Semrush Alternatives, Competitors & Similar Software

Features

Total

31

40

95

features in common

31

features in common

Moz Pro's unique features

Categorization/Grouping
For Websites
Digital Asset Management
Problem Area Alerts

Semrush's unique features

Editorial Calendar
Website Management
Customer Engagement
Engagement Tracking

Pricing

Starting from

$99/month

Value for money

4.1

0.2

4.3

What users say about Moz Pro's value for money

Read all reviews

Compared to other tools like SEMRush, I find it to be more "fun" and more intuitive to search for keywords and such. It's also a more affordable product depending on the level you choose.

NB

Nicole B.

It is fairly intuitive when it comes to keyword research and selection. I like that it provides a feature that factors in all elements of a keyword to help you choose the best options for your site.

AR

Anonymous Reviewer

Categories in common

Features

Total

20

23

95

features in common

20

features in common

Ahrefs' unique features

Search/Filter
For Websites
Alerts / Escalation

Semrush's unique features

Real Time Analytics
Social Performance Management
Campaign Scheduling
Social Media Management

Pricing

Starting from

$99/month

Value for money

4.3

What users say about Ahrefs' value for money

Read all reviews

For our agency, we were able to really fine-tune our keywords and find great linking opportunities. If you are looking for a program to capitalize and do the same, Ahrefs is a great place to start.

RW

Richard W.

It's just one of these tools where you're having a damn hard time with finding anything you can dislike. If I'm forced to pick a con, I'll go with price.

AR

Anonymous Reviewer

Categories in common

Features

Total

10

95

features in common

10

features in common

SpyFu's unique features

No unique features

Semrush's unique features

Charting
Template Management
Time on Site Tracking
Brand Management

Pricing

Starting from

$49/month

Value for money

4.3

What users say about SpyFu's value for money

Read all reviews

I'm in the digital marketing space and knowing what competitors are doing in the digital space definitely helps. SpyFu is great in providing competitive insights in certain areas.

AR

Anonymous Reviewer

I love this software because the charts are beautiful, it's easy to see what your competition is up to, and it helps us target our efforts and keep up with the big guys without the same budget.

DR

Danielle R.

Categories in common

Features

Total

12

15

95

features in common

12

features in common

BrightEdge's unique features

Real Time Reporting
Search/Filter
Activity Dashboard

Semrush's unique features

Commenting/Notes
Social Media Monitoring
Campaign Planning
Brand Management

Pricing

Value for money

3.2

1.1

4.3

What users say about BrightEdge's value for money

Read all reviews

The tool helps in showing ranks and recommendations for individual keywords which is fantastic for a business like ours.

MK

Mayank K.

The folks at BrightEdge met with us weekly via webconference to review recommended action items to improve our SEO performance. They were always incredibly responsive and helpful.

JS

Jeffrey S.

Categories in common

Features

Total

23

26

95

features in common

23

features in common

SimilarWeb Pro's unique features

Lead Management
Conversion Rate Optimization
Multi-Channel Marketing

Semrush's unique features

Link Management
Campaign Scheduling
Multi-Channel Distribution
Backlink Monitoring

Pricing

Value for money

4.2

0.1

4.3

What users say about SimilarWeb Pro's value for money

Read all reviews

Great way to analyze and segment your website audience. Plus, the competitive analysis provided by the tool is really good - great insights.

VB

Vishal B.

The tool has a lot of awesome features like traffic insights by many different categories like geo location and of course the amount of visitors with a given time.

Sven H.

Categories in common

Features

Total

42

104

95

features in common

42

features in common

HubSpot Marketing Hub's unique features

Customizable CTAs
SSL Security
Campaign Segmentation
Lead Distribution

Semrush's unique features

Brand Tracking
URL Shortener
Benchmarking
Client Management

Pricing

Starting from

$45/month

Value for money

4.2

0.1

4.3

What users say about HubSpot Marketing Hub's value for money

Read all reviews

A good amount of details and marketing capabilities. HubSpot has some of the best integrations I have seen with other platforms.

Mithil P.

HubSpot helps track, monitor and create the best content for growing my business. I have seen great strides from using this company.

KK

Kasey K.

