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Web Analytics Software

Last updated: April 2026

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103 software options

Lucky Orange logo

Lucky Orange

All-in-one conversion optimization suite for website owners

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Lucky Orange is an all-in-one conversion optimization suite that helps website owners identify drop-offs in the conversion process using dynamic heatmaps, visitor recordings, form analytics, live chat, and polls

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WebMeUp logo

WebMeUp

Automate GSC tracking

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WebMeUp auto-tracks real GSC rankings, queries & performance daily. Stores historical data forever, submits sitemaps, supports teams. Free for 1 domain.

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InfiniGrow logo

Revenue marketing platform with attribution insights

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InfiniGrow is a revenue marketing platform that helps B2B marketers measure, predict, and optimize impact on revenue through multi-touch attribution, customer journey analytics, and AI-powered forecasting. Transform your marketing strategy with data-driven insights and predictive intelligence.

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Haliante logo

Business intelligence for eCommerce

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Haliante is a cloud-based Italian-language business intelligence (BI) platform for eCommerce businesses that analyzes real-time data on orders, customers, products, and profits. The software works with a variety of eCommerce solutions including Magento, WooCommerce, Shopify, and PrestaShop.

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PRYVY Analytics logo

Cookie-less web analytics software with carbon-offset.

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PRYVY Analytics is the premier cookie-free web analytics solution that offers features to measure the energy consumption of websites accurately. The Privacy-first alternative to Google Analytics allows teams to view and analyze website traffic without requiring a cookie banner.

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Creabl logo

Behavior recording tool for customer success teams

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Creabl helps businesses create funnels, and have them broken down by behavior or any user attribute to understand better what users convert most actively. Teams can define the funnel steps that may cause friction to engage users.

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Makeme.click logo

Campaign management solution for businesses

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Makeme.click is a cloud-based solution designed to help businesses track the performance of marketing campaigns and manage visitor traffic in real-time. Key features include lead generation, customizable branding, status mapping, ad serving, user group management, link building, and reporting.

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Millimetric.ai logo

AI-enabled key performance indicator analysis platform

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Millimetric.ai is an automated KPI analysis software designed to help businesses utilize artificial intelligence and machine learning algorithms to monitor, identify, and understand anomalies, trends, and relationships across enterprise datasets. Marketing teams can connect the platform with several data sources and conduct root cause diagnostics on issues in real-time.

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Hitprobe logo

Deeper insights, faster action

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Hitprobe is defensive web analytics tool with built-in fraud protection - track every paid, organic or tagged source, cut waste, and act fast on clean traffic.

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Cross Brand logo

Cloud-based data analysis and competitor intelligence tool

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Cross Brand is a cloud-based data analysis software that offers real-time control over brand bidding strategies, including traffic analysis, competitor monitoring, brand rate optimization, and automated bidding.

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Publytics logo

Web analytics software for publishers

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Publytics is a web analytics software that allows businesses to monitor website audiences in a lightweight, privacy-friendly, and cookieless way. The platform enables managers to access publisher analytics in real-time, import legacy Google Analytics 3 and 4 data, and ensure compliance wit hGDPR protocols.

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Funnel Science logo

Predictive Sales & Marketing Analytics

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Funnel Science is a sales, marketing, and predictive AI software for real-time ROI optimization for PPC, SEO & social media ad campaigns for brands & agencies

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Lebesgue logo

AI Intelligence & First-Party Data for E-commerce Growth.

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Lebesgue is an AI marketing analytics platform for e-commerce (Shopify/Woo). Unifies store, ads, competitor & 1st party data. Features AI insights, ad audits, LTV analysis, competitor tracking, creative AI & Le-Pixel (accurate first-party data tracking). Get clear reports & growth recommendations.

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LogRocket logo

Stop Guessing About Your Digital Experience

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LogRocket combines session replay, error tracking, and product analytics – empowering software teams to create the ideal web and mobile product experience.

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Markey logo

Digital Marketing Software for Small & Medium Businesses

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Markey.ai is a digital marketing automation tool that simplifies online marketing efforts for small and medium businesses.

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Reeport logo

Data analytics tool to convert business data into insights

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Reeport is a French cloud-based data analytics platform designed to help teams automatically centralize, reconcile, and convert disparate data into actionable insights. Users can automatically collect data from multiple sources and generate data visualizations, dashboards, and granular reports.

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Waaila logo

Software for managing data quality monitoring

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Waaila is a cloud-based software that helps digital marketers and web analysts manage web analytics data. The platform caters to several popular web analytics channels, including Google Analytics and Piano Analytics.

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Better Stack logo

The AI SRE observability stack

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Better Stack lets you see inside any stack, debug any issue, and resolve any incident.

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Dreamdata logo

AI-Driven Activation & Attribution for B2B Marketing

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Dreamdata is a B2B Activation & Attribution Platform built for empowering marketers.

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ConvertCart logo

Website optimization tools

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ConvertCart helps businesses optimize their website's user experience and enhance sales through automated features.

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Contentsquare logo

#1 Digital Experience Analytics Leader for Enterprise Brands

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Contentsquare is the #1 cloud-based digital experience analytics platform designed to help businesses visualize and evaluate the customer journey and behavior on their website, mobile experience or app.

Discover features like Session Replays, Customer Journey Mapping, Heatmaps, AI Alerts & more.

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Microsoft Clarity logo

See what your users want—with Clarity

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Clarity is a free, easy-to-use tool that captures how real people actually use your site.

Instant heatmaps: See at a glance which areas on your page drive the most engagement.

Session recordings: Watch how people use your site.

Insights: Learn what's working and what isn't.

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Simple Analytics logo

Privacy-first alternative to Google Analytics

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Simple Analytics is a privacy-first alternative to Google Analytics

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Ptengine logo

All-in-One Marketing Solution

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Improve your website with all-in-one heatmaps & analytics.

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SegMetrics logo

Marketing analytics software with reporting segmentation

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SegMetrics is a marketing analytics platform designed to help businesses gain insights into the true value of their leads. It lets marketers get visibility into lead source attribution, engagement touchpoints, customer purchase value, and recurring lifetime value.

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