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Salesforce Sales Cloud vs BoomTown Comparison (2026)

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Salesforce Sales Cloud logo

Salesforce Sales Cloud

BoomTown logo

BoomTown

Overview

Salesforce Sales Cloud gives you a 360° view of your contacts, pulling in social activity, campaign and communication history, key contacts & deals, and more.

BoomTown is a cloud-based REAL ESTATE management software which helps residential real estate professionals enhance their online presence and manage all of their offices in one place with a range of features, including lead generation, a predictive CRM system, drip campaigns and bulk text, and more

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

25

/user

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

1000

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.4

18.8K

5

4

3

2

1

10.3K

6.4K

1.5K

264

166

  • Value for money
  • Ease of use
  • Features
  • Customer support
71%
would recommend this app

4.5

239

5

4

3

2

1

168

42

11

8

10

  • Value for money
  • Ease of use
  • Features
  • Customer support
78%
would recommend this app

Pros

“It is a powerful CRM that helps organize sales processes, improve visibility, and keep customer information structured. Once users understand the system and the workflows are configured properly, it becomes a strong tool for managing customer relationships, tracking opportunities, and improving collaboration across teams.”
Verified reviewer profile picture

Basel E.

IT

“With salesforce cloud , i can see complete view of the customer in seconds like there their billing history , previous conversation , outstanding bill , even the payment link and also its lot easier to update payment methods.”
AD

Arnold D.

Collection lead Iqor

“Salesforce Sales Cloud is a robust and enterprise-grade CRM solution that significantly improves sales process visibility and management. While it requires time to learn and properly configure, it becomes a highly effective tool for tracking pipelines, automating workflows, and generating insights once fully implemented.”
SS

Swaminathan S.

ERC Sr. Associate

Pros

“Overall, my experience with BoomTown has been positive because it’s a strong, all-in-one platform for managing leads and client communication. While there’s a learning curve, the tools are effective once set up and support long-term growth.”
JG

Jessica G.

Realtor

“It also takes time to customize and fully learn, which can slow things down initially.”
JG

Jessica G.

Realtor

“I liked when they changed so I could update my own pages.”
SG

Shannon G.

Broker

Cons

“The main drawbacks are the high total cost of ownership and the steep learning curve, as essential features often require expensive add-ons and a dedicated administrator to manage the complex setup. Despite the modern UI, the platform can still feel cluttered and unintuitive, requiring significant training for new users to navigate daily tasks efficiently.”
Verified reviewer profile picture

RAUL M.

Software support

“Salesforce is a sort of everything for everyone CRM which means it does not have a solid interface, but one that is customizable, but at the same time very disorganized”
Verified reviewer profile picture

Toni M.

Director of Market Research

“One minor complaint I have is that the reporting features can be a bit clunky at times, and it took a bit to figure out how to get the data we needed.”
IW

Isla W.

Sales Operations Manager

Cons

“They charge your credit card arbitrarily and the only way for it to stop is to cancel the card.”
LC

Lorie C.

REALTOR

“The SERVICE IS POOR AND THE SITE IS DOWN A LOT FOR LONG PERIODS OF TIME WITH OUT ANY NOTICE OR CONFIRMATION TO USERS.”
AB

ALESIA B.

owner

“Their billing department does not answer the phone.”
LC

Lorie C.

REALTOR

  • Vendor responds to reviews
  • Last review9 days ago
  • Vendor responds to reviews
  • Last review10 months ago