Categories in common

Features

Total

53

134

95

features in common

53

features in common

Hootsuite's unique features

Approval Process Control
Social Promotion
Categorization/Grouping
Multi-Channel Social Integration

Semrush's unique features

Multi-Location
Brand Control
Broken Link Discovery
URL Shortener

Pricing

Starting from

$49/month

Value for money

4.2

0.1

4.3

What users say about Hootsuite's value for money

Read all reviews

Overall its been pretty good. Im not a big social media fan so I like it to be as simple as possible to get my message across.

Anthony J.

I love that I can save drafts and schedule easily. This makes my social media strategy clear and streamlined with the ability to plan ahead.

MS

Maggie S.

Categories in common

Features

Total

17

18

95

features in common

17

features in common

SEO PowerSuite's unique feature

Partner Management

Semrush's unique features

Commenting/Notes
Trend / Problem Indicators
Referral Tracking
Brand Management

Pricing

Starting from

$299/year

Value for money

3.7

0.6

4.3

What users say about SEO PowerSuite's value for money

Read all reviews

Also, customer support is worst and they don't consider your feedback and I am so confused how others can work on the tool which sends emails in an uncacceptable format.

Swadesh P.

Now they have openly charged my card, ignoring my initial request, and refusing to give my money back. I received no warning email ahead of this except for an email that they charged my card.

DP

Dave P.

Categories in common

Features

Total

38

44

95

features in common

38

features in common

SE Ranking's unique features

Real Time Data
For Websites
Activity Dashboard
Drag & Drop

Semrush's unique features

Brand Tracking
Multi-Account Management
Client Management
Social Media Integration

Pricing

Starting from

$18.6/month

Value for money

4.7

0.4

4.3

What users say about SE Ranking's value for money

Read all reviews

One of the great features that I liked about SE Ranking was the ability to track your rankings within City level. It is also very easy to setup and extremely intuitive.

DO

Dele O.

The new design is awesome and easy to navigate. I have all tools in one dashboard, like competitors analysis, keyword research and of course ranktracking.

PH

Patrick H.

Categories in common

Features

Total

16

95

features in common

16

features in common

Searchmetrics Suite's unique features

No unique features

Semrush's unique features

Commenting/Notes
Customizable Reports
Template Management
User Interaction Tracking

Pricing

Starting from

€397/month

Value for money

3.7

0.6

4.3

What users say about Searchmetrics Suite's value for money

Read all reviews

I've really enjoyed the Searchmetrics Suite and the Searchmetrics team has been especially helpful as well. They're constantly improving the suite and taking customer feedback into account.

JV

Jessica V.

The content editor which helps you write SEO optimized texts is fantastic. As much as I dislike SearchMetrics in general, I think they nail that better than anyone else has.

AR

Anonymous Reviewer

Categories in common

Features

Total

17

18

95

features in common

17

features in common

Raven Tools' unique feature

Conversion Tracking

Semrush's unique features

SEO Management
Trend / Problem Indicators
Template Management
Keyword Tracking

Pricing

Starting from

$89/month

Value for money

4.2

0.1

4.3

What users say about Raven Tools' value for money

Read all reviews

Our clients were impressed by the reporting and when we used the software consistently we saw excellent results in increasing site rankings.

JM

Jamin M.

I like the ease of use, the way things are organized, and the vast selection of tools from a keyword manager to come competitive intelligence tools as well as the reporting.

RH

Ron H.

Categories in common

Features

Total

19

21

95

features in common

19

features in common

Alexa's unique features

Real Time Comparisons
Purchasing & Receiving

Semrush's unique features

Real Time Analytics
Campaign Tracking
Customer Engagement
Alerts/Notifications

Pricing

Starting from

$99/month

Value for money

4.1

0.2

4.3

What users say about Alexa's value for money

Read all reviews

Great software for providing competitive analysis data and tracking web performance over time. We use a few months out the year to provide competitive analysis and to look for areas of opportunity.

Erin E.

Additionally, you can say her name and ask her pretty much any question in the world and she will respond with the correct information about 90% of the time, which is pretty impressive.

MA

Michelle A.

