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Hootsuite vs Loomly Comparison (2026)
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Good recommendations?
Overview
Hootsuite helps brands manage social media better, from the smallest businesses to the largest enterprises across CPG, finance, healthcare, tech, higher-ed, and government services.
Loomly is an easy-to-use social media management platform that helps you craft, optimize, schedule and analyze content for all social platforms including Facebook, Instagram, Twitter, LinkedIn, TikTok, Snapchat, Pinterest, Google, and custom channels.
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
Video & Screenshots
Pricing
User reviews
4.4
3.8K
5
4
3
2
1
1.9K
1.3K
370
49
37
- Value for money
- Ease of use
- Features
- Customer support
69%
would recommend this app4.7
509
5
4
3
2
1
363
126
13
2
5
- Value for money
- Ease of use
- Features
- Customer support
87%
would recommend this appPros
“In our role as marketers amongst a variety of other hats, Hootsuite is a practical tool for maintaining organization and consistency of our content.”
TK
Tim K.
Founder
“The convenience in terms of planning our marketing materials is amazing as we can conveniently make promotional video posts on all our retail social networks at once.”
AH
Amir H.
E-Commerce Manager
“It makes managing multiple social media accounts so much easier, helps me stay organized with scheduling, and gives a clear picture of how posts are performing.”
Joshua F.
Marketing Assistant
Pros
“Loomly is great at customizing communications on various platforms to maximize visibility and impact.”
HR
Haley R.
Membership Engagement
“I dont have anything to compare to but i think the cloning feature could be better and the ability to delete assets better.”
FG
Fernando G.
Owner
“I appreciate that I can edit photos within Loomly, and I also like that is offers suggestions about what to potentially post about that day, when are good times to post, length of post, etc.”
JF
Julie F.
Marketing
Cons
“With Hootsuite, LinkedIn doesn’t allow you to schedule PDF uploads, which is a shame.”
DM
Demi M.
Community Manager
“You also can only add business LinkedIn pages (I was unable to add personal accounts for clients).”
AB
Ali B.
Owner
“Can be hard to focus and scheduling posts in the application don't carry as much weight as in the mobile applications”
MD
Mike D.
Owner
Cons
“I have reached out several times to try and get my content exported before the auto renewal and the support staff are not helping me get my content.”
JA
Jolinda A.
Founder
“It feels as though they are holding my content hostage and now demanding I pay the equivalent of my last yearly fee to get my content before leaving their software.”
JA
Jolinda A.
Founder
“They did not allow me to export my content and have not proactively or clearly posted their pricing model.”
JA
Jolinda A.
Founder
- Vendor responds to reviews
- Last reviewa month ago
- Vendor responds to reviews
- Last review9 months ago
Key features
- Total features115
- @mentions
- A/B Testing
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Approval Process Control
- Assignment Management
- Audience Targeting
- Automated Publishing
- Automated Scheduling
- Benchmarking
- Brand Tracking
- Calendar Management
- Calendar/Reminder System
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Categorization/Grouping
- Charting
- Chat/Messaging
- Click Tracking
- Collaboration Tools
- Commenting/Notes
- Communication Management
- Competitive Analysis
- Competitor Monitoring
- Compliance Management
- Contact Database
- Contact Management
- Content Creation
- Content Discovery