Key features

  • Total features180
  • AI/Machine Learning
  • API
  • Access Controls/Permissions
  • Accounting
  • Accounting Integration
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Reporting
  • Agent Management
  • Alerts/Notifications
  • Appointment Scheduling
  • Approval Process Control
  • Assignment Management
  • Audience Targeting
  • Auto-Dialer
  • Automatic Call Distribution
  • Batch Processing
  • Bid Management
  • Budgeting/Forecasting
  • Business Card/Badge Scanning
  • Business Process Control
  • Buyer Management
  • CRM
  • CRM Integration
  • Calendar Sync
  • Calendar/Reminder System
  • Call Center Management
  • Call List Management
  • Call Logging
  • Call Management
  • Call Monitoring
  • Call Recording
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Catalog Management
  • Change Order Management
  • Channel Management
  • Chat/Messaging
  • Client Management
  • Client Portal
  • Client Tracking
  • Client/Property Matching
  • Collaboration Tools
  • Commenting/Notes
  • Commission Management
  • Communication Management
  • Competitive Analysis
  • Configurable Workflow
  • Contact Database
  • Contact Management
  • Content Management
  • Contract/License Management
  • Conversion Tracking
  • Correlation Analysis
  • Customer Database
  • Customer Engagement
  • Customer History
  • Customer Management
  • Customer Portal
  • Customer Profiles
  • Customer Segmentation
  • Customer Social Profiles
  • Customer Support
  • Customizable Branding
  • Customizable Fields
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Dashboard Creation
  • Data Entry
  • Data Import/Export
  • Data Integration
  • Data Management
  • Data Security
  • Data Synchronization
  • Data Visualization
  • Deal Management
  • Document Management
  • Document Storage
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Modeling
  • Electronic Signature
  • Email Alerts
  • Email Management
  • Email Marketing
  • Email Response Control
  • Email Templates
  • Email Tracking
  • Employee Management
  • Engagement Tracking
  • Estimating
  • Exception Reporting
  • Field Sales Management
  • Financial Management
  • For AEC Industry
  • For Insurance Industry
  • For Mac Devices
  • For Real Estate
  • For Real Estate Agencies
  • For Sales Teams/Organizations
  • For Small Businesses
  • For Startups
  • For iPad Devices
  • Forecasting
  • Goal Management
  • Graphical Data Presentation
  • Inbox Management
  • Interaction Tracking
  • Internal Chat Integration
  • Job Costing
  • Job Scheduling
  • Key Performance Indicators
  • Knowledge Base Management
  • Knowledge Management
  • Landing Pages/Web Forms
  • Lead Assignment
  • Lead Capture
  • Lead Distribution
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Scoring
  • Lead Segmentation
  • Listing Management
  • Live Chat
  • Marketing Automation
  • Medical History Records
  • Meeting Management
  • Mobile Access
  • Mobile App
  • Modeling & Simulation
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Multi-Currency
  • Multiple Projects
  • Onboarding
  • Opportunity Management
  • Patient Communications
  • Patient Management
  • Performance Management
  • Performance Metrics
  • Personalization
  • Physician Management
  • Pipeline Management
  • Pipeline Reports
  • Predictive Analytics
  • Presentation Tools
  • Price Optimization
  • Prioritization
  • Product Catalog
  • Progress Tracking
  • Project Management
  • Project Time Tracking
  • Project Tracking
  • Projections
  • Property Management
  • Proposal Generation
  • Proposal Management
  • Prospecting Tools
  • Purchase Order Management
  • Quotes/Estimates
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Notifications
  • Real-Time Reporting
  • Real-Time Updates
  • Recommendations
  • Referral Tracking
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Role-Based Permissions
  • Sales Activity Management
  • Sales Approval
  • Sales Automation
  • Sales Forecasting
  • Sales Onboarding & Training
  • Sales Pipeline Management
  • Search/Filter
  • Segmentation
  • Social Media Integration
  • Tagging
  • Task Management
  • Template Management
  • Third-Party Integrations
  • Website Management