Categories in common

Features

Total

29

98

95

features in common

29

features in common

SharpSpring from Constant Contact's unique features

Real Time Reporting
CRM
Pipeline Reports
Prospecting Tools

Semrush's unique features

Keyword Rank Tracking
Customer Engagement
Audit Management
Backlink Management

Pricing

Starting from

$399/month

Value for money

4.6

0.3

4.3

What users say about SharpSpring from Constant Contact's value for money

Read all reviews

Not only is it affordable for a small agency like mine, who works with small businesses, but it's extremely powerful, and capable of executing any strategy my team or my clients require.

CM

Christine M.

Very good experience, easy to use, they were helpful on the CRM integration. Overall a very positive experience.

GP

Gareth P.

Categories in common

Features

Total

14

16

95

features in common

14

features in common

Screaming Frog SEO Spider's unique features

Click Tracking
Activity Dashboard

Semrush's unique features

Commenting/Notes
Audit Management
Keyword Filtering
Campaign Scheduling

Pricing

Value for money

4.7

0.4

4.3

What users say about Screaming Frog SEO Spider's value for money

Read all reviews

Fantastic crawling tool, with excellent API access to some of the most frequently used tools for any SEO. Advanced search and extraction features make it all all the more useful for site scraping.

AR

Anonymous Reviewer

The latest version might be heavy and some feature have lost - site blocks might create error while checking some site.

is

izak s.

Categories in common

SEO

Features

Total

14

15

95

features in common

14

features in common

WooRank's unique feature

Activity Dashboard

Semrush's unique features

Brand Control
Social Media Monitoring
Campaign Planning
User Interaction Tracking

Pricing

Starting from

$49/month

Value for money

4.2

0.1

4.3

What users say about WooRank's value for money

Read all reviews

It also acts as a pretty good site monitor as an added bonus. The reporting is great especially our ability to customize them to suit our needs.

William H.

Clear interface (I think it's the best solution for beginners). Good price (I believe that Woorank is worth money we pay for it).

Anna P.

Categories in common

Features

Total

23

28

95

features in common

23

features in common

WebCEO's unique features

Real-time Updates
Multi-Campaign
Activity Dashboard
Click Tracking

Semrush's unique features

Website Analytics
User Interaction Tracking
Multi-Channel Distribution
Content Management

Pricing

Starting from

$35/month

Value for money

4.6

0.3

4.3

What users say about WebCEO's value for money

Read all reviews

It's vital software for someone like me, who needs to benchmark and see how well my client's business is growing. Software is not only of great use but also very affordable.

VS

Vladimer S.

It is unparalleled in ease of use and understanding data, for me and my clients. Automated custom reports, and the ability to let clients log in and drill down into the reports is a godsend.

AB

Al B.

Categories in common

Features

Total

2

9

95

features in common

2

features in common

Moz Local's unique features

Review Notification
Geocoding
Location Tracking
Social Sharing

Semrush's unique features

Backlink Monitoring
Multi-Channel Data Collection
Automated Scheduling
User Interaction Tracking

Categories in common

SEO

Features

Total

23

25

95

features in common

23

features in common

Serpstat's unique features

Activity Dashboard
Multi-Campaign

Semrush's unique features

Application Management
Engagement Tracking
Multi-Channel Distribution
Prioritization

Pricing

Starting from

$69/month

Value for money

4.7

0.4

4.3

What users say about Serpstat's value for money

Read all reviews

And yes, they have a great and extremely responsive customer support making troubleshooting easy.

ak

aditya k.

Impressive regular database updates. I recommend Serpstat for those who are looking for a really quality seo tool with high functionality.

AB

Alina B.

Categories in common

SEO

Features

Total

18

36

95

features in common

18

features in common

Google Analytics 360's unique features

Behavior Tracking
Dashboard Creation
Conversion Tracking
Funnel Analysis

Semrush's unique features

Multiple Site Management
Social Media Monitoring
Engagement Tracking
Google Analytics Integration

Pricing

Value for money

4.7

0.4

4.3

What users say about Google Analytics 360's value for money

Read all reviews

The software has a great data visualization and helps you identify the best and worst-performing pages.

BP

Brenna P.

I was having problems configuring my Google Analytics, and I couldn't figure out what was wrong.

