Picnic Pricing, Features, Reviews & Comparison of Alternatives

Picnic

Gamification for community engagement

4.5/5 (6 reviews)

Picnic overview

What is Picnic?

Picnic is a gamification platform designed to help businesses drive customer loyalty and engagement through points, leaderboards, goal tracking, and more. With the Picnic BasKit and Picnic Platform packages, businesses can create and deploy customized gamification campaigns. Picnic BasKit provides users with a turnkey gamification and loyalty solution whist the Picnic Platform is designed specifically for developers to aid with the development and administration of gamification projects.

With Picnic BasKit users can create gamification campaigns to engage their community through tools such as point scoring, leaderboards, community challenges, scheduled competitions and prizes, digital goods collection, and more. Suitable for e-commerce, hospitality, employee engagement, fan engagement, sports and events, and more, Picnic aims to help businesses motivate community members in order to increase customer spend and boost revenue and engagement.

Picnic Platform is designed specifically for developers and provides a suite of development kits, back-end administration tools, auditing systems, design templates, and APIs in order to aid users with creating and running customized gamification projects or campaigns. Users can launch gamification features such as badges and rewards, points systems, leaderboards, and more, and set up competitions with configurable rules, custom prizes, virtual economies, and in-game currencies.
www.picnicengine.com

Pricing

Starting from
$1000/month
Pricing options
Subscription
Value for money
View Pricing Plans

Devices

Business size

S
M
L

Markets

United States, Asia, Australia, Brazil, Canada and 9 other markets, China, Europe, Germany, India, Japan, Latin America, Mexico, Middle-East and Africa, United Kingdom

Supported languages

English
Picnic screenshot: Picnic's contesting capabilities work on a points system and can be customized to engage website or app visitorsPicnic screenshot: Virtual worlds can be created to engage customers and enhance loyalty Picnic screenshot: Create and manage a catalog of virtual goods for gamification prizes Picnic screenshot: Catalog boards can be created for gameplay and customized with company brandingPicnic screenshot: The flexible rules engine allows users to define rules and outcomes for gamification

Picnic reviews

Excellent
3

Very good
3

Average
0
Poor
0
Terrible
0
Value for money
Features
Ease of use
Customer support
  4.3
  4.5
  3.8
  4.8
Warren Betanko

Reliable, flexible, well-supported

Used daily for 2+ years
Reviewed 2016-07-20
Review Source: Capterra

Lots of features, flexible to create a wide range of projects and campaigns. Support staff very easy to work with and documentation was clear and up-to-date.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

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Vamsi Krishna

Picnic is the best product to build rich Gamification aspects into your product

Used occasionally for 1-2 years
Reviewed 2018-03-12
Review Source: Capterra

We were able to provide impressive Gamification Systems to our Client, based on this product. The PugPharm team are very knowledgable in the Domain, and are very good at advising you about the overall Strategy for you gamification needs.

Pros
PugPharm provides a comprehensive end to end service to build Gamification into Products. Picnic is the product that is heart of this enterprise. Picnic helps you define Artefacts, Milestones, Rules that power your Gamification workflows. It scales very well to spikes in loads, and is easy to compose / edit the rules. The team behind the product is certainly the best thing about the product. The team does a good job at on-boarding you with the product, as well help you shape up your Game play aspects. We used Picnic to build Gamification Systems for our clients and the results have been very satisfactory. The team helps with functional aspects of your Gamification story and helps you build a good engagement platform.

Cons
The product is very blackbox style to begin with. The documentation can be improved a lot. More examples of using the product will also be useful, and give the users ability to understand product scope. The product we used was in a SaaS model. Hence any issues with the product should be taken care by the PugPharm team only. We certainly did not encounter any major breakages, but this model can be quite frustrating to fix issues.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

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Alfonso E Fernández Pozas

Picnic helped me a lot, simplifying and accelerating the gamification process.

Used daily for 1-2 years
Reviewed 2017-11-03
Review Source: Capterra

I will help a lot in the implementation that Picnic will have more examples of how it is used and more documentation.

Pros
Picnic is a reliable and safe tool, which allows me to concentrate on other details of my application.

Rating breakdown

Value for money
Ease of use
Features
Customer support

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Phillip Djwa

PICNIC has been great for our product

Used weekly for 1-2 years
Reviewed 2017-01-25
Review Source: Capterra

We've been using Picnic for almost 2 years now for our product that targets foster youth. We use it for badging and keeping track of rewards that our members have earned. We worked quite closely with the Picnic team and found them to be professional, helpful and timely. I would say that the model we worked on with them was different than their usual model, as we got into a lot of the development on our side to integrate with theirs. They didn't build all of it which I think is their usual model. So, there were quite a few learning curves in integration from both teams, but I think we all learned a lot more. Certainly didn't put me off working with them, just had some bumps to overcome. Hopefully our experience will feed into others into the future working in the same way. As for features, I think I'd like to see more reporting as it is pretty basic, but I think that it is available with more money to support that, so not sure that is really their issue.

