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HubSpot CRM vs MadeMarket Comparison (2026)

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HubSpot CRM logo

HubSpot CRM

MadeMarket logo

MadeMarket

Overview

Deals move when your team has the right context at the right moment. HubSpot Smart CRM updates itself from your calls, emails, and meetings, so reps can follow up sooner, focus on the right deals, and spend more time winning them. Start free.

MadeMarket is a purpose-built customer relationship and deal management platform designed for investment bankers and capital markets professionals. Key management features include dashboards with auto-generated data, ready-built around industry pipeline metrics that monitor tasks, projects, and deal flows with dynamic customization capabilities.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

No videos yet

Pricing

Starting from

20

/user

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

Empty state illustration for "No pricing info"

No pricing info

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.5

4.4K

5

4

3

2

1

2.7K

1.4K

241

50

37

  • Value for money
  • Ease of use
  • Features
  • Customer support
78%
would recommend this app

4.8

20

5

4

3

2

1

16

4

0

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
95%
would recommend this app

Pros

“I appreciated HubSpot's user-friendly design, powerful automation workflows, robust reporting, and seamless alignment between marketing and sales teams.”
CG

Christian G.

Marketing Operations Manager

“It makes it easy to manage contacts, companies, deals, and communication history, giving the entire team clear visibility into customer interactions and sales activities.”
Verified reviewer profile picture

Andrea L.

Innovation Manager

“I can see conversations, update contact details, manage deals, and set follow-up reminders without switching between different tools.”
Verified reviewer profile picture

Ankith T.

Software Developer

Pros

“I find it’s very intuitive to use very effective for staying on top of buying cell side leads and has been helpful for me and the deals that I’m on”
DA

David A.

Investment Banking Associate

“Absolutely incredible. When they say this is truly a CRM made for investment bankers that is exactly what it is.”
JM

Jim M.

Senior Associate

“The features in MadeMarket track the lead generation and deal process which makes it intuitive and easy to use.”
BK

Brian K.

Partner

Cons

“What followed was weeks of emails, transfers between Sales, Support, Billing, and Contract Management, repeated internal reviews, and ultimately a denial of our refund request.”
Verified reviewer profile picture

Jeff W.

Owner

“We strongly dispute HubSpot's characterization of what was represented during the sales process and have formally requested the sales call recordings and transcripts.”
Verified reviewer profile picture

Jeff W.

Owner

“The pricing structure is complex, and costs can escalate significantly as you add features, hubs, or users - making it difficult to predict what you'll actually end up paying.”
Verified reviewer profile picture

Krystal M.

People Operations

Cons

Not enoughreviews yet

  • Vendor responds to reviews
  • Last review5 days ago
  • Vendor responds to reviews
  • Last review10 months ago

