LeadsRx Pricing, Features, Reviews & Alternatives

LeadsRx

Impartial Multi-Touch Attribution

4.39/5 (141 reviews)

LeadsRx overview

What is LeadsRx?

LeadsRx is a marketing attribution platform used by B2B and B2C businesses as well as by marketing agencies. The system helps marketers understand how each advertising channel is performing in terms of driving revenue and customer acquisition events. Teams that use LeadsRx maximize Return on Ad Spend (ROAS) by reducing wasted ad spend, improving conversion rates, and understanding customer journeys. LeadsRx works across a wide selection of marketing channels including digital, radio, and TV.
www.leadsrx.com

Pricing

Pricing options
Subscription
Value for money
View Pricing Plans

Devices

Business size

S
M
L

Markets

United States, Canada, United Kingdom, Australia

Supported languages

English
LeadsRx screenshotLeadsRx screenshotLeadsRx screenshotLeadsRx screenshotLeadsRx screenshot

LeadsRx user reviews

Value for money
Features
Ease of use
Customer support
  4.4
  4.2
  4.2
  4.6
Anthony A.

LeadsRX is a great attribution tool for both online and offline sales tracking, and complex issues

Used daily for 2+ years
Reviewed 2020-03-16
Review Source: Capterra

Pros
LeadsRX succeeds in providing tons of integrations to the top ad platforms, a flexible API and various methods of tracking pixel fires. It helped us solve some really complex issues for fortune 500 customers.

Cons
It was buggy at times, and setup was not always clear. While support was always responsive, there were times when our needs were outside the scope of the support reps. Overall, we did work out our issues and successfully deploy.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Alyson S.

Invaluable Solution for Broadcast and Multi-Platform Attribution Measurement

Used daily for 2+ years
Reviewed 2021-01-14
Review Source: Capterra

My overall experience with LeadsRx is extremely positive. The software solution itself is easily one of the best in class and the support team is friendly, persistent, and approaches every call and email with a "can do", service-based attitude.

Pros
The UX on the website is fluid and makes it easy enough for sales people and non-analytics professionals to navigate, read and interpret the data.

Cons
I like almost everything about LeadsRx software! If I had to choose a category for improvement, I would say some of the data visualizations in the exports could be revised to have greater impact. For example, while the donut charts "look good" on the page, they are mostly repeating the text charts and do not offer "new" information.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Caroline T.

LeadsRX Lacks Live Reads & Transcription

Used weekly for 1-2 years
Reviewed 2021-01-11
Review Source: Capterra

Overall experience was fine. Customer service was great but the software was not strong.

Pros
Ease of populating campaign report. Customer/client support was always quick to respond, had excellent customer/client service

Cons
I often experienced issues with getting client's onboarded. Campaign reports were stagnant and weren't able to change the analytics to meet daily/weekly/monthly report needs. LeadsRX also failed to improve software to include live reads and on-air transcriptions.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 3/10

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Audrey W.

Attribution is Key!

Used daily for 1-2 years
Reviewed 2021-01-05
Review Source: Capterra

I've been using this program with a utility company for the past 2 years. All calls go into a call center, and they were not able to listen to them. This satisfied that need.

Pros
the #250 program is extremely easy and user friendly. It's a great way to track calls, listen to calls to aid call centers, etc. My clients have seen great value in this program.

Cons
The only con is the length of the disclaimer. It is quite long - but, necessary.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Kath U.

Easy to use attribution software

Used daily for 6-12 months
Reviewed 2021-01-05
Review Source: Capterra

Pros
A good product that we use daily to help inform our overall performance and optimise our campaigns and channels. The set up was fine and didn't take too long for our developers to implement. Customer support is very responsive as well.

Cons
The interface is a bit clunky. And I'm not sure how to get rid of the blog widget on the dashboard.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 7/10

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LeadsRx features

API
Analytics/ROI Tracking
Campaign Analytics
Campaign Management
Data Import/Export
Multi-Channel Marketing
Performance Metrics
Reporting & Statistics

Activity Dashboard (520 other apps)
Alerts/Notifications (399 other apps)
Contact Management (374 other apps)
Content Management (449 other apps)
Customizable Branding (408 other apps)
Customizable Templates (431 other apps)
Engagement Analytics (384 other apps)
Reporting/Analytics (767 other apps)
Search/Filter (429 other apps)
Social Media Integration (387 other apps)
Template Management (409 other apps)
Third Party Integrations (498 other apps)

Security and privacy

Encryption

Encryption of sensitive data at rest
HTTPS for all pages

Access control

Multi-factor authentication options
This will ask you to sign in with LinkedIn

Additional information for LeadsRx

Key features of LeadsRx

  • API access from Javascript and servers
  • Access to demonstration data
  • Aggregated reports
  • Algorithmic attribution
  • Analytics / ROI tracking
  • Analytics and reports
  • Automatic identification of existing advertising
  • CSV uploads
  • Campaign management
  • Categorization / grouping
  • Channel analytics
  • Conversion journeys
  • Conversion optimizations
  • Conversion pixel plugin
  • Conversion profiles
  • Cost of acquisition
  • Custom profile data
  • Data warehouse
  • Demographic segmentation
  • Discover marketing touchpoints
  • First touch and last touch attribution
  • Lead management
  • Linear and weighted multitouch attributions
  • Multivariate testing
  • Online and offline attribution
  • Performance across channels
  • Push profile data to CRM
  • Real-time attribution
  • Return on ad spend
  • Rich demographic data
  • Single dashboard
  • Tracking and analysis
  • Universal conversion pixel
  • Various attribution models
  • Wasted ad spend
View All Features

Benefits

Fast on-boarding with results in days instead of weeks or months.

Universal Conversion Tracking Pixel captures 100% of website traffic, conversion points, ad impressions, and more.

The broadest range of channels supported including digital, radio, television, OTT, podcasts, direct mail, and more.

Real-time results allow in-flight campaign optimizations.