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Google Analytics 360 vs LeadsRx Comparison (2026)

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LeadsRx logo

LeadsRx

Overview

Enterprise-level analytics platform for marketers, BI staff, and online businesses to gain insights into customer website interactions.

LeadsRx is a cross-channel, full-funnel marketing attribution platform. Used by mid-to-large enterprises, LeadsRx helps maximize return on ad spend and finds insights to improve customer acquisition strategies.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

Free

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

0.01

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.7

8.1K

5

4

3

2

1

5.8K

1.9K

253

19

4

  • Value for money
  • Ease of use
  • Features
  • Customer support
86%
would recommend this app

4.4

144

5

4

3

2

1

75

50

14

5

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
60%
would recommend this app

Pros

“It has helped improve website management, campaign tracking, and overall business visibility by providing more accurate and actionable insights. While setup and ongoing optimization require technical knowledge, the long-term benefits in reporting, performance analysis, and strategic planning make it a worthwhile investment for growing businesses and enterprise teams.”
SP

Sonu P.

Systems Analyst

“It has given us a fresh perspective and insight into our customer's online behavior that we were missing before, thus helping us to tailor specific marketing campaigns on-the-fly as needed. ”
Verified reviewer profile picture

John J.

CEO

“The dashboards, reports and visualization options are useful for tracking website performance and understanding customer behavior.”
AR

Ansuman R.

Ecom Manager

Pros

“It congregates so much information that in the past would have taken exponentially longer- not only is it a time saver, but it makes us look on the ball to our clients.”
SL

Samantha L.

Account Manager

“It was beneficial in targeting clients to geographic areas for digital marketing, and selecting radio stations based on zip code listening and demographics.”
GG

Gina G.

Sr. Account Executive

“This software is a game changer to show website visits in relation to the times commercials aired within a 10 minute window. ”
BN

Brittany N.

Account Manager

Cons

“Customization in the standard UI still feels limited compared to building your own dashboards on top of the exported data.”
BD

Bharati D.

Director

“Some areas of the interface can feel overly technical, and configuration errors may impact reporting accuracy if not monitored carefully.”
SP

Sonu P.

Systems Analyst

“The biggest downside is that it can feel complex, especially for less technical users.”
PG

Parsa G.

Sr AI Analyst

Cons

“Doing campaigns with a lot of markets can be very time consuming to set up and then loading accounts and reports (especially aggregate reports) can take a long time to load up.”
MB

Michael B.

Vice President

“We came across some difficulties while setting up to track all conversions across platforms.”
PH

Pedro H.

Inbound Marketing Manager

“Sometimes the pdf's can be a bit difficult to read if you use a longer timeframe”
JN

Jeff N.

Senior Account Executive

  • Vendor responds to reviews
  • Last review3 months ago
  • Vendor responds to reviews
  • Last review4 years ago

Key features

  • Total features64
  • A/B Testing
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Ad hoc Reporting
  • Alerts/Notifications
  • Analytics
  • Attribution Modeling
  • Audience Targeting
  • Augmented Analytics
  • Behavior Tracking
  • Campaign Analytics
  • Campaign Management
  • Campaign Tracking
  • Channel Management
  • Charting
  • Collaboration Tools
  • Conversion Rate Optimization
  • Conversion Tracking
  • Cross Channel Attribution
  • Customer Database
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customizable Dashboard
  • Customizable Reports
  • Dashboard
  • Dashboard Creation
  • Data Aggregation
  • Data Capture and Transfer
  • Data Connectors
  • Data Discovery
  • Data Import/Export
  • Data Integration
  • Data Management
  • Data Visualization
  • Forecasting
  • Funnel Analysis
  • Indexing
  • Intelligent Search
  • Interactive Reports
  • KPI Monitoring
  • Keyword Tracking
  • Lead Management
  • Machine Learning
  • Marketing Reports
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Data Collection
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multi-Touch Attribution
  • Multiple Data Sources
  • Pageview Tracking
  • Performance Metrics
  • Personalization
  • Predictive Analytics
  • Product Data Management
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Reporting
  • Recommendations
  • Referral Tracking
  • Reporting & Statistics
  • Reporting/Analytics
  • Search/Filter
  • Single Page View
  • Site Search Tracking
  • Tagging
  • Third-Party Integrations
  • Time on Site Tracking
  • Usage Tracking/Analytics
  • User Interaction Tracking
  • User Management
  • Visual Analytics
  • Visualization
  • Website Analytics
  • Widgets
  • Total features31
  • A/B Testing
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Ad hoc Reporting
  • Alerts/Notifications
  • Analytics
  • Attribution Modeling
  • Audience Targeting
  • Augmented Analytics
  • Behavior Tracking
  • Campaign Analytics
  • Campaign Management
  • Campaign Tracking
  • Channel Management
  • Charting
  • Collaboration Tools
  • Conversion Rate Optimization
  • Conversion Tracking
  • Cross Channel Attribution
  • Customer Database
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customizable Dashboard
  • Customizable Reports
  • Dashboard
  • Dashboard Creation
  • Data Aggregation
  • Data Capture and Transfer
  • Data Connectors
  • Data Discovery
  • Data Import/Export
  • Data Integration
  • Data Management
  • Data Visualization
  • Forecasting
  • Funnel Analysis
  • Indexing
  • Intelligent Search
  • Interactive Reports
  • KPI Monitoring
  • Keyword Tracking
  • Lead Management
  • Machine Learning
  • Marketing Reports
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Data Collection
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multi-Touch Attribution
  • Multiple Data Sources
  • Pageview Tracking
  • Performance Metrics
  • Personalization
  • Predictive Analytics
  • Product Data Management
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Reporting
  • Recommendations
  • Referral Tracking
  • Reporting & Statistics
  • Reporting/Analytics
  • Search/Filter
  • Single Page View
  • Site Search Tracking
  • Tagging
  • Third-Party Integrations
  • Time on Site Tracking
  • Usage Tracking/Analytics
  • User Interaction Tracking
  • User Management
  • Visual Analytics
  • Visualization
  • Website Analytics
  • Widgets

Integrations

  • Total integrations4
  • AdRoll
  • AppsFlyer
  • BigCommerce
  • CallFire
  • CallRail
  • CallSource
  • Google Ads
  • Google Analytics 360
  • Google Search Console
  • HubSpot Marketing Hub
  • Marketo Engage
  • Meta for Business
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Shopify Plus
  • Unbounce
  • WooCommerce
  • WordPress
  • Total integrations18
  • AdRoll
  • AppsFlyer
  • BigCommerce
  • CallFire
  • CallRail
  • CallSource
  • Google Ads
  • Google Analytics 360
  • Google Search Console
  • HubSpot Marketing Hub
  • Marketo Engage
  • Meta for Business
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Shopify Plus
  • Unbounce
  • WooCommerce
  • WordPress