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Hootsuite vs Loomly Comparison

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Good recommendations?

Loomly logo

Loomly

85pts

Overview

Category Leaders

Hootsuite helps brands manage social media better, from the smallest businesses to the largest enterprises across CPG, finance,...

Category Leaders

Loomly is an easy-to-use social media management platform that helps you craft, optimize, schedule and analyze content for...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

99

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

42

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.4

3.7K

5

4

3

2

1

1.9K

1.3K

360

47

36

  • Value for money
  • Ease of use
  • Features
  • Customer support
94%
would recommend this app

4.7

497

5

4

3

2

1

355

125

11

2

4

  • Value for money
  • Ease of use
  • Features
  • Customer support
98%
would recommend this app

Pros

Overall its been pretty good. Im not a big social media fan so I like it to be as simple as possible to get my message across.
I love that I can save drafts and schedule easily. This makes my social media strategy clear and streamlined with the ability to plan ahead.
I was excited to start using Hootsuite for the simple reason that I needed help managing my accounts. Like the very easy dashboard and functionality.

Pros

It's been a great way for me to get all of our social media put into one place. I love the ability to create content and publish to multiple platforms.
The tips that Loomly recommends for your posts is super helpful too. Overall, Loomly is by far the best tool we've tried (and we've tried them all) for managing over 25+ social media accounts.
Overall this is pretty user friendly. I love how Loomly gives recommendations throughout from different social media platforms to what kind of topics to post.

Cons

There are times that the software has been a little buggy for us. Sometimes images fail to upload or content fails to post due to errors.
I had an issue with integrating it with all my platforms. I forget which one, but I was missing one that I had to do separately.
It may be user error, but it has proved an inconvenience at times.

Cons

As an agency we made this platform as a recommendation to clients and now it really stinks that it no longer does what we said it could do because they took away the instagram publishing.
The calendars seem to lose their connection to the social media account or need to be re-connected a bit too frequently. It's not difficult, just a bit annoying sometimes.
My client had some issues with the notifications and it was a little unclear which settings affected which notifications being sent out.
  • Vendor responds to reviews
  • Last review2 days ago
  • Vendor responds to reviews
  • Last review21 days ago

