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Dotdigital Logo

Dotdigital

4.3
(180)

Write a review

Omnichannel customer engagement platform.

(5)

Dotdigital Pricing, Features, Reviews and Alternatives

Dotdigital FAQs

Q. What type of pricing plans does Dotdigital offer?

Dotdigital has the following pricing plans:
Pricing model: Subscription
Free Trial: Available

These products have better value for money


Q. Who are the typical users of Dotdigital?

Dotdigital has the following typical customers:
Large Enterprises, Mid Size Business, Non Profit, Small Business


Q. What languages does Dotdigital support?

Dotdigital supports the following languages:
Arabic, Chinese (Traditional), Dutch, English, Finnish, French, German, Hindi, Italian, Japanese, Polish, Portuguese, Russian, Spanish, Swedish, Thai


Q. Does Dotdigital offer an API?

Yes, Dotdigital has an API available for use.


Q. What other apps does Dotdigital integrate with?

Dotdigital integrates with the following applications:
Shopify Plus, Drupal, WooCommerce, Zapier, WordPress, Twitter/X, Salesforce Sales Cloud, Meta for Business, Trustpilot, BigCommerce, Shopify, Zendesk Suite


Q. What level of support does Dotdigital offer?

Dotdigital offers the following support options:
Email/Help Desk, Chat, Phone Support, Knowledge Base, 24/7 (Live rep)

Dotdigital product overview

What is Dotdigital?

dotdigital is an omnichannel marketing automation platform that enables more than 80,000 marketers in more than 150 countries around the world to use transactional and behavioral data to design, test and send powerful automated digital campaigns that run across all customer channels, from email to SMS and social media. Established in 1999, dotdigital is a global company with more than 300 employees and B2C and B2B enterprise and SME clients.

Key benefits of using Dotdigital

  • Import mailing lists and data from sign up forms. Use the drag & drop query builder to create simple and complex data segments.

  • Use detailed purchase behaviour to create segments based on customer transactions.

  • Add behavioral web tracking data to your segments to send more personalized messages.

  • Build emails using the built-in editor. Use fully integrated surveys and webforms and create custom landing pages.

  • Use the testing feature to ensure your emails don't land in spam folders and optimize your emails for mobile devices.

  • Use detailed, real-time reporting split by campaign, program and contact to track and analyze campaigns.
  • Typical customers

    Freelancers
    Small businesses
    Mid size businesses
    Large enterprises

    Platforms supported

    Web
    Android
    iPhone/iPad

    Support options

    Email/Help Desk
    Chat
    Phone Support
    Knowledge Base
    24/7 (Live rep)

    Training options

    Videos
    Webinars
    Documentation
    In Person
    Live Online

    Not sure about Dotdigital? Compare it with a popular alternative

    Starting from

    ic-pricetag

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    Free plan
    Free trial
    Pricing range

    Starting from

    16

    Per month

    Usage Based

    Free plan
    Free trial
    Pricing range
    Ease of use
    Value for money
    Customer support
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    Why am I seeing this?

    Dotdigital pricing information

    Value for money

    4.1

    /5

    180

    Starting from

    ic-pricetag

    No pricing info

    Pricing options

    Free plan
    Subscription
    Free trial
    Pricing range

    Dotdigital features

    Functionality

    4.2

    /5

    180

    Total features

    71

    6 categories

    Most valued features by users

    Reporting/Analytics
    Activity Dashboard
    API
    Third-Party Integrations
    Campaign Management
    Reporting & Statistics
    Data Import/Export
    Customizable Templates

    Dotdigital users reviews

    Overall Rating

    4.3

    /5

    180

    Positive reviews

    Rating breakdown
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend7.94/10
    Rating distribution

    5

    4

    3

    2

    1

    85

    68

    20

    4

    3

    Pros
    We really enjoyed the ease of setting up campaigns after we learned how to. It's been a very useful tool in expanding our reach.
    I like the recommended templates that come in Dotmailer. We are excited to implement triggered campaigns.
    The support team is great and responsive. A good product for a smaller org just getting started with building out their marketing technology stack.
    Cons
    The platform does not do a good job notifying you if your emails are failing or if data is failing to be collected from orders or customers. Can go months without knowing if something is not working.
    Problem re-subscribing customers who unsubscribed in the past due to strict spam control.
    Seems difficult to set up and manage audiences and segments. How they are linked to automated programs is confusing.

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