement Tracking
- Event Marketing
- Event Triggered Actions
- Form Builder
- Forms Management
- GDPR Compliance
- Generative AI
- Geolocation
- HTML Editor
- Image Library
- Landing Pages/Web Forms
- Lead Capture
- Lead Generation
- Lead Management
- Lead Nurturing
- Lead Qualification
- List Management
- Live Chat
- Location Tracking
- Mailing List Management
- Marketing Automation
- Marketing Calendar
- Mass Texting
- Media Library
- Mobile Access
- Mobile App
- Mobile Optimization
- Monitoring
- Multi-Campaign
- Multi-Channel Communication
- Multi-Channel Management
- Multi-Channel Marketing
- Multi-Language
- Multivariate Testing
- Newsletter Management
- Order Management
- Personalization
- Preview Functionality
- Product Catalog
- Product Recommendations
- ROI Tracking
- Real Time Editing
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Real-Time Notifications
- Real-Time Reporting
- Reporting & Statistics
- Reporting/Analytics
- Responsive Web Design
- Rewards Points
- SEO Management
- SMS Marketing
- Sales Analytics
- Scheduling
- Search Marketing
- Segmentation
- Social Marketing
- Social Media Integration
- Social Promotion
- Spam Blocker
- Subscriber Management
- Subscription Management
- Tagging
- Team Management
- Template Management
- Third-Party Integrations
- Visual Analytics
- WYSIWYG Editor
- Web Forms
- Website Analytics
- Website Management
- Website Publishing Options
- Website Visitor Tracking
- Workflow Automation
- Workflow Management
- eCommerce Management
- Total features92
- A/B Testing
- AI Copilot
- API
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Audience Targeting
- Automated Scheduling
- Autoresponders
- Behavior Analytics
- CAN-SPAM Compliance
- CRM
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Channel Management
- Click Tracking
- Contact Database
- Contact Management
- Content Management
- Conversion Rate Optimization
- Conversion Tracking
- Customer Accounts
- Customer Journey Mapping
- Customer Segmentation
- Customer Surveys
- Customizable Branding
- Customizable CTAs
- Customizable Fields
- Customizable Forms
- Customizable Reports
- Customizable Templates
- Customization
- Data Import/Export
- Design Management
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- Email Campaign Management
- Email Distribution
- Email Management
- Email Marketing
- Email Sequences
- Email Templates
- Email Tracking
- Engagement Tracking
- Event Marketing
- Event Triggered Actions
- Form Builder
- Forms Management
- GDPR Compliance
- Generative AI
- Geolocation
- HTML Editor
- Image Library
- Landing Pages/Web Forms
- Lead Capture
- Lead Generation
- Lead Management
- Lead Nurturing
- Lead Qualification
- List Management
- Live Chat
- Location Tracking
- Mailing List Management
- Marketing Automation
- Marketing Calendar
- Mass Texting
- Media Library
- Mobile Access
- Mobile App
- Mobile Optimization
- Monitoring
- Multi-Campaign
- Multi-Channel Communication
- Multi-Channel Management
- Multi-Channel Marketing
- Multi-Language
- Multivariate Testing
- Newsletter Management
- Order Management
- Personalization
- Preview Functionality
- Product Catalog
- Product Recommendations
- ROI Tracking
- Real Time Editing
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Real-Time Notifications
- Real-Time Reporting
- Reporting & Statistics
- Reporting/Analytics
- Responsive Web Design
- Rewards Points
- SEO Management
- SMS Marketing
- Sales Analytics
- Scheduling
- Search Marketing
- Segmentation
- Social Marketing
- Social Media Integration
- Social Promotion
- Spam Blocker
- Subscriber Management
- Subscription Management
- Tagging
- Team Management
- Template Management
- Third-Party Integrations
