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Keap vs Thryv Comparison (2026)
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Good recommendations?
Overview
Improve Your Email Marketing With Keap Let our software make your email marketing easier and more effective than ever. Better delivery, better growth.
Marketing automation for small business. Thryv integrates text and email marketing with contact management for a fully connected marketing automation suite.
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
Video & Screenshots
Pricing
User reviews
4.1
1.2K
5
4
3
2
1
613
419
149
57
61
- Value for money
- Ease of use
- Features
- Customer support
61%
would recommend this app4.2
538
5
4
3
2
1
343
96
29
9
61
- Value for money
- Ease of use
- Features
- Customer support
74%
would recommend this appPros
“The system's automated and entirely customizable method for capturing leads from the website, responding automatically and keeping communication ongoing with potential customers is what I appreciate about it.”
Jackie S.
Self employed
“The best marketing reporting tool and the ability to manage contacts and marketing campaign monitoring thectool is excellent.”
FG
Fabrizio G.
Design Lead
“Keap has been a guaranteed ally to automate activities that make potential clients have a perfect follow-up and value them more without leaving other clients behind, it helps to market products in a more professional way with marketing management that increases income and decreases workflows”
Dylan C.
marketing
Pros
“I can keep track of my clients and what stage of the sale they are in, do invoicing, track commissions, schedule appointments, have a website and social media content created and posted for me. ”
KD
Kristy D.
Independent Health and Medicare Insurance Broker
“Between the customer support and being able to send files to the clients and receive files from the clients and also being able to have text and email conversations it is top notch.”
ET
Eva T.
EXECUTIVE ASSISTANT
“Because it a very customizable multi-service solution, company wide adoption was a relatively slow process due to its complexity, and proficiency required taking full advantage of Thryv's educational and support process.”
AH
Alan H.
Director of Operations and Accounts
Cons
“It is really lacking for marketing, it doens't even add UTMs automatically in email blasts and it is very hard to keep track of opt ins.”
HT
Hilary T.
Marketing
“The level of complexity that you can quickly get to with this software makes it easy to get in over your head and become frustrated with the processes they have available.”
David V.
Lead Developer
“Limited customization, and unreliable, the software is clearly very old hobbled together code that is not really able to keep up with its competitors”
Jerry W.
CEO
Cons
“I feel like pricing keeps going up quite frequently and the social media content does have to be tweaked periodically because it is not always completely accurate.”
KD
Kristy D.
Independent Health and Medicare Insurance Broker
“Things took their turn for the worse when my bookkeeper notified me in early June that there were some major issues with my books due to how Thryv was addressing their 2.9% service fee, and rolling it into the Quickbooks HST Tax line.”
AL
Andrew L.
ownder
“We are still working through some issues with posting to Instagram.”
JH
Jeanette H.
Store Manager
- Vendor responds to reviews
- Last reviewa month ago
- Vendor responds to reviews
- Last review25 days ago
Key features
- Total features180
- 2-Way Messaging
- A/B Testing
- API
- Access Controls/Permissions
- Accounting Integration
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Appointment Management
- Appointment Scheduling
- Audience Targeting
- Automated Publishing
- Automated Responses
- Automated Scheduling
- Automatic Re-ordering
- Autoresponders
- Availability Management
- Batch Processing
- Behavior Analytics
- Billing & Invoicing
- Billing Portal
- Booking Management
- Brand Management
- Brand Tracking
- Business Process Automation
- CAN-SPAM Compliance
- CRM
- Calendar Management
- Calendar Sync
- Calendar/Reminder System