Key features

  • Total features144
  • @mentions
  • A/B Testing
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Activity/News Feed
  • Advertising Management
  • Alerts/Escalation
  • Alerts/Notifications
  • Approval Process Control
  • Assignment Management
  • Audience Targeting
  • Automated Publishing
  • Automated Scheduling
  • Behavior Tracking
  • Benchmarking
  • Brand Guidelines
  • Brand Tracking
  • Calendar Management
  • Calendar/Reminder System
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Tracking
  • Categorization/Grouping
  • Charting
  • Chat/Messaging
  • Click Tracking
  • Collaboration Tools
  • Commenting/Notes
  • Communication Management
  • Competitive Analysis
  • Competitor Monitoring
  • Compliance Management
  • Contact Database
  • Contact Management
  • Content Creation
  • Content Discovery
  • Content Library
  • Content Management
  • Conversion Tracking
  • Customer Database
  • Customer Engagement
  • Customer Experience Management
  • Customer History
  • Customer Segmentation
  • Customer Social Profiles
  • Customer Support
  • Customizable Branding
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Dashboard Creation
  • Data Import/Export
  • Data Security
  • Data Visualization
  • Digital Asset Management
  • Drag & Drop
  • Editorial Calendar
  • Email Alerts
  • Employee Advocacy
  • Employee Database
  • Employee Engagement
  • Engagement Tracking
  • Event Triggered Actions
  • Feedback Management
  • File Management
  • File Sharing
  • Filtering
  • Group Management
  • Image Editing
  • Image Library
  • Impact Measurement
  • Influencer Tracking
  • KPI Monitoring
  • Keyword Filtering
  • Keyword Tracking
  • Lead Engagement
  • Live Chat
  • Marketing Automation
  • Media Library
  • Metadata Management
  • Mobile Access
  • Mobile Alerts
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Campaigns
  • Multi-Channel Communication
  • Multi-Channel Data Collection
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multi-Channel Social Integration
  • Multi-Language
  • Multiple Output Formats
  • Performance Metrics
  • Post Scheduling
  • Pre-Approved Content Library
  • Predictive Analytics
  • Progress Tracking
  • Project Management
  • Publish Scheduling
  • ROI Tracking
  • Real Time Comparisons
  • Real Time Editing
  • Real-Time Analytics
  • Real-Time Chat
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Notifications
  • Real-Time Reporting
  • Real-Time Updates
  • Reporting & Statistics
  • Reporting/Analytics
  • Reputation Management
  • Response Management
  • Review Monitoring
  • Role-Based Permissions
  • Search/Filter
  • Sentiment Analysis
  • Single Sign On
  • Social Advertising
  • Social Listening
  • Social Media Integration
  • Social Media Monitoring
  • Social Mentions Tracking
  • Social Performance Management
  • Social Promotion
  • Social Sharing
  • Survey/Poll Management
  • Surveys & Feedback
  • Tag Management
  • Tagging
  • Task Management
  • Task Progress Tracking
  • Template Management
  • Text Analysis
  • Third-Party Integrations
  • Trend Analysis
  • User Management
  • User Profiles
  • Version Control
  • Visual Analytics
  • Web Traffic Reporting
  • Website Analytics
  • Workflow Management
  • Total features76
  • @mentions
  • A/B Testing
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Activity/News Feed
  • Advertising Management
  • Alerts/Escalation
  • Alerts/Notifications
  • Approval Process Control
  • Assignment Management
  • Audience Targeting
  • Automated Publishing
  • Automated Scheduling
  • Behavior Tracking
  • Benchmarking
  • Brand Guidelines
  • Brand Tracking
  • Calendar Management
  • Calendar/Reminder System
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Tracking
  • Categorization/Grouping
  • Charting
  • Chat/Messaging
  • Click Tracking
  • Collaboration Tools
  • Commenting/Notes
  • Communication Management
  • Competitive Analysis
  • Competitor Monitoring
  • Compliance Management
  • Contact Database
  • Contact Management
  • Content Creation
  • Content Discovery
  • Content Library
  • Content Management
  • Conversion Tracking
  • Customer Database
  • Customer Engagement
  • Customer Experience Management
  • Customer History
  • Customer Segmentation
  • Customer Social Profiles
  • Customer Support
  • Customizable Branding
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Dashboard Creation
  • Data Import/Export
  • Data Security
  • Data Visualization
  • Digital Asset Management
  • Drag & Drop
  • Editorial Calendar
  • Email Alerts
  • Employee Advocacy
  • Employee Database
  • Employee Engagement
  • Engagement Tracking
  • Event Triggered Actions
  • Feedback Management
  • File Management
  • File Sharing
  • Filtering
  • Group Management
  • Image Editing
  • Image Library
  • Impact Measurement
  • Influencer Tracking
  • KPI Monitoring
  • Keyword Filtering
  • Keyword Tracking
  • Lead Engagement
  • Live Chat
  • Marketing Automation
  • Media Library
  • Metadata Management
  • Mobile Access
  • Mobile Alerts
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Campaigns
  • Multi-Channel Communication
  • Multi-Channel Data Collection
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multi-Channel Social Integration
  • Multi-Language
  • Multiple Output Formats
  • Performance Metrics
  • Post Scheduling
  • Pre-Approved Content Library
  • Predictive Analytics
  • Progress Tracking
  • Project Management
  • Publish Scheduling
  • ROI Tracking
  • Real Time Comparisons
  • Real Time Editing
  • Real-Time Analytics
  • Real-Time Chat
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Notifications
  • Real-Time Reporting
  • Real-Time Updates
  • Reporting & Statistics
  • Reporting/Analytics
  • Reputation Management
  • Response Management
  • Review Monitoring
  • Role-Based Permissions
  • Search/Filter
  • Sentiment Analysis
  • Single Sign On
  • Social Advertising
  • Social Listening
  • Social Media Integration
  • Social Media Monitoring
  • Social Mentions Tracking
  • Social Performance Management
  • Social Promotion
  • Social Sharing
  • Survey/Poll Management
  • Surveys & Feedback
  • Tag Management
  • Tagging
  • Task Management
  • Task Progress Tracking
  • Template Management
  • Text Analysis
  • Third-Party Integrations
  • Trend Analysis
  • User Management
  • User Profiles
  • Version Control
  • Visual Analytics
  • Web Traffic Reporting
  • Website Analytics
  • Workflow Management

