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Meltwater vs BuzzSumo Comparison (2026)

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Good recommendations?

Meltwater logo

Meltwater

BuzzSumo logo

BuzzSumo

Overview

Cloud-based AI media intelligence platform for PR and marketing teams, offering media monitoring, social listening, and analytics.

BuzzSumo is a content discovery, content curation & influencer marketing platform for agencies, brands & publishers. A free 30-day trial is available.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

Empty state illustration for "No pricing info"

No pricing info

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

199

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.0

96

5

4

3

2

1

38

34

15

2

7

  • Value for money
  • Ease of use
  • Features
  • Customer support
54%
would recommend this app

4.5

146

5

4

3

2

1

90

46

9

1

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
73%
would recommend this app

Pros

“Since I have been using meltwater for the past two year my favorite feature is the X (Twitter) analytics dashboard that gives us an analysis of mentions with demographic data on age gender and RT QT and many more apart from that the buzz alerts where in if there is a surge in mention it notified us via mail and in tool”
Verified reviewer profile picture

Rishikesh M.

Social Analytics

“No media database is perfect in terms of either staying current with media members and/or as it relates to media monitoring.”
Verified reviewer profile picture

Dan L.

SVP

“It really helps to cover mentions around the social media related to the brand i am working on and the sentiment anlaysis”
Verified reviewer profile picture

Rishikesh M.

Social Analytics

Pros

“It is a very good research application, I can enter from different devices anywhere and generate the results of the competition on a daily basis, without a doubt it is a very accurate application when it comes to giving a report or a suggestion about a certain service, urls, mapping etc”
Verified reviewer profile picture

Joan G.

Marketing director

“I mostly use them to monitor different brands and how media talk about them, if there's a crisis or a viral news that impacts business.”
JC

Jose C.

Data Analyst

“BuzzSumo has effective features that makes it easy for us to market our brand.”
ME

Mbiuki E.

Procurement Officer

Cons

“It got to a point where we asked our "client success manager" to please disable our instance of the platform so our team would stop receiving the useless alert emails that were filling up our inboxes. Despite several emails, our CSM never replied to the emails or heeded our request to disable our account. ”
AG

Abe G.

VP

“Can be expensive in terms of number of seats and/or tools used.”
Verified reviewer profile picture

Dan L.

SVP

“I can't think of how many times our team would look at the "alert" emails and laugh at both the quality of the results followed by the obscureness of the websites it was pulling content from. ”
AG

Abe G.

VP

Cons

“It's a bit pricey and sometimes the mentions you get are from low quality websites that I'm not sure are legit.”
KV

Katya V.

Developer

“Their focus seems to be on bigger companies, and I think it's not suitable for small companies as they may not be able to afford the high prices”
Verified reviewer profile picture

Salim K.

CEO

“With a lot of tools in the market, this feels quite costly now compared to its competitors.”
Verified reviewer profile picture

Habib U.

C.E.O

  • Vendor responds to reviews
  • Last review10 months ago
  • Vendor responds to reviews
  • Last review2 years ago