Key features

  • Total features137
  • AI Copilot
  • AI Text Generation
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Activity/News Feed
  • Adaptive Learning
  • Alerts/Notifications
  • Audience Targeting
  • Audit Trail
  • Autonomous Task Execution
  • Batch Communications
  • Batch Processing
  • Brand Tracking
  • Breadth of Partner Applications
  • Business Card/Badge Scanning
  • CRM
  • CRM Integration
  • Calendar Management
  • Calendar Sync
  • Calendar/Reminder System
  • Call Center Features
  • Call Logging
  • Campaign Management
  • Case Management
  • Channel Management
  • Client Management
  • Collaboration Tools
  • Commenting/Notes
  • Commercial Property Management
  • Commission Management
  • Communication Management
  • Configurable Workflow
  • Contact Database
  • Contact Management
  • Contract/License Management
  • Critical Date Alerts
  • Cross-system Integration
  • Customer Contract Management
  • Customer Database
  • Customer Engagement
  • Customer History
  • Customer Journey Mapping
  • Customer Segmentation
  • Customer Social Profiles
  • Customer Support
  • Customer Support Portal
  • Customizable Branding
  • Customizable Fields
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Data Import & Export Tools
  • Data Import/Export
  • Data Security
  • Data Synchronization
  • Data Visualization
  • Deal Management
  • Decision Making
  • Desktop Integration
  • Document & Content Mgmt.
  • Document Management
  • Document Storage
  • Drag & Drop
  • Email Alerts
  • Email Management
  • Email Marketing
  • Email Sequences
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Field Sales Management
  • File Management
  • For Brokers
  • For Mac Devices
  • For Small Businesses
  • For Startups
  • For iPad Devices
  • Forecasting
  • Gamification
  • Generative AI
  • Goal Management
  • Interaction Tracking
  • Internal Chat Integration
  • Internationalization
  • Kanban Board
  • Knowledge Base
  • Landing Pages/Web Forms
  • Lead Assignment
  • Lead Capture
  • Lead Distribution
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Scoring
  • Lead Segmentation
  • Leaderboards
  • Live Chat
  • Marketing Automation
  • Marketing ROI Analytics
  • Mobile Access
  • Mobile App
  • Mobile User Support
  • Monitoring
  • Multi-Channel Communication
  • Multi-Channel Social Integration
  • Multi-step Planning
  • Natural Language Interaction
  • Opportunity & Pipeline Mgmt.
  • Opportunity Management
  • Output Document Generation
  • Partner Relationship Mgmt. (PRM)
  • Performance Management
  • Performance Metrics
  • Performance and Reliability
  • Personalization
  • Pipeline Management
  • Pipeline Reports
  • Portfolio Management
  • Predictive Analytics
  • Prioritization
  • Proactive Assistance
  • Product & Price List Management
  • Property Database
  • Proposal Generation
  • Prospecting Tools
  • Quote & Order Management
  • Quotes/Estimates
  • Real-Time Data
  • Real-Time Notifications
  • Referral Tracking
  • Relationship Tracking
  • Reminders
  • Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • Revenue Management
  • Role-Based Permissions
  • Sales Forecasting
  • Sales Pipeline Management
  • Sales Reports
  • Sales Trend Analysis
  • Sandbox / Test Environments
  • Search/Filter
  • Segmentation
  • Self Service Portal
  • Sentiment Analysis
  • Shared Contacts
  • Single Sign On
  • Social Collaboration Features
  • Social Media Integration
  • Social Media Monitoring
  • Social Network Integration
  • Social Promotion
  • Softphone
  • Source Tracking
  • Support Analytics
  • Tagging
  • Task Management
  • Task Scheduling
  • Team Assignments
  • Template Management
  • Territory Management
  • Third-Party Integration
  • Third-Party Integrations
  • User, Role, and Access Management
  • Vendor Management
  • Visual Analytics
  • Web Forms
  • Web-based Deployment
  • Workflow Automation
  • Workflow Capability
  • Workflow Management
  • Total features100
  • AI Copilot
  • AI Text Generation
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Activity/News Feed
  • Adaptive Learning
  • Alerts/Notifications
  • Audience Targeting
  • Audit Trail
  • Autonomous Task Execution
  • Batch Communications
  • Batch Processing
  • Brand Tracking
  • Breadth of Partner Applications
  • Business Card/Badge Scanning
  • CRM
  • CRM Integration
  • Calendar Management
  • Calendar Sync
  • Calendar/Reminder System
  • Call Center Features
  • Call Logging
  • Campaign Management
  • Case Management
  • Channel Management
  • Client Management
  • Collaboration Tools
  • Commenting/Notes
  • Commercial Property Management
  • Commission Management
  • Communication Management
  • Configurable Workflow
  • Contact Database
  • Contact Management
  • Contract/License Management
  • Critical Date Alerts
  • Cross-system Integration
  • Customer Contract Management
  • Customer Database
  • Customer Engagement
  • Customer History
  • Customer Journey Mapping
  • Customer Segmentation
  • Customer Social Profiles
  • Customer Support
  • Customer Support Portal
  • Customizable Branding
  • Customizable Fields
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Data Import & Export Tools
  • Data Import/Export
  • Data Security
  • Data Synchronization
  • Data Visualization
  • Deal Management
  • Decision Making
  • Desktop Integration
  • Document & Content Mgmt.
  • Document Management
  • Document Storage
  • Drag & Drop
  • Email Alerts
  • Email Management
  • Email Marketing
  • Email Sequences
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Field Sales Management
  • File Management
  • For Brokers
  • For Mac Devices
  • For Small Businesses
  • For Startups
  • For iPad Devices
  • Forecasting
  • Gamification
  • Generative AI
  • Goal Management
  • Interaction Tracking
  • Internal Chat Integration
  • Internationalization
  • Kanban Board
  • Knowledge Base
  • Landing Pages/Web Forms
  • Lead Assignment
  • Lead Capture
  • Lead Distribution
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Scoring
  • Lead Segmentation
  • Leaderboards
  • Live Chat
  • Marketing Automation
  • Marketing ROI Analytics
  • Mobile Access
  • Mobile App
  • Mobile User Support
  • Monitoring
  • Multi-Channel Communication
  • Multi-Channel Social Integration
  • Multi-step Planning
  • Natural Language Interaction
  • Opportunity & Pipeline Mgmt.
  • Opportunity Management
  • Output Document Generation
  • Partner Relationship Mgmt. (PRM)
  • Performance Management
  • Performance Metrics
  • Performance and Reliability
  • Personalization
  • Pipeline Management
  • Pipeline Reports
  • Portfolio Management
  • Predictive Analytics
  • Prioritization
  • Proactive Assistance
  • Product & Price List Management
  • Property Database
  • Proposal Generation
  • Prospecting Tools
  • Quote & Order Management
  • Quotes/Estimates
  • Real-Time Data
  • Real-Time Notifications
  • Referral Tracking
  • Relationship Tracking
  • Reminders
  • Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • Revenue Management
  • Role-Based Permissions
  • Sales Forecasting
  • Sales Pipeline Management
  • Sales Reports
  • Sales Trend Analysis
  • Sandbox / Test Environments
  • Search/Filter
  • Segmentation
  • Self Service Portal
  • Sentiment Analysis
  • Shared Contacts
  • Single Sign On
  • Social Collaboration Features
  • Social Media Integration
  • Social Media Monitoring
  • Social Network Integration
  • Social Promotion
  • Softphone
  • Source Tracking
  • Support Analytics
  • Tagging
  • Task Management
  • Task Scheduling
  • Team Assignments
  • Template Management
  • Territory Management
  • Third-Party Integration
  • Third-Party Integrations
  • User, Role, and Access Management
  • Vendor Management
  • Visual Analytics
  • Web Forms
  • Web-based Deployment
  • Workflow Automation
  • Workflow Capability
  • Workflow Management