Integrations

  • Total integrations191
  • Adobe Commerce
  • BigCommerce
  • Google Ads
  • Google Analytics 360
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn for Business
  • Mailchimp
  • Marketo Engage
  • Meta for Business
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter/X
  • WooCommerce
  • WordPress
  • Zapier
  • Total integrations14
  • Adobe Commerce
  • BigCommerce
  • Google Ads
  • Google Analytics 360
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn for Business
  • Mailchimp
  • Marketo Engage
  • Meta for Business
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter/X
  • WooCommerce
  • WordPress
  • Zapier

User reviews that mention these apps

AN
AvatarImg

Aiman N.

Marketing and Advertising, 201-500 employees

Used weekly for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend3/10

Share this review:

Hootsuite logo

Hootsuite

Best Social Media Management Tool

Reviewed 2 years ago
Pros

Its a very user friendly tool that we can not make much efforts to learn before we started using it. They are offering many social media accounts for post scheduling.

Cons

Its very expensive than other social media tools, as compare to loomly as well.

NP
AvatarImg

Nadia P.

Photography, self-employed

Used other for 1-2 years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend6/10

Share this review:

Hootsuite logo

Hootsuite

Great social media management tool

Reviewed 5 years ago

Overall really positive. There's nothing wrong with Hootsuite at all, and in fact, they have a lot of value (e.g. webinars and the like to learn more about social management). However, I think it just wasn't the right tool for my little one person business.

Pros

Hootsuite enabled me to plan and schedule social media content for multiple social platforms in one place. This was a huge time and energy saver.

Cons

I ultimately left Hootsuite for Loomly because I just wasn't enthused by the Hootsuite interface. Additionally, I was craving a platform that told me trends and suggestions for various social platforms IN the post builder, while I'm writing content (sometimes I need some inspiration).

AR
AvatarImg

Verified reviewer

Marketing and Advertising, 11-50 employees

Used weekly for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend3/10

Share this review:

Loomly logo

Loomly

Okay, but not the best for agencies

Reviewed 4 years ago

We used Loomly for about a year before switching to Hootsuite. Ultimately, we felt Hootsuite was better suited for agencies.

Pros

The calendar functionality makes it easy to visualize posts across many social channels and stay organized. It's also very easy to use.

Cons

It's a little more expensive than Hootsuite, the reporting is subpar, and it doesn't work correctly on all the social channels we require.

Vendor response

Hello, Thanks for your review, this is very helpful. I am glad to read you found Loomly easy to use. I am not able to access your contact details through this review: would you mind reaching out to me at thibaud@loomly.com so that I can understand how we could have made Loomly better for your needs? Sincerely, Thibaud, CEO of Loomly

RC
AvatarImg

Rena C.

Retail, 11-50 employees

Used daily for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Loomly logo

Loomly

Loomly is the best

Reviewed 5 years ago

Overall, Loomly is great. Way better than Hootsuite which is what I used before

Pros

I like how it shows me the best time to post and show it shows my Instagram feed before I make a post

Cons

How it doesn't publish directly on Instagram, but I hear youre working on that!

