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Cello Logo

Unleash word-of-mouth at scale

Table of Contents

Cello - 2026 Pricing, Features, Reviews & Alternatives

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All user reviews are verified by in-house moderators and provider data by our software research team.  Learn more

Last updated: April 2026

Cello overview

What is Cello?

Cello offers a unique growth platform that empowers businesses to leverage their enthusiastic user base and affiliates for organic growth. As the world's first user-led growth platform, the software enables effortless sharing and discovery of any SaaS product with just a few clicks. By reinventing traditional sales and marketing practices, it motivates and incentivizes users to spread the word about their favorite products, transforming them into powerful brand advocates.

Starting price

200 /
per month

Alternatives

with better value for money

Cello’s user interface

Ease of use rating:

Cello pros, cons and reviews insights

To determine these pros and cons insights, we analyzed responses from 

Overall rating

Reviews sentiment

 
 
3-4(2)
5(18)

What do users say about Cello?

At last, a tool provider that successfully addresses all the challenges associated with integrating a referral program in B2B. They offer easy integration, a great user experience, effortless payouts, and handle all necessary KYC requirements.

Select to learn more


Who uses Cello?

Based on 20 verified user reviews.

Company size

Small Businesses

Enterprises

Midsize Businesses

Top industries

Computer Software
Leisure, Travel & Tourism
Human Resources
Information Technology and Services
Others

Use cases

Referral

Cello's key features

Most critical features, based on insights from Cello users:

Conversion tracking
Performance metrics
Campaign management
Third-Party integrations

All Cello features

Features rating:

Activity dashboard
Activity tracking
Affiliate management
Alerts/Notifications
API
Campaign analytics
Campaign management
Contact management
Conversion tracking
Customer segmentation
Customizable branding
Customizable templates
Data import/export
Email marketing
Engagement tracking
For customer referrals
Fraud detection
Incentive management
Lead capture
Lead engagement
Lead generation
Multi-Campaign
Performance metrics
Real-Time reporting
Referral templates
Referral tracking
Reporting & statistics
Rewards management
ROI tracking
Social media integration
Social promotion
Third-Party integrations

Cello alternatives

Cello logo

Starting from

200

Per month

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support
Viral Loops logo

Starting from

35

Per month

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support
Referral Factory logo
visit website

Starting from

95

Per month

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support
UpViral logo

Starting from

99

Per month

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support

Cello pricing

Value for money rating:

Pricing plans

Pricing details:

Free plan
Free trial
Subscription

User Referrals - Grow

200

Per month

User Referrals - Scale

750

Per month

User Referrals - Enterprise

Empty state illustration for "No pricing info"

No pricing info

Partner Referrals - Free

0.00

Partner Referrals - Plus

200

Per month

Partner Referrals - Pro

400

Per month

User opinions about Cello price and value

Value for money rating:

To see what individual users think of Cello's price and value, check out the review snippets below.

“At last, a tool provider that successfully addresses all the challenges associated with integrating a referral program in B2B. They offer easy integration, a great user experience, effortless payouts, and handle all necessary KYC requirements.”
MD

Marek D.

Founder

“The seamless referral widget integration facilitates easy sharing via mobile or social media, while its recurring reward system effectively promotes user engagement and growth.”
DM

David M.

General Partner

Cello integrations (3)

Integrations rated by users

We looked at 20 user reviews to identify which products are mentioned as Cello integrations and how users feel about them.

Stripe logo
Stripe

Integration rating: 5.0 (1)

Slack logo
Slack

Integration rating: 5.0 (1)

Useful to get updates

AK

Aryan K.

CEO

HubSpot CRM logo
HubSpot CRM

Integration rating: 5.0 (1)

L'intégration HubSpot est vitale pour automatiser le flux de données. Elle synchronise instantanément les leads qualifiés et les scores d'intention, évitant la saisie manuelle et les doublons CRM.

HG

Hervé G.

CEO

Other top integrations

Cello support options

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

FAQs/Forum
Email/Help Desk
Knowledge Base
24/7 (Live rep)
Chat

Training options

Live Online
Webinars
Documentation

Cello FAQs

Related categories