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Account Based Marketing Software

Last updated: April 2025

127 software options

Pipedrive logo

CRM solution for salespeople

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Pipedrive is an easy to implement CRM software tool that helps you focus on the activities that drive deals to close.

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Marketo Engage logo
Category Leaders

Marketing automation for digital marketers

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Adobe Marketo Engage is as a centralized marketing hub for orchestration and execution of cross channel campaigns to acquire, engage, nurture, expand and retain customers in complex buying journeys. It facilitates alignment between marketing and sales team to efficiently drive revenue and growth.

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Personyze logo

Visitor segmentation and website personalization

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Personyze offers a complete website personalization solution with behavioral targeting, email personalization, recommendations engine, and marketing automation functionality. This one toolset includes everything you need to provide relevant and engaging experiences at every digital touch-point.

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ZoomInfo Sales logo

Lead generation and buyer intent data for B2B organizations

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ZoomInfo powered by DiscoverOrg is a cloud-based lead generation platform for B2B organizations. It uses buyer intent data to help sales and marketing teams prioritize prospects. Intent insights are provided for online research activities, organizational changes, funding announcements, and more.

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Visual Visitor logo

Lead generation and anonymous visitor identification tool

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We Make B2B Sales Easier. We Answer:
Who is Shopping?
Who to Contact?
Who is Interested?
Who is Opening My Proposals?
Shorten Your Sales Cycle Today!

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B2B Intent logo

Align sales and marketing on the accounts that matter.

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B2B Intent uses AI to interpret software buyer behavior and predict which companies have the highest intent to purchase software in your categories on Capterra, SoftwareAdvice, and Getapp. Now, you can reduce acquisition and retention costs by aligning sales and marketing on the accounts that matter

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Jira logo

Cloud-based project and issue tracking software

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Jira is the leading issue and project tracking software for agile teams. It helps plan, track, and release world-class software by breaking down big ideas into achievable steps. Jira offers features like task organization, work alignment to goals, customizable workflows, and real-time data insights to optimize team performance.

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Tableau logo

Business intelligence & analytics

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Tableau is the world’s leading AI-powered analytics and business intelligence platform. Learn More!

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Wrike logo

Manage your projects from start to finish with Wrike

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Wrike is a software solution used for account-based marketing that is trusted by 20,000+ companies worldwide. Features include ready-made campaign templates, intuitive Gantt charts, and custom reports. Streamline your marketing efforts with Wrike to deliver top-quality content and increase ROI.

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EngageBay CRM logo

Integrated sales & marketing software for growing teams

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EngageBay is an all-in-one marketing, sales and service automation software which automates marketing sales by combining lead generation, email marketing, marketing automation, CRM & social media engagement. EngageBay helps businesses acquire, engage, nurture, and close leads from a single platform.

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Bitrix24 logo

Your ultimate workspace

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Bitrix24 #1 FREE CRM and account management software used by over 12 million companies. Cloud, mobile, open source editions.

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Spotler CRM logo

The Powerful CRM for Growing Teams

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Our CRM with integrated Marketing provides the perfect solution for account-based marketing. The award-winning software lets you easily track and prioritize your leads, personalize your campaigns, drive engagement and build great relationships, in one centralized database.

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Apollo.io logo

Find ideal prospects and convert them into customers.

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End-to-end outbound sales platform. Find prospects, communicate at scale, win deals. Easily, from one place.

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Relayto logo

Bringing your documents to life.

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Check out how RELAYTO can make your documents come to life, relayto.com/showcase and book a meeting with us: https://rla.to/meet-with-relayto

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Cognism logo

Global sales intelligence platform.

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Cognism is a global sales intelligence platform. With an internationally compliant database and unrivalled global data coverage, Cognism helps clients across the globe working in sales, marketing and revenue operations to generate and close new business opportunities faster.

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Outreach logo

Sales execution platform

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Outreach is the largest and fastest-growing sales execution platform provider that helps companies dramatically increase productivity, drive smarter, more insightful engagement with their customers, and helps teams design, measure, and improve workflows so every rep can sell like your best rep.

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Jobin.cloud logo

All-In-One tool to Find and Engage People

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Automated Social Profile Import, data Aggregation and auto Update, ATS, CRM, AI powered ranking filtering, Process Automation, recruiting workflow, sales pipeline, automatic Outreach, mass Mailing, messaging templates, multiplatform communications.

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Close logo

The all-in-one CRM for fast-growing sales teams.

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Close is a sales CRM solution that helps small businesses and startups turn leads into revenue. Close lets stakeholders email, call, and text leads from desktop. With productivity tools such as task reminders, call assistant, and predictive dialer, teams will reach more leads, follow up more often, and close more.

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Drift logo

Live chat & in-app messaging for sales & marketing

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Drift is a cloud-based live chat solution for sales and marketing teams which also includes an AI-powered chat bot, in-app messaging & email management tools

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Paperflite logo

The marketing content management platform for sales

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Paperflite is a marketing content management platform to enable sales team discover, distribute, share and track content with buyers.

From tracking PDF's to videos, Paperflite gives real-time engagement analytics on how your content is being used, accessed, viewed and shared by end-users.

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Salesflare logo

Intelligent CRM for small and medium-sized B2B businesses

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Salesflare is an intelligent CRM for small and medium sized B2B businesses doing account based marketing and sales. Unlike other CRMs, it's specifically built for this. It fully automates your account information and timelines and nudges you to follow up, so tracking accounts is easier than ever.

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Act-On logo

Growth marketing automation platform

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Act-On Software is the growth marketing automation leader that offers solutions empowering marketers to move beyond the lead and engage targets at every step of the customer lifecycle.

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Lusha logo

Sales Intelligence Platform

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Lusha is a sales intelligence platform that helps businesses find decision-makers using fresh, dynamic, and accurate data. Lusha is the only ISO 27701-certified sales intelligence solution in the market today.

Tap into the power of Lusha’s Prospecting Platform for next-gen lead generation.

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Terminus logo

Account based marketing for B2B marketers

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Terminus is an account-based marketing software that offers tools including target account identification, account-based advertising, sales intelligence, account-based analytics, web visitor intelligence, web personalization, and more. It enables B2B marketers to plan and manage ABM at scale.

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SalesLoft logo

Sales acceleration and customer engagement platform

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Salesloft is a cloud-based sales engagement platform that helps sales teams to automate sales plays, access coaching material, manage pipelines, and more. The platform offers a range of integrated modules including Sales Email, Calendaring, Analytics, CRM Sync, and more.

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