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Catalog Management
- Channel Management
- Chat/Messaging
- Class Scheduling
- Click Tracking
- Client Database
- Client Management
- Client Portal
- Collaboration Tools
- Commenting/Notes
- Communication Management
- Confirmations/Reminders
- Contact Database
- Contact Management
- Content Management
- Conversion Rate Optimization
- Conversion Tracking
- Credit Card Processing
- Customer Accounts
- Customer Database
- Customer Engagement
- Customer History
- Customer Journey Mapping
- Customer Segmentation
- Customer Social Profiles
- Customer Support
- Customer Surveys
- Customizable Branding
- Customizable CTAs
- Customizable Fields
- Customizable Forms
- Customizable Invoices
- Customizable Reports
- Customizable Templates
- Customization
- Dashboard
- Data Enrichment
- Data Import/Export
- Data Security
- Data Synchronization
- Data Visualization
- Dental Practice Management
- Design Management
- Discount Management
- Document Storage
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- Electronic Payments
- Email Campaign Management
- Email Management
- Email Marketing
- Email Reminders
- Email Templates
- Email Tracking
- Engagement Tracking
- Event Scheduling
- Event Triggered Actions
- Feedback Management
- File Management
- For Chiropractors
- For Financial Institutions
- For Healthcare
- For Insurance Industry
- For Real Estate
- For Real Estate Agencies
- For Sales Teams/Organizations
- For Small Businesses
- For Startups
- For iPad Devices
- Forecasting
- Form Builder
- Forms Management
- Group Scheduling
- Image Library
- Inbox Management
- Interaction Tracking
- Interactive Content
- Internal Chat Integration
- Inventory Management
- Invoice Creation
- Invoice History
- Invoice Management
- Job Scheduling
- Landing Pages/Web Forms
- Lead Capture
- Lead Distribution
- Lead Engagement
- Lead Generation
- Lead Management
- Lead Notifications
- Lead Nurturing
- Lead Qualification
- Lead Scoring
- Lead Segmentation
- List Management
- Live Chat
- Marketing Automation
- Marketing Calendar
- Mass Texting
- Media Library
- Message Personalization
- Mobile Access
- Mobile App
- Mobile Coupons
- Mobile Optimization
- Mobile Payments
- Monitoring
- Multi-Account Management
- Multi-Campaign
- Multi-Channel Communication
- Multi-Channel Data Collection
- Multi-Channel Management
- Multi-Channel Marketing
- Multi-Channel Social Integration
- Multi-Location
- Multi-Store
- Negative Feedback Management
- Newsletter Management
- Onboarding
- Online Booking
- Online Forms
- Online Invoicing
- Online Payments
- Online Store
- Opportunity Management
- Order Management
- Order Tracking
- Patient Records Management
- Payment Processing
- Payment Reminders
- Performance Management
- Performance Metrics
- Personalization
- Pipeline Management
- Pipeline Reports
- Post Scheduling
- Predictive Analytics
- Pricing and Cost Calculations
- Prioritization
- Promotions Management
- Prospecting Tools
- Quotes/Estimates
- ROI Tracking
- Ratings/Reviews
- Real Time Editing
- Real-Time Analytics
- Real-Time Data
- Real-Time Notifications
- Real-Time Reporting
- Real-Time Updates
- Recurring Appointments
- Referral Tracking
- Relationship Tracking
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- Reputation Management
- Rescheduling
- Response Management
- Responsive Web Design
- Review Monitoring
- Review Notification
- Review Request
- Role-Based Permissions
- Room Booking
- SEO Management
- SMS Marketing
- SMS Messaging
- SMS Reminders
- Sales Activity Management
- Sales Forecasting
- Sales Order Management
- Sales Pipeline Management
- Sales Reports
- Sales Trend Analysis
- Scheduled Messaging
- Scheduling
- Search Marketing
- Search/Filter
- Segmentation
- Self Service Portal
- Sentiment Analysis
- Shared Contacts
- Shopping Cart
- Shortcodes
- Social Marketing
- Social Media Integration
- Social Media Monitoring
- Social Promotion
- Source Tracking
- Subscriber Management
- Tagging
- Task Management
- Task Scheduling
- Tax Calculation
- Template Management
- Templates
- Territory Management
- Third-Party Integration
