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Smartstore Logo

Smartstore is leading eCommerce solution in the Microsoft

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Smartstore - 2026 Pricing, Features, Reviews & Alternatives

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Smartstore overview

What is Smartstore?

The ultimate .NET platform:

If you are looking for a platform that uses the latest Microsoft technologies, Smartstore is the best choice for you. This open source platform is based on the technologies provided by Microsoft. There are advanced developer tools and with its open source architecture, it is the best place to implement your custom solutions.

Open source

Smartstore is a completely open and transparent platform as it is open source. All of Smartstore's code is hosted on GitHub. The code is available for you to view and you can also make decisions based on the code. This gives you more flexibility and you can easily customize the platform to suit your needs.

https://github.com/smartstore/SmartStoreNET

Microsoft Technology Stack

If you are a .NET developer and have specific requirements, Smartstore is for you. Smartstore includes all Microsoft technology stacks like Entity Framework, Domain Driven Design, ASP.NET MVC, MS SQL Server, IoC and much more. So, this is an amazing platform for developers who want an experience that suits their needs.

High quality code

When it comes to e-commerce solutions, Smartstore is definitely the most popular in ASP.NET. They have a large network of partners and a very active developer community. SmartStore writes the code (clean code) in very high quality, so it is understandable right away.

Best frontend

If you are a theme developer or a web designer, you can always count on Smartstore to provide you with the best frontend in the world. The frontend is based on Bootstrap and can be easily redesigned with a Razor template. Their CSS code is very granular at both the structure and file level. So, basically, Smartstore offers you cutting-edge web technologies as well.

Powerful Theme Engine

The theme engine was developed specifically for Smartstore and is constantly updated. After years of improvements, the theme engine has become much more advanced. The templates, sass variables and themes can be easily inherited to any layer. So you can easily change everything without having to introduce a new technology.

https://docs.smartstore.com/display/SMNET40/Working+with+themes

Templates for messages

Another great feature of Smartstore is that it also provides you with highly customizable message templates. You can easily customize the message templates to suit your needs. There are master templates available as well.

Plug-in architecture

You can easily extend, modify or replace Smartstore without having to touch the core of the program. This is possible thanks to Smartstore's plug-in architecture. You don't need a monolithic approach when working with Smartstore, so most risks are solved automatically. Your code remains intact at all times and you can migrate with little to no effort.

https://smartstore.com/en/smartstore-as-a-microservices-service

Services:

Smartstore also offers you various services. Some of them are listed below:

Initial installation.

Initial installation is offered by Smartstore and allows you to save both time and money.

Basic setup

All the basic settings for the store are done by Smartstore, so you are ready to go right from the start.

Server setup

The server setup is also handled by Smartstore. You install and set up the server with the necessary software needed to run Smartstore on the server.

Automatic backup

Data backup is very important and that is why Smartstore provides you with auto-backup of all your important data.

Webinar

Smartstore also provides you with a webinar specifically designed to help you launch your store.

Customize

Smartstore also offers you the possibility to customize the platform to your needs. If you have an idea in mind or want additional features/extensions, you can easily do that with Smartstore.

Key benefits of using Smartstore

Ecommerce made simple:
E-commerce is really easy with Smartstore. The only thing you need to do is download, install and set it up or use it as PaaS on Azure. https://azuremarketplace.microsoft.com/en-us/marketplace/apps/smartstore-ag.smartstorenet?tab=overview .
After that, you're good to go. It's really easy to use and also very customizable. You also get great scalability and performance with this platform. There are smart marketing tools available that make e-commerce really simple and easy.