- Visual Analytics
- WYSIWYG Editor
- Web Forms
- Website Analytics
- Website Management
- Website Publishing Options
- Website Visitor Tracking
- Workflow Automation
- Workflow Management
- eCommerce Management
Integrations
- Total integrations51
- 500Apps
- ARMember
- Adobe Commerce
- Airtable
- Aurora
- Basecamp
- Bazaarvoice
- Beacon
- BigCommerce
- Bookingmood
- Bouncify
- Bynder
- Canva
- Carrd
- ClickFunnels
- Convertful
- Databricks
- Digioh
- DinMo
- Divi
- DreamApply
- Drupal
- Dynamics 365
- Dynamics 365 Sales
- Eber
- Elementor
- Eventbrite
- Facebook Business Suite
- Figma
- Fresh Relevance
- Fyrebox
- Getsitecontrol
- Ghost
- GitHub
- Google Ads
- Google Analytics 360
- Google Docs
- Google Forms
- Gravity Forms
- GrowSurf
- HubSpot CRM
- HubSpot Data Hub
- HubSpot Sales Hub
- Hyperise
- Influence
- InvoiceBerry
- Involve.me
- Jotform Sign
- Justuno
- Kickbox Email Verification
- Kommo
- Landingi
- Leadpages
- LeadsBridge
- LearnWorlds
- LinkedIn for Business
- LoyaltyLion
- Lumeer
- Lytics Customer Data Platform
- Magestore
- Mail Designer 365
- MailMunch
- MailerCheck
- MakePlans
- Marketo Engage
- Mention Me
- Meta for Business
- Mokapen
- MyFormData
- NetSuite
- NeverBounce
- Okendo
- OnePageCRM
- OptiMonk
- OptinMonster
- OttoKit
- Outfunnel
- Outgrow
- Paperform
- Partnero
- PayPal Payments
- Payhip
- Personizely
- Pipedrive
- Playable
- Poptin
- PrestaShop
- Privy
- ProjectManager
- Recharge
- Relay.app
- Retail Express
- Salesflare
- Salesforce Sales Cloud
- Sana Commerce
- Shopify
- Shopify Plus
- Sitoo
- Skyvia
- Slack
- Smile.io
- Snowflake
- Squarespace
- StratusLIVE
- Stripe Payments
- Stripo.email
- Sumo
- Teamwork.com
- Tidio
- TikTok
- Todoist
- Trello
- Trustpilot
- Twitter/X
- Unbounce
- Upzelo
- WooCommerce
- WordPress
- Wrike
- XCMworkflow
- Ycode
- Yotpo
- YouCanBookMe
- Zapier
- Zendesk Suite
- Zoho CRM
- Zoom Workplace
- commercetools
- influence
- mailparser.io
- n8n.io
- Total integrations94
- 500Apps
- ARMember
- Adobe Commerce
- Airtable
- Aurora
- Basecamp
- Bazaarvoice
- Beacon
- BigCommerce
- Bookingmood
- Bouncify
- Bynder
- Canva
- Carrd
- ClickFunnels
- Convertful
- Databricks
- Digioh
- DinMo
- Divi
- DreamApply
- Drupal
- Dynamics 365
- Dynamics 365 Sales
- Eber
- Elementor
- Eventbrite
- Facebook Business Suite
- Figma
- Fresh Relevance
- Fyrebox
- Getsitecontrol
- Ghost
- GitHub
- Google Ads
- Google Analytics 360
- Google Docs
- Google Forms
- Gravity Forms
- GrowSurf
- HubSpot CRM
- HubSpot Data Hub
- HubSpot Sales Hub
- Hyperise
- Influence
- InvoiceBerry
- Involve.me
- Jotform Sign
- Justuno
- Kickbox Email Verification
- Kommo
- Landingi
- Leadpages
- LeadsBridge
- LearnWorlds
- LinkedIn for Business
- LoyaltyLion
- Lumeer
- Lytics Customer Data Platform
- Magestore
- Mail Designer 365
- MailMunch
- MailerCheck
- MakePlans
- Marketo Engage
- Mention Me
- Meta for Business
- Mokapen
- MyFormData
- NetSuite
- NeverBounce
- Okendo
- OnePageCRM
- OptiMonk
- OptinMonster
- OttoKit
- Outfunnel
- Outgrow
- Paperform
- Partnero
- PayPal Payments
- Payhip
- Personizely
- Pipedrive
- Playable
- Poptin
- PrestaShop
- Privy
- ProjectManager
- Recharge
- Relay.app
- Retail Express
- Salesflare
- Salesforce Sales Cloud
- Sana Commerce
- Shopify
- Shopify Plus
- Sitoo
- Skyvia
- Slack
- Smile.io
- Snowflake
- Squarespace
- StratusLIVE
- Stripe Payments
- Stripo.email
- Sumo
- Teamwork.com
- Tidio
- TikTok
- Todoist
- Trello
- Trustpilot
- Twitter/X
- Unbounce
- Upzelo
- WooCommerce
- WordPress
- Wrike
- XCMworkflow
- Ycode
- Yotpo
- YouCanBookMe
- Zapier
- Zendesk Suite
- Zoho CRM
- Zoom Workplace
- commercetools
- influence
- mailparser.io
- n8n.io
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