Vendor response

Dear Rena, Thank you very much for your review, this is incredibly helpful. I am glad to read that you are enjoying Loomly so far and I confirm that we are doing everything in our power to bring Instagram direct publishing to you as soon as feasible. Please let our team know if we can assist you with anything. Sincerely, Thibaud, CEO of Loomly.

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Sally S.

Marketing and Advertising, 1-10 employees

Used weekly for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Loomly logo

Loomly

Better option!

Reviewed 5 years ago

I was a user of Hootsuite for many years. Loomly is a better option, easier, and less expensive. I don't plan on switching at all.

Pros

Loomly makes my life easier - and it doesn't cost me an arm and a leg to do it! I was a user of Hootsuite, but the cost became prohibitive so I went looking for another option. I found Loomly and I'm hooked. It's a small company, growing quickly, and one I will continue to use.

Cons

I can't think of any cons. The software is intuitive and easy to use.

Vendor response

Dear Sally, thank you so much for your review, this means the world to us to read that Loomly makes your life easier. Please let us know if we can help in any way. Sincerely, Thibaud, CEO of Loomly.

AvatarImg
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Kamea Z.

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support

Share this review:

Loomly logo

Loomly

Don't waste your money. Posts don't always go up, zero customer service.

Reviewed 6 years ago

The calendar was useful.

Pros

The calendar feature. Other than that not much else good to say about this pay-only service that is heavily promoted and seems to have a lot of fake positive reviews.

Cons

No customer service, posts don't publish a lot of the time. Only Instagram images allowed, not videos. Video posts in general incredibly limited. Hootsuite is messier but much more reliable.

Vendor response

Dear Kamea, I am Thibaud, CEO of Loomly. Thank you very much for your review. I am sorry to read that your experience with Loomly was not satisfactory: I would be more than happy to learn from your feedback and see how we can make our application better. If you allow me, I would like to address the items you mention: 1. It looks like you reached out to us on July 25, 2018 over chat and our CMO...

MC
AvatarImg

Matt C.

Telecommunications, 11-50 employees

Used daily for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Loomly logo

Loomly

Like another pair of hands.

Reviewed 7 months ago

I feel that I'm now at one with Loomly. Hootsuite et al are too much for me, I don't need their stress-inducing interfaces. Just a simple, powerful scheduler.

Pros

That it's reliable and is clearly designed and maintained - and supported - by real, decent human beings who want to provide a great service. I like to be able to move posts with just a drag of a block. I love the 'per channel' customisation too.

Cons

LinkedIn tagging - frustrating. Accept this is likely LinkedIn but I find it the only feature that isn't a great experience for me.

NR
AvatarImg

Nicole R.

Marketing and Advertising, self-employed

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Loomly logo

Loomly

Loomly is a life saver!

Reviewed 4 months ago

Overall, I feel this is an excellent product and I could not do my job without it! Much more affordable than Hootsuite, thankfully. Loomly helped my business succeed quickly.

Pros

Loomly keeps me organized and reduces my stress greatly. I can manage multiple clients on multiple calendars. I like how it helps me choose times and days to post. It also helps suggest hashtags. The biggest deal is the value for a small business and its ability to enable me to take on several clients at once.

Cons

The Google posting is unreliable and I wish the analytics reports could be shuffled by category. Having to post FB stories manually is a pain.

ND
AvatarImg

Nurul Damia M.

Nonprofit Organization Management, 1-10 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Loomly logo

Loomly

So far, They are the best!

Reviewed 5 years ago

Other than custom video post, overall Loomly offers the best features so far after using a quite several cloud software for social manager like Hootsuite, Buffer, Kontentino, Later and Crowdfire.

Pros

The fine-tune ability makes it easy to customise caption in different social media platform.

Cons

Video post require custom upload via mobile app.

Vendor response

Dear Nurul Damia, Tank you so much for your review, this is incredibly helpful. We are working on improving our infrastructure to let you manage videos in a smoother way. Please let our team know if you need anything. Sincerely, Thibaud, CEO of Loomly.

AR
AvatarImg

Alexis R.

