FeedOtter - 2026 Pricing, Features, Reviews & Alternatives

FeedOtter enables email marketing professionals to send blog digest and RSS-based emails from Salesforce's Pardot or Marketo, with full reporting & analytics. By providing the tools to automate and schedule RSS email directly through marketing automation software, FeedOtter aims to help users grow their subscriber lists, nurture leads and close more sales.

Designed to nurture leads with automated blog and RSS content emails, FeedOtter grants users the opportunity to create customized RSS emails either from the library of templates or by importing their own pre-created templates. Using the templates provided by FeedOtter, users can completely customize the way their RSS email is presented to subscribers from logos and colors to fonts and HTML editing. For added personalization, FeedOtter allows users to choose from advanced scheduling options including 'every-other period' or 'only within business hours' automation.

In order to assess the effectiveness of an email template, users can run A/B testing through FeedOtter and monitor the change it has on user engagement. Using FeedOtter’s automatic reporting tool users can access reports on conversion rates, unsubscribes and user engagement. As FeedOtter emails are sent through marketing software Marketo or Pardot, users only need one unsubscriber database rather than the multiple lists that can be created when using a third party email tool.