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AI personas and target groups for market research

Table of Contents

Minds - 2026 Pricing, Features, Reviews & Alternatives

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Last updated: July 2026

Minds overview

What is Minds?

Minds is AI-powered market research software for teams that want to explore audience perspectives without relying only on conventional fieldwork. Create AI personas from descriptions, profiles, links, files, or research notes, then organize them into reusable target groups based on existing Minds, audience descriptions, and attached sources. Use one workspace for one-on-one interviews, group questions, and segment comparisons, with follow-up suggestions that match the current conversation language. Review source-grounded distributions, reuse research objects across workflows, and connect supported programmatic workflows through the public API or compatible AI clients through MCP.

Starting price

29flat rate /
per month

Minds’s user interface

Ease of use rating:

Minds reviews

Overall rating

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No reviews

Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend0.00/10
Rating distribution

5

4

3

2

1

0

0

0

0

0

Minds's key features

Most critical features, based on insights from Minds users:

API
Collaboration tools
Customer segmentation
Data import/export
Generative ai
Machine learning
Natural language processing

All Minds features

API
Collaboration tools
Customer segmentation
Data import/export
Generative ai
Machine learning
Natural language processing

Minds pricing

Pricing plans

Pricing details:

Free plan
Free trial
Subscription

Free Plan

0.00

Features included:

  • Create your first mind
  • Try a panel
  • 2 Minds
  • 1 Chat
  • 1 Group / Panel
  • Community support

Premium Plan

29

Per month

Features included:

  • Everything in the Free plan
  • 5 Groups / Panels
  • Up to 20 Minds per Group
  • API & MCP access for every Mind
  • Priority support

Team Plan

49

/user

Per month

Features included:

  • Everything in the Premium plan
  • Unlimited Minds (max 20 per Group)
  • Team collaboration features
  • Per-seat pricing (minimum 3 seats)
  • Custom GDPR documentation
  • Priority support

Enterprise Plan

Empty state illustration for "No pricing info"

No pricing info

Features included:

  • Everything in the Team plan
  • Custom population groups (500 – 20,000 Minds)
  • Single sign-on (SSO)
  • Custom integrations
  • Dedicated success manager
  • Enterprise SLA

User opinions about Minds price and value

Value for money rating:

Minds support options

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

Email/Help Desk
Knowledge Base
FAQs/Forum
Chat

Training options

Documentation
Live Online
Videos
In Person

Minds FAQs

Q. Who are the typical users of Minds?

Minds has the following typical customers:
Freelancers, Small Business, Mid-size Business, Large Enterprises


Q. What level of support does Minds offer?

Minds offers the following support options:
Email/Help Desk, Knowledge Base, FAQs/Forum, Chat

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