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Trade Promotion Management Software

Last updated: January 2026

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14 software options

Vividly logo

Trade Promotion Management Platform

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Vividly’s cloud-based trade promotion management software gives consumer packaged goods brands the insight they need to streamline operations and transform how they do business.

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Promomash logo

The only all-in-one promotion management platform for CPGs.

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Promomash is the only all-in-one promotion management platform for growing CPG brands in retail.

Plan, execute, analyze, and optimize all your retail trade promotions, field sales & marketing activities, and outsource your biggest headache, deductions, with a turnkey end-to-end managed process.

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EMPPLAN logo

Promotion management solution for organizations

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EMPPLAN is a cloud-based promotion management solution, which assists businesses in industries such as media, energy, and retail with resource planning and sales assignment monitoring. Key features include lead generation, remote access, merchandising, and custom field creation.

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Adesso AI logo

AI-driven trade promotion software for CPG companies

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Adesso AI is a trade promotion management software purpose-built for CPG companies. It features AI-powered capabilities for managing trade promotions, deduction clearing, analytics, and more. Key features include forecasting sales, planning promotions, tracking trade spend, identifying trends, and real-time reporting.

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Export Genius logo

Trade intelligence platform

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Export Genius is a market research and trade intelligence platform. The evaluation of international data provides a comprehensive insight into the market trends of various countries for different commodities to businesses belonging to different industries from all over the world.

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BluePlanner logo

Planning for CPG Sales. Accountability, control, accuracy.

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UpClear makes BluePlanner, software for CPG sales forecasting. Promotion planning, trade & deduction management, accruals, insights.

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Aforza logo

Commercial execution platform for Consumer Goods

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Aforza Trade Promotion Management enables Consumer Goods companies to plan, execute and optimise trade promotions with end-to-end visibility across spend, performance and ROI. Built on Salesforce and Google Cloud, Aforza connects planning, execution and claims across every channel.

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Checkmob logo

Technology to scale field sales

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Companies with external sales teams, field services. Ideal for financial institutions, B2B consultative sales, and businesses managing 5+ field professionals.

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Effectmanager logo

Sales forecasting and trade promotion management solution

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effectmanager is a web-based account management solution, which helps businesses plan, analyze and improve customer relationships as well as marketing campaigns. The trade promotion management module assists enterprises with managing delivery dates, evaluations, baseline calculations, and more.

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Salesforce Consumer Goods Cloud logo

Customer relationship management tool for consumer goods

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Consumer Goods Cloud is a customer relationship management (CRM) software that helps businesses manage operations related to workflow approval, visit planning, lead tracking, and more on a centralized platform. It enables staff members to create store visit schedules with details, such as place, visit type, priority, special instructions, and task lists.

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Unity logo

Next-generation multi-asset trading platform

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Unity allows you to:
• trade with 100,000+ instruments in all asset classes
• create multiple white-labels
• integrate any provider
• work with both retail and institutional customers
• trade all exchange traded and OTC instruments
• fulfil all necessary back-office operations

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Cherry logo

Marketing automation and trade promotion management software

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Cherry is a marketing automation and trade promotion management solution that helps businesses utilize machine learning technology to manage promotional offers and campaigns, optimizing the overall retargeting processes. It allows staff members to generate personalized offer recommendations by tracking customer behavior and attributes.

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GoSpotCheck by FORM logo

Mobile Task Management for Teams

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No-code task management software for distributed teams, with a mobile app for the frontline, and reporting dashboards for leaders. Assign work, receive proof of completion, and measure execution to improve efficiency and effectiveness, reduce risk, and increase competitive advantage.

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Flintfox FFA logo

Pricing and rebate calculations for any ERP

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Trade and revenue management software solutions for managing advanced pricing, rebates, claims and deductions, and promotions pricing.

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