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Oracle Data Management Platform Logo

Oracle Data Management Platform

Data management platform for marketing

(6)

Oracle Data Management Platform Pricing, Features, Reviews and Alternatives

Oracle Data Management Platform FAQs

Q. Who are the typical users of Oracle Data Management Platform?

Oracle Data Management Platform has the following typical customers:
Large Enterprises, Mid Size Business, Public Administrations, Small Business

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Q. What languages does Oracle Data Management Platform support?

Oracle Data Management Platform supports the following languages:
English

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Q. Does Oracle Data Management Platform offer an API?

No, Oracle Data Management Platform does not have an API available.

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Q. What level of support does Oracle Data Management Platform offer?

Oracle Data Management Platform offers the following support options:
FAQs/Forum, Email/Help Desk

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Oracle Data Management Platform product overview

What is Oracle Data Management Platform?

Oracle BlueKai is a cloud-based big data platform which enables marketing organizations to personalize online, offline, and mobile marketing campaigns with richer and more actionable information about targeted audiences.

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

FAQs/Forum
Email/Help Desk

Training options

Videos

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Oracle Data Management Platform logo

Oracle Data Management Platform

3.8
(4)

Starting from

ic-pricetag

No pricing info

Free plan
Free trial
Pricing range

Starting from

ic-pricetag

No pricing info

Free plan
Free trial
Pricing range
Ease of use
Value for money
Customer support
Ease of use
Value for money
Customer support
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Oracle Data Management Platform features

Functionality

4.0

/5

4

Total features

5

7 categories

Most valued features by users

Data Analysis Tools
Data Catalog
Data Governance
Data Integration
Data Lineage

Oracle Data Management Platform users reviews

Overall Rating

3.8

/5

4

Positive reviews

Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend6.67/10
Rating distribution

5

4

3

2

1

1

2

0

1

0

DS
AvatarImg

Devendra S.

Information Technology and Services, 11-50 employees

Used monthly for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend8/10

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"Streamline Your Data Management with Oracle's Robust and Reliable Platform"

Reviewed 9 months ago

I have found the overall experience to be positive. The platform provides a wide range of tools and features for managing complex data environments, and I have found it to be particularly useful for integrating data from disparate sources and managing data workflows and transformations.One of the key business problems that I have been able to solve with the Oracle Data Management Platform is data governance...

Pros

I find the product to be a powerful tool for managing complex data environments. One of the features I find most impactful is the Data Integration feature, which enables me to integrate data from disparate sources and manage data workflows and transformations.Another feature that I find highly valuable is the Data Governance feature, which provides robust tools for managing data quality, security,...

Cons

There are a few aspects of the product that I found less than ideal. One of the main areas that could be improved is the pricing structure, which can be complex and may make the product less accessible for smaller organizations with limited budgets.Another area that I found challenging was the initial setup and configuration of the platform. While Oracle provides extensive documentation and support...

AR
AvatarImg

Verified reviewer

Computer Software, 11-50 employees

Used monthly for 6-12 months

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend6/10

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consumer genomics data

Reviewed 6 years ago

Used it for creating user personas and segments

Pros

One of the largest consumer data platforms, have used this for driving ad targeting on mass marketing campaigns. The product has a huge tranche of data but the accuracy needs to be improved. Is very easily integrated to existing marketing automation solutions to run targeting.

Cons

Does not compare effective when seem from a prospect of google adwords genomics and segmentation. Can be made more easily available for setup and usage.

HF
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Hehsan F.

Apparel & Fashion, 10,001+ employees

Used daily for 2+ years

Review source

Overall Rating
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend6/10

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Oracle

Reviewed 3 years ago

Over all it’s a good cloud system where data is accessible

Pros

The accessibility of data any time from anywhere in the world

Cons

When traveling need to have a roaming connection as the password security will be verified to the phone number

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