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Looker vs Fathom Comparison (2026)
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Good recommendations?
Overview
Looker is a BI platform that makes it easy for business users and data analysts to find, explore and understand their business data.
Fathom simplifies financial reporting by transforming accounting data into clear, insightful reports. Users can customise reports with charts, tables, and commentary, track key financial metrics, and automate report generation. It integrates with Xero, QuickBooks, and MYOB for seamless data syncing.
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
Video & Screenshots
Pricing
User reviews
4.5
287
5
4
3
2
1
179
90
16
1
1
- Value for money
- Ease of use
- Features
- Customer support
4.8
32
5
4
3
2
1
25
7
0
0
0
- Value for money
- Ease of use
- Features
- Customer support
Pros
Jake L.
Global Marketing Manager
Daniel S.
Project Lead
Jake L.
Global Marketing Manager
Pros
Shady A.
Head of Monetization
Faiz A.
Research Assistant
carisa m.
Accounting Manager
Cons
Kira H.
Consultant
David V.
Lead Developer
James L.
Product Management
Cons
Not enoughreviews yet
- Vendor responds to reviews
- Last reviewa month ago
- Vendor responds to reviews
- Last review2 months ago
Key features
- Total features117
- "What If" Scenarios
- A/B Testing
- AI/Machine Learning
- API
- Access Controls/Permissions
- Accounting
- Activity Dashboard
- Activity Tracking
- Ad hoc Analysis
- Ad hoc Query
- Ad hoc Reporting
- Alerts/Escalation
- Alerts/Notifications
- Annotations
- Application Development
- Approval Workflow
- Attribution Modeling
- Audience Targeting
- Behavioral Analytics
- Benchmarking
- Billing & Invoicing
- Budgeting/Forecasting
- Campaign Management
- Campaign Tracking
- Cash Flow Management
- Charting
- Client Management
- Collaboration Tools
- Consolidation/Roll-Up
- Conversion Tracking
- Cross Channel Attribution
- Customer Journey Mapping
- Customizable Dashboard
- Customizable Reports
- Customization
- Dashboard
- Dashboard Creation
- Data Blending
- Data Capture and Transfer
- Data Connectors
- Data Dictionary Management
- Data Discovery
- Data Extraction
- Data Import/Export
- Data Management
- Data Modeling
- Data Synchronization
- Data Transformation
- Data Visualization
- Data Warehousing
- Document Management
- Drag & Drop
- Embeddable Widget
- Financial Analysis
- Financial Management
- Financial Reporting
- For Accountants
- For Healthcare
- For Sales Teams/Organizations
- For Science
- Forecasting
- Forms Management
- Functions/Calculations
- Goal Setting/Tracking
- High Volume Processing
- Income & Balance Sheet
- Integration into Third Party Applications
- Interactive Reports
- Invoice Management
- Invoice Processing
- KPI Monitoring
- Key Performance Indicators
- Keyword Tracking
- Marketing Reports
- Media Analytics
- Messaging
- Mixed Methods Research
- Mobile Access
- Mobile Reporting
- Monitoring
- Multi-Channel Attribution
- Multi-Channel Data Collection
- Multi-Company
- Multi-Currency
- Multi-Touch Attribution
- Multi-User Collaboration
- Multiple Data Sources
- Multivariate Analysis
- No-Code
- Performance Metrics
- Predictive Analytics
- Private Dashboards
- Profit/Loss Statement
- Profitability Analysis
- Project Management
- Public Dashboards
- Quantitative Analysis
- ROI Tracking
- Radial Mapping
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Real-Time Updates
- Referral Tracking
- Regression Analysis
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- Role-Based Permissions
- SSL Security
- Sales Reports
- Sales Trend Analysis
- Scenario Planning
- Scheduled/Automated Reports
- Scorecards
- Search/Filter
- Self Service Data Preparation
- Self-Service Reporting
- Self-service Analytics
- Sensitive Data Identification
- Single Page View
- Single Sign On
- Site Search Tracking
- Statistical Analysis
- Strategic Planning
- Streaming Analytics
- Task Management
- Templates
- Territorial Mapping
- Text Analysis
- Third-Party Integrations
- Time Series Analysis