Key features

  • Total features116
  • @mentions
  • AI/Machine Learning
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Ad hoc Reporting
  • Alerts/Notifications
  • Approval Process Control
  • Article Author Database
  • Audience Analytics
  • Audience Engagement
  • Audience Targeting
  • Automated Publishing
  • Automated Scheduling
  • Behavior Analytics
  • Benchmarking
  • Brand Management
  • Brand Tracking
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Tracking
  • Categorization/Grouping
  • Channel Management
  • Click Tracking
  • Clippings Management
  • Collaboration Tools
  • Commenting/Notes
  • Communication Management
  • Competitive Analysis
  • Competitor Monitoring
  • Contact Database
  • Contact Management
  • Content Discovery
  • Content Library
  • Content Management
  • Content Publishing Options
  • Conversion Tracking
  • Customer Engagement
  • Customer Segmentation
  • Customizable Fields
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Dashboard
  • Dashboard Creation
  • Data Import/Export
  • Data Visualization
  • Digital Asset Management
  • Drag & Drop
  • Dynamic Content
  • Email Alerts
  • Email Distribution
  • Email Marketing
  • Engagement Tracking
  • Faceted Search/Filter
  • Filtering
  • Hashtag Tracking
  • Impact Measurement
  • Influencer Discovery
  • Influencer Relationship Management
  • Influencer Tracking
  • KPI Monitoring
  • Keyword Filtering
  • Keyword Tracking
  • Lead Generation
  • List Management
  • Marketing Automation
  • Media Monitoring
  • Mobile Alerts
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Data Collection
  • Multi-Channel Distribution
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multi-Language
  • Natural Language Processing
  • Negative Feedback Management
  • Performance Metrics
  • Post Scheduling
  • Predictive Analytics
  • Press Monitoring
  • Press Release Builder
  • ROI Tracking
  • Real Time Comparisons
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Notifications
  • Real-Time Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • Reputation Management
  • Response Management
  • Review Monitoring
  • Scheduling
  • Search/Filter
  • Sentiment Analysis
  • Social Advertising
  • Social Listening
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Mentions Tracking
  • Social Performance Management
  • Social Promotion
  • Tagging
  • Template Management
  • Third-Party Integration
  • Third-Party Integrations
  • Trend Analysis
  • User Management
  • Visual Analytics
  • Web Tracking
  • Website Analytics
  • Website Monitoring
  • Widgets
  • Workflow Management
  • Total features48
  • @mentions
  • AI/Machine Learning
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Ad hoc Reporting
  • Alerts/Notifications
  • Approval Process Control
  • Article Author Database
  • Audience Analytics
  • Audience Engagement
  • Audience Targeting
  • Automated Publishing
  • Automated Scheduling
  • Behavior Analytics
  • Benchmarking
  • Brand Management
  • Brand Tracking
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Tracking
  • Categorization/Grouping
  • Channel Management
  • Click Tracking
  • Clippings Management
  • Collaboration Tools
  • Commenting/Notes
  • Communication Management
  • Competitive Analysis
  • Competitor Monitoring
  • Contact Database
  • Contact Management
  • Content Discovery
  • Content Library
  • Content Management
  • Content Publishing Options
  • Conversion Tracking
  • Customer Engagement
  • Customer Segmentation
  • Customizable Fields
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Dashboard
  • Dashboard Creation
  • Data Import/Export
  • Data Visualization
  • Digital Asset Management
  • Drag & Drop
  • Dynamic Content
  • Email Alerts
  • Email Distribution
  • Email Marketing
  • Engagement Tracking
  • Faceted Search/Filter
  • Filtering
  • Hashtag Tracking
  • Impact Measurement
  • Influencer Discovery
  • Influencer Relationship Management
  • Influencer Tracking
  • KPI Monitoring
  • Keyword Filtering
  • Keyword Tracking
  • Lead Generation
  • List Management
  • Marketing Automation
  • Media Monitoring
  • Mobile Alerts
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Data Collection
  • Multi-Channel Distribution
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multi-Language
  • Natural Language Processing
  • Negative Feedback Management
  • Performance Metrics
  • Post Scheduling
  • Predictive Analytics
  • Press Monitoring
  • Press Release Builder
  • ROI Tracking
  • Real Time Comparisons
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Notifications
  • Real-Time Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • Reputation Management
  • Response Management
  • Review Monitoring
  • Scheduling
  • Search/Filter
  • Sentiment Analysis
  • Social Advertising
  • Social Listening
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Mentions Tracking
  • Social Performance Management
  • Social Promotion
  • Tagging
  • Template Management
  • Third-Party Integration
  • Third-Party Integrations
  • Trend Analysis
  • User Management
  • Visual Analytics
  • Web Tracking
  • Website Analytics
  • Website Monitoring
  • Widgets
  • Workflow Management

Integrations

  • Total integrations4
  • Audiense Discover
  • Facebook Business Suite
  • Klear
  • Microsoft Teams
  • Slack
  • Total integrations1
  • Audiense Discover
  • Facebook Business Suite
  • Klear
  • Microsoft Teams
  • Slack

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