Pros
I think it's got a comprehensive feature set that works well overall with a lot of the engagement pieces we wanted for working with our members.

Cons
It's $$, but I would say that when we reviewed similar projects, it seemed to be cheaper than some and about the same as others. Still feels expensive as an ongoing license. However, they need recognize our project's non-profit status so that helped.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

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Phillip Djwa

Fit the bill for gaming

Used monthly for 2+ years
Reviewed 2018-03-02
Review Source: Capterra

We were able to get it up and running quickly which met our user goals. It also did a bunch of things that we would have had to spend a bunch of time building. We got what we needed from it.

Pros
We looked at a number of different software packages before deciding to use Pugpharm. It was a good choice for what we needed, which was a quick implementation. We also needed integration with our Drupal website. Their team was pretty flexible and the gameplay understanding was great. We learned a lot about what was needed for our users.

Cons
Probably the dashboard, as while functional, it seems like it could be more friendly. Probably something that will be improved and to be honest, it didn't impact functionality. The integration was also a chance for both teams to learn though, as I think we were the first Drupal implementation.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

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Picnic pricing

Starting from
$1000/month
Pricing options
Subscription
View Pricing Plans

Picnic BasKit:

Snack: $1,000/month for 10,000 active users. One time setup fee of $15,000.
Meal: $2,000/month for 30,000 active users. One time setup fee of $20,000.
Feast: $2,500/month for 100,000 active users. One time setup fee of $25,000.

Picnic Platform:

Basic: $1,000/month for 25,000 active users. One time setup fee of $15,000.
Pro: $1,750/month for 50,000 active users. One time setup fee of $20,000.
Enterprise: $2,500/month for 100,000 active users. One time setup fee of $25,000.

Larger scale plans are also available - contact Picnic for a custom price quote.

Picnic features

API
Activity Tracking
Automatic Notifications
Customizable Branding
Real Time Reporting

Activity Dashboard (431 other apps)
Applicant Tracking (309 other apps)
Customizable Reporting (298 other apps)
Data Import/Export (286 other apps)
Employee Database (280 other apps)
Employee Management (349 other apps)
Employee Onboarding (247 other apps)
Employee Portal (251 other apps)
Employee Self Service (245 other apps)
Performance Management (239 other apps)
Recruitment Management (261 other apps)
Reminders (256 other apps)
Reporting & Statistics (445 other apps)
Self Service Portal (317 other apps)
Third Party Integration (345 other apps)

Security and privacy

Encryption

Encryption of sensitive data at rest
HTTPS for all pages

Access control

Multi-factor authentication options
This will ask you to sign in with LinkedIn

Additional information for Picnic

Key features of Picnic

  • Badge management
  • Alerts / notifications
  • Contest management
  • Rewards management
  • Activity logging
  • Virtual goods
  • Rules engine
  • Leaderboards
  • Points
  • Levels
  • Prizing fulfilment
  • Enterprise integration
  • Mini games
  • Quests
  • Collaborative challenges
  • Competitive challenges
  • Activity tracking
  • Automatic notifications
  • Campaign planning
  • Communication management
  • Customizable branding
  • Customizable templates
  • Multi-channel communication
  • Real time reporting
  • Real time updates
  • Social media integration
  • Summary reports
  • Conversion rate optimization
  • Authentication & security
  • Goal management
  • Customer loyalty program
  • API
  • Gamification
  • Landing page templates
  • Multi-channel marketing
  • Revenue management
  • Business intelligence
  • Customer activity reporting
  • Campaign management
  • Engagement analytics
  • Customer experience management
View All Features

Benefits

Gain a full overview of visitor behavior with Picnic’s user activity logs which track every interaction and monitor engagement to help users make more informed business decisions based on what works and what doesn't.

Create business intelligence reports using Picnic’s extensive reporting modules which allow users to gain insight into engagement psychology, user behavior, loyalty interactions, and more.

Integrate gamification tools with social media platforms such as Facebook and Twitter to allow users to benefit from social login, sharing, and milestones.

Manage campaigns from the Picnic back-office system which includes the tools to plan and configure gamification projects, schedule campaigns, and make tweaks to existing campaigns.

Benefit from the fully configurable Picnic engine which supports gamification in the form of points, badges, leaderboards, levelling, item gameplay, virtual economies, collection challenges, and more.