Leonardo I.

Categories in common

Features

Total

15

19

95

features in common

15

features in common

iSpionage's unique features

Real Time Monitoring
Landing Pages/Web Forms
AB Testing
Multi-Campaign

Semrush's unique features

Website Analytics
Social Performance Management
Template Management
Engagement Tracking

Pricing

Starting from

$59/month

Value for money

4.6

0.3

4.3

What users say about iSpionage's value for money

Read all reviews

I like the way iSpionage helps me generate ideas that in a couple of cases specifically turned around some business during a slow time in the season. For that, it's totally worth it.

AR

Anonymous Reviewer

Using the UI was easy and gave us awesome results, your support team helped us a lot, and during those few months we really enjoyed the platform.

AM

Alon M.

Categories in common

Features

Total

26

47

95

features in common

26

features in common

BuzzSumo's unique features

Configurable Alerts
Multi-Channel Marketing
Search/Filter
Activity Dashboard

Semrush's unique features

Link Management
Customizable Branding
Alerts/Notifications
Charting

Pricing

Starting from

$99/month

Value for money

4.1

0.2

4.3

What users say about BuzzSumo's value for money

Read all reviews

I also enjoy seeing what's trending overall, and find it very useful to identify influencers in a certain topic area. The design of the site is also very intuitive, good looking and easy to use.

AM

Alex M.

Interesting features that are very useful for social listening and seeing what is trending on social media or the news.

AR

Anonymous Reviewer

Categories in common

Features

Total

27

53

95

features in common

27

features in common

Cyfe's unique features

Real Time Data
Multiple User Accounts
Scorecards
Real-time Updates

Semrush's unique features

For PPC Campaigns
Campaign Scheduling
Multi-Channel Distribution
Brand Control

Pricing

Starting from

$29/month

Value for money

4.6

0.3

4.3

What users say about Cyfe's value for money

Read all reviews

They have a good base to continue improving this software, they have positive points such as the report and the monitoring is easy to use.

MI

Mariana I.

It's amazing for customer service and account management, and one of my service lines has allowed me to entirely forgo offering manual reporting - which is amazing.

AR

Anonymous Reviewer

Categories in common

Features

Total

16

18

95

features in common

16

features in common

mangools' unique features

Real-time Updates
Activity Dashboard

Semrush's unique features

Website Analytics
Social Performance Management
Template Management
Engagement Tracking

Pricing

Starting from

$49/month

Value for money

4.6

0.3

4.3

What users say about mangools' value for money

Read all reviews

It is always kind, always understanding and every time focused on helping me enjoy our experience.

CB

Cliff B.

Been very satisfied with the tool. They definitely have their interface done right and I have a feeling that it'll get better from here on.

SP

Saumil P.

Categories in common

SEO

Features

Total

65

341

95

features in common

65

features in common

Marketing 360's unique features

Version Control
Booking Management
Document Management
Responsive

Semrush's unique features

Trend / Problem Indicators
Application Management
Prioritization
Broken Link Discovery

Pricing

Starting from

$25

Value for money

4.5

0.2

4.3

What users say about Marketing 360's value for money

Read all reviews

As promised it is taking off and extremely excited for what else is to come in the future and what executives can work now they have a great website to send all of my leads to.

BB

Brad B.

Our company has used and gets great results from mymarketing360.com for years now. The re-targeting ads are very effective, the real-time analytics are excellent, and the customer support is awesome.

CC

Chris C.

Categories in common

Features

Total

35

78

95

features in common

35

features in common

Madgicx 's unique features

URL Builder
Multi-Campaign
Customer Accounts
Promotions Management

Semrush's unique features

Web Traffic Reporting
Pageview Tracking
Client Management
Third Party Integrations

Pricing

Starting from

$49/month

Value for money

4.8

0.5

4.3

What users say about Madgicx 's value for money

Read all reviews

I love the audiences and how easy it is to set them up. The creative insights are enlightening.

Norman H.

Now I am working with them to drive more sales. What I love about Madgicx the most is that the onboarding process is SO good.

GG

Gustavo G.