- Third-Party Integrations
- Visitor Tracking
- Visual Analytics
- Wait List Management
- Web Forms
- Web-based Deployment
- Website Analytics
- Website Integration
- Website Management
- Website Publishing Options
- Website Visitor Tracking
- Widgets
- eCommerce Management
- Total features161
- 2-Way Messaging
- A/B Testing
- API
- Access Controls/Permissions
- Accounting Integration
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Appointment Management
- Appointment Scheduling
- Audience Targeting
- Automated Publishing
- Automated Responses
- Automated Scheduling
- Automatic Re-ordering
- Autoresponders
- Availability Management
- Batch Processing
- Behavior Analytics
- Billing & Invoicing
- Billing Portal
- Booking Management
- Brand Management
- Brand Tracking
- Business Process Automation
- CAN-SPAM Compliance
- CRM
- Calendar Management
- Calendar Sync
- Calendar/Reminder System
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Catalog Management
- Channel Management
- Chat/Messaging
- Class Scheduling
- Click Tracking
- Client Database
- Client Management
- Client Portal
- Collaboration Tools
- Commenting/Notes
- Communication Management
- Confirmations/Reminders
- Contact Database
- Contact Management
- Content Management
- Conversion Rate Optimization
- Conversion Tracking
- Credit Card Processing
- Customer Accounts
- Customer Database
- Customer Engagement
- Customer History
- Customer Journey Mapping
- Customer Segmentation
- Customer Social Profiles
- Customer Support
- Customer Surveys
- Customizable Branding
- Customizable CTAs
- Customizable Fields
- Customizable Forms
- Customizable Invoices
- Customizable Reports
- Customizable Templates
- Customization
- Dashboard
- Data Enrichment
- Data Import/Export
- Data Security
- Data Synchronization
- Data Visualization
- Dental Practice Management
- Design Management
- Discount Management
- Document Storage
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- Electronic Payments
- Email Campaign Management
- Email Management
- Email Marketing
- Email Reminders
- Email Templates
- Email Tracking
- Engagement Tracking
- Event Scheduling
- Event Triggered Actions
- Feedback Management
- File Management
- For Chiropractors
- For Financial Institutions
- For Healthcare
- For Insurance Industry
- For Real Estate
- For Real Estate Agencies
- For Sales Teams/Organizations
- For Small Businesses
- For Startups
- For iPad Devices
- Forecasting
- Form Builder
- Forms Management
- Group Scheduling
- Image Library
- Inbox Management
- Interaction Tracking
- Interactive Content
- Internal Chat Integration
- Inventory Management
- Invoice Creation
- Invoice History
- Invoice Management
- Job Scheduling
- Landing Pages/Web Forms
- Lead Capture
- Lead Distribution
- Lead Engagement
- Lead Generation
- Lead Management
- Lead Notifications
- Lead Nurturing
- Lead Qualification
- Lead Scoring
- Lead Segmentation
- List Management
- Live Chat
- Marketing Automation
- Marketing Calendar
- Mass Texting
- Media Library
- Message Personalization
- Mobile Access
- Mobile App
- Mobile Coupons
- Mobile Optimization
- Mobile Payments
- Monitoring
- Multi-Account Management
- Multi-Campaign
- Multi-Channel Communication
- Multi-Channel Data Collection
- Multi-Channel Management
- Multi-Channel Marketing
- Multi-Channel Social Integration
- Multi-Location
- Multi-Store
- Negative Feedback Management
- Newsletter Management
- Onboarding
- Online Booking
- Online Forms
- Online Invoicing
- Online Payments
- Online Store
- Opportunity Management
- Order Management
- Order Tracking
- Patient Records Management
- Payment Processing
- Payment Reminders
- Performance Management
- Performance Metrics
- Personalization
- Pipeline Management
- Pipeline Reports
- Post Scheduling
- Predictive Analytics
- Pricing and Cost Calculations
- Prioritization
- Promotions Management
- Prospecting Tools
- Quotes/Estimates
- ROI Tracking
- Ratings/Reviews
- Real Time Editing
- Real-Time Analytics
- Real-Time Data
- Real-Time Notifications
- Real-Time Reporting
- Real-Time Updates
- Recurring Appointments
- Referral Tracking
- Relationship Tracking
