FeedOtter Pricing, Features, Reviews & Comparison of Alternatives

Pros
We're using FeedOtter to send automated emails via Pardot that are populated by our podcast RSS feed. Set up was literally under 20 minutes. Templates are great and it just works. I edited some code in the template that caused Pardot/FeedOtter to error. Didn't know what I was doing wrong and was getting frustrated so I just decided to let it sit for a while. Then, out of the blue, FeedOtter customer success sends me an email saying something along the lines of "I noticed you were getting some errors. I took a look at your template and I noticed you edited some code. I found the piece that was giving you the problem and fixed it for you. Hope that was ok." It was more than OK, it was FANTASTIC! Boom -- it worked flawlessly from that point on. I wish every software solution had that level of proactive customer service.

Cons
Nothing yet. It is totally turn-key and is really smart. I had it set up so the automated email that goes out weekly shows the newest 3 episodes. One week we only had 2 new podcast episodes. I was worried we were going to get a repeat on the newsletter, but FeedOtter was smart enough to know to only populate the template with only the 2 new episodes. I have literally 0 complaints.

Rating breakdown

Likelihood to recommend: 10/10

Pros
There was no other equivalent in the market to FeedOtter. We needed dynamic capabilities to allow us to generate emails only when new content was posted to our RSS for several regional feeds. Feedotter provided full control of those capabilities we needed.

Cons
I have no complaints for the FeedOtter product. It does exactly what we needed.

Rating breakdown

Likelihood to recommend: 10/10

Pros
Easy to set up and use (as long as you don't care what it looks like, the wording or just about anything customized.)

Cons
Where to begin....FeedOtter has virtually no functionality besides pulling in text from the blog, inserting a logo and then sending. You can't even insert a basic banner image, insert text, customize it or even schedule a post. Don't listen to the site where it says you can customize it within the HTML. We had HTML and CSS experts working on it for days and there is no easy way to go into the code to make changes. I was dumbfounded how little this produce does. Such a disappointment.

Rating breakdown

Pros
Moved our Wordpress blog and wanted to send out daily alerts to subscribers via Marketo. Feedotter allows us to take our feed and convert into emails sent automatically to our subscribers within Marketo allowing for centralised subscription management.

Cons
Slightly fiddly to setup multiple feeds but customer support is excellent and got it setup and working for me

Rating breakdown

Likelihood to recommend: 10/10

Pros
FeedOtter delivers exactly what they promise: a simple, automated connection between your RSS feed and your marketing automation platform. I've used FeedOtter for years with both Marketo and Pardot to build blog subscription campaigns. The team is very responsive, the email builder is drag and drop (but also gives you access to the html if you want to dig into the code) and the overall setup is very straightforward. Well worth the investment!

Cons
Nothing really. I experienced a few hiccups when scheduled posts missed deadlines or when posts are updated and the publish time changes, but they were relatively minor.

Rating breakdown

Likelihood to recommend: 10/10