Nonprofit Organization Management, 1-10 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Loomly logo

Loomly

Useful for Social Media Management

Reviewed 5 years ago

My overall experience with Loomly has been great and I would recommend for others to give it a try using the 15-day free trial that the software provides to see if it would help to fulfill their organizational needs. However, I ultimately chose to not continue to use this as Hootsuite was better for our organization as it fulfilled our needs.

Pros

Loomly is very similar to Hootsuite as they are both social media mangers and help in posting content and making sure that posts are made consistently. What I really like about Loomly is how nice the interface is compared to many of the softwares that also serve as social media managers, such as Hootsuite. I had a great time using Loomly because it was very easy to navigate around when scheduling for content to be posted on our different soical media pages.

Cons

What I liked the least about this software is that there isn't anything particularly different about Loomly. There aren't any features that make Loomly any different from others and so I still think Hootsuite would be preferable to use as that is the industry standard.

Vendor response

Hi Alexis, Thank you very much for your review, this is very helpful. As we tend to get feedback that Loomly is actually very different from most competitors, I am wondering if we were able to show what makes Loomly unique during your trial. If that's something you would be interested, I am happy to ask our support team to reach out to you and give you a tour of the platform. In any case, thanks for your consideration. Sincerely, Thibaud, CEO of Loomly.

AR
AvatarImg

Austen R.

Marketing and Advertising, self-employed

Used daily for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Loomly logo

Loomly

Loomly Review

Reviewed 5 years ago

I’ve enjoyed it. I think it’s easy to use and the price is fair. I hope it sticks around for a long while!

Pros

It’s extremely user friendly. The calendar view is exactly how I like to see what’s going on. And the price is almost unbeatable for the amount of users Loomly allows, compared to other applications like Sprout or Hootsuite.

Cons

Not being able to post directly to Instagram is a bother, but I understand this is an issue with all of these post-planning applications.

Vendor response

Dear Austen, Thank you very much for your review, this is truly appreciated. It means a lot to read that you find Loomly extremely easy to use. I confirm that we are doing everything in our power to bring Instagram direct publishing to you as soon as feasible. Please let our team know if we can assist you in any way. Sincerely, Thibaud, CEO of Loomly.

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Alexandra S.

Construction, 11-50 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Loomly logo

Loomly

I love Loomly

Reviewed 6 years ago

I truly love it, we orginally statrted out with a trial, because we were using Hootsuite, but I found the loomly is easier to use and we liek the lauout and system better for our comapnyt.

Pros

This is such a user-friendly website to use for all of my social media platforms. I love the way it is laid out because it is very easy to navigate and use. We really enjoy using it for our company and all of out social media posting

Cons

I wish it was easier to get instangram set up with out the additional buffer app, since we do not use that. So once instagram can connect automatically it will be perfect for our use.

FT
AvatarImg

Felicia T.

Internet, 51-200 employees

Used weekly for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

Share this review:

Loomly logo

Loomly

Great Platform

Reviewed 6 years ago
Pros

This platform makes social media management so easy! I love the site, the logo (I'm a cat lover), and the analytics you can find from it. I think it's a great platform.

Cons

I do think the price could be better. HootSuite has similar features and is free. Also wish I didn't have to pay double to add a team member. It's really my only complaint. Otherwise, I love this!

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Danielle R.

Marketing and Advertising, 1-10 employees

Used daily for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Loomly logo

Loomly

So glad we found Loomly!

Reviewed 3 years ago

Very good experience - we love Loomly!

Pros

Having used other softwares (Hootsuite, Later.com ect) - we were waiting for the day Loomly would release native publishing. The tool is competitively priced and so user friendly! We hardly spend any time training new members of the team.

Cons

Though I don't think this is Loomly's fault, we'd love to be able to schedule stories and carousel posts to post automatically (not reminders for manual posting!)

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Tanner C.