- Content Library
- Content Management
- Conversion Tracking
- Customer Database
- Customer Engagement
- Customer Experience Management
- Customer History
- Customer Segmentation
- Customer Social Profiles
- Customer Support
- Customizable Branding
- Customizable Fields
- Customizable Reports
- Customizable Templates
- Dashboard
- Dashboard Creation
- Data Import/Export
- Data Visualization
- Drag & Drop
- Editorial Calendar
- Email Alerts
- Employee Advocacy
- Engagement Tracking
- Event Triggered Actions
- Feedback Management
- File Sharing
- Filtering
- Image Library
- Impact Measurement
- Influencer Tracking
- Keyword Filtering
- Keyword Tracking
- Lead Engagement
- Live Chat
- Marketing Automation
- Mobile Access
- Mobile Alerts
- Monitoring
- Multi-Account Management
- Multi-Campaign
- Multi-Channel Campaigns
- Multi-Channel Communication
- Multi-Channel Data Collection
- Multi-Channel Management
- Multi-Channel Marketing
- Multi-Channel Social Integration
- Multi-Language
- Performance Metrics
- Post Scheduling
- Pre-Approved Content Library
- Progress Tracking
- Project Management
- Publish Scheduling
- Real Time Editing
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Real-Time Notifications
- Real-Time Reporting
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- Reputation Management
- Role-Based Permissions
- Search/Filter
- Sentiment Analysis
- Single Sign On
- Social Advertising
- Social Listening
- Social Media Integration
- Social Media Monitoring
- Social Mentions Tracking
- Social Performance Management
- Social Promotion
- Surveys & Feedback
- Tagging
- Task Management
- Task Progress Tracking
- Template Management
- Third-Party Integrations
- Trend Analysis
- Version Control
- Visual Analytics
- Workflow Management
- Total features70
- @mentions
- A/B Testing
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Approval Process Control
- Assignment Management
- Audience Targeting
- Automated Publishing
- Automated Scheduling
- Benchmarking
- Brand Tracking
- Calendar Management
- Calendar/Reminder System
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Categorization/Grouping
- Charting
- Chat/Messaging
- Click Tracking
- Collaboration Tools
- Commenting/Notes
- Communication Management
- Competitive Analysis
- Competitor Monitoring
- Compliance Management
- Contact Database
- Contact Management
- Content Creation
- Content Discovery
- Content Library
- Content Management
- Conversion Tracking
- Customer Database
- Customer Engagement
- Customer Experience Management
- Customer History
- Customer Segmentation
- Customer Social Profiles
- Customer Support
- Customizable Branding
- Customizable Fields
- Customizable Reports
- Customizable Templates
- Dashboard
- Dashboard Creation
- Data Import/Export
- Data Visualization
- Drag & Drop
- Editorial Calendar
- Email Alerts
- Employee Advocacy
- Engagement Tracking
- Event Triggered Actions
- Feedback Management
- File Sharing
- Filtering
- Image Library
- Impact Measurement
- Influencer Tracking
- Keyword Filtering
- Keyword Tracking
- Lead Engagement
- Live Chat
- Marketing Automation
- Mobile Access
- Mobile Alerts
- Monitoring
- Multi-Account Management
- Multi-Campaign
- Multi-Channel Campaigns
- Multi-Channel Communication
- Multi-Channel Data Collection
- Multi-Channel Management
- Multi-Channel Marketing
- Multi-Channel Social Integration
- Multi-Language
- Performance Metrics
- Post Scheduling
- Pre-Approved Content Library
- Progress Tracking
- Project Management
- Publish Scheduling
- Real Time Editing
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Real-Time Notifications
- Real-Time Reporting
