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Mailchimp vs Madgicx Comparison

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Overview

Category Leaders

Mailchimp is a marketing automation platform that allows users to create, send & analyze email & ad campaigns, with email...

Category Leaders

Madgicx is a secret weapon used by thousands of data-driven advertisers, who rather not waste their time on optimizing their...

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

0

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

9

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

5

4

3

2

1

9.1K

5K

1K

159

76

  • Value for money
  • Ease of use
  • Features
  • Customer support
97%
would recommend this app

4.9

48

5

4

3

2

1

45

2

0

0

1

  • Value for money
  • Ease of use
  • Features
  • Customer support
98%
would recommend this app

Pros

I've had a very positive experience. The help desk was able to respond to some of my questions pretty quickly, I like the functionality and my emails look good.
Mailchimp is very great software. I like how it's easy to interface, and how you can clean the data.
I like how Mailchimp keeps track of my audience and helps me categorize them for different types of emails. I also like being able to create appealing and interactive emails for my viewers.

Pros

I love the audiences and how easy it is to set them up. The creative insights are enlightening.
The Creative studio showing us which add creatives and copy performed the best - we've had a few surprises... and it helps to guide our creative thinking for future ad campaigns.
Now I am working with them to drive more sales. What I love about Madgicx the most is that the onboarding process is SO good.

Cons

I have had instances where the emails sometimes end up in the spam folder or promotions folder, which can be annoying and needs to be figured out.
Mailchimp is used by many which means that spam filters are more likely to tag your emails as spam. I did not have any other problems with Mailchimp.
For a company that's been around as long as Mailchimp has, it's crazy to me how bad the UX/UI is. It's just hard to use so much of the time.

Cons

I clicked the cancel button and guess what happened, i see a charge for another $147 leave my company account.
Set-up can be a bit confusing and not draft mode.
Its a bit hard to understand at first. They should make a class.
  • Vendor responds to reviews
  • Last review4 days ago
  • Vendor responds to reviews
  • Last review3 months ago