Usability and Design:
One of the best things about Smartstore is that it allows you to create engaging content with a click. The entire system is very user-friendly and has an intuitive interface. It has a customizable design with hundreds of different variables. Thanks to this design, it is much easier to control everything from your mobile or desktop. Smartstore has a really modern and aesthetic look that is very appealing.
https://smartstore.com/en/plug-in-the-new-smartstore-cms-pagebuilder-create-responive-pages-in-real-time
*CMS page creation
*Mega menu
*Intuitive & responsive backend

CMS:
If you want to manage all your content from a single place, Smartstore also offers you a top-notch CMS system. It's really easy to use and offers clear content management. The Page Builder is also very easy to use, as it is based on the drag-and-drop method. You can use Menu Builder to create different menus with your own content and pages. With the help of Smartstore, you can put your products in the spotlight and make your brand more popular.
https://smartstore.com/en/pagebuilder
*Widgets
*Pages & Menu Builder
*Email Templates

Security:
Security is an important factor when shopping online, which is why Smartstore offers you online security. They have implemented various online security measures to keep you safe at all times. There is also a new, improved permissions system that allows granular management of rights and permissions. So online security is not a problem when you work with Smartstore. https://smartstore.com/en/plug-in-geoblocking-keep-control-over-your-traffic-and-prevent-unwanted-access
*SSL support
*Geo-blocker
*Data encryption

Multishop:
One of the biggest advantages of Smartstore over others is that you can create multiple stores from a single database. With this feature, you can easily run a B2C store, a B2B store and another brand with its own style and design. You can save a lot of money with this feature.
https://smartstore.com/en/tips-tricks-multistores-with-smartstore-one-installation-multiple-shops
*Cost saving
*Intuitive management

SEO:
Smartstore is very smart in its approach, which is why they have integrated all the basic concepts of SEO in each section. This allows them to be visible to anyone using a search engine. This is a really powerful thing because anyone can easily search for your site through a search engine like Google. It brings your store to the top and center of the web. The design is very responsive, which also adds to the experience.
https://smartstore.com/en/increase-ranking-with-smartstore-seo
*Rich Snippets
*Meta & Canonical Tags
*Talking URLs

Plugins:
The best thing about Smartstore is that it is designed for extensibility. With its plug-and-play architecture, you can easily expand your store. It is a very flexible platform that can be easily customized to meet any requirements. So, you can easily customize Smartstore to suit your business needs and also extend the customization to specific applications.
https://smartstore.com/en/dev-insider-creating-plugins-with-the-smartstore-visual-studio-extension
*Data import and export
*Shopping portals
*Connection with external systems
*RESTful Web API

Starting price

Free

Alternatives

with better value for money

Smartstore’s user interface

Ease of use rating:

Smartstore reviews

Overall rating

4.6

/5

22

Positive reviews

95

%

Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8.32/10
Rating distribution

5

4

3

2

1

13

8

1

0

0

Pros
“That’s how I realized how much of a good software it actually was. It has a very responsive shop system and supports many languages including English, Germany.”
Verified reviewer profile picture

deba o.

IT Support executive

“More user friendly, better design, better adaptability and a good ending.”
AM

Andre M.

Managing partner

“It was very easy to use and readily scalable. The interface is as good as any other e-commerce shop software and the transition is very smooth.”
Verified reviewer profile picture

deba o.

IT Support executive

Cons
“Is is a little bit hard to change all the lists (payments, counties, taxes), very exhaustive. And the migration from local machine to a internet host was also difficult.”
AM

Andre M.

Managing partner

“It is difficult to migrate to from other e-commerce platforms. The payment system does not support the local currencies of many countries.”
Verified reviewer profile picture

deba o.

IT Support executive

“The pricing model is intransparent for customers evaluating it (hidden prices on homepage). Also for smaller projects and companies the community edition may be too limited.”
RB

Renick B.

CTO

Who uses Smartstore?

Based on 22 verified user reviews.