  • Total features37
  • AI/Machine Learning
  • API
  • Access Controls/Permissions
  • Accounting
  • Accounting Integration
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Reporting
  • Agent Management
  • Alerts/Notifications
  • Appointment Scheduling
  • Approval Process Control
  • Assignment Management
  • Audience Targeting
  • Auto-Dialer
  • Automatic Call Distribution
  • Batch Processing
  • Bid Management
  • Budgeting/Forecasting
  • Business Card/Badge Scanning
  • Business Process Control
  • Buyer Management
  • CRM
  • CRM Integration
  • Calendar Sync
  • Calendar/Reminder System
  • Call Center Management
  • Call List Management
  • Call Logging
  • Call Management
  • Call Monitoring
  • Call Recording
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Catalog Management
  • Change Order Management
  • Channel Management
  • Chat/Messaging
  • Client Management
  • Client Portal
  • Client Tracking
  • Client/Property Matching
  • Collaboration Tools
  • Commenting/Notes
  • Commission Management
  • Communication Management
  • Competitive Analysis
  • Configurable Workflow
  • Contact Database
  • Contact Management
  • Content Management
  • Contract/License Management
  • Conversion Tracking
  • Correlation Analysis
  • Customer Database
  • Customer Engagement
  • Customer History
  • Customer Management
  • Customer Portal
  • Customer Profiles
  • Customer Segmentation
  • Customer Social Profiles
  • Customer Support
  • Customizable Branding
  • Customizable Fields
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Dashboard Creation
  • Data Entry
  • Data Import/Export
  • Data Integration
  • Data Management
  • Data Security
  • Data Synchronization
  • Data Visualization
  • Deal Management
  • Document Management
  • Document Storage
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Modeling
  • Electronic Signature
  • Email Alerts
  • Email Management
  • Email Marketing
  • Email Response Control
  • Email Templates
  • Email Tracking
  • Employee Management
  • Engagement Tracking
  • Estimating
  • Exception Reporting
  • Field Sales Management
  • Financial Management
  • For AEC Industry
  • For Insurance Industry
  • For Mac Devices
  • For Real Estate
  • For Real Estate Agencies
  • For Sales Teams/Organizations
  • For Small Businesses
  • For Startups
  • For iPad Devices
  • Forecasting
  • Goal Management
  • Graphical Data Presentation
  • Inbox Management
  • Interaction Tracking
  • Internal Chat Integration
  • Job Costing
  • Job Scheduling
  • Key Performance Indicators
  • Knowledge Base Management
  • Knowledge Management
  • Landing Pages/Web Forms
  • Lead Assignment
  • Lead Capture
  • Lead Distribution
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Scoring
  • Lead Segmentation
  • Listing Management
  • Live Chat
  • Marketing Automation
  • Medical History Records
  • Meeting Management
  • Mobile Access
  • Mobile App
  • Modeling & Simulation
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Multi-Currency
  • Multiple Projects
  • Onboarding
  • Opportunity Management
  • Patient Communications
  • Patient Management
  • Performance Management
  • Performance Metrics
  • Personalization
  • Physician Management
  • Pipeline Management
  • Pipeline Reports
  • Predictive Analytics
  • Presentation Tools
  • Price Optimization
  • Prioritization
  • Product Catalog
  • Progress Tracking
  • Project Management
  • Project Time Tracking
  • Project Tracking
  • Projections
  • Property Management
  • Proposal Generation
  • Proposal Management
  • Prospecting Tools
  • Purchase Order Management
  • Quotes/Estimates
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Notifications
  • Real-Time Reporting
  • Real-Time Updates
  • Recommendations
  • Referral Tracking
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Role-Based Permissions
  • Sales Activity Management
  • Sales Approval
  • Sales Automation
  • Sales Forecasting
  • Sales Onboarding & Training
  • Sales Pipeline Management
  • Search/Filter
  • Segmentation
  • Social Media Integration
  • Tagging
  • Task Management
  • Template Management
  • Third-Party Integrations
  • Website Management