Marketing and Advertising, 11-50 employees

Used daily for less than 6 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

Share this review:

Loomly logo

Loomly

Solid Cheap Alternative To Hootsuite

Reviewed 6 years ago

It has been as good as expected. They are a affordable and clean alternative to other social scheduling tools like Hootsuite, Buffer, and others. I'm looking forward to the improvements that come as they grow as a company.

Pros

It is fairly simple to use and not so complicated compared to the alternatives out there. For the basic necessities of organically posting on social media and having a team do it in-sync, Loomly can support it.

Cons

The UI in some sense is a little too basic. The calendar view isn't the best.

Vendor response

Hi Tanner, thanks a lot for your review. We are going to roll out a brand-new UI very shortly. My team will reach out to you as soon as it is available. Please let us know if we can help with anything else. Sincerely, Thibaud, CEO of Loomly.

CD
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Cheyenne D.

Real Estate, 11-50 employees

Used daily for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

Share this review:

Loomly logo

Loomly

Worth every penny.

Reviewed 5 years ago

Loomly has an amazing product, the founder will respond directly to emails, and customer service is always very quick to assist. I've tried other platforms in the past like Hootsuite and this is by far much easier and intuitive.

Pros

I love the calendar view and being able to plan our content all in one place. It honestly has saved me so much time and it will make scaling our marketing department and business so easy.

Cons

I wish Instagram could auto-publish like the other platforms - BUT Loomly has been open and honest about working with Instagram to make this happen and in the meantime, they have made it super easy to publish to Instagram with a push notification that literally takes 30 seconds max.

TW
AvatarImg

Thomas W.

Computer Software, 11-50 employees

Used weekly for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend7/10

Share this review:

Loomly logo

Loomly

Speeds up content calendar planning

Reviewed 5 years ago

I tried a few other social media management apps like HootSuite and MeetEdgar before ending up on Loomly. It was the right price and provides a calendar view of the month so it's easier to see what posts we have planned.

Pros

• good calendar view for seeing scheduled content + chosen network • colours for different categories of posts • decent search to help ensure you don't duplicate content

Cons

• can't seem to change the default posting time (ours is set at 3pm) so we have to change this every single time we post • links default to shortened loom.ly links, which I don't always want

Vendor response

Hi Thomas, Thank you very much for your review, this is truly helpful. It means a lot to read that you are enjoying Loomly's Calendar View. Our team will get in touch with you today to see how we can help with your default posting time (we have a new feature related to this coming up very soon) and your settings for the URL shortener. Please let us know if we can assist you with anything else. Sincerely, Thibaud, CEO of Loomly.

CM
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Cierra M.

Consumer Goods, 1-10 employees

Used daily for 6-12 months

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Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Loomly

Better Than the Others

Reviewed 5 years ago

I had been using Hootsuite before trying Loomly but it was buggy and expensive, Loomly has more features and is cheaper – a much better value. My team has loved using Loomly over other platforms and we'll never go back.

Pros

I love that you can preview how your posts are going to look in your instagram feed before you post.

Cons

The only con is there isn't direct publishing to Instagram, but that's Instagram's fault.

Vendor response

Dear Cierra, Thank you very much for your review, this is immensely helpful. I am truly glad to read that your team has been enjoying using Loomly, it means the world to us. I confirm that we are doing everything in our power to bring Instagram direct publishing to you as soon as feasible. Please let our team know if we can assist you with anything else. Sincerely, Thibaud, CEO of Loomly.

JS
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Jawad S.

Computer Software, 11-50 employees

Used weekly for less than 6 months

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Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Loomly

Loving Loomly

Reviewed 6 years ago

We were using Hootsuite for scheduling only and using other platforms to view analytics and other things. Loomly combined everything in one place for us. My hats go to Loomly's team for this great effort and best of luck.

Pros

Fine tune the same posts for each social media, pulling analytics from Instagram and view all messages in one place.

Cons

Can't posts to Instagram directly from Loomly, buffer account for it.

