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Marketing Attribution

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8 software options

Zoho Marketing Automation logo

Multichannel marketing automation, simplified

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See which marketing channels and campaigns drive conversions. Multi-touch attribution models help you understand the customer journey and invest in high-performing channels for better ROI.

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Influ2 logo

ABM that starts with people

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Influ2 is a contact-level ABM platform that addresses a reality traditional account-based marketing tools ignore: people make decisions, not accounts.

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Adsmurai Marketing Platform logo

Born from necessity

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Adsmurai’s Marketing Mix Modeling (MMMs) redefines how brands measure, allocate, and optimize their ad spend.

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N.Rich logo

Account-based advertising platform.

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N.Rich is a cloud-base platform specifically designed to provide the right advertising tools to growth-oriented companies, ABM adopters and performance driven commercial teams.

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Attribution logo

Multi-touch attribution for B2B and B2C marketers

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Allocated percentages to your conversions from your ad spend in one dashboard.

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GA Connector logo

CRM and Google Analytics integration platform

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GA Connector integrates customer relationship management systems with Google Analytics to track lead sources and revenue attribution. The solution imports website visitor information into CRM platforms including Salesforce, Pipedrive, HubSpot, and Zoho CRM, while also sending closed deal data back to Google Analytics. It provides multi-channel attribution tracking, capturing first-click and last-click data along with device and geolocation information.

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Dreamdata logo

AI-Driven Activation & Attribution for B2B Marketing

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Dreamdata is a B2B Activation & Attribution Platform built for empowering marketers.

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InfiniGrow logo

Revenue marketing platform with attribution insights

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InfiniGrow is a revenue marketing platform that helps B2B marketers measure, predict, and optimize impact on revenue through multi-touch attribution, customer journey analytics, and AI-powered forecasting. Transform your marketing strategy with data-driven insights and predictive intelligence.

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