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Semrush vs SearchAtlas Comparison (2026)

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Semrush logo

Semrush

SearchAtlas logo

SearchAtlas

Overview

Win every search - From traditional SEO to AI discovery. Semrush One merges keyword-based SEO metrics with prompt-level AI search insights in one platform. So you can measure your visibility across SERPs and LLMs, spot competitive gaps, and audit your site’s AI readiness. All in one place.

SearchAtlas is a cloud-based SEO tool that helps businesses in several processes, from keyword research to content optimization, competitor research, AI content generation, and backlink analysis. The tool has everything marketing teams need in a single dashboard. It lets users maximize their organic marketing success with our comprehensive and high-performance SEO platform.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

No videos yet

Pricing

Starting from

139.95

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

99

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.6

2.3K

5

4

3

2

1

1.6K

606

66

9

25

  • Value for money
  • Ease of use
  • Features
  • Customer support
82%
would recommend this app

4.7

88

5

4

3

2

1

80

0

0

2

6

  • Value for money
  • Ease of use
  • Features
  • Customer support
91%
would recommend this app

Pros

“Semrush provides that every single day, audits of my websites, tracking of keywords, gaps between competitors - it all resides in a single place and, in fact, makes a difference in the work I create on a weekly basis.”
JM

James M.

Digital Marketing Manager

“Two exports of the identical May 9 dataset, one pulled in May and one pulled in June from the historical view of the same period, produced completely different results across all four tracked AI platforms.”
MF

Michael F.

SEO

“It saves immense time by consolidating backlink analysis, site audits, and traffic insights into one centralized platform, making it well worth the investment.”
Verified reviewer profile picture

Palash R.

Graphic design

Pros

“We manage SEO for a big roster of clients, and before Search Atlas, a lot of that work meant piecing together five different tools and a lot of manual grinding.”
Verified reviewer profile picture

Todd P.

Chief Marketing Officer

“We manage SEO for a big roster of clients, and before Search Atlas, a lot of that work meant piecing together five different tools and a lot of manual grinding.”
Verified reviewer profile picture

Todd P.

Chief Marketing Officer

“OTTO's automation — handles a huge chunk of technical SEO and on-page fixes almost on autopilot, cutting down hours of manual audits”
Verified reviewer profile picture

Todd P.

Chief Marketing Officer

Cons

“The account was not used for any meaningful activity after the charge other than logging in to cancel the subscription and submit the refund request. Despite explaining the situation, including the fact that we are a small business and that the service would not be used, Semrush refused to provide a refund.”
DD

Devinda D.

Digital Marketing Consultant

“I realized within two days of resubscribing that I did not have the time or technical background needed to use the tool effectively, and I contacted support immediately after recognizing this. While customer support was responsive, the refund process was extremely rigid. Despite the very short timeframe and the fact that I had not meaningfully used the product, my refund request was denied and the case was closed as final.”
Verified reviewer profile picture

Suzanne C.

Small Business Owner

“Automatic trial conversion can lead to unexpected charges if you are not monitoring renewal dates closely.”
DD

Devinda D.

Digital Marketing Consultant

Cons

“It is unacceptable for a B2B platform to retain the benefit of a vendor's services (the client links are still active) while hiding behind automated bots to avoid paying returned funds. Until the $336 is manually remitted to my active account, I strongly advise other publishers to be cautious about relying on their automated payment infrastructure.”
Verified reviewer profile picture

Manu K.

Web Developer

“The bigger problems were systemic: billing errors (including charges for features we didn’t use), unstable WordPress integrations, and automation that sometimes broke site functionality.”
AH

Amber H.

Owner

“Also... not sure about their quality control, but they sell products that are broken and then ignore your requests to find out when they'll be fixed.”
BC

Beth C.

Founder, SEO and Digital Marketing Consultant

  • Vendor responds to reviews
  • Last review25 days ago
  • Vendor responds to reviews
  • Last review2 months ago