Key features

  • Total features134
  • AB Testing
  • AI/Machine Learning
  • API
  • Account Alerts
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Reporting
  • Advertising Management
  • Alerts/Notifications
  • Archiving & Retention
  • Audience Targeting
  • Auto-Responders
  • Automated Publishing
  • Automated Scheduling
  • Behavior Analytics
  • Behavioral Targeting
  • Bid Management
  • Brand Tracking
  • Budget Management
  • CAN SPAM Compliance
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Campaign Tracking
  • Channel Management
  • Click Tracking
  • Collaboration Tools
  • Commenting/Notes
  • Contact Database
  • Content Management
  • Contextual Targeting
  • Conversion Tracking
  • Customer Accounts
  • Customer Activity Tracking
  • Customer Database
  • Customer Engagement
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Dashboard
  • Dashboard Creation
  • Data Analysis Tools
  • Data Blending
  • Data Classification
  • Data Clustering
  • Data Discovery
  • Data Import/Export
  • Data Mining
  • Data Synchronization
  • Data Visualization
  • Design Management
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • For PPC Campaigns
  • For Small Businesses
  • For iPad Devices
  • Form Builder
  • Geolocation
  • Geotargeting
  • Image Library
  • Interaction Tracking
  • KPI Monitoring
  • Landing Pages/Web Forms
  • Lead Attribution
  • Lead Capture
  • Lead Generation
  • Lead Nurturing
  • Lead Segmentation
  • List Management
  • Live Chat
  • Location Tracking
  • Mailing List Management
  • Marketing Automation
  • Marketing Calendar
  • Mass Texting
  • Mobile Access
  • Mobile Optimized Emails
  • Mobile Retargeting
  • Mobile Survey
  • Modeling & Simulation
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Communication
  • Multi-Channel Data Collection
  • Multi-Channel Distribution
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multiple User Accounts
  • Multivariate Testing
  • Offline Response Collection
  • Order Management
  • Performance Management
  • Performance Metrics
  • Personalization
  • Post Scheduling
  • Predictive Analytics
  • Publishing Options
  • Question Branching
  • Question Library
  • Question Piping
  • ROI Tracking
  • Randomization
  • Real Time Analytics
  • Real Time Data
  • Real Time Editing
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Recommendations
  • Referral Tracking
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Quotas
  • Response Validation
  • Responsive
  • Sales Analytics
  • Scheduled / Automated Reports
  • Search Marketing
  • Search/Filter
  • Segmentation
  • Shared Inboxes
  • Simple Mail Transfer Protocol (SMTP)
  • Site Intercept Survey
  • Skip Logic
  • Social Advertising
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Media Retargeting
  • Social Promotion
  • Spam Blocker
  • Subscription Management
  • Support Audio/Images/Video
  • Survey Builder
  • Team Management
  • Template Management
  • Third Party Integrations
  • To-Do List
  • Trend Analysis
  • URL Builder
  • URL Customization
  • Unsubscribe Database
  • Visitor Tracking
  • Visual Analytics
  • WYSIWYG Editor
  • Web Traffic Monitoring
  • Web Traffic Reporting
  • Website Analytics
  • Website Integration
  • Website Visitor Tracking
  • Workflow Management
  • eCommerce Management
  • Total features93
  • AB Testing
  • AI/Machine Learning
  • API
  • Account Alerts
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Reporting
  • Advertising Management
  • Alerts/Notifications
  • Archiving & Retention
  • Audience Targeting
  • Auto-Responders
  • Automated Publishing
  • Automated Scheduling
  • Behavior Analytics
  • Behavioral Targeting
  • Bid Management
  • Brand Tracking
  • Budget Management
  • CAN SPAM Compliance
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Campaign Tracking
  • Channel Management
  • Click Tracking
  • Collaboration Tools
  • Commenting/Notes
  • Contact Database
  • Content Management
  • Contextual Targeting
  • Conversion Tracking
  • Customer Accounts
  • Customer Activity Tracking
  • Customer Database
  • Customer Engagement
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Dashboard
  • Dashboard Creation
  • Data Analysis Tools
  • Data Blending
  • Data Classification
  • Data Clustering
  • Data Discovery
  • Data Import/Export
  • Data Mining
  • Data Synchronization
  • Data Visualization
  • Design Management
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • For PPC Campaigns
  • For Small Businesses
  • For iPad Devices
  • Form Builder
  • Geolocation
  • Geotargeting
  • Image Library
  • Interaction Tracking
  • KPI Monitoring
  • Landing Pages/Web Forms
  • Lead Attribution
  • Lead Capture
  • Lead Generation
  • Lead Nurturing
  • Lead Segmentation
  • List Management
  • Live Chat
  • Location Tracking
  • Mailing List Management
  • Marketing Automation
  • Marketing Calendar
  • Mass Texting
  • Mobile Access
  • Mobile Optimized Emails
  • Mobile Retargeting
  • Mobile Survey
  • Modeling & Simulation
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Communication
  • Multi-Channel Data Collection
  • Multi-Channel Distribution
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multiple User Accounts
  • Multivariate Testing
  • Offline Response Collection
  • Order Management
  • Performance Management
  • Performance Metrics
  • Personalization
  • Post Scheduling
  • Predictive Analytics
  • Publishing Options
  • Question Branching
  • Question Library
  • Question Piping
  • ROI Tracking
  • Randomization
  • Real Time Analytics
  • Real Time Data
  • Real Time Editing
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Recommendations
  • Referral Tracking
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Quotas
  • Response Validation
  • Responsive
  • Sales Analytics
  • Scheduled / Automated Reports
  • Search Marketing
  • Search/Filter
  • Segmentation
  • Shared Inboxes
  • Simple Mail Transfer Protocol (SMTP)
  • Site Intercept Survey
  • Skip Logic
  • Social Advertising
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Media Retargeting
  • Social Promotion
  • Spam Blocker
  • Subscription Management
  • Support Audio/Images/Video
  • Survey Builder
  • Team Management
  • Template Management
  • Third Party Integrations
  • To-Do List
  • Trend Analysis
  • URL Builder
  • URL Customization
  • Unsubscribe Database
  • Visitor Tracking
  • Visual Analytics
  • WYSIWYG Editor
  • Web Traffic Monitoring
  • Web Traffic Reporting
  • Website Analytics
  • Website Integration
  • Website Visitor Tracking
  • Workflow Management
  • eCommerce Management

Integrations

  • Total integrations1654
  • Adobe Commerce
  • BigCommerce
  • Google Ads
  • Google Analytics 360
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn for Business
  • Mailchimp
  • Marketo Engage
  • Meta for Business
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • WordPress
  • Zapier
  • Total integrations4
  • Adobe Commerce
  • BigCommerce
  • Google Ads
  • Google Analytics 360
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn for Business
  • Mailchimp
  • Marketo Engage
  • Meta for Business
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Stripe
  • Twitter
  • WooCommerce
  • WordPress
  • Zapier