Integrations

  • Total integrations187
  • 123FormBuilder
  • AWeber
  • Accelo
  • Act!
  • ActiveCampaign
  • ActiveDEMAND
  • AdRoll
  • Aircall
  • AllClients
  • AnyMeeting
  • Apollo.io
  • Asana
  • AskNicely
  • Atomic AI
  • Attribution
  • Azuqua
  • Bedrock Data
  • Benchmark Email
  • Bidsketch
  • BigContacts
  • Bitrix24
  • Brevo
  • BrightInfo
  • Brightcove
  • Calendly
  • CallRail
  • Campaign Monitor by Marigold
  • CapLinked
  • Capsule
  • Ceros
  • Chargebee
  • ChartMogul
  • ClearVoice
  • ClickUp
  • ClientPoint
  • Clio
  • Coevera
  • CompanyHub
  • ConnectWise PSA
  • Constant Contact
  • Contactually
  • Copper
  • Creatio AI CRM
  • Crunchbase
  • Cyfe
  • Dasheroo
  • Databox
  • Datanyze
  • Direct Mail
  • Dotdigital
  • Drip
  • Dropbox DocSend
  • Dropbox Sign
  • EZ Texting
  • Ease.io
  • Efficy CRM
  • Emma by Marigold
  • Eventbrite
  • Formstack Forms
  • FreshBooks
  • Freshsales
  • Front
  • FullContact
  • GTM Workspace - Powered by ZoomInfo
  • GetResponse
  • Getsitecontrol
  • GoTo Webinar
  • Google Ads
  • Google Analytics 360
  • Google Calendar
  • Google Chrome
  • Google Contacts
  • Google Forms
  • Google Workspace
  • Gravity Forms
  • Help Scout
  • Helply
  • Highrise
  • Hotjar
  • HubSpot Data Hub
  • HubSpot Marketing Hub
  • HubSpot Sales Hub
  • Ignition
  • Infer
  • Instapage
  • Invoca
  • Jotform
  • Justuno
  • Keap
  • Kissmetrics
  • Kixie PowerCall & SMS
  • Klips
  • Kommo
  • Kustomer
  • LeadDyno
  • LeadGnome
  • LeadMaster
  • LeadsBridge
  • Less Annoying CRM
  • LinkedIn for Business
  • LiveChat
  • LiveHelpNow
  • Livespace
  • Lucky Orange
  • MailUp
  • MailerLite
  • Marketo Engage
  • Membrain
  • Meta for Business
  • Microsoft 365
  • Microsoft Excel
  • Microsoft Outlook
  • MoData Suite
  • Mojo Helpdesk
  • Myphoner
  • Netskope One Platform
  • Nimble
  • Olark
  • OnceHub
  • OnePageCRM
  • Ortto
  • Outreach
  • PandaDoc
  • Paycove
  • PersistIQ
  • PhoneWagon
  • Pipedrive
  • Pipeline CRM
  • PitchBook
  • Podio
  • Powtoon
  • Privy
  • Proposify
  • Pure Chat
  • QuickBooks Online
  • QuickBooks Online Advanced
  • Qwilr
  • Recurly
  • Referral Rock
  • Robly
  • SalesSeek
  • Salesflare
  • Salesforce Sales Cloud
  • Salesforce Service Cloud
  • Salesmate
  • Semrush
  • SendGrid
  • ServiceM8
  • Shopify
  • Skyvia
  • Slack
  • Slemma
  • Smartling
  • Sourcescrub
  • Stitch Labs
  • Stripe Payments
  • SurveyMonkey
  • Taboola
  • Teamgate
  • Teamleader
  • Teamwork Desk
  • Teamwork.com
  • Toky
  • Trello
  • Twilio
  • Typeform
  • Uberflip
  • Unbounce
  • Vidyard
  • Vtiger CRM
  • Wave
  • Wishpond
  • Wistia
  • WooCommerce
  • Woopra
  • WordPress
  • Workbooks
  • WorkflowMAX
  • Workplace from Meta
  • Wufoo
  • Xero
  • Zapier
  • Zendesk Suite
  • Zoho Analytics
  • Zoho Books
  • Zoho CRM
  • Zoho Invoice
  • Zoom Workplace
  • Zoomph
  • dotloop
  • noCRM