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- Reputation Management
- Role-Based Permissions
- Search/Filter
- Sentiment Analysis
- Single Sign On
- Social Advertising
- Social Listening
- Social Media Integration
- Social Media Monitoring
- Social Mentions Tracking
- Social Performance Management
- Social Promotion
- Surveys & Feedback
- Tagging
- Task Management
- Task Progress Tracking
- Template Management
- Third-Party Integrations
- Trend Analysis
- Version Control
- Visual Analytics
- Workflow Management
Integrations
- Total integrations97
- 123FormBuilder
- Adobe Analytics
- Adobe Commerce
- Adobe Creative Cloud
- Adobe Experience Manager
- Airtable
- Asana
- Audiense Discover
- Basecamp
- Box
- Brandfolder
- Brandwatch
- Brightcove
- Bynder
- CELUM
- Canto
- Canva
- Chatfuel
- ClickDesk
- ClickUp
- Cloohawk
- Cloudinary
- Constant Contact
- Copysmith
- Crowd Analyzer
- DALL-E 3
- Dailymotion
- Data Dwell Digital Asset Management
- Data Dwell Sales Enablement
- Dropbox
- Facebook Apps and Tabs
- Facebook Business Suite
- Figma
- Freshdesk
- Google Analytics 360
- Google Blogger
- Google Calendar
- Google My Business Post Scheduler
- Google Translate
- Grid
- Higher Logic Vanilla
- HubSpot CRM
- HubSpot Content Hub
- HubSpot Marketing Hub
- Influitive
- Interact
- Issuu
- JIRA Service Management
- Kapost
- LinkedIn for Business
- Lucidya
- Lumen by Talkwalker
- Marketo Engage
- MediaValet
- Meltwater
- Mentionlytics
- Meta for Business
- Microsoft SharePoint
- Microsoft Teams
- Microsoft Viva Engage
- NetX
- Nimble
- Onclusive Social
- Oracle Eloqua Marketing Automation
- Outgrow
- PhotoShelter for Brands
- PromoRepublic
- Quid
- ReviewInc
- ReviewTrackers
- Salesforce Sales Cloud
- Scoop.it
- Simple Sales Tracking
- Simplebooklet Flipbook Experiences
- Slack
- Snapchat for Business
- SocialFlow
- Stackla
- StoreYa
- SurveyMonkey
- TINT
- Tagboard
- Tailwind TMS
- Threads
- TikTok
- Trello
- Trustpilot
- Twitter/X
- Uberflip
- Unifyr
- Upfluence
- Vidyard
- Webdam
- WordPress
- YouTube
- Zapier
- Zendesk Suite
- pixx.io
- webCRM
- Total integrations13
- 123FormBuilder
- Adobe Analytics
- Adobe Commerce
- Adobe Creative Cloud
- Adobe Experience Manager
- Airtable
- Asana
- Audiense Discover
- Basecamp
- Box
- Brandfolder
- Brandwatch
- Brightcove
- Bynder
- CELUM
- Canto
- Canva
- Chatfuel
- ClickDesk
- ClickUp
- Cloohawk
- Cloudinary
- Constant Contact
- Copysmith
- Crowd Analyzer
- DALL-E 3
- Dailymotion
- Data Dwell Digital Asset Management
- Data Dwell Sales Enablement
- Dropbox
- Facebook Apps and Tabs
- Facebook Business Suite
- Figma
- Freshdesk
- Google Analytics 360
- Google Blogger
- Google Calendar
- Google My Business Post Scheduler
- Google Translate
- Grid
- Higher Logic Vanilla
- HubSpot CRM
- HubSpot Content Hub
- HubSpot Marketing Hub
- Influitive
- Interact
- Issuu
- JIRA Service Management
- Kapost
- LinkedIn for Business
- Lucidya
- Lumen by Talkwalker
- Marketo Engage
- MediaValet
- Meltwater
- Mentionlytics
- Meta for Business
- Microsoft SharePoint
- Microsoft Teams
- Microsoft Viva Engage
- NetX
- Nimble
- Onclusive Social
- Oracle Eloqua Marketing Automation
- Outgrow
- PhotoShelter for Brands
- PromoRepublic
- Quid
- ReviewInc
- ReviewTrackers
- Salesforce Sales Cloud
- Scoop.it
- Simple Sales Tracking
- Simplebooklet Flipbook Experiences
- Slack
- Snapchat for Business
- SocialFlow
- Stackla
- StoreYa
- SurveyMonkey
- TINT
- Tagboard
- Tailwind TMS
- Threads
- TikTok
- Trello
- Trustpilot
- Twitter/X
- Uberflip
- Unifyr
- Upfluence
- Vidyard
- Webdam
- WordPress
- YouTube
- Zapier
- Zendesk Suite
- pixx.io
- webCRM
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