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- Reputation Management
- Rescheduling
- Response Management
- Responsive Web Design
- Review Monitoring
- Review Notification
- Review Request
- Role-Based Permissions
- Room Booking
- SEO Management
- SMS Marketing
- SMS Messaging
- SMS Reminders
- Sales Activity Management
- Sales Forecasting
- Sales Order Management
- Sales Pipeline Management
- Sales Reports
- Sales Trend Analysis
- Scheduled Messaging
- Scheduling
- Search Marketing
- Search/Filter
- Segmentation
- Self Service Portal
- Sentiment Analysis
- Shared Contacts
- Shopping Cart
- Shortcodes
- Social Marketing
- Social Media Integration
- Social Media Monitoring
- Social Promotion
- Source Tracking
- Subscriber Management
- Tagging
- Task Management
- Task Scheduling
- Tax Calculation
- Template Management
- Templates
- Territory Management
- Third-Party Integration
- Third-Party Integrations
- Visitor Tracking
- Visual Analytics
- Wait List Management
- Web Forms
- Web-based Deployment
- Website Analytics
- Website Integration
- Website Management
- Website Publishing Options
- Website Visitor Tracking
- Widgets
- eCommerce Management
Integrations
- Total integrations67
- 40Nuggets
- AWeber
- Acuity Scheduling
- Adobe Commerce
- Arborgold
- Bedrock Data
- Better Proposals
- BigCommerce
- Birdeye
- BombBomb
- Booker
- Call Loop
- CareerPlug
- Chatfuel
- ClicData
- ClickFunnels
- Clover
- Constant Contact
- Cyfe
- Dropbox
- Dropbox Sign
- Eventbrite
- Evernote Teams
- FullContact
- FuseDesk
- Gmail
- GoCanvas
- GoTo Webinar
- Google Calendar
- Google Contacts
- Google Docs
- Google Drive
- Google Forms
- Google Sheets
- Graphly
- Help Scout
- Higher Logic Thrive
- Highrise
- HubSpot CRM
- Instapage
- Interact
- Invoice Ninja
- Jobber
- Jotform
- Justuno
- Keap
- Kit
- LeadDyno
- Leadpages
- LeadsBridge
- Lendio
- Limo Anywhere
- LinkTrust
- LinkedIn for Business
- LiveChat
- MOBIT
- Mailgun
- Meta for Business
- Microsoft 365
- Microsoft Excel
- Microsoft Outlook
- Mobiniti
- Netskope One Platform
- OnceHub
- Operations Hub
- OptinMonster
- PayPal
- Picreel
- Pipedrive
- Privy
- QuickBooks Online
- QuickBooks Online Advanced
- QuickTapSurvey
- RightSignature
- SalesRabbit
- Salesforce Marketing Cloud Account Engagement
- Salesforce Sales Cloud
- Setmore
- Shift4Shop
- Shopify
- SignRequest
- Slack
- Slemma
- Speak2Leads
- Square Point of Sale
- Stripe
- Sync2CRM
- Thinkific
- Trello
- Twilio
- Twitter/X
- Typeform
- Webgility
- WebinarJam
- Wisepops
- Wistia
- WooCommerce
- WordPress
- Workato
- Wufoo
- Xero
- Zapier
- Zen Cart
- Zendesk Suite
- Zoho Books
- Zoom Workplace
- Total integrations59
- 40Nuggets
- AWeber
- Acuity Scheduling
- Adobe Commerce
- Arborgold
- Bedrock Data
- Better Proposals
- BigCommerce
- Birdeye
- BombBomb
- Booker
- Call Loop
- CareerPlug
- Chatfuel
- ClicData
- ClickFunnels
- Clover
- Constant Contact
- Cyfe
- Dropbox
- Dropbox Sign
- Eventbrite
- Evernote Teams
- FullContact
- FuseDesk
- Gmail
- GoCanvas
- GoTo Webinar
- Google Calendar
- Google Contacts
- Google Docs
- Google Drive
- Google Forms
- Google Sheets
- Graphly
- Help Scout
- Higher Logic Thrive
- Highrise
- HubSpot CRM
- Instapage
- Interact
- Invoice Ninja
- Jobber
- Jotform
- Justuno
- Keap
- Kit
- LeadDyno
- Leadpages
- LeadsBridge
- Lendio
- Limo Anywhere
- LinkTrust
- LinkedIn for Business
- LiveChat
- MOBIT
- Mailgun
- Meta for Business
- Microsoft 365
- Microsoft Excel
- Microsoft Outlook
- Mobiniti
- Netskope One Platform
- OnceHub
- Operations Hub
- OptinMonster
- PayPal
- Picreel
- Pipedrive
- Privy
- QuickBooks Online
- QuickBooks Online Advanced
- QuickTapSurvey
- RightSignature
- SalesRabbit
- Salesforce Marketing Cloud Account Engagement
- Salesforce Sales Cloud
- Setmore
- Shift4Shop
- Shopify
- SignRequest
- Slack
- Slemma
- Speak2Leads
- Square Point of Sale
- Stripe
- Sync2CRM
- Thinkific
- Trello
- Twilio
- Twitter/X
- Typeform
- Webgility
- WebinarJam
- Wisepops
- Wistia
- WooCommerce
- WordPress
- Workato
- Wufoo
- Xero
- Zapier
- Zen Cart
- Zendesk Suite
- Zoho Books
- Zoom Workplace
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