Company size

Small Businesses

Enterprises

Midsize Businesses

Top industries

Information Technology and Services
Design
Retail
Sporting Goods
Others

Use cases

eCommerce
Multi-Channel eCommerce

Smartstore's key features

Most critical features, based on insights from Smartstore users:

Mobile access
Mobile Commerce
Channel management
Discount management
Retail inventory management
Inventory management

All Smartstore features

Features rating:

Multi-Currency
Order management
Email marketing
Electronic payments
Data security
Data import/export
Website management
Shipping management
Shopping cart
Multi-Location
Multi-Store
Third-Party integrations
Order tracking
Product data management
Promotions management
Templates
Purchase order management
Real-Time data
Real-Time updates
Shipping labels
Reporting & statistics
Returns management
Reviews management
Sales order management
Sales reports
SEO management
Accounting integration
Activity dashboard
Alerts/Notifications
API
Campaign management
Catalog management
Content management
Credit card processing
CRM
Customer accounts
Customizable branding
Customizable templates
Data synchronization
Drag & drop
eCommerce management
Inventory replenishment
Inventory tracking
Kitting
Loyalty program
Marketplace integration
Multi-Channel management
Multi-Channel marketing

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Smartstore pricing

Value for money rating:

Pricing plans

Pricing details:

Free plan
Free trial
Subscription

Basic

0.00

Features included:

  • Open Source + Responsive Theme (Flex) + Unlimited products + 100% legally secure + SEO-optimized + Rule Builder + Multishop + Multilanguage
  • In addition, you can purchase all Smartstore plugins

PREMIUM Edition

Empty state illustration for "No pricing info"

No pricing info

Features included:

  • Community Edition Features +
  • Mega Menu
  • Azure
  • BMEcat
  • Common Export Providers
  • GDPR
  • MediaManager
  • MegaMenu
  • MegaSearch
  • OpenTrans
  • OutputCache
  • PdfExport
  • TinyImage
  • URLRewriter

PREMIUM FLAT Plus

Empty state illustration for "No pricing info"

No pricing info

Features included:

  • Premium Edition Features+
  • MegaSearch Plus
  • Export (CSV, XML)
  • Microsoft Azure (BLOB)
  • URL-Rewriter
  • Plug-ins (Multishop)

ENTERPRISE Edition (B2B / B2C)

Empty state illustration for "No pricing info"

No pricing info

Features included:

  • Premium Flat Plus Features +
  • Highly scalable
  • Webfarm support
  • Plug-Ins (Open source)
  • Shop Connector
  • Redis
  • OCI & cXmlPunchout

User opinions about Smartstore price and value

Value for money rating:

To see what individual users think of Smartstore's price and value, check out the review snippets below.

“That’s how I realized how much of a good software it actually was. It has a very responsive shop system and supports many languages including English, Germany.”
Verified reviewer profile picture

deba o.

IT Support executive

“More user friendly, better design, better adaptability and a good ending.”
AM

Andre M.

Managing partner

Smartstore support options

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

Email/Help Desk
Phone Support
FAQs/Forum
Chat
24/7 (Live rep)
Knowledge Base

Training options

Webinars
Live Online
Documentation
In Person
Videos

Smartstore FAQs

Q. What type of pricing plans does Smartstore offer?

Smartstore has the following pricing plans:
Starting from: €0.00
Pricing model: One Time License, Free, Open Source
Free Trial: Available

These products have better value for money


Q. Who are the typical users of Smartstore?

Smartstore has the following typical customers:
Large Enterprises, Mid Size Business, Small Business


Q. What languages does Smartstore support?

Smartstore supports the following languages:
Arabic, Chinese (Simplified), Czech, Danish, Dutch, English, French, Greek, Hebrew, Hindi, Italian, Japanese, Korean, Polish, Portuguese, Romanian, Russian, Spanish, Swedish, Thai, Turkish, Vietnamese


Q. Does Smartstore offer an API?

Yes, Smartstore has an API available for use.


Q. What other apps does Smartstore integrate with?

Smartstore integrates with the following applications:
authorize.net, Google Analytics 360, Microsoft Azure, Twitter/X, Mailchimp


Q. What level of support does Smartstore offer?

Smartstore offers the following support options:
Email/Help Desk, Phone Support, FAQs/Forum, Chat, 24/7 (Live rep), Knowledge Base

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