Datastory - 2026 Pricing, Features, Reviews & Alternatives

Macro is an AI-powered ad automation and growth platform built for modern marketing teams that want precision, not guesswork. It sits as an intelligent layer above your existing stack, turning user conversations, intent signals, and performance data into campaigns that learn and scale automatically across Meta, Google, and LinkedIn. At its core is an AI agent designed for growth, connected to a knowledge base trained on your products, campaigns, and historical results, so every recommendation reflects your real business context rather than generic AI output.

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With AI Audience Builder, Macro uses first-party data, GA/GSC/Meta integrations, behavioral signals, and AI-powered geo, interest, and demographic selection to “find buyers, not broad audiences,” helping you focus spend on segments that are actually ready to convert. The Campaign & Ads module lets you plan, launch, and manage multi-channel campaigns from a single strategy layer, while Creatives Intelligence analyzes copy, visuals, and formats across channels to show which creatives truly drive clicks, conversions, and revenue. Macro’s Automation engine then turns workflows into growth engines—powering email and WhatsApp blasts, flows and funnels, advanced segmentation based on conversational signals, and contacts management—so every message and follow-up stays relevant as performance data streams in.

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Trusted by 100+ brands, Macro has helped businesses like Nanz Bakehouse achieve 180% order growth and ₹76L+ festive revenue, and fashion and luxury brands like Varun Bahl, Philocaly, Ekaya Banaras, and Sunita Shekawat reach 3.4–6× ROAS, higher qualified traffic, and better conversion efficiency by running growth as a single, AI-led system rather than a set of disconnected tools.

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