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Shopper Approved vs Okendo Comparison (2026)

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Good recommendations?

Shopper Approved logo

Shopper Approved

Okendo logo

Okendo

Overview

Shopper Approved is an eCommerce tool for collecting, managing, and promoting seller ratings, product reviews, video reviews, Q&A, and other social signals on the website and throughout the web to drive traffic, create urgency, and improve conversions.

Okendo helps Shopify brands turn shoppers into Superfans with Reviews, Loyalty, Referrals, Quizzes, and Surveys.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

No videos yet

Pricing

Starting from

Empty state illustration for "No pricing info"

No pricing info

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

19

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.9

132

5

4

3

2

1

115

16

1

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
88%
would recommend this app

4.9

239

5

4

3

2

1

213

21

4

0

1

  • Value for money
  • Ease of use
  • Features
  • Customer support
89%
would recommend this app

Pros

“customers with verified purchases, they don’t just allow anybody to post reviews.”
AS

Alyx S.

Owner

“The reviews and the ratings for other companies”
eb

emma b.

recruitment consultant

“I have always been able to connect with a real individual.”
Verified reviewer profile picture

Jackie S.

Self employed

Pros

“Beyond the product itself, [sensitive content hidden] and his team have been receptive to our customization requests and worked with us to tailor the experience to fit our brand and our users' needs.”
CC

Cami C.

UX UI Designer

“On-site and backend functionality, easy design modifications, helpful templates for reviews widgets, supportive onboarding and customer success teams.”
KJ

Kyle J.

Director of Ecommerce

“The best way to go is to onboard across all products they offer because they are all related and can help each other out.”
ML

Melanie L.

CEO

Cons

“Publishing the reviews for customer’s view requires coding that is not compatible with my platform therefore it’s hard for customers to find the reviews.”
BH

Brooke H.

Owner

“I think it can be annoying that they email you multiple times asking for a review”
ES

Erik S.

Customer care specialist

“I was an early adopter but ashamed to say didn't take advantage of everything they offer until recently.”
ES

Ed S.

Vice President

Cons

“The backend UI has a learning curve and some reporting features feel underdeveloped compared to what you'd want for deeper review analytics.”
DY

Darren Y.

Sr. Digital Marketing Manager

“However, I find the installation process challenging due to the coding required, which does not align with my non-technical background.”
KB

Kayla B.

Owner

“The pricing could be better, as only 5-10% of people leave reviews, I am using 90% of credits that don't account to any value.”
JM

Jake M.

CEO

  • Vendor responds to reviews
  • Last review6 months ago
  • Vendor responds to reviews
  • Last review18 days ago

Key features

  • Total features47
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Brand Management
  • CRM Integration
  • Campaign Management
  • Commenting/Notes
  • Competitive Analysis
  • Conversion Rate Optimization
  • Customer Experience Management
  • Customer Profiles
  • Customer Surveys
  • Customizable Branding
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Data Import/Export
  • Email Reminders
  • Engagement Tracking
  • Event Triggered Actions
  • Feedback Management
  • Loyalty Program
  • Media Monitoring
  • Monitoring
  • Multi-Channel Campaigns
  • Multi-Channel Distribution
  • Multi-Channel Marketing
  • Negative Feedback Management
  • Performance Metrics
  • Ratings/Reviews
  • Real-Time Notifications
  • Referral Tracking
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Review Badge Management
  • Review Monitoring
  • Review Notification
  • Review Request
  • Review Sharing
  • Rewards Management
  • SEO Management
  • Scoring
  • Sentiment Analysis
  • Social Media Integration
  • Social Promotion
  • Social Sharing
  • Survey Builder
  • Survey/Poll Management
  • Surveys & Feedback
  • Third-Party Integrations
  • Website Integration
  • Widgets
  • Total features29
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Brand Management
  • CRM Integration
  • Campaign Management
  • Commenting/Notes
  • Competitive Analysis
  • Conversion Rate Optimization
  • Customer Experience Management
  • Customer Profiles
  • Customer Surveys
  • Customizable Branding
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Data Import/Export
  • Email Reminders
  • Engagement Tracking
  • Event Triggered Actions
  • Feedback Management
  • Loyalty Program
  • Media Monitoring
  • Monitoring
  • Multi-Channel Campaigns
  • Multi-Channel Distribution
  • Multi-Channel Marketing
  • Negative Feedback Management
  • Performance Metrics
  • Ratings/Reviews
  • Real-Time Notifications
  • Referral Tracking
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Review Badge Management
  • Review Monitoring
  • Review Notification
  • Review Request
  • Review Sharing
  • Rewards Management
  • SEO Management
  • Scoring
  • Sentiment Analysis
  • Social Media Integration
  • Social Promotion
  • Social Sharing
  • Survey Builder
  • Survey/Poll Management
  • Surveys & Feedback
  • Third-Party Integrations
  • Website Integration
  • Widgets

Integrations

  • Total integrations24
  • ASP.NET Zero
  • AfterShip
  • Afterpay
  • Alloy
  • Athos Commerce
  • Attentive
  • Bazaarvoice
  • BigCommerce
  • CartHook
  • Drupal
  • Friendbuy
  • Google Ads
  • Google Analytics 360
  • Gorgias
  • Justuno
  • Klaviyo
  • LABL
  • Linnworks
  • Lootly
  • LoyaltyLion
  • Meta for Business
  • Miva
  • Nosto
  • Omnisend
  • OpenCart
  • Pinnacle Cart
  • Postscript
  • Recharge
  • Refersion
  • Searchanise
  • Sezzle
  • Shift4Shop
  • ShipBob
  • Shogun
  • Shopify
  • Shopify Plus
  • Signifyd
  • Smile.io
  • Squarespace
  • Volusion
  • Webflow
  • Wix
  • WooCommerce
  • X-Cart
  • Yahoo Native
  • Zen Cart
  • Zendesk Suite
  • nopCommerce
  • Total integrations29
  • ASP.NET Zero
  • AfterShip
  • Afterpay
  • Alloy
  • Athos Commerce
  • Attentive
  • Bazaarvoice
  • BigCommerce
  • CartHook
  • Drupal
  • Friendbuy
  • Google Ads
  • Google Analytics 360
  • Gorgias
  • Justuno
  • Klaviyo
  • LABL
  • Linnworks
  • Lootly
  • LoyaltyLion
  • Meta for Business
  • Miva
  • Nosto
  • Omnisend
  • OpenCart
  • Pinnacle Cart
  • Postscript
  • Recharge
  • Refersion
  • Searchanise
  • Sezzle
  • Shift4Shop
  • ShipBob
  • Shogun
  • Shopify
  • Shopify Plus
  • Signifyd
  • Smile.io
  • Squarespace
  • Volusion
  • Webflow
  • Wix
  • WooCommerce
  • X-Cart
  • Yahoo Native
  • Zen Cart
  • Zendesk Suite
  • nopCommerce

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