Key features

  • Total features129
  • @mentions
  • AI Accessibility Audit
  • AI Mention Tracking
  • AI Traffic Attribution
  • AI Visibility Score
  • AI/Machine Learning
  • API
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Reporting
  • Advertising Management
  • Alerts/Notifications
  • Application Management
  • Audit Management
  • Automated Publishing
  • Automated Scheduling
  • BI Integration
  • Backlink Management
  • Backlink Monitoring
  • Benchmarking
  • Brand Tracking
  • Broken Link Discovery
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Tracking
  • Channel Management
  • Charting
  • Citation Intelligence
  • Click Tracking
  • Client Management
  • Collaboration Tools
  • Commenting/Notes
  • Competitive Analysis
  • Competitive Benchmarking
  • Competitor Monitoring
  • Content Gap Analysis
  • Content Ideas
  • Content Management
  • Content Marketing
  • Conversion Tracking
  • Customer Engagement
  • Customer Journey Mapping
  • Customizable Branding
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Data Import/Export
  • Data Visualization
  • Editorial Calendar
  • Email Management
  • Email Marketing
  • Engagement Tracking
  • For Marketing and Advertising
  • For PPC Campaigns
  • GEO Optimization
  • Geo Rankings
  • Geolocation
  • Geotargeting
  • Goal Setting/Tracking
  • Google Analytics Integration
  • Keyword Filtering
  • Keyword Rank Tracking
  • Keyword Research Tools
  • Keyword Tracking
  • Landing Pages/Web Forms
  • Lead Generation
  • Link Analytics
  • Link Management
  • Listing Management
  • Localization Automation
  • Marketing Management
  • Mobile Keywords
  • Monitoring
  • Multi-Account Management
  • Multi-Brand Management
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Campaigns
  • Multi-Channel Data Collection
  • Multi-Channel Distribution
  • Multi-Language
  • Multi-Language Tracking
  • Multi-Location
  • Multi-Platform AI Coverage
  • Multiple Site Management
  • Pageview Tracking
  • Performance Metrics
  • Post Scheduling
  • Prioritization
  • Project Management
  • Prompt Library
  • Prompt Organization
  • Prompt Visibility Monitoring
  • Rank Tracking
  • Real User Prompt Dataset
  • Real-Time Analytics
  • Real-Time Updates
  • Referral Tracking
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Position Analysis
  • SEO Audit
  • SEO Management
  • Scheduled/Automated Reports
  • Schema Guidance
  • Search Marketing
  • Secure Data Storage
  • Self Service Data Preparation
  • Sentiment Analysis
  • Share of Voice (SoV)
  • Site Search Tracking
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Tagging
  • Task Management
  • Template Management
  • Third-Party Integration
  • Third-Party Integrations
  • Time on Site Tracking
  • Trend Analysis
  • Trend/Problem Indicators
  • URL Shortener
  • User Interaction Tracking
  • Visual Analytics
  • Visualization
  • Web Tracking
  • Web Traffic Reporting
  • Website Analytics
  • Website Management
  • Website Monitoring
  • White Label
  • Workflow Management
  • Total features47
  • @mentions
  • AI Accessibility Audit
  • AI Mention Tracking
  • AI Traffic Attribution
  • AI Visibility Score
  • AI/Machine Learning
  • API
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Reporting
  • Advertising Management
  • Alerts/Notifications
  • Application Management
  • Audit Management
  • Automated Publishing
  • Automated Scheduling
  • BI Integration
  • Backlink Management
  • Backlink Monitoring
  • Benchmarking
  • Brand Tracking
  • Broken Link Discovery
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Tracking
  • Channel Management
  • Charting
  • Citation Intelligence
  • Click Tracking
  • Client Management
  • Collaboration Tools
  • Commenting/Notes
  • Competitive Analysis
  • Competitive Benchmarking
  • Competitor Monitoring
  • Content Gap Analysis
  • Content Ideas
  • Content Management
  • Content Marketing
  • Conversion Tracking
  • Customer Engagement
  • Customer Journey Mapping
  • Customizable Branding
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Data Import/Export
  • Data Visualization
  • Editorial Calendar
  • Email Management
  • Email Marketing
  • Engagement Tracking
  • For Marketing and Advertising
  • For PPC Campaigns
  • GEO Optimization
  • Geo Rankings
  • Geolocation
  • Geotargeting
  • Goal Setting/Tracking
  • Google Analytics Integration
  • Keyword Filtering
  • Keyword Rank Tracking
  • Keyword Research Tools
  • Keyword Tracking
  • Landing Pages/Web Forms
  • Lead Generation
  • Link Analytics
  • Link Management
  • Listing Management
  • Localization Automation
  • Marketing Management
  • Mobile Keywords
  • Monitoring
  • Multi-Account Management
  • Multi-Brand Management
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Campaigns
  • Multi-Channel Data Collection
  • Multi-Channel Distribution
  • Multi-Language
  • Multi-Language Tracking
  • Multi-Location
  • Multi-Platform AI Coverage
  • Multiple Site Management
  • Pageview Tracking
  • Performance Metrics
  • Post Scheduling
  • Prioritization
  • Project Management
  • Prompt Library
  • Prompt Organization
  • Prompt Visibility Monitoring
  • Rank Tracking
  • Real User Prompt Dataset
  • Real-Time Analytics
  • Real-Time Updates
  • Referral Tracking
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Position Analysis
  • SEO Audit
  • SEO Management
  • Scheduled/Automated Reports
  • Schema Guidance
  • Search Marketing
  • Secure Data Storage
  • Self Service Data Preparation
  • Sentiment Analysis
  • Share of Voice (SoV)
  • Site Search Tracking
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Tagging
  • Task Management
  • Template Management
  • Third-Party Integration
  • Third-Party Integrations
  • Time on Site Tracking
  • Trend Analysis
  • Trend/Problem Indicators
  • URL Shortener
  • User Interaction Tracking
  • Visual Analytics
  • Visualization
  • Web Tracking
  • Web Traffic Reporting
  • Website Analytics
  • Website Management
  • Website Monitoring
  • White Label
  • Workflow Management

Integrations

  • Total integrations10
  • Databox
  • Google Ads
  • Google Analytics 360
  • Google Search Console
  • HubSpot Marketing Hub
  • Majestic
  • TapClicks
  • Trello
  • WordPress
  • Yext
  • Total integrations1
  • Databox
  • Google Ads
  • Google Analytics 360
  • Google Search Console
  • HubSpot Marketing Hub
  • Majestic
  • TapClicks
  • Trello
  • WordPress
  • Yext

Alternatives

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