Categories in common

Features

Total

50

490

95

features in common

50

features in common

monday.com's unique features

Requirements Management
Asset Categorization
Smart Chart Legend
Call List Management

Semrush's unique features

Channel Attribution
Brand Control
Pageview Tracking
Geolocation

Pricing

Starting from

$10/month

Value for money

4.3

What users say about monday.com's value for money

Read all reviews

When navigating the user-interface, it can have lagged. Its desktop version for mac is troublesome as compared to the online version and is annoying.

Poppy S.

Monday is very easy to use, has excellent help and tutorials, and extremely responsive tech support. They regularly add new features and improvements.

MG

Mitch G.

Categories in common

Features

Total

48

66

95

features in common

48

features in common

AgencyAnalytics' unique features

WYSIWYG Editor
Activity Dashboard
Real Time Reporting
Drag & Drop

Semrush's unique features

Monitoring
Content Management
Website Management
Benchmarking

Pricing

Starting from

$10/month

Value for money

4.8

0.5

4.3

What users say about AgencyAnalytics' value for money

Read all reviews

The simplicity and ease of use. Agency Analytics has help us make our customer's experience simple and yet amazing.

BH

Brandon H.

My overall experience was very good with this tool and I recommend this tool because they also provide API to integrate it with your own system.

Muhammad T.

Categories in common

Features

Total

34

283

95

features in common

34

features in common

Wrike's unique features

Customizable Dashboard
Request Management
User Management
Ownership Tracking

Semrush's unique features

Site Search Tracking
Pageview Tracking
Client Management
Social Media Integration

Pricing

Starting from

$9.8/month

Value for money

4.0

0.3

4.3

What users say about Wrike's value for money

Read all reviews

The benefit of having all in one place is a great promise. And helps a lot that the entire team is using one single place for all organizational stuff.

Tigran K.

I also love that they added a free plan for people to try out the platform before committing. But what I love the most is the new templates feature.

Tigran K.

Categories in common

Features

Total

27

47

95

features in common

27

features in common

ContentKing's unique features

Indexing
Real Time Monitoring
Activity Dashboard
Categorization/Grouping

Semrush's unique features

Post Scheduling
Brand Management
Geotargeting
Scheduled / Automated Reports

Pricing

Starting from

$139/month

Value for money

4.7

0.4

4.3

What users say about ContentKing's value for money

Read all reviews

I have had super positive experiences with everyone at ContentKing. They are amazing and really care about the SEO community at large.

Joseph K.

It has been absolutely amazing, customer service is 10/10, everyone is so nice and smart and knows the tool inside and out.

KS

Katelyn S.

Categories in common

Features

Total

47

101

95

features in common

47

features in common

Oktopost's unique features

Filtering
Content Library
Real Time Monitoring
Categorization/Grouping

Semrush's unique features

Keyword Research Tools
Prioritization
Pageview Tracking
Geolocation

Pricing

Value for money

4.4

0.1

4.3

What users say about Oktopost's value for money

Read all reviews

The ability to segment posts by campaign and the approval workflow process. The UI is nice and user friendly, it is easy to onboard new contributors.

EM

Emily M.

Really good packaging of offerings -- scheduling, analytics, advocacy, campaign management -- all great. Good value for the money.

MT

Michaline T.

Categories in common

Features

Total

34

88

95

features in common

34

features in common

Sprinklr's unique features

Gamification
Multiple User Accounts
Configurable Workflow
Ratings / Reviews

Semrush's unique features

Editorial Calendar
URL Shortener
Website Management
Client Management

Pricing

Value for money

Semrush Alternatives

Top 100 Alternatives & Competitors to Semrush

Moz Pro

Ahrefs

SpyFu

BrightEdge

SimilarWeb Pro

HubSpot Marketing Hub

Hootsuite

SEO PowerSuite

SE Ranking

Searchmetrics Suite

Raven Tools

Alexa

SharpSpring from Constant Contact

Screaming Frog SEO Spider

WooRank

WebCEO

Moz Local

Serpstat

Google Analytics 360

iSpionage

BuzzSumo

Cyfe

mangools

Marketing 360

Madgicx

monday.com

AgencyAnalytics

Wrike

ContentKing

Oktopost

Sprinklr