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Filmora  Logo

Video editing software for marketing businesses

Last updated: December 2024

Filmora - 2024 Pricing, Features, Reviews, & Alternatives

Table of Contents

What is Filmora ?

Filmora is a video editing software that helps businesses create and distribute white-labeled marketing videos. Marketing professionals can use the drag-and-drop interface to import and arrange multimedia elements and create a magnetic timeline.

Filmora's editing tools allow staff members to delete specific clips, crop videos, change playback speed, add watermarks, and rotate images according to specific requirements. The advanced editing module lets staff members color tune still images, play videos in reverse, and adjust the brightness, color, exposure, contrast, vibrance, and saturation of media files. It also lets users add several elements, such as animated texts, stickers, filters, overlays, transitions, sound effects, and colorful borders across video clips and still images.

Filmora allows staff members to export created videos in multiple file formats, such as mp4, wmv, hevc, avi, gif, and mp3. Staff members can share created videos across social media channels, such as Vimeo and Youtube directly from the platform. It also allows users to insert custom text and adjust text alignment, fonts, border, opacity, blurriness, and size.

Starting from

19.99

Per month

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Filmora 's key features

GetApp's analysis of 138 verified user reviews collected between July 2021 and September 2024 identified Filmora's most critical features and how it performs according to users.

Features

4.4

/5

696

Ease of use

4.5

/5

696

Video Editing

Reviewers appreciate Filmora's video editing capabilities, highlighting its user-friendly interface and comprehensive set of tools like green screen, transitions, filters, and overlays. They find it easy to import, edit, and manipulate videos, including adding text elements and controlling color, brightness, and contrast. Users report that Filmora supports professional-level editing with capabilities like audio separation, motion tracking, and 4K support. However, some mention occasional software crashes and a lack of advanced capabilities like object tracing. Of the 105 Filmora users who gave detailed accounts of their use of Video Editing, 100% rated this feature as important or highly important.


Drag & Drop

Users find the drag-and-drop capability in Filmora highly convenient and time-saving. They appreciate the ease of importing media files directly into the timeline and rearranging clips without hassle. Reviewers indicate that this capability simplifies the editing process, making it accessible for both beginners and experienced users. They also note that the drag-and-drop functionality works smoothly with multiple file formats, enhancing the overall user experience. Of the 40 Filmora users who gave detailed accounts of their use of Drag & Drop, 100% rated this feature as important or highly important.


Data Import/Export

Reviewers highlight the efficiency of Filmora's data import/export capabilities. They appreciate the wide range of supported file formats and the ability to export videos in various resolutions and aspect ratios suitable for different platforms. Users report that importing media files is quick and straightforward, though some mention that exporting can take longer, especially for high-resolution videos. They find the capability versatile and useful for repurposing content across multiple platforms. Of the 32 Filmora users who gave detailed accounts of their use of Data Import/Export, 97% rated this feature as important or highly important.


Media Library

Users appreciate Filmora's media library for its organization and variety of available media files, including sample colors, videos, and royalty-free music. They find it easy to import personal media and access a range of templates, effects, and transitions. Reviewers mention that the library is frequently updated with new content, although some feel it could offer more free options. They value the ability to store and manage media files efficiently within the software. Of the 53 Filmora users who gave detailed accounts of their use of Media Library, 94% rated this feature as important or highly important.


Multimedia Support

Reviewers indicate that Filmora offers robust multimedia support, accommodating various file formats like MP4, WMV, AVI, and MKV. They find it easy to work with different types of media, including text, audio, images, and animations. Users appreciate the seamless integration of multimedia elements into their projects and the availability of tutorials and resources to enhance their editing experience. They also note the software's compatibility with older video formats. Of the 17 Filmora users who gave detailed accounts of their use of Multimedia Support, 88% rated this feature as important or highly important.


Customizable Branding

Users report that Filmora's customizable branding allows them to add logos, watermarks, and custom text to their videos, making them look more professional and unique. They appreciate the ability to create personalized branding elements and overlays. Reviewers find the process of adding and customizing these elements straightforward, although some mention that more advanced customization options could be beneficial. They value this capability for enhancing their brand identity in video content. Of the 19 Filmora users who gave detailed accounts of their use of Customizable Branding, 79% rated this feature as important or highly important.


All Filmora features

Video Creation
Video Management
Preview Functionality
Content Management
Labeling
Image Editing
Text Editing
Multi-Channel Marketing
Filtering
User Management
Social Promotion
Social Media Integration

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Filmora pricing

Pricing options
Free plan
Subscription
Free trial
Pricing range

Value for money

4.3

/5

696

Starting from

19.99

Per month

Flat Rate

Filmora support options

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

Knowledge Base
Email/Help Desk
Phone Support
FAQs/Forum

Training options

Videos

Filmora reviews

Overall rating

4.5

/5

696

Positive reviews

93

%

Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8.75/10
Rating distribution

5

4

3

2

1

430

215

34

5

12

Pros
I love it, as it is a great video editor, it has a lot of visual effects and it is easy to use, it is a great option for video editing.
Love the fact that its timeline is easy to use. Love it because it has more effects and presets which are also quite easy to use than what I was using before.
For those turnaround time and beauty in a finished product matter. Still for the live streaming enthusiast film or gaming, its great data conscious stage for the perfect expression.
Cons
I also found that when I was editing 4k videos, if they were on the longer side, Filmora would lag pretty bad, and even crash occasionally.
When I didn't have the registered version of Filmora yet, there always be a watermark showing up. At first, it makes me so mad until I get registered.
The performance of my PC is reduced sharply. This is very annoying as I am not able to work efficiently.

Filmora FAQs

Q. What type of pricing plans does Filmora offer?

Filmora has the following pricing plans:
Starting from: $19.99/month
Pricing model: Free, Subscription
Free Trial: Available | (No Credit Card required)

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Q. Who are the typical users of Filmora ?

Filmora has the following typical customers:
Large Enterprises, Mid Size Business, Small Business


Q. What languages does Filmora support?

Filmora supports the following languages:
French, Portuguese, Spanish


Q. Does Filmora support mobile devices?

Filmora supports the following devices:
Android, iPad, iPhone


Q. Does Filmora offer an API?

No, Filmora does not have an API available.


Q. What other apps does Filmora integrate with?

Filmora integrates with the following applications:
Vimeo


Q. What level of support does Filmora offer?

Filmora offers the following support options:
Knowledge Base, Email/Help Desk, Phone Support, FAQs/Forum

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