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Adobe Analytics Pricing, Features, Reviews and Alternatives

Q: Q. What type of pricing plans does Adobe Analytics offer?

Adobe Analytics has the following pricing plans: Free Trial : Available

Adobe Analytics FAQs

Q. What type of pricing plans does Adobe Analytics offer?

Adobe Analytics has the following pricing plans:
Free Trial: Available

These products have better value for money

HubSpot Marketing Hub

Q. Who are the typical users of Adobe Analytics?

Adobe Analytics has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Public Administrations, Small Business

Q. What languages does Adobe Analytics support?

Adobe Analytics supports the following languages:
English

Q. Does Adobe Analytics offer an API?

Yes, Adobe Analytics has an API available for use.

Q. What other apps does Adobe Analytics integrate with?

Adobe Analytics integrates with the following applications:
BrightEdge, Invoca, Hootsuite

Q. What level of support does Adobe Analytics offer?

Adobe Analytics offers the following support options:
Email/Help Desk, FAQs/Forum, Knowledge Base

Adobe Analytics product overview

What is Adobe Analytics?

Adobe Analytics is a marketing attribution software which enables businesses of all sizes to measure and understand the impact of their customer interactions using a range of tools including web analytics, marketing analytics, attribution, predictive analytics, multi-channel data collection, and more. With Adobe Analytics technology, users can monitor and analyze streams of data, then convert it into actionable, real-time insight.

Key benefits of using Adobe Analytics

The Analysis Workspace feature allows users to perform ad hoc analysis by dragging and dropping any number of data tables, visualizations and components (channels, dimensions, metrics) to a project.

Adobe Analytics supports offline data integration, enabling users to integrate data seamlessly from a CRM system or other source of offline enterprise data.

Rules-based and algorithmic attribution approaches enable users to analyze customer behavior and interaction patterns, to create appropriate models for different channels.

Adobe Analytics supports multichannel data collection, enabling users to capture data from various sources, including the web, email, campaigns, mobile devices, and more.

Anomaly detection technology checks through large amounts of data and identifies any unexpected anomalies or factors impacting the user’s business, with intelligent alerts to inform users immediately when any anomalies are detected.

Typical customers

Freelancers

Small businesses

Mid size businesses

Large enterprises

Platforms supported

Web

Android

iPhone/iPad

Support options

Email/Help Desk

FAQs/Forum

Knowledge Base

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Adobe Analytics pricing information

Value for money

4.1

224

Starting from

No pricing info

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Subscription

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Value for money contenders

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Adobe Analytics features

Functionality

4.4

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Total features

7 categories

Most valued features by users

Reporting/Analytics

Activity Dashboard

Third-Party Integrations

API

Reporting & Statistics

Campaign Analytics

Alerts/Notifications

Drag & Drop

Adobe Analytics users reviews

Overall Rating

4.5

224

Positive reviews

Rating breakdown

Value for money
Ease of use
Features
Customer support
Likelihood to recommend8.07/10

Rating distribution

128

Pros

The best thing with Adobe is that they keep providing awesome products, this is one of those tier 1 products, easy to use and understand.

Julio O.

Overall I have liked this software program so far- I am big on Customer Service and this would be a great way for us to better understand and serve our Customers.

Brenna N.

We have been using Adobe Analytics for two years and it has been great. It can provide great insights on customer interactions with out website.

Megha S.

Cons

Very hard to implement, custom reports are confusing for non-power users. Customer support and implementation team is weak.

Brandon T.

This delay is very annoying. No search capability of its own exist in this tool.

Shikhar G.

It can be difficult to implement. Unlike Google Analytics, there are very few out-of-the-box integrations with Adobe Analytics.

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Common Adobe Analytics comparisons

Adobe AnalyticsvsTableau

Adobe AnalyticsvsGoogle Analytics 360

Adobe AnalyticsvsLooker

Adobe AnalyticsvsSemrush

Adobe AnalyticsvsLucky Orange

Adobe AnalyticsvsHubSpot Marketing Hub

Adobe AnalyticsvsQlik Sense

Browse alternatives

Related categories

Marketing Attribution

Data Visualization

Web Analytics

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US office

56 Top Gallant Road
Stamford, CT 06902
USA

Registered office

Calle Álava 121
08018 Barcelona,
Spain

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