Vendor response

Hi Jawad, Thank you very much for your review and you very kind words, this means the world to us. We are doing everything we can to launch native Instagram publishing as soon as feasible. Please let me know if our team can assist you with anything else in the meantime. Sincerely, Thibaud, CEO of Loomly.

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Kerrie G.

Marketing and Advertising, 1-10 employees

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Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Loomly

Loomly from a design perspective

Reviewed 3 years ago

Exceptional - easy to use, simple learning curve, highly efficient and ultimately effective.

Pros

Ease of use and overall workflow. Graphics are great. Navigation if common sense if you've ever used a social media management tool. I just can't say enough great things about it. We migrated from Hootsuite and it remedied all of our issues with that system.

Cons

I thought about this a great deal and I'd live to make a recommendation for improvement, but I simply can't fault them.

JS
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Jasmin S.

Computer Software, 1-10 employees

Used daily for less than 6 months

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Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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Loomly

Great functionality and awesome UI

Reviewed 5 years ago

Loomly makes it really easy for me to schedule posts across platforms and schedule posts ahead, which saves me hours managing social media. It's been a great experience using Loomly and I highly recommend it compared to other schedulers I've used (Crowdfire & Hootsuite)

Pros

The UI of Loomly's calendar is great. The layout makes it super simple to use. The customizability is awesome and I have almost all the features I have to manage posts to different channels.

Cons

I wish the analytics were able to be manipulated more - I'm paying for the lowest level though. I know the higher levels have more customizability. I also wish they had native posting to Instagram but that's something 95% of schedulers struggle with.

Vendor response

Dear Jasmin, Thank you so much for your detailed review, this is immensely helpful. It means the world to our team to read that you find Loomly easy to use and that it saves you time. I confirm that we are doing everything in our power to bring Instagram direct publishing to you as soon as feasible. As far as analytics are concerned, you are correct when you say that Advanced Analytics, which are part of the Standard Plan, offer more flexibility, compared to the Basic Analytics feature included in the Base Plan. I am going to bring your feedback to the attention of our support team and see if we can help with this regards. Please let us know if we can assist you with anything else in the meantime. Sincerely, Thibaud, CEO of Loomly.

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Maeve W.

Information Technology and Services, 201-500 employees

Used weekly for less than 6 months

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  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Loomly

Easy & fun to use, great support

Reviewed 6 years ago

Using Loomly to schedule social posts and get social engagement analytics.

Pros

As a former Hootsuite user, what I like most about the platform is the UX. I find Loomly significantly more palatable. I like the way it gives suggestions on how to improve my posts. I like that it auto-shrinks URLs. The analytics feature is also a HUGE bonus, as I was doing much of this manually before. I haven't had a problem with product yet, (which is also a huge plus versus Hootsuite), but I have submitted product feedback/ideas and they were received very well. I like how their support team feels small and personable (like when they add a product feature, they congratulate their Dev guy by name).

Cons

No faults found, I think there are areas that could improve, but I do believe it'll come with product maturity. It's fully functional now though!

Vendor response

Dear Maeve, Thank you very much for your awesome review: my team is always glad to read that you are enjoying Loomly. SIncerely, Thibaud, CEO of Loomly.

GH
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Gary H.

Used weekly for less than 6 months

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Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Loomly

So easy to use, so unbelievably helpful

Reviewed 7 years ago
Pros

I searched for a while to find the best way to schedule and automate social media and stumbled upon Loomly. I've used Buffer and Hootsuite in the past but always felt something was missing or not optimized. Loomly steps in and knocks it out of the park! The interface is beautiful, the app is clean and the process is very clear. I use it for multiple non-profits right now and have found it to be extremely helpful in mapping out our promotional content. Buffer is great but I think their interface is a bit ugly. And Hootsuite is too expensive. Loomly beats the competitors and I think you'll LOVE their product! It will enhance your marketing and reach while helping you be more strategic about your posts.