- Time on Site Tracking
- Trend Analysis
- Trend/Problem Indicators
- User Interaction Tracking
- User Research Analysis
- Visual Analytics
- Visual Discovery
- Visual Workflow Management
- Visualization
- Website Analytics
- Widgets
- Total features49
- "What If" Scenarios
- A/B Testing
- AI/Machine Learning
- API
- Access Controls/Permissions
- Accounting
- Activity Dashboard
- Activity Tracking
- Ad hoc Analysis
- Ad hoc Query
- Ad hoc Reporting
- Alerts/Escalation
- Alerts/Notifications
- Annotations
- Application Development
- Approval Workflow
- Attribution Modeling
- Audience Targeting
- Behavioral Analytics
- Benchmarking
- Billing & Invoicing
- Budgeting/Forecasting
- Campaign Management
- Campaign Tracking
- Cash Flow Management
- Charting
- Client Management
- Collaboration Tools
- Consolidation/Roll-Up
- Conversion Tracking
- Cross Channel Attribution
- Customer Journey Mapping
- Customizable Dashboard
- Customizable Reports
- Customization
- Dashboard
- Dashboard Creation
- Data Blending
- Data Capture and Transfer
- Data Connectors
- Data Dictionary Management
- Data Discovery
- Data Extraction
- Data Import/Export
- Data Management
- Data Modeling
- Data Synchronization
- Data Transformation
- Data Visualization
- Data Warehousing
- Document Management
- Drag & Drop
- Embeddable Widget
- Financial Analysis
- Financial Management
- Financial Reporting
- For Accountants
- For Healthcare
- For Sales Teams/Organizations
- For Science
- Forecasting
- Forms Management
- Functions/Calculations
- Goal Setting/Tracking
- High Volume Processing
- Income & Balance Sheet
- Integration into Third Party Applications
- Interactive Reports
- Invoice Management
- Invoice Processing
- KPI Monitoring
- Key Performance Indicators
- Keyword Tracking
- Marketing Reports
- Media Analytics
- Messaging
- Mixed Methods Research
- Mobile Access
- Mobile Reporting
- Monitoring
- Multi-Channel Attribution
- Multi-Channel Data Collection
- Multi-Company
- Multi-Currency
- Multi-Touch Attribution
- Multi-User Collaboration
- Multiple Data Sources
- Multivariate Analysis
- No-Code
- Performance Metrics
- Predictive Analytics
- Private Dashboards
- Profit/Loss Statement
- Profitability Analysis
- Project Management
- Public Dashboards
- Quantitative Analysis
- ROI Tracking
- Radial Mapping
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Real-Time Updates
- Referral Tracking
- Regression Analysis
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- Role-Based Permissions
- SSL Security
- Sales Reports
- Sales Trend Analysis
- Scenario Planning
- Scheduled/Automated Reports
- Scorecards
- Search/Filter
- Self Service Data Preparation
- Self-Service Reporting
- Self-service Analytics
- Sensitive Data Identification
- Single Page View
- Single Sign On
- Site Search Tracking
- Statistical Analysis
- Strategic Planning
- Streaming Analytics
- Task Management
- Templates
- Territorial Mapping
- Text Analysis
- Third-Party Integrations
- Time Series Analysis
- Time on Site Tracking
- Trend Analysis
- Trend/Problem Indicators
- User Interaction Tracking
- User Research Analysis
- Visual Analytics
- Visual Discovery
- Visual Workflow Management
- Visualization
- Website Analytics
- Widgets
Integrations
- Total integrations17
- Access Financials
- Google Ads
- Google Analytics 360
- Google Workspace
- HubSpot CRM
- HubSpot Marketing Hub
- LinkedIn for Business
- MYOB
- Marketo Engage
- Meta for Business
- Microsoft Excel
- QuickBooks Online
- QuickBooks Online Advanced
- Sage Accounting
- Salesforce Sales Cloud
- Slack
- Stripe Payments
- Twitter/X
- Xero
- Zendesk Suite
- Total integrations7
- Access Financials
- Google Ads
- Google Analytics 360
- Google Workspace
- HubSpot CRM
- HubSpot Marketing Hub
- LinkedIn for Business
- MYOB
- Marketo Engage
- Meta for Business
- Microsoft Excel
- QuickBooks Online
- QuickBooks Online Advanced
- Sage Accounting
- Salesforce Sales Cloud
- Slack
- Stripe Payments
- Twitter/X
- Xero
- Zendesk Suite
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