GetApp offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links.
Our commitment
Independent research methodology
Our researchers use a mix of verified reviews, independent research, and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.
Verified user reviews
GetApp maintains a proprietary database of millions of in-depth, verified user reviews across thousands of products in hundreds of software categories. Our data scientists apply advanced modeling techniques to identify key insights about products based on those reviews. We may also share aggregated ratings and select excerpts from those reviews throughout our site.
Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.
How GetApp ensures transparency
GetApp lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. GetApp is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider’s website.
Emma by Marigold vs BlueConic Comparison (2026)
Add to Compare
Compare similar apps
Text Request
4.6
EZ Texting
4.5
Braze
4.7
Good recommendations?
Emma by Marigold
5
75
4
53
3
20
2
5
1
4
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
BlueConic
5
7
4
7
3
3
2
0
1
0
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Overview
Emma by Marigold is an email marketing platform which focuses on segmentation, automation, and an easy-to-use email builder for teams of all sizes to leverage their customer data, increase engagement, and drive more revenue from email. Users can create and collaborate on email campaign content.
BlueConic turns first-party data into real-time revenue decisions — coordinating every channel from acquisition through retention.
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
Video & Screenshots
Pricing
User reviews
4.2
157
5
4
3
2
1
75
53
20
5
4
- Value for money
- Ease of use
- Features
- Customer support
4.2
17
5
4
3
2
1
7
7
3
0
0
- Value for money
- Ease of use
- Features
- Customer support
Pros
Anuoluwapo B.
Front-End Software Engineer
Rachel N.
Head of Sales and Dispatch
Evangeline W.
Small Business Owner
Pros
Not enoughreviews yet
Cons
Cameron B.
Owner
Cameron B.
Owner
Cameron B.
Owner
Cons
Not enoughreviews yet
- Vendor responds to reviews
- Last reviewa month ago
- Vendor responds to reviews
- Last review2 months ago
Key features
- Total features112
- A/B Testing
- AI Copilot
- AI/Machine Learning
- API
- Abandoned Cart Saver
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Archiving & Retention
- Audience Targeting
- Automated Responses
- Autoresponders
- Behavior Analytics
- Behavior Tracking
- Behavioral Analytics
- Behavioral Targeting
- CAN-SPAM Compliance
- CRM
- Campaign Analytics
- Campaign Management
- Campaign Personalization
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Campaign Tracking
- Channel Management
- Click Tracking
- Collaboration Tools
- Communication Management
- Compliance Management
- Consent Management
- Contact Database
- Contact Management
- Content Management
- Contextual Targeting
- Conversion Tracking
- Customer Activity Tracking
- Customer Communication
- Customer Data Management
- Customer Database
- Customer Engagement
- Customer Experience Management
- Customer History
- Customer Journey Mapping
- Customer Profiles
- Customer Segmentation
- Customer Surveys
- Customer Touchpoints
- Customizable Branding
- Customizable CTAs
- Customizable Fields
- Customizable Forms
- Customizable Reports
- Customizable Templates
- Customization
- Dashboard
- Data Capture and Transfer
- Data Cleansing
- Data Connectors
- Data Discovery
- Data Extraction
- Data Governance
- Data Import/Export
- Data Integration
- Data Profiling
- Data Quality Control
- Data Retrieval
- Data Security
- Data Storage Management
- Data Visualization
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- ETL
- ETL - Extract Transfer Load
- Email Campaign Management
- Email Distribution
- Email Management
- Email Marketing
- Email Monitoring
- Email Templates
- Email Tracking
- Engagement Tracking
- Event Triggered Actions
- Feedback Management
- Forms Management
- GDPR Compliance
- Generative AI
- HTML Editor
- Image Library
- In-Database Processing
- Information Governance
- Integrations Management
- Interaction Tracking
- Landing Pages/Web Forms
- Lead Capture
- Lead Generation
- Lead Management
- Lead Nurturing
- List Management
- Mailing List Management
- Marketing Automation
- Marketing Calendar
- Mass Texting
- Match & Merge
- Message Personalization
- Messaging
- Mobile Access
- Mobile Optimization
- Multi-Campaign
- Multi-Channel Communication
- Multi-Channel Data Collection
- Multi-Channel Marketing
- Multiple Data Sources
- Multiple User Accounts
- Open Rate Tracking
- Performance Metrics
- Personalization
- Predictive Modeling
- Preview Functionality
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Real-Time Notifications
- Real-Time Reporting
- Recommendations
- Reporting & Statistics
- Reporting/Analytics
- Retention Tracking
- SMS Marketing
- SMS Messaging
- Scheduled Messaging
- Scheduling
- Segmentation
- Spam Blocker
- Subscriber Management