  • weclapp
  • Total integrations10
  • 123FormBuilder
  • AWeber
  • Accelo
  • Act!
  • ActiveCampaign
  • ActiveDEMAND
  • AdRoll
  • Aircall
  • AllClients
  • AnyMeeting
  • Apollo.io
  • Asana
  • AskNicely
  • Atomic AI
  • Attribution
  • Azuqua
  • Bedrock Data
  • Benchmark Email
  • Bidsketch
  • BigContacts
  • Bitrix24
  • Brevo
  • BrightInfo
  • Brightcove
  • Calendly
  • CallRail
  • Campaign Monitor by Marigold
  • CapLinked
  • Capsule
  • Ceros
  • Chargebee
  • ChartMogul
  • ClearVoice
  • ClickUp
  • ClientPoint
  • Clio
  • Coevera
  • CompanyHub
  • ConnectWise PSA
  • Constant Contact
  • Contactually
  • Copper
  • Creatio AI CRM
  • Crunchbase
  • Cyfe
  • Dasheroo
  • Databox
  • Datanyze
  • Direct Mail
  • Dotdigital
  • Drip
  • Dropbox DocSend
  • Dropbox Sign
  • EZ Texting
  • Ease.io
  • Efficy CRM
  • Emma by Marigold
  • Eventbrite
  • Formstack Forms
  • FreshBooks
  • Freshsales
  • Front
  • FullContact
  • GTM Workspace - Powered by ZoomInfo
  • GetResponse
  • Getsitecontrol
  • GoTo Webinar
  • Google Ads
  • Google Analytics 360
  • Google Calendar
  • Google Chrome
  • Google Contacts
  • Google Forms
  • Google Workspace
  • Gravity Forms
  • Help Scout
  • Helply
  • Highrise
  • Hotjar
  • HubSpot Data Hub
  • HubSpot Marketing Hub
  • HubSpot Sales Hub
  • Ignition
  • Infer
  • Instapage
  • Invoca
  • Jotform
  • Justuno
  • Keap
  • Kissmetrics
  • Kixie PowerCall & SMS
  • Klips
  • Kommo
  • Kustomer
  • LeadDyno
  • LeadGnome
  • LeadMaster
  • LeadsBridge
  • Less Annoying CRM
  • LinkedIn for Business
  • LiveChat
  • LiveHelpNow
  • Livespace
  • Lucky Orange
  • MailUp
  • MailerLite
  • Marketo Engage
  • Membrain
  • Meta for Business
  • Microsoft 365
  • Microsoft Excel
  • Microsoft Outlook
  • MoData Suite
  • Mojo Helpdesk
  • Myphoner
  • Netskope One Platform
  • Nimble
  • Olark
  • OnceHub
  • OnePageCRM
  • Ortto
  • Outreach
  • PandaDoc
  • Paycove
  • PersistIQ
  • PhoneWagon
  • Pipedrive
  • Pipeline CRM
  • PitchBook
  • Podio
  • Powtoon
  • Privy
  • Proposify
  • Pure Chat
  • QuickBooks Online
  • QuickBooks Online Advanced
  • Qwilr
  • Recurly
  • Referral Rock
  • Robly
  • SalesSeek
  • Salesflare
  • Salesforce Sales Cloud
  • Salesforce Service Cloud
  • Salesmate
  • Semrush
  • SendGrid
  • ServiceM8
  • Shopify
  • Skyvia
  • Slack
  • Slemma
  • Smartling
  • Sourcescrub
  • Stitch Labs
  • Stripe Payments
  • SurveyMonkey
  • Taboola
  • Teamgate
  • Teamleader
  • Teamwork Desk
  • Teamwork.com
  • Toky
  • Trello
  • Twilio
  • Typeform
  • Uberflip
  • Unbounce
  • Vidyard
  • Vtiger CRM
  • Wave
  • Wishpond
  • Wistia
  • WooCommerce
  • Woopra
  • WordPress
  • Workbooks
  • WorkflowMAX
  • Workplace from Meta
  • Wufoo
  • Xero
  • Zapier
  • Zendesk Suite
  • Zoho Analytics
  • Zoho Books
  • Zoho CRM
  • Zoho Invoice
  • Zoom Workplace
  • Zoomph
  • dotloop
  • noCRM
  • weclapp