Integrations

  • Total integrations36
  • Act!
  • ActiveCampaign
  • AdRoll
  • Airtable
  • Alchemer
  • Asana
  • Birdeye
  • BoldTrail Back Office
  • BombBomb
  • Box
  • Calendly
  • CallFire
  • CallRail
  • Campaign Monitor by Marigold
  • Chatfuel
  • ClearSlide
  • ClickFunnels
  • ClickUp
  • Cognito Forms
  • CompanyHub
  • Conga Composer
  • Constant Contact
  • Contactually
  • Crowdstack Pro
  • Docusign
  • Drift
  • Dropbox
  • Emma by Marigold
  • Eventbrite
  • Evernote Teams
  • Expensify
  • Five9
  • Front
  • Geckoboard
  • GetFeedback
  • GetResponse
  • Gmail
  • GoTo Meeting
  • Gong
  • Google Analytics 360
  • Google Calendar
  • Google Contacts
  • Google Drive
  • Google Forms
  • Google Workspace
  • Gravity Forms
  • Heymarket
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • Instapage
  • Jotform
  • Keap
  • Kunversion+
  • Leadpages
  • LionDesk
  • Litmos
  • LiveChat
  • Lob
  • MailerLite
  • Mailjet
  • Meta for Business
  • Microsoft 365
  • Microsoft Excel
  • Microsoft Outlook
  • Netskope One Platform
  • Ortto
  • Outgrow
  • Outreach
  • Paperform
  • Pipedrive
  • Pipefy
  • Podio
  • Privy
  • Professional Services Cloud
  • QuickBooks Online
  • Realvolve
  • Salesforce Marketing Cloud
  • Salesforce Marketing Cloud Account Engagement
  • Salesforce Sales Cloud
  • Salesloft
  • Salesmsg
  • Slack
  • Smartsheet
  • Squarespace
  • SurveyMonkey
  • Tableau
  • Textmagic
  • Tidio
  • Todoist
  • Trello
  • Twilio
  • Twitter/X
  • Typeform
  • Unbounce
  • Veeva CRM
  • Verse.ai
  • Webflow
  • WebinarJam
  • Webinato
  • WordPress
  • Wufoo
  • Yesware
  • Zapier
  • Zendesk Sell
  • Zoho CRM
  • ZoomInfo Sales
  • dotloop
  • mailparser.io
  • Total integrations79
  • Act!
  • ActiveCampaign
  • AdRoll
  • Airtable
  • Alchemer
  • Asana
  • Birdeye
  • BoldTrail Back Office
  • BombBomb
  • Box
  • Calendly
  • CallFire
  • CallRail
  • Campaign Monitor by Marigold
  • Chatfuel
  • ClearSlide
  • ClickFunnels
  • ClickUp
  • Cognito Forms
  • CompanyHub
  • Conga Composer
  • Constant Contact
  • Contactually
  • Crowdstack Pro
  • Docusign
  • Drift
  • Dropbox
  • Emma by Marigold
  • Eventbrite
  • Evernote Teams
  • Expensify
  • Five9
  • Front
  • Geckoboard
  • GetFeedback
  • GetResponse
  • Gmail
  • GoTo Meeting
  • Gong
  • Google Analytics 360
  • Google Calendar
  • Google Contacts
  • Google Drive
  • Google Forms
  • Google Workspace
  • Gravity Forms
  • Heymarket
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • Instapage
  • Jotform
  • Keap
  • Kunversion+
  • Leadpages
  • LionDesk
  • Litmos
  • LiveChat
  • Lob
  • MailerLite
  • Mailjet
  • Meta for Business
  • Microsoft 365
  • Microsoft Excel
  • Microsoft Outlook
  • Netskope One Platform
  • Ortto
  • Outgrow
  • Outreach
  • Paperform
  • Pipedrive
  • Pipefy
  • Podio
  • Privy
  • Professional Services Cloud
  • QuickBooks Online
  • Realvolve
  • Salesforce Marketing Cloud
  • Salesforce Marketing Cloud Account Engagement
  • Salesforce Sales Cloud
  • Salesloft
  • Salesmsg
  • Slack
  • Smartsheet
  • Squarespace
  • SurveyMonkey
  • Tableau
  • Textmagic
  • Tidio
  • Todoist
  • Trello
  • Twilio
  • Twitter/X
  • Typeform
  • Unbounce
  • Veeva CRM
  • Verse.ai
  • Webflow
  • WebinarJam
  • Webinato
  • WordPress
  • Wufoo
  • Yesware
  • Zapier
  • Zendesk Sell
  • Zoho CRM
  • ZoomInfo Sales
  • dotloop
  • mailparser.io