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AB Tasty Logo

Create seamless user experiences that drive ROI

Table of Contents

AB Tasty - 2026 Pricing, Features, Reviews & Alternatives

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Last updated: March 2026

AB Tasty overview

What is AB Tasty?

AB Tasty is a SaaS application aimed at web marketing teams, enabling them to carry out A/B and multivariate testing easily and with complete autonomy.

No technical knowledge is required to use AB Tasty thanks to the graphic editor, which lets marketing teams directly modify their site's pages and create different versions to test.

A reporting interface allows performance indicators to be defined and presents the differences in the results from the different page versions in a clear manner.

Newly equipped with the results of their tests, teams can then use the tool's integral segmentation mode to personalise their site for different visitor segments.

Starting price

15000 /
per year

Alternatives

with better value for money

AB Tasty’s user interface

Ease of use rating:

AB Tasty reviews

Overall rating

4.6

/5

11

Positive reviews

73

%

Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend0.73/10
Rating distribution

5

4

3

2

1

7

4

0

0

0

Who uses AB Tasty?

Based on 11 verified user reviews.

Company size

Small Businesses

Midsize Businesses

Enterprises

Top industries

Retail
Newspapers
Computer Software
Marketing and Advertising
Others

Use cases

AB Testing
Personalization
Web Analytics
Website Optimization Tools

AB Tasty's key features

Most critical features, based on insights from AB Tasty users:

A/B testing
Split testing
Audience targeting

All AB Tasty features

Features rating:

Abandoned cart saver
A/B testing
Assessment management
Audience targeting
Behavioral targeting
Campaign management
Campaign segmentation
Content personalization
Contextual Targeting
Conversion Rate Optimization
Conversion tracking
Geotargeting
Goal setting/tracking
Heatmaps
Keyword tracking
Landing pages/web forms
Multiple Site Management
Multivariate testing
Pageview Tracking
Performance metrics
Product recommendations
Recommendations
Referral tracking
Site Search Tracking
Split testing
Statistical analysis
Surveys & feedback
Time on site tracking
User interaction tracking
Visual editor
Website personalization
WYSIWYG editor

AB Tasty alternatives

AB Tasty logo

Starting from

15000

Per year

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support

Starting from

15

/user

Per month

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support

Starting from

Empty state illustration for "No pricing info"

No pricing info

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support
Personyze logo
visit website

Starting from

225

Per month

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support

AB Tasty pricing

Value for money rating:

Starting from

15000

Per year

Pricing details
Subscription
Free trial
Free plan
Pricing range

User opinions about AB Tasty price and value

Value for money rating:

AB Tasty integrations (2)

AB Tasty support options

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

Email/Help Desk
Phone Support
Knowledge Base
Chat
FAQs/Forum

Training options

Documentation
In Person
Live Online
Videos
Webinars

AB Tasty FAQs

Related categories