Cons

Will a user be able to tag individuals on Facebook at some point? Or does Facebook block this? I love that you can tag organizations/companies but being able to tag individuals would be a huge addition as I tend to schedule only Instagram and Twitter with Loomly because of this. Hope it can happen in the future!

AR
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Verified reviewer

Used weekly for 6-12 months

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Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Loomly

ABSOLUTELY LOVE Loomly!

Reviewed 6 years ago

This software saves me an incredible amount of time and learning curve is so small that it's an absolute no-brainer.

Pros

I have used MULTIPLE social planning softwares including Hootsuite, eClincher, Sprout Social, PostPlanner, and others, and Loomly is cost effective, practical and easy to use! This has a great dashboard with an extremely handy social calendar for planning and viewing posts. The mobile app is brilliant and just as easy to use as the desktop. The ability to post to Instagram is awesome.

Cons

You either have to connect a Buffer account, or manually post to Instagram - Loomly sends you a reminder at the scheduled time.

NH
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Nikky H.

Arts and Crafts, 1-10 employees

Used weekly for less than 6 months

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Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Loomly

Great app!

Reviewed 5 years ago

Great to be able to schedule content across all my platforms - I spend a few hours a week creating posts which schedule automatically for the whole week. After using Hootsuite for several years I've now replaced it with Loomly/Buffer - and although I'm paying more than double I think it's worth it for the ability to create better looking posts.

Pros

Love this app - particularly how it helps you write better content. Ability to adapt the post in full for each platform & the helpful hints & tips and hashtag counts are fantastic. The biggest bonus is the app tells you the prime times and days of the week to post so you dont put content out at a bad time and can really create a bespoke plan for the week. Very little to say that is not a massive positive other than having to use Buffer as well is a bit of a pain and I dont like the calendar.

Cons

Cost - it is more than I'd like to pay especially when I also need to pay for Buffer alongside it. I dont like the way the calendar is set up - it's not clear to see what posts are going out every day, I try to mix up the content for each platform across the week and after you've done several schedules and want to go back to check what you did it becomes tough to see what's posting where.

Vendor response

Hi Nikki, Thank you very much for your review, this is immensely helpful. It means a lot to read that Loomly saves you time and helps you create better posts. As far as seeing your upcoming posts, may I ask if you had a chance to use the "Post Overview" & "On The Radar" widgets on your dashboard, which let you see at a glance the posts that require your attention on the short term? I can confirm that we are doing everything in our power to bring Instagram direct publishing to Loomly as soon as feasible. Please let our team know if we can assist you with anything. Sincerely, Thibaud, CEO of Loomly.

AR
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Verified reviewer

Oil & Energy, 51-200 employees

Used weekly for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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Loomly

Makes social media scheduling more efficient

Reviewed 7 years ago

The calendar view of each scheduled post along with the ability to customize each post to the specific requirements of each platform is incredibly helpful. Loomly also offers content suggestions when you run out of ideas to post.

Pros

I have tested many different social media scheduling applications, and Loomly by far has the cleanest interface. The calendar view of each scheduled post along with the ability to customize each post to the specific requirements of each platform is incredibly helpful. Loomly also offers content suggestions when you run out of ideas to post. It definitely tops Hootsuite and Buffer in my book!

Cons

Loomly consistently updates their platform adding new features all the time, so it is difficult to come up with cons. What I might mention today may be fixed tomorrow. One thing I would like to see is the possibility to post directly to Instagram, but that is an issue that lies directly with the Instagram API.

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Luca S.

Used weekly for less than 6 months

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Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend10/10

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Loomly

Easy to use and very effective

Reviewed 7 years ago
Pros

This is such a great tool for social media. It's not only very nice to look at and use, but works a treat. I previously used Hootsuite, and although they are advertised as different services, I have found that Loomly is much more user friendly and better value for money. I can highly recommend this to anyone who would like to have centralised control over their social networks.

Cons

None that I can think of yet. The limitations I can only see are that of the services that allow 3rd party software to post on their behalf. It appears to be doing everything that can be done for a tool such as this.