- Subscription Management
- Survey/Poll Management
- Surveys & Feedback
- Template Management
- Third-Party Integrations
- Unsubscribe Database
- Visual Analytics
- WYSIWYG Editor
- Web Forms
- Website Analytics
- Website Personalization
- Workflow Automation
- Workflow Management
- Total features78
- A/B Testing
- AI Copilot
- AI/Machine Learning
- API
- Abandoned Cart Saver
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Archiving & Retention
- Audience Targeting
- Automated Responses
- Autoresponders
- Behavior Analytics
- Behavior Tracking
- Behavioral Analytics
- Behavioral Targeting
- CAN-SPAM Compliance
- CRM
- Campaign Analytics
- Campaign Management
- Campaign Personalization
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Campaign Tracking
- Channel Management
- Click Tracking
- Collaboration Tools
- Communication Management
- Compliance Management
- Consent Management
- Contact Database
- Contact Management
- Content Management
- Contextual Targeting
- Conversion Tracking
- Customer Activity Tracking
- Customer Communication
- Customer Data Management
- Customer Database
- Customer Engagement
- Customer Experience Management
- Customer History
- Customer Journey Mapping
- Customer Profiles
- Customer Segmentation
- Customer Surveys
- Customer Touchpoints
- Customizable Branding
- Customizable CTAs
- Customizable Fields
- Customizable Forms
- Customizable Reports
- Customizable Templates
- Customization
- Dashboard
- Data Capture and Transfer
- Data Cleansing
- Data Connectors
- Data Discovery
- Data Extraction
- Data Governance
- Data Import/Export
- Data Integration
- Data Profiling
- Data Quality Control
- Data Retrieval
- Data Security
- Data Storage Management
- Data Visualization
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- ETL
- ETL - Extract Transfer Load
- Email Campaign Management
- Email Distribution
- Email Management
- Email Marketing
- Email Monitoring
- Email Templates
- Email Tracking
- Engagement Tracking
- Event Triggered Actions
- Feedback Management
- Forms Management
- GDPR Compliance
- Generative AI
- HTML Editor
- Image Library
- In-Database Processing
- Information Governance
- Integrations Management
- Interaction Tracking
- Landing Pages/Web Forms
- Lead Capture
- Lead Generation
- Lead Management
- Lead Nurturing
- List Management
- Mailing List Management
- Marketing Automation
- Marketing Calendar
- Mass Texting
- Match & Merge
- Message Personalization
- Messaging
- Mobile Access
- Mobile Optimization
- Multi-Campaign
- Multi-Channel Communication
- Multi-Channel Data Collection
- Multi-Channel Marketing
- Multiple Data Sources
- Multiple User Accounts
- Open Rate Tracking
- Performance Metrics
- Personalization
- Predictive Modeling
- Preview Functionality
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Real-Time Notifications
- Real-Time Reporting
- Recommendations
- Reporting & Statistics
- Reporting/Analytics
- Retention Tracking
- SMS Marketing
- SMS Messaging
- Scheduled Messaging
- Scheduling
- Segmentation
- Spam Blocker
- Subscriber Management
- Subscription Management
- Survey/Poll Management
- Surveys & Feedback
- Template Management
- Third-Party Integrations
- Unsubscribe Database
- Visual Analytics
- WYSIWYG Editor
- Web Forms
- Website Analytics
- Website Personalization
- Workflow Automation
- Workflow Management
Integrations
- Total integrations56
- Adobe Commerce
- Annex Cloud Loyalty Experience Platform
- BentoBox
- Better
- Blackbaud Raiser's Edge NXT
- Bloomerang Fundraising
- ClubReady
- Contactually
- Dasheroo
- Domo
- Email on Acid
- Eventbrite
- Formstack Forms
- Google Analytics 360
- Gravity Forms
- HubSpot CRM
- Join It
- Justuno
- Keap
- Leadpages
- Leap Patron Management
- Marketing 360
- Mindbody
- MoonClerk
- OneLogin
- OpenTable
- Operations Hub
- OptinMonster
- Order Desk
- Perkville
- Pike13
- Poptin
- Privy
- Raven Tools
- ReviewTrackers
- Salesforce Marketing Cloud
- Salesforce Sales Cloud
- SevenRooms
- Shopify
- Spendgo
- Sprout Social
- SurveyMonkey
- Textiful
- Tray.io
- Unbounce
- Vimeo
- ViralSweep
- Volusion
- Wishpond
- Wistia
- WooCommerce
- WordPress
- YouTube
- Zapier
- Zendesk Suite
- accesso ShoWare
- Total integrationsN/A
- Adobe Commerce
- Annex Cloud Loyalty Experience Platform
- BentoBox
- Better
- Blackbaud Raiser's Edge NXT
- Bloomerang Fundraising
- ClubReady
- Contactually
- Dasheroo
- Domo
- Email on Acid
- Eventbrite
- Formstack Forms
- Google Analytics 360
- Gravity Forms
- HubSpot CRM
- Join It
- Justuno
- Keap
- Leadpages
- Leap Patron Management
- Marketing 360
- Mindbody
- MoonClerk
- OneLogin
- OpenTable
- Operations Hub
- OptinMonster
- Order Desk
- Perkville
- Pike13
- Poptin
- Privy
- Raven Tools
- ReviewTrackers
- Salesforce Marketing Cloud
- Salesforce Sales Cloud
- SevenRooms
- Shopify
- Spendgo
- Sprout Social
- SurveyMonkey
- Textiful
- Tray.io
- Unbounce
- Vimeo
- ViralSweep
- Volusion
- Wishpond
- Wistia
- WooCommerce
- WordPress
- YouTube
- Zapier
- Zendesk Suite
- accesso ShoWare
Alternatives
Explore similar apps
